FusionPowerPoint Presentation

Your Digital

Marketing Partner

www.kmdigitalmarketing.co.nz

FusionPowerPoint Presentation

3, 2, 1.. Launch!!!

KM Digital Marketing’s Director, Kaylene Moore launched

KM Digital Marketing in 2010 in Hawkes Bay. Then a solo

parent, Kaylene worked part time in the business while

parenting her 3 year old daughter. Her first client, the Taupo

Economic Agency, signed her on to write a digital

marketing strategy to assist with aquaculture business

growth in the region. Now working in the business full time,

Kaylene has 2 local part–time staff and specialist

contractors that help her deliver her business services.

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Our Awesome

People

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Kaylene MooreLead Consultant

PM

SEO

Social

Management

Websites

Melissa HowardCommunications Assistant

Blogging

Social Media

Graphics

Website CMS

Copywiting

Peter DiackWebmaster

Photoshop CC

Mailchimp

SEO

HTML5/CSS3

WordPress

Angela HamesAdmin Assistant

Social Media

Admin

Software

Accounts

KMDM

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What We DoProject Work : Coaching : Monthly Service Plans

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What We Do

• Search Engine Marketing

• Social Media

• Email Marketing

• Online Advertising

• Website Management

• Content Development

• Digital Strategies

• Mobile Optimisation

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What Is SEO – Search Engine Optimisation (Google/Bing/Yahoo)

SEO

1

2

3

9

8

7

4 5 6

12 11 10

Building an online

reputation through

quality backlinks to your

website and other online

assets

Stuff that needs to

happen on your website

so Google knows what

you are about, and what

you do

Setting Up Google Tools

correctly so that Google

knows what to look for,

and what to show

potential customers

NOT trying to cheat the

system. NO buying

likes, links or automated

services. Stuffing

keywords in websites

etc…

Creating good quality

content that helps with

reputation, and that is

shared and used by

others

Keeping content fresh

and up to date.

Focusing on current key

triggers. Eg Mobile

friendly, video elements.

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Some Cool Customers

Launched Email Marketing

in Hawkes Bay, Taupo,

Gisborne.

Recruited, and trained

local marketing staff.

Project Work

SEO, website updates &

campaigns.

Social media, blogging

and email marketing

Monthly Services

Website development

consulting, online asset

development

Online Communications,

coaching

Strategy

Website development

Communication plans

Project Management

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Monthly Service PlansYear One – 10% of Annual Revenue

Year Two – 35% Annual Revenue

Year Three/Four – 60% Annual Revenue

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What's Included

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Key Customer Benefits

We say NO, if we don’t

think we can help.

01Find and

secure online

markets

02Increase

qualified traffic

to websites

03Leverage all

marketing

investments

04Brand unity- A

professional

presence

05Flexible

Customized

annual plans

A solid reputation, we

deliver what we say we

will, and report and keep

customers informed

throughout the process.

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How We do itWe use the latest technology and global best practices to help our customers get found online, and then

convert those leads into customers.

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Tools/Software

Project Management SEO Tools Social Media Tools Linkbuilding Tools

Email Tools Webmaster Tools Google Tools Graphic Tools

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Sharing is caring….A KMDM Favorite: www.canva.com

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Too Much Info? Start here….

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What Now?Keeping the passion, focusing on results, and GROWTH!

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How we Plan to Grow

Word of Mouth – Online and Offline

A New Markets - Mobile Websites &

Apps

B Develop current market - Motel

Marketing

C Train and retain great staff that fit

our culture

C

A

B

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Looking for…

Anyone with a website, or who

needs a website who has a

decent sized online market,

and needs help with their

online presence. We check

ROI (Eg small ticket items that

will struggle to see an annual

return), competitors and

international industry trends

before proceeding

Kmdigitalmarketing.co.nz

Website

GROW!

LearnCoolFun

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Attract.

Engage.

Convert.

KM Digital Marketing

PO Box 11060

Hastings, 4122

Kaylene@kmdigitalmarketing.co.nz

www.kmdigitalmarketing.co.nz