kvass salesfolder english

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Page 1: KVASS Salesfolder english
Page 2: KVASS Salesfolder english

KVAT IS KVASS?WELCOME TO RUSSIA!

REAL RUSSIAN REFRESHMENT THE FIRST KVASS OF LIFE. IT’S COMMON KNOWLEDGE THAT THE FIRST KVASS ISN’T ALWAYS THE BEST. IT’S NOT UNTIL THE SECO ND TIME THAT IT REALLY UNLEASHES ITS ASTOUNDING EFFECT. AND IT’S NOT UNUSUAL FOR THIS TO BE THE START OF A LIFELONG LOVE AFFAIR. KVASSDROVJE

REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБУРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБ УРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБУРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА

Page 3: KVASS Salesfolder english

REAL RUSSIAN REFRESHMENT THE FIRST KVASS OF LIFE. IT’S COMMON KNOWLEDGE THAT THE FIRST KVASS ISN’T ALWAYS THE BEST. IT’S NOT UNTIL THE SECO ND TIME THAT IT REALLY UNLEASHES ITS ASTOUNDING EFFECT. AND IT’S NOT UNUSUAL FOR THIS TO BE THE START OF A LIFELONG LOVE AFFAIR. KVASSDROVJE

REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБУРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБ УРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБУРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА

THE RUSSIAN SODA! KVASS is made using the very best ingredients – Russia’s most popular thirst-quencher. KVASS is pure, unadulterated flavour – malty and bitter with a subtle sweet-ness, made using an original recipe created by Irina Petrova. Naturally non-alcoholic and deliciously refreshing.

Everyone in Russia is familiar with KVASS. The tradi-tional refreshing beverage has been quenching thirst in Russia and huge swathes of Eastern Europe for over 1,000 years. Today, KVASS is still by far the country’s most popular non-alcoholic beverage. Not a day goes by when KVASS does not refresh the thirsty throats of millions of Russians.

Traditionally, KVASS used to be made from bread, malt or barley and was fermented with yeast. Drawing on this tradition, native Russian Irina Petrova has de-veloped a perfect recipe for KVASS; it only uses careful-ly selected ingredients such as rye or barley malt, sugar, lactic acid and natural flavourings. This original recipe is guaranteed to always produce consistently high quality results for creating the perfect thirst-quencher.

Traditional refreshment in Russia Well known throughout Eastern

Europe for over 1,000 years Remains extremely popular today New recipe based on original ingredients

Page 4: KVASS Salesfolder english

KVASS represents a completely new market segment. It is not as sweet as malt beer and its malty, bitter taste gives it a far richer flavour than a lemonade. The flavour is what makes KVASS so unique – an ice-cold thirst-quencher is a welcome alternative to lemonades.

KVASS has plenty of potential in the Western markets, expanding ranges of non-alcoholic refreshing beverages to include a brand with an inimitable history. The drink’s typical flavour profile highlights the unique position of this new soft drink market sector. As THE RUSSIAN SODA, KVASS provides pure refreshment and opens up new possibili-ties as a mixer.

Clear distinction from conventional products Unique flavour Refreshing malt-based drink Versatile mixer New soft drink segment

KVAT MORECOULD YOUWANT?A NEW SEGMENT!

Page 5: KVASS Salesfolder english
Page 6: KVASS Salesfolder english

KVASS introduces a new flavour to the West. The Russian Soda follows the current trend for discovering new tastes in non-alcoholic bever-ages. However, compared with other products, KVASS is not a trendy drink, but rather an authen-tic classic from Eastern Europe and Russia. Its popularity, its unique flavour and its strong image are why KVASS is sure to hit the ground running.

KVASS finally gives us a brand that connects new ideas with a long history and an authentic backg-round. As a classic drink, KVASS not only enjoys huge popularity in Eastern Europe, but the brand also offers everything that is well received in the rest of the world. KVASS unique quality can best be described as being typically Russian with a down-to-earth cha-racter. KVASS is not only the traditional term used to describe the drink as a whole, but also an exceptional brand, which stands out from the crowd with its strong image. KVAT MORE COULD YOU WANT?

High potential throughout Europe for persons with Russian roots

Target group with high purchasing power who seek authentic products with heritage

New and authentic brand in the non-alcoholic beverage market

Extremely popular with Eastern European consumers Complex design of product features Market implementation in typical SKUs

THE RUSSIANSODA!FROM EAST TO WEST.

REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБУРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБ УРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБУРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА

YOU DON’T NEED TO ASK YOUR DOCTOR OR PHARMACIST. IS THIS WHERE IT HURTS? OR HERE? A GLASS OF KVASS HAS BEEN A POPULAR FOLK REMEDY FOR NEAR LY 1,000 YEARS. IT MIGHT NOT BE MEDICALLY PROVEN, AND WE’RE NOT QUITE READY TO SWEAR ON OUR MOTHER’S SOLJANKA ... BUT IF IT HELPS, THEN IT HELPS!

Page 7: KVASS Salesfolder english

REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБУРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБ УРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА REFRESH YOURSELVSKY МОСКВА САНКТ-ПЕТЕРБУРГ НОВОСИБИРСК ЕКАТЕРИНБУРГ САМАРА

YOU DON’T NEED TO ASK YOUR DOCTOR OR PHARMACIST. IS THIS WHERE IT HURTS? OR HERE? A GLASS OF KVASS HAS BEEN A POPULAR FOLK REMEDY FOR NEAR LY 1,000 YEARS. IT MIGHT NOT BE MEDICALLY PROVEN, AND WE’RE NOT QUITE READY TO SWEAR ON OUR MOTHER’S SOLJANKA ... BUT IF IT HELPS, THEN IT HELPS!

Page 8: KVASS Salesfolder english

MBG GLOBAL BRANDS GMBH | OBERES FELD 13 | 33106 PADERBORN | GERMANYE . E X P O R T@ M B G - O N L I N E . N E T | T. + 4 9 5 2 5 1 5 4 6 1 6 0 0F. + 4 9 5 2 5 1 5 4 6 1 6 1 0 | W . W W W . M B G G L O B A L . N E T

kvass kvass kvassGlass bottle Six-pack Can

24 x 0.33 l 4 x 6 x 0.33 l 24 x 0.5 l Packaging7.92 l 7.92 l 12 l Volume16.95 kg 17 kg 13.23 kg Weight (filled)Yes Yes No Reusablecrate crate tray Type of packaging40 cm 40 cm 40 cm Length30 cm 30 cm 26.5 cm Width27 cm 27 cm 17.5 cm Height4950 4955 4945 Item No.

EAN code Individual unit

EAN code Six-pack

EAN code crate/tray

PALLET PALLET PALLET

europallet europallet europallet Type8 8 9 Units per layer5 5 8 Layers per pallet40 40 72 Units per pallet3.168 hl 3.168 hl 8.64 hl Volume120 cm 120 cm 120 cm Length80 cm 80 cm 80 cm Width145.5 cm 145.5 cm 155 cm Height698 kg 700 kg 973 kg Weight (filled)2 2 2 Pallets/storing position15 months 15 months 15 months BBD after filling6 months 6 months 6 months Minimum shelf life

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4025127049509

4025127049561

4025127049554

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4025127049455

4260310310015 4260310310015 4025127096923

KVASS. from Russiawith soul and soda.