KOMUNIKASI di KOMUNIKASI di KOPERASIKOPERASI

M.YasinM.Yasin

PENGERTIAN KOMUNIKASIPENGERTIAN KOMUNIKASI

• A process of conveying an idea or a message from one person or group of persons to another person or group– Idea or message– The way it is expressed– How and when it is delivered– The person or persons it is intended to reach

• What, how, who and when process

KOMUNIKASIKOMUNIKASI

• Definisi : the transfer of information from the sender to the receiver with the information being understood by the receiver

• Fungsi sebagai alat:– Menyatukan kegiatan organisasi– Menyatukan input sosial kedalam sistem sosial– Mengubah perilaku, perubahan menjadi effektif, informasi

menjadi produktif, dan tujuan tercapai• Transfer informasi dari seseorang kepada orang lain sangat

penting,

Untuk koperasiUntuk koperasi

• Tujuan : menyediakan informasi melalui berbagai saluran media, untuk memotivasi penerima –setelah mereka mendengar, membaca, atau mengetahui informasi tersebut – mengambil tindakan yang yang sesuai menurut mereka dan organisasi koperasi

• Proses yang komplek memerlukan koordinasi dsiplin psikologi, pendidikan dan ekonomi

FUNGSI KOMUNIKASIFUNGSI KOMUNIKASI

• CONTROL

• MOTIVATION

• EMOTIONAL EXPRESSION

• INFORMATION

PROSES KOMUNIKASIPROSES KOMUNIKASI

• The sender of the message• Use of a channel to transmit the message• The receiver of the message• Noise and feedback in communication• Situational and organizational factors in

communication: educational, sociological, legal political, and economic. A direct face-to face communication is different from a telephone conversation and from letters

MODEL PROSES KOMUNIKASIMODEL PROSES KOMUNIKASI

Komunikasi didalam OrganisasiKomunikasi didalam Organisasi

• Pentingnya manager untuk mengetahui• Alur komunikasi dalam organisasi

– Downward communication– Upward communication– Crosswise communication

• Written, Oral, and Nonverbal Communication• Communication Network

– Wheel or star network– Chain network– Circle networks– All channel network

• Organization as a Communication Technique• Social systems as communication networks and information

overload

DIRECTION OF DIRECTION OF COMMUNICATIONCOMMUNICATION

• VERTICALLY– Downward– Upward

• LATERAL

INTERPERSONAL INTERPERSONAL COMMUNICATIONCOMMUNICATION

• ORAL

• WRITTEN COMMUNICATION

• NONVERBAL COMMUNICATION– Body movements– Intonations or emphasis we give to words– Facial expressions– Physical distance

ORGANIZATIONAL ORGANIZATIONAL COMMUNICATIONCOMMUNICATION

• FORMAL NET WORK

• THE GRAPEVINE

• COMPUTER-AIDED MECHANISMS

FORMAL SMALL-GROUP FORMAL SMALL-GROUP NETWORKSNETWORKS

• CHAIN– Formal chain of command– In arigid three-level organization

• WHEEL– Central figure

• ALL CHANNEL– All group members to actively communicate

with each other

THE GRAPEVINETHE GRAPEVINE

• NOT CONTROLLED BY MANAGEMENT

• MORE BELIEVABLE AND RELIABLE

• USED TO SERVE THE SELF-INTEREST OF THE PEOPLE WITHIN

COMPUTER-AIDED COMPUTER-AIDED COMMUNICATIONCOMMUNICATION

• E-MAIL

• INTRANET AND EXTRANET LINKS

• VIDEOCONFERENCING

CHOICE OF COMMUNICATION CHOICE OF COMMUNICATION CHANNELCHANNEL

• FORMAL REPORTS, BULLETINS (LOW CHANNEL RICHNESS)

• MEMOS, LETTERS• PRERECORDED SPEECHES• ELECTRONIC MAIL• ONLINE DISCUSSION GROUPS• VOICE MAIL• LIVE SPEECHES• TELEPHONE CONVERSATIONS• VIDEO CONFERENCES• FACE TO FACE CONVERSATIONS (HIGH CHANNEL

RICHNESS)

BARRIERS TO EFFECTIVE BARRIERS TO EFFECTIVE COMMUNICATIONCOMMUNICATION

• FILTERING

• SELECTIVE PERCEPTION

• INFORMATION OVERLOAD

• EMOTIONS

• LANGUAGE

• COMMUNICATION APPREHENSION (ketakutan)

CURRENT ISSUES IN CURRENT ISSUES IN COMMUNICATIONCOMMUNICATION

• COMMUNICATION BARRIERS BETWEEN WOMEN AND MEN

• SILENCE AS COMMUNICATION• POLITICALLY CORRECT COMMUNICATION• CROSS-CULTURAL COMMUNICATION

– Cultural barriers (semantics, word connotations, differences among perceptions)

– Cultural context (high and low-context cultures)– A cultural guide