F / W2 0 1 4

BY KIM AGE

F R IN G E

KIMAGEFRINGENO.9

CELEBRATE WITHSUMMER

CURLS

For decades, getting a hair perm has been associated with maturity. However, recent trends have been signaling a change.

Silky, flowing curls can create an incredibly versatile laid-back and feminine look that can go straight from a day in the office to a night out with friends. These loose curls require effortless maintenance; in fact, they look best when casual and tousled.

A pop of rose gold in your hair will also enhance and add lustre to your wavy locks.

PERMAIR WAVEF/ W 14

SOFT & NATURAL WAVESKimage is proud to present the Air Wave perm, a brand new hair curling method straight from the streets of Tokyo. Slightly different from the typical Digital perm, this technology uses the power of wind to create curls and is very gentle on the hair.

Perms require the breaking and rearranging of the structure of each hair, but Air Wave perms work with the natural elements of the hair, changing its shape while retaining its natural qualities for minimal hair damage.

The result is visibly healthier hair that’s soft and moisturised, with bouncier waves that last up to 50% longer.

Here’s a tip on how to wear your new curls: twist your hair around your fingers for a classier finish and longer-lasting style.

GOOD NEWS FOR TIME-STRAPPED LADIES! SPOTTED THIS SEASON WAS THE TREND OF HASSLE-FREE MERMAID WAVES

KIMAGEFRINGENO.9

01 PASTEL WITH A TWIST This sweet trend has dominated the SS14 runways and looks like it’s here to stay. Using subtle tones of rose gold, we show you that pastel-tinted tresses can be a fashion statement too.

02 MULTIDIMENSIONAL

Rose gold is a warmer and deeper tint of our favourite strawberry blonde, but with an extra colour boost. A combination of pink and bronze shades adds volume to Asian hair that naturally lacks depth.

03 ROSE GOLD S'OMBRE Go with a delicate play on pastels instead of block colouring that requires meticulous maintenance. Softer rose gold diffusions produce a sophisticated and stylish natural ombre look perfect for the season.

AS FALL SIGNALS THE TIME FOR A CHANGE TO WARMER TONES, TRY THE LATEST

TRENDING COLOUR - ROSE GOLD

04 VERSATILITY

Varying your hairdo is the key to effortless style. This sweet colour of rose gold can be used to create various styles – even a bold and individualistic one. Simply couple a long bob with a mix of cool red and rose gold!

05 FLATTER YOUR FACE & SKIN TONE

Faint hues of copper and gold will soften and frame the face. A light golden shade complements light-medium Asian complexions well, especially when it is played up with stronger rosy hues.

For those who tend towards the caramel and chocolate range of skin tones, match deeper jewel reds and vibrant coppers with your natural dark hair for a rich, velvety texture.

COLOURROSE GOLDF/ W 14

HERE ARE SOME HAIR CARE TIPS TO KEEP YOUR HAIR LOOKING LIKE YOU JUST STEPPED OUT OF THE SALON

HAIR QUALITYWhen you colour your hair, the entire structure of each hair changes and roughens, making hair coarse and limp. Speciality shampoos and conditioners help to revert hairs to their original condition.

COLOUR INTENSITYSunlight fades hair colour and reduces its shine, so styling products with sun protection are important to help your hair colour last longer.

TOUCH-UPSWe recommend touching up your roots once they become obvious (2cm growth or more). Not only does this keep your colour looking fresh, it also takes less time than a full colour session.

HAIR QUALITYThe optimal hair pH level is 5.5, but it changes during the curling process due to the chemicals used. Speciality shampoos and conditioners help to restore this pH level, and reduce any damage caused.

CURL DEFINITIONStyling products are incredibly important when you have curled hair – curls show up best when hair is styled into defined locks, not when it’s loose and dispersed.

The answer can be anything from three days to a week. If you have healthy hair and a strong scalp, you could colour and curl your hair during a single visit.

Do speak to your stylist about a hair and scalp diagnosis so that they can recommend the best course for you.

NORMAL HAIR AND SCALPInvest in a good daily hair care routine that includes a weekly masque, and your style will go a long way. Do visit your favourite Kimage branch every quarter – our professionals can give you a hair and scalp diagnosis, prescribe any speciality products or treatments you may need, or simply refresh your hairstyle.

OILY, DRY, FLAKING SCALP OR DAMAGED HAIROn top of speciality products to treat your specific hair and scalp issues, we also recommend visiting your favourite Kimage branch once a month for professional salon treatments to improve the condition of your hair and scalp.

MAINTAIN THE VIBRANCY& LIFE OF YOUR COLOURED HAIR!

KEEP YOUR BRAND NEW CURLS SHINY, BOUNCY & LIVELY!

HOW LONG SHOULD I WAIT BETWEEN COLOURING & CURLING?

GIVE YOUR HAIR & SCALP A TREAT!

With hair colouring and perms becoming a regular routine for many, protection and treatments for damaged hair have been in the spotlight.

Is your hair dry, lacking in shine or difficult to manage? These are signs of ageing hair and signal the need for a comprehensive hair care regime.

Directly imported from Japan, Lislus is an anti-ageing, nourishing hair care series specially formulated with UV protection and 18-MEA to repair damage and maintain healthy, lustrous tresses.

Lislus’ product lines of shampoos, salon treatments and essential oils are also tailored for specific hair types, ensuring that each product is suitable for everyone.

LISLUS NOURISHINGHAIRCARESERIES

KIMAGE HAIR STUDIOBukit Panjang PlazaFunan DigitaLife MallJunction 8Jurong PointKovanLot1 Shoppers MallNorthpoint Shopping CentreRivervale MallTiong Bahru PlazaTampinesToa Payoh Central

6769 27006535 27006259 27006764 27006281 27006766 27006752 27006315 27006271 27006260 27006256 2700

6276 27006837 2700

6883 2700

KIMAGE PRESTIGEMarina Square Plaza Singapura

KIMAGE HAIRDRESSING SCHOOL & HEAD OFFICEFunan DigitaLife Mall

F/ W 14HAIRCARE

www.kimage.com.sg

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