kinesiology ch 2 careers.ppt - weebly
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CHAPTER 2Careers In Kinesiology
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Diversity of University Kinesiology ProgramsDiversity of University Kinesiology Programs
Opportunities for Kinesiology Graduates• Health and Fitness• Therapy and Rehabilitation• Teaching and Coaching• Sport Management and Administration• Medicine and Medical Science• Various Other Fields
Opportunities for Kinesiology Graduates• Health and Fitness• Therapy and Rehabilitation• Teaching and Coaching• Sport Management and Administration• Medicine and Medical Science• Various Other Fields
TABLE OF CONTENTS
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• Since 1970s, kinesiology programs have undergone diversification and expansion
• Enabling a large variety of career opportunities
DIVERSITY OF KINESIOLOGY PROGRAMS
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Today:
Diverse physical education programs, names and career
opportunities
Diversification of knowledge
and its application
1940-70s:Physical
education programs primarily training
teachers
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• Used to have narrowly defined careers as physical education teachers, coaches, and trainers
• Today, a wide variety of career opportunities
OPPORTUNITIES OF KINESIOLOGY GRADUATES
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• Phenomenon of the late 20th century matched by the explosion of career opportunities for kinesiology graduates
HEALTH AND FITNESS INDUSTRY
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4 principal programs
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Worksite programs
• At worksites, to manage health care costs
• “Consultants”
• Health education classes, health risk appraisals, and lifestyle changes initiatives
Commercial programs
• Membership sales are the major focus• Franchised or independent• Gender-specific• Focus-specific
• “Retention of existing members” model
• Big business in across America
Clinical programs
• In hospitals, general medical clinics, and specialized clinics
• More specific than commercial programs• Example: cardiac rehabilitation
• Some leaning toward the commercial model
Community programs
• Non-profit municipal or recreational facilities
• Director and management opportunities
• Requires multidiscipline training (e.g., physical education + management)
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• Develops or restores physical capabilities
• Can be directed at:• Capabilities such as strength or
endurance• Specific muscle groups• Neuromuscular coordination of body
portions
THERAPY AND REHABILITATION
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•Restoring lost skills or functions
•Injuries: returns to previous level of
functioning
•Older people: physical and
emotional improvements
•Acquiring skills & functions
•Developmental deficiencies; e.g., weight loss
•Improving some aspect of one’s capacity; e.g., power skating camps
•Physical abnormalities: e.g., children with disabilities
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Exercise Therapy Professionals
• Who are they?• Occupational therapists• Physiotherapists• Cardiac rehabilitation specialists
• Can be found in hospitals, outpatient clinics, sport settings, private practice
• Require specialized training• Varying requirements for different professions• Frequently changing standards
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• Many different possibilities:
• Various teaching versus coaching combinations• From elite to adapted sports• From non-profit organizations to corporations• From preschool to intercollegiate• From local to professional sports
• Various combinations of teaching and coaching requirements depending on position
• Different work days, audiences, and accreditation requirements
TEACHING AND COACHING
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Teachers
•Base audiences •No natural selection process
involved•A wide range of capabilities
Coaches
•Selective audience•More developed skills
•Individuals have a high degree of interest
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• At all levels of sports industry – professional, local, amateur, for-profit, non-profit
• Possibility of transitioning into entertainment industry
SPORT MANAGEMENT
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Opportunities
•Athlete representation
•Event management
•Marketing
•Public relations and advertising; public address announcing; research on sport fans’ attitudes; creating, producing, and promoting sport memorabilia
•Supporting careers
•Insurance company representatives; talent scouts; writers; promoters
Requirements
•Physical education
•Background in PA + strong communication skills + supporting courses in finance, human resource management, or marketing
•In a highly specialized segment, additionsladvanced degree is beneficial
•MBA, law degree, master’s degree
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• Considered the hallmark of careers in kinesiology
• Foundational knowledge of kinesiology
MEDICINE AND MEDICAL SCIENCE
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Require a doctoral degree, residency
and exit exams
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VARIOUS OTHER FIELDS
• Requiring communication skills• Pharmaceutical • Medical equipment salespersons
• Requiring unique skills, whether related or unrelated to physical education
• Firefighting• Police• Nursing• Construction
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• Kinesiology programs were designed primarily to train teachers
• Diversification and expansion occurred
• Now a large variety of careers available
PUTTING IT ALL TOGETHER
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