Key DPS Terms

From Pool E

Definition of key terms

• Taboo language is words and phrases that are generally considered inappropriate in certain contexts.

Example of taboo language

Definition of key terms

• Serif / Sans serif is a small decorative line added as embellishment to the basic form of a character. Typefaces are often described as being serif or sans serif.

Example of serif / sans serif

Serif Sans serif

Definition of drop cap

• A large initial letter which drops below the first line of a paragraph, its usually used at the beginning of a book or section.

Examples of a drop cap

Kerning

• Kerning is the process of adjusting the spacing between two characters in a font,

• Usually to give the font an overall more aesthetically pleasing look.

Tracking

• Tracking, or Letter-Spacing, is a consistent increase, or decrease, of space between letters.

• Tracking is the spacing between a whole word or block of text,

• Whereas Kerning is just for an individual pair of letters, rather than a whole word.

Bleed

• Bleed is a term for printing that goes beyond the sheet, to be trimmed off. Or in the case of a double page spread; an image that goes beyond the one page and on to the next.

• The central image covers two pages, instead of just one. This is a result of bleeding.

Drop Cap

• In written or published work; A drop cap, or initial, is a letter at the beginning of a word or paragraph that is larger than the rest of the text.