kerrang! dps analysis
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In the main image Mark Hoppus looks very worried and scared. This could be because of the dinosaur theme of the page. The line running on the right side of the page serves as a height comparison chart to compared Hoppus to a dinosaur suggesting he is very tall. Another thing to suggest his height is the positioning of the image on the page. He is crouched over as he is too large to stand up straight. This adds a comic effect to the page. He is dressed in all black which is not uncommon for punk/alternate people. The target audience would identify with him and his image as this is how theyd dress.The colour scheme of the page is red, black and white. The colour red suggests danger. The idea of danger is also evidenced by the theme of dinosaur and the scratch mark next to the models head. The looks very hand written and sharp, alongside the puff, which gives off a dangerous vibe. The main article is very small compared to the title and the main image. This is because they want to attract the reader and copious amounts of text would be off putting for some.The layout of the page is unusual as it doesnt follow traditional conventions. The page is not split up into clear sections and seems quite chaotic. This could be done to appeal to Kerrang!s young target audience, who like fresh, quirky ideas and do not follow to regulations themselves.A pull quote is used to grab the readers attention I love being recognised on the street makes Mark Hoppus seem more friendly and relatable to the audience.