km 2.0 michael d. kull, ph.d. [email protected]

KM 2.0KM 2.0

Michael D. Kull, Ph.D.Michael D. Kull, Ph.D.

AMPLIFIAMPLIFI

[email protected]@amplifi.com

Copyright 2007 by Michael D. Kull

About AMPLIFIAbout AMPLIFI

● Since 1999Since 1999● Leadership Consulting and Social Media ServicesLeadership Consulting and Social Media Services● Designed first KM university graduate course Designed first KM university graduate course ● Top Googled executive education course on Top Googled executive education course on

Knowledge RetentionKnowledge Retention● Partnerships with thought-leaders, service Partnerships with thought-leaders, service

providers in and around KMproviders in and around KM● Clients in Federal Government, Fortune 500Clients in Federal Government, Fortune 500● Original work in digital storytelling, knowledge Original work in digital storytelling, knowledge

branding, value narratives, leadership maturitybranding, value narratives, leadership maturity● www.amplifi.com


AgendaAgenda

● Trends and DriversTrends and Drivers

● KM Conceptual ModelKM Conceptual Model

● Social ToolsSocial Tools

● Key ThemesKey Themes

● KM 3.0KM 3.0


TrendsTrends

● KM 1.0: Knowing What We KnowKM 1.0: Knowing What We Know

Data warehouses, document repositories, capturing data and Data warehouses, document repositories, capturing data and information, explicating processes, how to identify, elicit, capture, information, explicating processes, how to identify, elicit, capture, store, search & retrieve knowledge artifacts and the “right” info.store, search & retrieve knowledge artifacts and the “right” info.

● KM 2.0: Collective IntelligenceKM 2.0: Collective Intelligence

Collaboration, social networking, social computing, universe of Collaboration, social networking, social computing, universe of discourse, expertise networks, communities, languaging, cultural discourse, expertise networks, communities, languaging, cultural narratives and storytelling, how knowledge is socially constructed.narratives and storytelling, how knowledge is socially constructed.

● KM 3.0? Imagination, AmplifiedKM 3.0? Imagination, Amplified

Virtual worlds, Second Life 2Virtual worlds, Second Life 2ndnd Generation, SimScience, Immersive Generation, SimScience, Immersive environments, visualization, imagineering, “user-generated digital environments, visualization, imagineering, “user-generated digital content” or digital artistry and voice, the Rise of the Creative Class.content” or digital artistry and voice, the Rise of the Creative Class.


Drivers and Value PropositionsDrivers and Value Propositions

● Reduced costsReduced costs

● Repeatable resultsRepeatable results

● Faster cycle timesFaster cycle times

● InnovationInnovation

● Disaster recoveryDisaster recovery

● Intelligence / patternsIntelligence / patterns

● Knowledge retentionKnowledge retention

● Reduced costs in rehired Reduced costs in rehired annuitantsannuitants

● Example: NRCExample: NRC

-

+

Effectiveness of KM capture methods, tools and practices

Increase in number of retirees with critical knowledge

# of annuitants?

?


KM EnvironmentsKM Environments

CommunitiesOf Practice

Collaboration Platform

DocumentRepositories

ExpertiseLocators

Wiki

Blog

SkillsDatabase

Informs

Finds

Projects go to

Documentsstored

Post knowledge

Links to

Links to

A Conceptual Model


Explanation of Terms and PurposesExplanation of Terms and Purposes

Community of Practice: The purpose of virtual CoPs is to create an online environment to enable conversation and discussion around topics, methods, and work roles.

Collaboration Platform: …to facilitate the creation of documents and other knowledge artifacts as project deliverables.

Expertise Locators: …to enable the rapid identification of expertise within an organization based on skill-sets and project commitments.

Document Repositories: …to provide a single, searchable database of all types of files that may be used to support future work efforts.

Skills Database: …to provide a searchable system where each employee has listed their areas and levels of expertise.

Wikis and Blogs: …to provide webspaces for individuals to post their ideas and insights – in some ways blogs are the antithesis of wikis.

The main point: KM environments support each another, are synergistic.


● Blogs (MySpace)Blogs (MySpace)● Wikis (Wikia)Wikis (Wikia)● Podcasts (iTunes)Podcasts (iTunes)● Digital video (YouTube)Digital video (YouTube)● Social networking (Friendster, LinkedIn)Social networking (Friendster, LinkedIn)● Project collaboration (SharePoint)Project collaboration (SharePoint)● Communities of Practice (Tomoye)Communities of Practice (Tomoye)● Virtual environments (Second Life)Virtual environments (Second Life)● Social bookmarking/tagging (del.icio.us)Social bookmarking/tagging (del.icio.us)● News aggregation (Digg)News aggregation (Digg)

A recent McKinsey survey found that ¾ of executive respondents plan to A recent McKinsey survey found that ¾ of executive respondents plan to maintain or increase their investments in collaboration (Web 2.0) technologies.maintain or increase their investments in collaboration (Web 2.0) technologies.

What Else is New? Web 2.0What Else is New? Web 2.0

Social Media, Social Networking, Social Computing, Social Tools, CollaborationSocial Media, Social Networking, Social Computing, Social Tools, Collaboration


WikipediaWikipedia


MySpaceMySpace


YouTubeYouTube


LinkedInLinkedIn


TomoyeTomoye


Del.icio.usDel.icio.us


DiggDigg


Second LifeSecond Life


Key ThemesKey Themes

● Start at grassroots levelStart at grassroots level● Spiral approachSpiral approach● Encourage breaking down of barriersEncourage breaking down of barriers● Enabling the “universe of discourse”Enabling the “universe of discourse”● Allows to get on the same page in terms of Allows to get on the same page in terms of

language, concepts, knowledge developmentlanguage, concepts, knowledge development● Encourage voice over exitEncourage voice over exit● Enticing for the millennial generationEnticing for the millennial generation● DemocratizingDemocratizing● Measures – too soon to tell, but optimisticMeasures – too soon to tell, but optimistic● NRC storyNRC story


Diffusion of KM / EnactmentDiffusion of KM / Enactment


KM 3.0: From e-Gov to i-Gov?KM 3.0: From e-Gov to i-Gov?

KM 1.0

KM 2.0

KM 3.0

Maslow’s hierarchy, redux


THIS is Knowledge ManagementTHIS is Knowledge Management

“The Matrix”


Thank youThank you

● Q&AQ&A

● Feedback and referrals always appreciated.Feedback and referrals always appreciated.

● Contact: Contact:

Michael D. Kull, Ph.D.Michael D. Kull, Ph.D.

[email protected]

703-507-2846703-507-2846

km 2.0 michael d. kull, ph.d. [email protected]

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