knowledge exchange, social media + sms: transforming communities of practice

13
Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice Sean Cranbury Director, Communications & Social Media Monkeytree Creative t: @seancranbury | @monkeycreates | @cihc_ca [email protected]

Upload: sean-cranbury

Post on 25-Jan-2015

523 views

Category:

Health & Medicine


2 download

DESCRIPTION

This presentation delivered at Conestoga College on March 10th 20120 for the NaHSSA Conference by Sean Cranbury on behalf of the Canadian Interprofessional Health Collaborative..

TRANSCRIPT

Page 1: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Knowledge Exchange, Social Media + SMS:Transforming Communities of Practice

Sean CranburyDirector, Communications & Social Media

Monkeytree Creativet: @seancranbury | @monkeycreates | @cihc_ca

[email protected]

Page 2: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Generating Discussion and Context

We are here to:• A) discuss the challenges of entering the practice

community as a digital native.• B) start thinking about strategies for developing

‘communities of practice’ to address transitional issues.• C) develop strategies for knowledge exchange.• D) contextualize our ideas with a focus on patient care.• E) think about the role that social media plays in all of

the above.

Page 3: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Knowledge Exchange

A definition:

Knowledge Exchange is collaborative problem-solving between different groups with shared goals and interests.

Page 4: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Communities of Practice

A Definition:

Communities of Practice are groups of people who share a concern or a passion for something they do and learn how to do it better as they interact regularly.

Page 5: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

3 Elements of a Community of Practice

i) Shared domain of interest

ii) Members engage in joint activities, discussions, help each other, share info.

iii) Are practitioners: develop experience, stories, tools, ways of addressing recurring problems, practical insight.

Page 6: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Traditional Communications Tools

• Email• Telephone Landline• Fax machine• Postal Service• Voice Mail• Etc…

These exchanges are often 1 to 1 and can require significant time between responses.

Page 7: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Social Media Channels

Page 8: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

SMS Text MessagingShort Message Service:

A text messaging service component of phone, web or mobile communication systems.

The most widely-used data application in the world.

Page 9: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

What is the Patient Doing?

Page 10: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Some Examples of Communities of Practice

Page 11: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Documented Process Improvement

Knowledge Exchange

+ IRL conversations+ Traditional technology+ Social Media + SMS

Communities of Practice

Inclusive & collaborative

Page 12: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Important Books

Page 13: Knowledge Exchange, Social Media + SMS: Transforming Communities of Practice

Knowledge Exchange, Social Media + SMS:Transforming Communities of Practice

Sean CranburyDirector, Communications & Social Media

Monkeytree Creativet: @seancranbury | @monkeycreates | @cihc_ca

[email protected]