kids outdoors 2030 - amazon s3 · 2019-01-25 · kids outdoors 2030. the golden circle. every...

KIDS OUTDOORS 2030KIDS OUTDOORS 2030


Finding Our WayTallebudgera Beach School

Mark Cridland


Mark CridlandPrincipal

Tallebudgera Beach Outdoor Education School

Starting with the “Why”

Applying 22 years of experience in working in environmental education centres to chart a new

strategic direction in an Outdoor and Environmental Education Centre context.

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My Journey in Outdoor & Environmental Education

• Cleaner & Teacher Aide Kingston State High School …………………..1978

• Postman & Postal Clerk Australia Post…………………………………….....1978-1984

• Brisbane College of Advanced Education Diploma of Teaching……1985-1987

• Environmental Education Consultant PCAP Cairns………………………1988

• Year 7 Teacher Port Douglas State School……………………………….….1989-1990

• Teacher & Acting Principal Miallo State School ………………………….1991-1992

• Principal Barambah Environmental Education Centre ……………... 1993-2012

• Principal Moreton Bay Environmental Education Centre …………. 2013-2104

• Principal Tallebudgera Beach Outdoor Education School …………..2015 -????

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The Golden Circle

Presenter

Presentation Notes

Every single organization on the planet, even our own careers, always function on three levels. What we do, How we do it and Why we do it. When all those pieces are aligned, it gives us a filter through which to make decisions. It provides a foundation for innovation. When all three pieces are in balance, others will say, with absolute clarity and certainty, “We know who you are,” “We know what you stand for.” Whether they realize it or not, all great and inspiring leaders and organizations think, act and communicate just like each other…and it’s the complete opposite from everyone else.

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The Golden CircleWhatEvery organization on the planet

knows WHAT they do. These are

products they sell or the services

they offer.

Presenter

Presentation Notes

Every company or organization knows WHAT they do. These are the products we sell or the services we provide.

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they offer.HowSome organizations

know HOW they do it. These

are the things that make

them special or set them

apart from their competition.

Presenter

Presentation Notes

Some companies and organizations know HOW they do what they do. The “differentiating value proposition” or “proprietary process” or “USP,” these are the things that set us apart from our competition; the things we think make us special or different from everyone else.

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they offer.HowSome organizations

know HOW they do it. These

are the things that make

them special or set them

apart from their competition.

WhyVery few organizations know WHY they do what they do. WHY is not about making money. That’s a result. It’s a purpose, cause or belief. It’s the very reason your organization exists.

Presenter

Presentation Notes

Very few people and organizations can clearly articulate WHY they do what they do. Why is a purpose, a cause or a belief. It provides a clear answer to Why we get out of bed in the morning, Why our company even exists and why that should matter to anyone else. Making money is NOT a Why. Revenues, profits, salaries and other monetary measurements are simply results of what we do. The Why inspires us.

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The Golden Circle

Presenter

Presentation Notes

We naturally communicate from the outside-in, we go from the clearest thing to the fuzziest thing. We tell people WHAT we do, we tell them HOW we’re different or special and then we expect a behavior like a purchase, a vote or support. The problem is that WHAT and HOW do not inspire action. Facts and figures make rational sense, but we don’t make decisions purely based on facts and figures. Starting with What is what commodities do. Starting with Why is what leaders do. Leaders inspire.

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Barambah Environmental Education Centre

“A place where young people learn to care for self, care for others and care for country”

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Moreton Bay Environmental Education Centre“Inspiring Champions for the Bay”

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Tallebudgera Beach Outdoor Education School• A key questions that have been asked by my colleagues in the Outdoor &

Environmental Education Centre Sector was “Did I come to the Dark Side or Did I see the Light?

• On my first day at this site the staff at Tallebudgera Beach School asked me to review their pedagogical framework, curriculum and strategic direction

• My reply was a question “Tell me why you come to work each day and what do you

hope to achieve?”

• There was no consistent, clearly articulated answer but there was obvious passion for what they did.

• However, in my conversations there were plenty of clues!

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Why are we here?“To Awaken the Hero Within”

How are we going to achieve this? “By inviting and supporting students to take the Hero’s Journey”

What are we going to do?“Have student undertake a series of challenges in this special place to identify their preferred hero type and acknowledge the talents, skills and preferences of others.

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Key Messages• Start with your “Why” - a vision / mission / purpose• Look for your “How” - a clear model for teaching and

learning • The “What” will follow - roles, tasks and purpose• Be authentic to the “Place” (environment) it will give

you clues• Constantly apply the “celery test” (Simon Sinek)

kids outdoors 2030 - amazon s3 · 2019-01-25 · kids outdoors 2030. the golden circle. every...

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