Class Task

Course Name: Practical SEOID Number: 157373Batch: 44Submitted to: Sir Md. Faruk KhanSubmitted by: Md. Abdul MomenSubmission Date : 11.12.2016Topic: Keyword Stuffing

keyword:

Keyword is a word that serves as a key, as to the meaning of another word, asentence, passage, or the like. Digital Technology. a word used to classify or organize digital content, or to facilitate an online search for information: Search the database for the keyword “SEO”.

Stuffing:

Stuffing that means a material or substance used to stuff something. But in seo a word or sentence that is pushed in a short description repeatedly by a writer.

A brief history of keyword stuffing:

Keyword stuffing was a common strategy back in the 1990s and the early 2000s, when Google and other search engines relied heavily on exact keyword matches

There are Several keyword stuffing techniques included:

Block paragraphs that were essentially lists of different search terms. These blocks of text would usually be neither coherent nor readable, and have no use other than to load up as many search terms in one page as possible to increase the number of page hits.

Incessantly repeating keywords several times in a piece of writing, despite its unnatural and non-user-friendly experience.

"Hiding" keywords by matching the font color to the background design.

keyword stuffing:

Keyword stuffing is one kind of "black hat" search engine optimization strategy of directly or deceptively including a target keyword numerous times on a page. Though keyword stuffing was effective for many ecommerce businesses in the early days of SEO, it is now likely to incur harsh Google penalties and is not viewed as an effective method to improve search rankings.

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