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Transforming Customer Connections | www.paragon-cc.co.uk Key Features & Benefits | Paragon LMS Paragon LMS Create, manage and deliver communications to your customers in the format and on the device of their choice

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Page 1: Key Features & Benefits | Paragon LMS · industries where one-to-one customer communication is vital to their business, including the Financial Services, Telecoms, Utilities, Retail,

Transforming Customer Connections | www.paragon-cc.co.uk

Key Features & Benefits | Paragon LMS

Paragon LMS

Create, manage and deliver communications to your customers in the format and on the deviceof their choice

Page 2: Key Features & Benefits | Paragon LMS · industries where one-to-one customer communication is vital to their business, including the Financial Services, Telecoms, Utilities, Retail,

Transforming Customer Connections | www.paragon-cc.co.uk

One platform to create, manage and deliver your customer communications

Design and manage multi-channel communicationsLMS is a customer communications management solution that delivers the efficiencies of template authoring, communication production, content management, document editing, approvaland multi channel delivery from a unified production environment. With LMS, your customer communications can beconsolidated and managed across all lines of business within your organisation with a single platform that handles all of our needs. Our online platform gives you a single point from which to create, proof and deliver communications using a variety of channels, including email, print, web, mobile and SMS.

With LMS you can design and manage multi-channel communications in a single template. One template accommodates multiple channels. So, for example, if you want to power your print communications with digital, you could do this easily by reusing an existing print-based template to deliver via electronic channels.

The platform also makes it easy to create business logic so that messages are highly customised and targeted to each customer individually. Messages can be triggered by customer activity, such as calling a contact centre or online information requests.

With LMS you can easily make changes to your messages. Your operational teams have complete control over every aspect of your customer communications and can proof communications for multiple channels before providing clients with requested documents.

Customers can be demanding. They expect their communications to be personalised, relevant and to be served up in real time. It’s a challenge obviously. You need to create, approve and maintain complete control over your customer messaging with consistency across all channels.

Paragon LMS makes it possible to meet your customer demands and to communicate smarter with your customers. Our online platform gives you a single point from which you create, approve and send communications using a variety of channels, including print, email, web, mobile and SMS.

About LMSIntegrates seamlessly with your business systems and can enhance your existing customer data to support your marketing and business development goals.

Template authoring comes with custom-built components that enable your authoring process to be easy, efficient and secure.

You can apply business rules o the template in order to dynamically include customer data, reusable images and targeted messages into your personalised customer communications.

Control over your branding, messaging and customer experience.

TemplatesTemplate development

and authoring inweb browser

Data uploadUpload data or

connect to databaseor external system

ApprovalDocument visual

control and approvalsright from the portal

dashboard

Multi-channel deliverySend documents

via print, emailand web browser

01 02 03 04

Page 3: Key Features & Benefits | Paragon LMS · industries where one-to-one customer communication is vital to their business, including the Financial Services, Telecoms, Utilities, Retail,

Transforming Customer Connections | www.paragon-cc.co.uk

Single letter template for multiple distribution channels

Easy change management that includes approval, proofing and testing

Granular control over branding, creation, editing, and approval

No need for multiple overlapping technologies

Enhanced and reshaped customer experience

Reduced time onboarding new clients

Improved upselling and cross-selling

Reduced IT support, cost optimisation and better waste management

Regulatory compliance

ISO 27001 certified security management processes with your customer data encrypted by default, at every point

Instant access to MI and reporting

Ability to track all sent communications

Multichannel communication production in a single template

Online editor with live-proof for mobile, web, SMS, email, and print

Template lifecycle view from creation and approval to promotion and fulfilment

High degree of customisation and extensive stationery options

A preview of communications via PC, smartphone and tablet

Communications can be optimised for most delivery channels

Role-based authorisation with customisable dashboard views

Key benefits

Key features

Page 4: Key Features & Benefits | Paragon LMS · industries where one-to-one customer communication is vital to their business, including the Financial Services, Telecoms, Utilities, Retail,

Transforming Customer Connections | www.paragon-cc.co.uk

About Paragon Customer CommunicationsParagon Customer Communications is a trusted, global, communications partner, helping businesses deliver exceptional customer experiences via print and digital channels. Our production environments set new industry standards for governance, security and integrity; with our continuous investment and lean approaches ensuring quality and innovation are delivered at the very best value. We provide unrivaled expertise and market leading solutions for industries where one-to-one customer communication is vital to their business, including the Financial Services, Telecoms, Utilities, Retail, Government and Charity sectors.

PlanUnlock the insights that lie within your data

Data Cleansing

Preference & Consent

Single Customer View

Data Segmentation

Transactional & Operational Data Planning

Data Optimisation

Propensity & Analytics

Data Exploration

CreateCreate impactful communications that engage and drive response

Document Clarity

Proxy Voting Communications

Statutory Annual Reports & Accounts

Digital Channel Design

Web-to-Print Solutions

Personalised & Targeted Emails

Transactional & Real Time Notifications

Strategic Messages & Regulatory Communications

DeliverDistribute your communications through multiple channels

Print and Online Customer Communications

Interactive HTML5

Personalised Videos

Secure Document Portals

Multi-channel Fulfilment Solutions

Engagement Analytics

For any inquiries or questions, please contact

your Relationship Manageror Account Manager.

Go to: www.paragon-cc.co.uk

Paragon Customer Communication’s approach We believe in keeping things simple, yet effective. Our three stage process – Plan, Create, Deliver – produces outstanding communications solutions to drive exceptional customer engagement and value.

The following are some of our products and services that can help you plan, create, and deliver your customer communications strategy.