Central Piedmont Community College

Benefits of Career Coach• Allows users to see labor market information

and job postings tied directly to CPCC programs of study

• Promotes in demand employment pathways to students and prospective students

• Provides user friendly Resume Builder feature; easy for those creating a resume for the first time

Implementation Considerations• How did we want it to function within the

college culture?

• Streamline the career exploration process with a stand-alone user friendly tool that provides accurate and timely data from a variety of resources

• Campus stakeholder buy-in/advocacy

• Campus-wide usage of tool by various departments to foster the career exploration conversation

Launch PlanGoals, Benefits and Scope

Launch PlanDeliverables, Roles & Responsibilities

Logistical Considerations• Consider the variety of credentials that will

linked in Career Coach (certificates, diplomas, degrees, CCE, high school bridge, etc)

• Choose one source for consistency (i.e. college catalog, programs of study page, departmental websites, state regulations)

• Decide on occupation education levels – no CEO with 2 year business degree

• Collaborate with faculty and other stakeholders to ensure accurate information and leverage expertise

Marketing Considerations• What marketing efforts are reasonable and

sustainable with a tight budget?

• What hardcopy marketing materials will have the broadest impact?

• How can we integrate Career Coach into our website in a meaningful way?

• How can we make this tool an integral part of each student’s experience: entry, progression, and completion?

Key Considerations• How will you get buy in from faculty and other

key stakeholders?

• Who will be involved in mapping and how will you keep it consistent?

• What is the plan to market Career Coach internally and externally?

• How will you continually promote? (i.e. advertise upgrades)

• How will you gauge the effectiveness of Career Coach in reaching your goals?

CPCC’s Career Coach Site Today• Over 70,000 visits in the past year with an of

average 1,400 per week

• Refining mapping and organization

• Integration:– CPCC’s website– Outreach & Recruitment efforts– Orientation– Course assignments/syllabi– Campus-wide usage

Questions?

• Sarah Wilson– Project Coordinator– Sarah.Wilson@cpcc.edu

• Owen Sutkowski– Director, Transfer and Career Services– Owen.Sutkowski@cpcc.edu