lambert-customer-testimonials-updated november 2014

Gene Lambert Testimonials

After 35 years without a bike, I recently purchased a vintage Kawasaki, just like I had back then.

Before I even had a chance to ride it, I was driving through Woodstock one day, and had some time to

spare, so I stopped in to see if I could learn what the "Harley" hype was all about. Not at all interested in

another bike, but just wanting to see why this culture was so intriguing.

There was never a question that the Kaw was the right purchase, as it brings back many memories, of

days gone by.

I was quite impressed to see the selection of bikes in the showroom. As soon as I walked in, looked to

the left, and to the right, and 3 bikes down was a Sportster Nightster, like no Harley I had ever seen

before. The dealer customized machine held to the "cafe racer" styling of the 40 year old Kawasaki that I

just bought. I didn't get any farther. I was approached by Gene Lambert, who rather than being a

"salesman," seemed to be more of a friend & consultant. I asked about the "Harley" addiction, and he

explained the following of this brand, & diversity of owners, from all walks of life, and how the bikes give

them all something in common.

As I expressed some interest in the Nightster, Gene made the comment that "the bikes pick the

owners." Still, with no intention of buying another bike, the more I visited with Gene, he really made me

feel comfortable, just learning more about the culture.

My first visit was on a Thursday, and as he said he would, Gene sent me an email, thanking me for taking

the time to stop by. After visiting the website, reading testimonials, and looking at his "Facebook" page,

my interest seemed to spike. The one sign I read on Saturday night pretty much made my mind up. It

says "The only thing better that a motorcycle.......is two motorcycles!!!" I made the trip from Dixon to

Woodstock that following Sunday afternoon, and came home as a proud owner of the Sportster that I

had discovered, just 3 days earlier.

First impressions are usually the most accurate, and I was thoroughly impressed with the way I was

treated by Gene, and everyone else at the dealership. Everybody went well out of their way to make

sure that I was taken care of, and all of my expectations were met.

I'm looking forward to being a part of the Harley Davidson family, and happy to say that I stopped at

Woodstock, and met Gene, who helped me into that part of my life. I can highly recommend that

anyone shopping for bikes, or just wanting to learn about the culture, contact Gene Lambert at

Woodstock Harley Davidson.

By: Gary Morris


"Woodstock Harley Davidson is the best dealership and Gene Lambert the best salesman hands down!!

I live in Racine Wisconsin and have 6 Harley dealerships within a 45 mile radius of my house and didn't

pick one of them. I chose Woodstock Harley Davidson in Illinois because not one of the other dealers

stacked up to Woodstock's high level of customer service and level of attention given to customers.

Woodstock Harley Davidson is truly a great team of people that works together to help their customers

reach their Harley dreams.

There is also no better salesman than Gene Lambert! I can't say enough good things about Gene. His

genuine, warm personality, knowledge of everything and anything Harley, and passion for Harleys' make

all the difference in the world! He is very patient and goes above and beyond to make sure you are

completely satisfied. He will take all the time it needs in order to fit you with the right bike, no matter

how many times you change your mind or how many questions you have! For Gene, it is less about you

buying a bike and more about the ownership experience you will have long after the sale is done. So not

only are you buying a bike, but you are gaining a friend and joining the Woodstock family! It is an

awesome family to be a part of!!

Thank you Gene and Woodstock Harley for everything...you guys are truly the best!!! :):):)"

By: Stephanie Betthauser

Gene Lambert is an exceptional and very knowledgeable salesperson who truly demonstrates that he is

interested in helping his customer in a no-pressure and informative manner. It’s very refreshing.

Further, this guy knows his stuff when it comes to the new 2014 models and the features they offer. As a

result, he was able to answer each of my questions and compare the features to prior year models. This

was very helpful in sorting out which model was right for me and I decided to purchase a Street Glide

Special.

I cannot say enough good things about the friendly, knowledgeable, and helpful assistance that Gene

and the whole team at Woodstock Harley Davidson provided. The one thing i truly appreciate is how

everyone at this dealership goes out of their way to make you feel special and welcome. This includes

Gene, Charlie, Moon, Nick, Tim, Doug, and all the guys in Service.

WHD truly recognizes the value of providing exceptional customer service and I would absolutely

recommend this dealership to anyone.

By: Martin Moister


"I live in Atlanta, GA, am relatively new to street bikes, and a fairly new Harley owner. I had an 883 Super Low that I learned on, but really wanted something a bit bigger and more comfortable for longer rides. After going to three different dealerships here in the Atlanta area, and not getting what we thought was a fair price for my trade in, my boyfriend who absolutely swears by the Woodstock dealership and salesman Gene Lambert, got on the phone and called Gene to see what they had in stock. When I got on the phone with Gene, he asked a few questions and told me he would look at a few they had in stock, as he had something in mind. When he called back he said: Tracy, I think I have the PERFECT bike for you, and at the price-point you wanted to be. Boy was he right! My jaw dropped when I saw the pictured Gene emailed me of the gorgeous 2008 Heritage Softail Peace Officer Edition. This bike was LOADED with goodies and chrome and looked as if it was brand new. I appreciated the time Gene took with me answering my questions and addressing my concerns about purchasing a bike sight unseen. Gene then turned me over to finance manager Nick Ludford , who was instrumental in making the financing extremely easy for me to complete and secure, sending all necessary forms via FedEx so I could complete and return them prior to my arrival at the dealership. After driving up from Georgia with my trade-in secured on the trailer, I was thrilled when I FINALLY arrived at the Woodstock store to be able to meet the wonderful staff that worked to make this happen and getting to lay eyes on my new bike! Gene escorted me to the outbuilding it had been moved to (taking it off the sales floor until I could bring it back home) and took the time to explain in detail the differences between my trade in and this beautiful machine. He made sure the fit was good and I was satisfied with the bike he had picked out for me. The store allowed me to store my car and trailer on their property while my boyfriend and I attended to family. On Monday morning, we returned to the dealership where I finalized everything and, after ringing the bell, I became the newest member of the Woodstock Harley family! John from service loaded and secured the bike on the trailer for my return trip (after Gene went over the operations of the Softail once again) leaving me feeling confident. I am extremely happy with my purchase, and no matter where I am living, I will definitely return to my Woodstock family to purchase another Harley. I have never been treated this well and can see why my boyfriend swears by WHD! Thanks again for such great customer service and making this Georgia girl happy with her new bike!! By: Tracy Kirkpatrick


I met Gene Lambert in 2012 when I started looking for my first Harley. I liked the fact that he

understood that I was there to buy a bike but not until the following year. He didn't push the

issue and said that when I was ready to purchase one he would be more than happy to make

me a satisfied customer. This didn't stop him from having me fitted for the bike of my dreams

and assisting me in making some choices and options.

I returned in the early part of May 2013 and started negotiating a deal. After some phone calls

and him promising to get me the best bike for the best price we made a deal. On May 15th,

2013 I got to ring the bell and ride off on my new Ultra Classic Limited. Not only did Gene keep

his promise of making me a satisfied customer but I feel he went above and beyond making me

completely happy! Even though I have only owned the bike for a month and a half I feel like I've

known Gene for a lot longer. He goes out of his way to say hello and follow up to make sure all

my needs are met. I will highly recommend Woodstock Harley and most of all Gene Lambert.

Thank you for all your help and continued concern for my happiness as a Harley owner. Gene

you didn't sell me a bike you introduced me to a different way of life. I now can say, I am the

proud owner of a Harley Davidson...

Thank you,

By: Otto Wonder Lake, IL

I only have two words to describe this place "GENE LAMBERT"!!!!!!!!!!!! I am super glad that Gene was the man that sold me my CVO Road Glide. HE went above and beyond for me to be able to get that bike. Gene provides extraordinary customer service. This group of people at this dealership are the most wonderful people I have ever met. I want to thank Charlie, Jeff E., Tim, Patrick, John, Billy and most of all Gene. Even though I live an hour away from this dealership they will get all my business and referrals. I highly recommend that anyone who reads this post, you have to check out Woodstock Harley and talk to Gene. I promise you will not regret it. By: Eddie R. North Aurora, IL "Gene Lambert was awesome. From the time we first met him he took care of us and made himself available to help us personally whenever we went in. Woodstock Harley has our business for everything Harley. Everyone we dealt with was great, but if you want a highly professional, knowledgeable salesman Gene is your man!" By: Pete Maslin


“I have always wanted a Harley and finally felt it was time to own one. Last September, my wife and I went to the Woodstock HD dealer and were greeted by Gene Lambert. Due to my zero motorcycle experience (in fact I never rode a bike), Gene Lambert spent a significant amount of time familiarizing us with HD history and explaining bike types, categories, facts, etc. Because of Gene's vast motorcycle knowledge, I felt comfortable with the selection and ultimate purchase; a 2011 Electra Glide Ultra Limited. During the decision-making process, Gene was eager to take me on road-tests and patient as we evaluated several bike models. Gene is a wealth of HD knowledge and obviously takes great care of his customers. Once the purchase was finalized, Gene saw that I was signed up on the next Motorcycle beginner class to be followed by the bike skill test at the DMV. This was my best vehicle purchase experience. If you are thinking of purchasing a HD bike, you should definitely stop by WHD and ask for Gene Lambert. Thanks Gene!

By: Carlos M. Harvard, IL

"I am a first time bike owner/rider and have Woodstock H-D to thank for helping make my dreams come true. And Gene Lambert is the guy that helped make this possible. At 62 years young I had strong fears walking into a "Bikers Hangout" and was anticipating being in way over my head with a bunch of intimidating tough guys. Boy was I wrong and pleasantly surprised. Every person in the store made eye contact and offered a big hello with a genuine smile. And Gene Lambert, my sales guy, was one of the most knowledgeable, patient and easiest going of the bunch. Gene took his time with me on numerous trips into the store; making sure that the right bike picked me and that we were suited for each other, a bike that would be a natural fit for me. His knowledge of all the different bikes and features made it easy for me to ask more questions until I was able to select "my bike" a Street Glide. Gene, I cannot thank you enough for making a lifelong dream such an excellent experience. You've gained a Customer for life. Thank you."

By: Michael C. Lake Zurich, IL

"I visit the Woodstock dealership on many occasions and every time I come in I am met by Gene Lambert or I see him hard at work. He is one of the reasons I bought my bike from Woodstock Harley, and the reason I went to him with my interest in buying a bike. I see a determination in him and a love for what he does." by: Gary Bills


“I can't say enough about WHD! Gene was my salesman and from the very start when I walked in the door it seemed as if I had known him my whole life. He has been the most honest and trustworthy salesman that I have ever had the privilege of dealing with. Having excellent communication skills is essential in this business and he has it! He was able to answer all of my questions and went way out of his way to make this happen for me, which is something that I will never forget. Charlie, Nick and everyone in the finance department are outstanding to work with! I know that I can always depend on Gene and the entire WHD team."

By: Andy S. DeKalb, IL Gene, Thank you so much for the great buying experience... You and Charlie listened to my needs and

made the deal I wanted happen. Everyone at Woodstock Harley makes this dealership 1st class.

Thank you!

By: Brian J.

Always an excellent experience. This was my second new bike from Woodstock Harley and all

departments have always done an outstanding job. Gene in sales got the job done again and I am having

a blast on my new 2014 FLHXS.

By: Mark H. Woodstock, IL

"Gene Lambert was my salesman at Wood Stock Harley (WSH). He is extremely professional and

knowledgeable and matched me up with the perfect bike..........I have had many enjoyable hours on my

Harley this summer and am a WSH customer for life. Thank you Gene and WSH!"

By: Ed L. Cary, IL

"Got a great deal and had an exceptional sales experience with Gene Lambert. His forthright sales approach and overall product knowledge were key factors in my decision to purchase my 2012 Classic from Woodstock Harley. " By: Clayton T. Sycamore, IL


"My experience was absolutely awesome! Me and my wife went in there to buy a 2011 Ultra Limited and left with it. I filled out all the info online on Saturday at about 2 pm. I got a call at 3 pm. and was approved for the exact bike I wanted. I could not make it there by 4 pm, so I went 65 miles on a Sunday and talked to GENE LAMBERT. He was an absolute laugh riot. We talked for hours and left there like we were life-long friends. I think we will be. THANKS TO ALL. BUT MOSTLY GENE!" By: Jim M. Leland, IL “Thanks Gene for the follow-up email. I have trained sales people most of my life and you are

an example of what I try to teach and convey during training. Great job with your approach and

caring attitude. At this point I am not sure where the "new bike" is taking me but if the path

leads to Harley I will visit with you again. Reputation is a reflection of the values you live by.”

Jim M. Arlington Hts., IL "Gene and the staff at Woodstock Harley were fabulous!! I drove 10 hrs from Nashville TN because they

treated me right over the phone with the sale of my bike, so I knew in person I would have a wonderful

experience and I was right. I would highly recommend this dealership over anyone else! I will be back for

future purchases no matter how many dealerships are closer to me."

By: Lou Anne Nashville, TN

"Starting with Gene Lambert in sales, to financing, service, and everyone else, there just aren’t enough

stars! Thank you all, especially Gene for his time and effort in making my purchase simple. "

By: Charles Antioch, IL

"Although I did not purchase a new bike [I purchased a used bike] everyone at the dealership was a class act. Gene Lambert in Sales, Nick in Finance and the women in apparel could not have been more helpful, courteous and friendly. They really do welcome you into the Harley "family" with open arms. I will highly recommend Woodstock Harley-Davidson to all my friends and relatives. Thank You for a wonderful buying experience."

By: Bob & Jane McDaniel Plainfield, IL


"Hi Gene & Woodstock Harley staff, ... great experience at this HD location, good people, ... special

kudos goes to Gene L!, ... he did EVERYTHING possible for my '08 Ultra came out of the Service Dept.

with most of the imperfections corrected! ... Quick response from Service, Jeff did a good job also. ....

Best regards to all, ARMY! "

By: Army Joliet, IL

"After riding for years it was finally time to move up from my 2005 800cc Boulevard C50T. I had a good idea of what features I wanted but wasn't sold on any particular brand of bike. In order to make an informed decision of was available, my wife and I visited several dealerships in several states across several manufacturers before calling my local Harley dealer in Woodstock, IL. From that first call I could tell these guys had a plan. The sales manager took my call (as he takes all inbound sales calls) and based on his experience and insight into customer needs, he paired me with a particular sales consultant that he thought I would connect with. This simple but effective step was the beginning to a wonderful buying experience. I came in the next day and met Gene Lambert who immediately started to get to know me and what was important to me. Gene's knowledge and experience added value to our relationship by injecting facts and information into our discussion that effectively guided me throughout the pre-sales process. Never once did Gene appear disinterested or distracted and provided focused and helpful information throughout the days before the purchase. We went through nearly every suitable bike in the showroom evaluating features, cost and value. After looking at many new and previously owned bikes I found my bike, or should I say it found me! It is a 2010 HD Electra Glide Ultra CVO Screaming Eagle and I couldn’t be happier. Often times there are disconnects between the various departments and a customer can get lost in the noise. I can assure you that this won't happen at Woodstock Harley Davidson with Gene as your Sales Consultant. Gene took the time to give me a tour of the entire operation. I met the owner, the service manager, the sales manager as well as some of the other staff which gave me an immediate sense of belonging. Gene's expert knowledge and exceptional desire to satisfy customer need is second to none. He made sure I knew that I can come to him with any issue or need and he would take care of it. If it was a parts or service issue, he would get someone else who could help. I've brought my wife and daughter into the showroom and they have been well taken care of. From a helmet fitting to answering "silly" questions, or just filling a bag of popcorn the staff at Woodstock Harley Davidson really puts the customer first. If you’re in the market for a new bike, or even if you’re not, do yourself a favor and checkout Woodstock Harley Davidson, you won’t be disappointed!" By: Allen Harvard, IL


"Gene Lambert was a pleasure to deal with and I will recommend my friends work with him when they are looking for a new bike. Nick, Charlie, and the rest of the gang involved were great! It's nice to have a smile on your face a few days later and knowing that someone has your back at the dealership. I have been in the Cancer treatment business all my life and it's all about building trust and relationships. You guys are doing a great job building lasting relationships. Thanks again, Barry " By: Barry Lemke - Johnsburg, IL "Woodstock Harley and Gene Lambert were the 5th Harley dealership we walked into looking to upgrade our Harley. Everyone else was extremely arrogant and rude, but when we walked into Woodstock Gene approached us immediately and made us feel at home. He took the time to chat with us, even when my husband got stuck on the one bike he wanted (which we ended up with). We walked in planning on using our trade in and cash for a bike, but ended up taking out a small loan with it. Everyone was great! Gene hung on, waiting a few days for us to decide if we wanted to take out a loan, and then having to wait until our taxes came back (that was our cash up front) since they were delayed. Not once did he get pushy about trying to get us to take out a bigger loan instead of waiting, or get irritated that we had to wait. He even went out of his way to make sure that we didn't have to put down the money they usually request to hold the bike we wanted since they had the bike we owned there already. They even picked up our bike free of charge since that would have been one cold ride down there for my husband! Thanks Gene! Thanks also to Nick in financing and Tim for the accessories!"

By: Suzanne Janesville, WI

"This was my second bike purchase from Woodstock. I've not found a better dealer anywhere. Gene

Lambert was my salesperson and has earned my respect and any future business. His honesty helped

me to make the right decisions in the buying process."

By: Dan Hampshire, IL

"We bought a 2010 Ultra Classic Electric Glide. Gene and the whole operation were very nice. The

customer service staff was very kind. From the beginning of the sale to the end of the sale it was very

well done. They go out of their way to make your purchase comfortable and well done. They explain

everything to you from the bike to the Insurance programs. I would refer anyone to go there, wait I

already did that and they bought a bike!! Good Dealership!!"

By: Guy Elkhorn, WI


“I went into WSHD, looking for an Electra Glide in cool blue/black. I was approached by Gene, who asked

if I was being helped, or if I was looking for something in particular to which he would direct me. I guess

the deer in the headlights look gave me away... To make a short story long, Gene and I discussed what I

was looking for and when he told me he had the colors I was looking for in a used 2011, I asked if I could

order it new but unfortunately, those were last year’s colors. Gene and I took a walk to the barn just in

case there was a new '11 looking for a home. As we talked, Gene asked what I did for a living. When I

told him I was a police officer, he looked me in the eye, put his hand out to shake mine, and said "Thank

you for your service". That did it for me. I would buy a bike from nobody else because of that simple

acknowledgement from him. It wasn't b.s. to make a sale, it was genuine respect. We didn't find what I

was looking for, but I spied a 2012 FLHTK tucked in on the showroom floor that was just gorgeous. Gene

and I sat down and by the time we were done, I felt I got a deal nobody else could touch (and I was

right) so I put down a deposit to hold it until I could return with the rest of the money. Every time I

speak to Gene, it's like talking to someone I've known for years. Woodstock HD has a talent in Gene's

ability to guide a customer into the bike they want to be on, NOT overselling someone to make a buck. A

little respect goes a long way. My new FLHTK gets delivered tomorrow. Thanks Gene!"

By: Anonymous Fox River Grove, IL

"Yes I've always known about Woodstock Harley. But it took until this year to find the right time for me

to be able to buy the exact bike I wanted. Fortunately for all of us it was at what I've always considered

My Favorite Dealership. Gene happened to be standing in the right place at the right time. He had all the

answers that I wanted to hear. But, most of all I was ready to buy. I was an easy sell because I was in a

buying mood. And when you have a salesman knows what answers that I needed to hear everything fell

into place. I guess that it was fate. Gene was at the exact spot of the store he needed to be when I was

in the store. Then all he had to do was point me to the right people at the proper time and the rest

became history. Now I'm livin the dream 2 Harleys and 2 Jeeps "

By: Toby M. QUINCY, MI

"Gene Lambert very helpful throughout the process."

By: Anonymous Spring Grove, IL

"Gene Lambert was very kind and friendly, also gave us a lot of information. We bought a Trike and love

it. Thank you to the Woodstock Harley group. "

By: James Hampshire, IL


I have been very satisfied with my dealings at Woodstock Harley. Gene Lambert and the rest of the staff

have been great from the sale to delivery and have followed up with me to make sure I was satisfied.

Very personal and friendly service from a big dealership.

By: Dean Sycamore, IL

"We searched many sites for our first Harley. out of all the dealer sites we checked out Woodstock

Harley was the only one that contacted us back...specifically Gene L. ...from our first conversation via

telephone, our first in person discussions on what we was looking for, all the way to our purchase...Gene

was very friendly, professional, and knowledgeable with a sincere concern for our needs. We loved the

one on one genuine personable concern he gave to us from day one! We will never buy from anyone or

anyplace else. Gene you’re the best!!!! Thank you for all you (and your "team”) done for us. We’re

having a blast on our '04 Electra Glide Classic. :) "

By: Chuck M. Rochelle, IL

"I had a great experience, Gene Lambert and assistant name John and Gene's wife all made everything

possible. Gene's wife sorry I don't remember her name, was great at finding me a bright orange shirt.

John helped me answering questions while Gene was helping get the trade of my shovelhead secured. I

would buy there again. Big place with plenty of bikes"

By: David New Lenox, IL

"I had an excellent experience, with Gene Lambert. He was very professional, knowledgeable and

understanding. No pressure and honest. This is my second bike through Woodstock and will definitely

return again, if I decide to purchase another."

By: Lanny Rockton, IL

"Gene Lambert is more than a Sales Consultant. His effort, enthusiasm and friendliness are way above

the normal person. He is an asset to your company. It really shows that he loves what he does! Thank

you Gene"

By: Heide Rockford, IL


"Everybody at your dealership was nice and very helpful. Gene Lambert was the best salesmen I have

ever bought from. He answered all my questions and explained everything to me. I will tell anyone I

know who is looking for a bike to go to Woodstock and see Gene Lambert."

By: Thomas Lakemoor, IL

"I worked with Gene Lambert and from the first time we met it was a positive experience. He was very

attentive to my needs and really made me feel like I was number 1. If you’re looking for a professional

team of people, Woodstock Harley is where you need to go!"

By: Bruce Machesney Park, IL

"Gene did a great job keep up the good work"

By: Steven Arlington Heights, IL

"This was my second bike purchase from Woodstock. I've not found a better dealer anywhere. Gene

Lambert was my salesperson and has earned my respect and any future business. His honesty helped

me to make the right decisions in the buying process."

By: Dan Hampshire, IL

"I bought my 2012 Ultra Classic from Gene Lambert. He was amazing! Greeted me as soon as I walked in

and made sure I was pointed at the right direction the whole time. He never tried to push on the sale

hard just helped me with my selection. Very friendly and will not hesitate to take my friends to buy from

him. This is definitely the best sales person I have dealt with in 3 dealerships (Ukes, Lakeshore and

Woodstock). Keep up the good work Gene and will do business again for sure."

By: DEXTER GREAT LAKES, IL

"Our salesman was Gene Lambert. He was very kind, friendly and very informative. Very good

experience."

By: Mavis Morris, IL


"My sales guy was Gene Lambert. I was very happy with dealing with him. Gene didn’t push me at all he

gave me my space to figure out what I wanted to buy. I went in there to buy one bike and walked out of

there with a different one witch I absolutely love!! Gene helped me understand everything that I needed

to know to make my decision on a new bike. They gave me a great deal on the new bike and a great

price on my trade in. Everyone that I dealt with there were absolutely great to deal with and just great

people in general. I have been to many Harley dealers and Woodstock Harley is the absolute best one I

have been to. Thanks Gene and everyone that I dealt with. "

By: Kevin A. Machesney Park, IL

"I cannot say enough about the quality of service we received from everyone at Woodstock Harley.

Gene L. was so patient and answered all my questions. He always emailed or called me right back. He

made buying my first Harley a wonderful experience. Nick in finance was fantastic. No BS, straight up

great guy! Even the ladies in motor clothes went out of their way to help. The gentleman who delivered

my bike (sorry forgot the name) was wonderful as well! What a fantastic job he has, everyone is happy

to see that trailer pull down their street!! I could not have asked for more! Thank you to everyone!"

By: Jennifer G. Downers Grove, IL

"Gene worked great with me on offering a super deal!"

By: Sammie Streamwood, IL

"Enjoyed meeting Gene and being his first sale. He was very conscientious and helped us with whatever

we needed done. Made sure that I was able to get the seat that I needed and then to have the original

seat kept aside when it was missed for delivery. Had some problems with the financing, but that was not

an error on the part of the dealership. Had a very enjoyable experience and looking forward to visiting

again."

By: Sandy Mukwonago, WI

“Gene was/is sooo helpful and knows his stuff. I am glad I made the decision to come to Woodstock

Harley to look at buying a bike. I ended up purchasing a motorcycle due to the fact of how helpful and

knowledgeable Gene is and how he made sure the bike was a good fit for me. I would definitely refer a

friend to this dealership!"

By: Stephen Carol Stream, IL


"We would just like to say that our sales guy...GENE LAMBERT was AWESOME!!! He was friendly,

personable, and had a great personality! He made sure things were taken care of for us and that we

were happy with the purchase of our 2012 Street Glide. We had a minor mishap with a few things in the

process of finalizing everything, but Gene went the extra mile for us to make sure the situation was

rectified and that we were satisfied with the results....and we were. So if you read this and are looking

into buying a bike, go to Woodstock Harley and ask for GENE LAMBERT! He may be a salesman @ first,

but when all is said and done...you walk out with a new bike and a new friend!!! THANK YOU SOOO

MUCH GENE!!! You Rock!!! Mike and Amy Welch"

By: Mike and Amy Darien, WI

"Gene was great and very helpful. Thank you Woodstock Harley and especially Gene."

By: Gus Bolingbrook, IL

"Gene Lambert was extremely helpful and a joy to work with on the purchase of my first Harley Davidson."

By: Earl Algonquin, IL "Gene Lambert and Tim Yarbro were excellent. I strongly encourage anyone interested in buying a bike, trading in, or adding accessories to use these guys! Compared to other dealerships, I have so far found the team at Woodstock to be the best." By: Anonymous Barrington, IL

Being an overseas buyer I thought it was going to be a difficult process but it was quite the opposite. I think I got lucky with Gene being the man to help me out. The fact that you guys are looking after my bike until I arrive in the US for my trip across the country is awesome. The patience and assistance Gene gave me was first class making my purchase a breeze. I would recommend anyone for dealings with Gene and the Woodstock Harley Davidson family. By: Brad Monbulk, Victoria Australia


“I have been very impressed with my experience purchasing my 2013 Road King at Woodstock Harley- Davidson. My salesman Gene Lambert has been very professional, knowledgeable, and has followed up with me to make sure I was satisfied. I've ridden Harleys for years and was a little leery of dealing with a big dealership but I have no regrets going there. Everyone I have met there has been great and after a little layoff I'm so glad to be back on a Harley.” By: Dean D. Sycamore, IL We have purchased several bikes from Woodstock HD. We always receive excellent service from our

sales team and Tim with customization. Nick and Gene in Sales and Financing are excellent, and when I

needed help with a new seat for my Dyna Switchback, Tim did a great job making sure that the fit and

look were exactly what I needed. We will keep coming back!

By: Kathy Majeski

My 2014 Road King purchase was my third new bike purchase from Woodstock HD since 2008. You guys

are easy to deal with, plain and simple.

By: Charles Shanks

"Gene was great to work with on the purchase of our HD! We will definitely be back once I get my license so I can have one of my own."

By: Felicia Rizzo

"One of the best experiences I've had in quite a while just when I thought customer service was out the

door Woodstock Harley Davidson comes through a special thank you to Gene Lambert for going above

and beyond just to make sure I got a ride. I would like to thank everybody else involved. My next bike

will be coming from Woodstock Harley. Thanks Gene!”

By: Teddy A. Twin Lakes, WI


"My name is Steve Heike and I purchased a 2013 Heritage Softail Classic from Woodstock H-D in December of 2012. I have been riding for 22 years, and have wanted my first Harley for many years now. When I saw this motorcycle last Fall I knew it was time to write this off my bucket list. I shopped around and a friend of mine who is a fireman with the St. Charles Fire Dept. referred me to Charlie the Sales Mgr. at Woodstock Harley. He told me Charlie would get me the best deal, period. I'm a policeman in St. Charles and shopped around at a couple other dealers, including ours here at Fox River H-D. Let me tell all of you that I saved Woodstock for last because I knew they would give me the best deal! I walked in and introduced myself to Charlie who was very welcoming. He introduced me to my salesman Gene Lambert who also was very welcoming and made me feel right at home. I told them what I was looking for and what I wanted on my bike. Since this was my first Harley I spent a lot on accessories because I wanted her the way I always dreamed of! Gene and Charlie blew everyone else away with a great deal!! They were almost $1000 less than Fox River out the door!! Jeff in financing also was able to get me phenomenal finance rate of just 1.75% for 5 years with 5 grand down due to having awesome credit!! That sealed the deal and I owned my first Harley!! I was so excited!! Let me tell all of you that they treated me fantastic at Woodstock Harley!! Everyone made me feel like I was part of the family and not one acted like a typical salesman or fed me any bs. Tim in parts and the men in back took care of ordering and installing all the parts I wanted, and she looks like a million bucks!! Now I just have to wait all winter to pick up my ride in the spring! Let me tell you though, if you're looking to buy a motorcycle anywhere, this is the place to get it. They're 40 miles from my home and it was worth it because they saved me thousands of my own dollars with this deal!! If you want to ask me about it, have Gene give you my number and I'll be happy to talk to you!! Thanks Gene, Charlie, Jeff, and everyone else!! " By: Stephen West Chicago, IL "I was very pleased with my salesman Gene Lambert. He was very knowledgeable about your products

and he made the whole experience very enjoyable. I have told my friends and can't say enough about

Gene."

By: Gary McQueen – Huntley, IL


My old bike, just a bit shy of 40 years old, was not running. Parts and ongoing maintenance were getting

to be ridiculous. The last few years I could not even get it running. With all the things the kids were in I

was too busy to get too upset. Now, 2 have graduated and the third is going to be a junior in college.

We found we had more time and both of us remembered the bike rides, poker runs, camping and just

running out on a Sunday morning for breakfast and really missed them.

I had looked at several dealers in the past year or so. I think I looked at just about every brand out

there. I had stopped in several Harley dealers as well. I think it sunk in I wanted a bike really bad when I

went in and checked out bikes in Kewanee IL while we were on a train trip. Seeing as we live in

Glenview IL that was a bit of a distance. Woodstock is about 40 miles from home.

In early May we were in Huntley IL getting flowers and vegetables for the garden and planters. We

decided to stop in Woodstock at Farm and Fleet for some other garden supplies. As we passed

Woodstock Harley we heard music and saw lots of activity. We went over and got our supplies. My wife

said we should stop by and look at some bikes to get some idea what bikes cost and how they had

changed.

We found out the music was from an event taking place, but we missed it as it was just ending as we

pulled in. We went in, looked, looked some more and after a while this tall friendly guy walked over and

asked if we needed any help. No pressure, no hype, just a friendly offer. Since I had not been following

motorcycles at all for several years and knew nothing about Harley Davidson motorcycles the answer

was YES please.

That was our introduction to Gene Lambert. He explained we were looking at used Sportster models.

He went on to explain much more in more detail than I could absorb. That lead to my finding out how

patient Gene is. I must have asked the same question 2-3 times in my confusion. It came down to 2

bikes. Both had pluses and minuses.

I was offered the chance to take a test ride but I did not feel I was properly attired, and to tell the truth I

was a bit worried about grabbing the first thing that came along. After about an hour and a half we left

with lots to think about.

A bit less than a week later I had appointment I Huntley IL and stopped in as I went home. I looked

again at the 2 bikes that had caught my attention, in my mind IF I bought a Harley it would be either the

94 1200 or 96 883 Sportster that were on display. Gene was there and we talked even more. There was

no pressure at all. I told him we were looking at how we were going to pay and he let me know that if

we were considering a loan Harley had those available and it was all on line so I could have everything in

line if I decided and came to buy a bike. I once again declined an offer of a test ride. My wife was not

there to give her opinion and I was pretty sure I would want to take a bike home with me.

Seeing as I was in the truck that was a bit of a problem. I told Gene I would be back, with Carol on the

next day we were off at the same time so IF I did buy a bike I could take it home while she drove the

vehicle home.


Jump forward to June 14th, the Friday before Father’s Day, almost a month later. We got out to

Woodstock Harley about noon. I had called and talked to Gene to make sure the bike that I had in mind

was still there. It was and we made arrangements to meet up. My boss who rides a motorcycle, a

Harley, as well as a couple others suggested I should try a bigger bike and a different model as well just

to make sure I was not going to want to trade up in a year. We got out to Woodstock Harley and Gene

got the bike out. He spent all time time it took to explain the controls which were a bit different. Then

it was time to go. With a bit of nervousness I got on the bike which fired right up. I told Gene and Carol

I would take a couple minutes in the parking lot to get comfortable before hitting the road.

I won't go over the test ride except to say it reminded me of all I had been missing. It was great. I pulled

back in the parking lot, pulled up in front of the store by Carol, shut things down and got off. After

pulling off my helmet I started babbling about how happy I was with the bike. That was when Carol

reminded me of what everyone, she and Gene included, had said about making sure I was going to be

happy with THAT bike. We went in and looked up Gene. We told him about our discussion and asked

what he thought. He agreed it was not a bad idea. He took us over to the long lines of other models

and as we went along explained the differences in just one model. As we went along we saw several

with additions that would be something we would want. Windshields, 2 up seating, backrests and such.

There were 2 in particular that caught my eye. One in particular got Carol's attention as well. It is a

2006 Dyna 35th Anniversary Edition. It is white, has red and blue markings, a 2 up seat, backrest and

windshield.

Gene got it out of the line and out in the parking lot. That may not sound like much but it was a bit of an

effort. All along he was explaining the pros and cons of the various models with the additions and

modifications each had. All of this was with our intended use in mind.

With the bike outside and me on it it was time for a test ride. I took the same route as the first ride and

too soon I was back. To say I was happier is a great understatement. I was babbling, I was grinning and I

was thinking I was not going home with a bike.

See this bike was a bit more expensive than the one I had come to the store thinking about buying. We

went in and talked to Gene. I told him of my concerns. He told me since I had taken advantage of the

online application we might be OK.

The finance folks got involved at that point. Sorry guys, and Kim(?) but names became a blur about then

for me. Between the finance and office staff and Carol who is our financial wizard at home we bought a

bike. I seem to have glossed over this part but it went so smoothly there was not much to talk about. I

will say we took advantage of a maintenance and storage program as well a couple other offerings.

There was no pressure to take them but when they were explained and I did my own math, it was less

expensive than doing the same things out of pocket.


The last time I was welcomed to a family so often in a short time was at our wedding. Carol rang the

bell and after getting me a new helmet and a bag to carry rain gear, a jacket or 2 and such we were on

our way.

Since then Gene has sent a couple messages making sure we had no problems or questions.

The only problem so far is out of their control, rain - as in way too much. But even so I have just shy of

300 miles in the roughly 2 weeks since we got the bike, half of those with Carol along.

All I can say is thank you Gene. Your patience, information and assistance made it possible for me to

buy a Harley Davidson motorcycle with confidence. I would not hesitate to recommend, and already

have, going out to Woodstock Harley for a bike, accessories, service or anything else you might need.

Going 40 miles for a dealership might seem silly when I have one less than 5 miles from home and pass

several on the way out to Woodstock. The people make the difference. They are the reason to go a

little out of the way or an extra mile. Besides, it gives one more reason for a ride.

Thanks again,

Mike Nicholson “Thank you Gene Lambert for putting me on the bike I wanted. I finally found the bike at Woodstock

Harley Davidson for the price I wanted. Gene was very helpful and tolerated all the phone calls I made

about the bike since I live about 3 hours away. We made the trip on a Saturday, my girlfriend and I were

thoroughly impressed from the time we walked in the door. Gene was very friendly and knowledgeable.

He showed us the bike which I fell in love with the moment I saw it. Gene made sure everything went

smooth from the time we got there till we loaded it on the trailer to take it home. Yes I trailered it

because it was snowing so hard. Next time I need a bike I'll call Gene Lambert at Woodstock Harley

Davidson and I will sending my friends his way! Thank you Gene for an amazing buying experience!!”

By: Bob Smith

I chose to make the drive from Indiana to Woodstock Illinois to purchase my first road bike. I had heard

good things about this dealership and wanted my first experience with Harley Davidson to be a positive

one. Gene Lambert and the entire staff didn't let me down. We had a minor misunderstanding but

Charlie stepped up to the plate and made sure I was happy with my purchase. I would be comfortable to

call them for any help I may need in the future. If you’re new to motorcycle riding I suggest you go see

the people at Woodstock Harley Davidson. I promise you won't be disappointed. Thanks again!

By: Ken Calhoun


To: Gene & Woodstock Harley Davidson

In looking at purchasing a new Harley Davidson motorcycle for 2014, I met Gene Lambert from

Woodstock Harley Davidson. Over the fall months, I had been doing a little research on the new Project

Rushmore bikes and decided to stop by and look them over.

When I went in to look over their new bikes they had for sale, I met Gene and he helped explain the

differences between the Ultra and the Ultra Limited that I was looking at purchasing. After talking to

Gene for a quite a while, he told me to take my time and do some more research and handed me a

booklet on the 2014 bikes along with sending me links to the bikes as well.

Every couple of weeks, Gene kept in touch with me and asked if I needed any other information on any

of the bikes I had in question. If so, he would get the information to me ASAP.

In working with Woodstock Harley Davidsons over the past 4 years since I had 2 Harleys serviced and

stored over the winter months, I got to know the crew at Woodstock Harley Davidson pretty well. Frank,

Tony, Gary and Nick have taken care of my bikes over the past 4 years and they have been Great to work

with on any and all items I have had questions on about my bikes.

When I finally decided to purchase my new 2014 Ultra Limited, I traded in my 2005 Fat Boy and 2005

Road King. Gene, and the crew worked out a great deal for me and I purchased the new bike. I know I

will be completely satisfied when spring arrives and I am able to take the bile out from Woodstock and

put some miles on it.

I wanted to let everyone know (Gene, Ralph, Jeff and Nick) how much I appreciate it everything

Woodstock Harley Davidson has done for me with the purchase of my new 2014 Ultra Limited along

with the trust of the Maintenance Shop that has taken great care of servicing my bikes over the past

years. Thank you!

By: Tracy Alvey

Walked into Woodstock Harley Davidson to help my friend Sam pick up his bike from winter storage and

walked out with a New Softail Slim FLS.

The bike was right. The price was right. The salesman was right! Gene Lambert is a straight shooter and

gets the job done. Best of all, financing fit my budget with all my bells and whistles. Thank you!!!

By: James Petrizzo – Summit, IL


"My experience at Woodstock Harley-Davidson was fantastic! I had previously called to make an

appointment with Gene Lambert to look at the Breakout model. I mentioned that my last bike was the

Deuce model and wondered how the Breakout compared.

Gene took whatever time was necessary to describe in detail the differences. It was obvious to me that

Gene's passion and product knowledge was exactly what I was looking for. At no time did I feel

pressured, rushed to make a decision, or pushed aside while looking at the different models. The same

held true when I told Gene and Nick that I needed to talk this purchase over with my family and would

get back to them.

When I returned the next day, I met with Gene and Nick to finalize the sale. They introduced me to the

motor clothes, parts, and service departments.

I couldn't be happier with my overall experience on the purchase of my 2014 Softail Breakout!"

By: Jim Bishop – Hampshire, IL

"My time at Woodstock Harley was the best time I’ve had in a long time. My salesperson was Gene

Lambert and he was right to the point with no messing around. He gave me a great deal on a Dyna Wide

Glide that was exactly what I wanted!

Gene is very respectful in everything he says and does. If you want to buy a bike, please see Gene. That

man will get your ass on a bad ass Harley today, just like he got me on a bad ass bike.

Thanks again Gene and all the Harley experts at Woodstock Harley-Davidson"

By: Dan Dozier – Genoa, IL

I recently bought a 2014 Sportster Iron 883 and couldn't be happier with my decision to make the trip

out to Woodstock HD from Chicago. Gene Lambert was helpful, fair, straightforward, and honest. From

the outset, I felt like I was working with a friend. I've been to other dealerships in the area and they are

fine. But in my experience, none compare to Woodstock's massive size, selection, and customer service.

If you’re looking for a Harley, it's more than worth the trip out to Woodstock HD.

By: Tim Miller - Chicago, IL


"Gene Lambert and the entire sales staff at Woodstock Harley were very patient explaining the new

2014 models and features. They have a fine product and love their work. The attitude of service to the

customer is evident in sales, service, parts, and clothing. They intrinsically understand the needs of

customers and make every effort to anticipate and meet those needs.

The service department is responsive, knowledgeable, and fair. I feel safe every time I take the bike out

whether it's after a winter storage or a simple oil change. They are comprehensive and always call to

offer options, but allow me to make informed decisions.

The parts department took the time to fit highway pegs right there in the showroom. I got the right

parts, good instructions, and a H.O.G. discount.

All in all a satisfying experience."

By: Alan Neil – Marengo, IL

Gene, I would like to thank you for taking the time with me to really help me decide what I was looking

for in a new Harley. I had heard when you buy a Harley you are not just getting a new motorcycle but

also a new family feeling with new friends. How true they were. I have to say I have enjoyed the entire

experience thanks in great part to you Gene. I also found it strange but very gratifying that the owner

wants to meet all new owners to say thank you to them, Wow! Thank you again...

By: Tim Brown - Cary, IL

I've purchased three bikes and parts from this dealership and they have never once let me down or

failed to keep a promise. Everyone from Gene (Sales), Timmy (Customization), Moon (Parts), Mike & Eric

(Mechanics), Frank & Tony (Service) and Nick (Finance); have been great to work with!

By: Phil & Sheila Correia - Algonquin, IL

My overall customer experience has been exceptional across the board at Woodstock Harley. I took the

riding class to learn how to ride and the trainers were exceptional. I then met one of the most

professional salesman I have ever been blessed to work with. His name is Gene Lambert. Not only is he

knowledgeable but educated me as to what I needed to know to make the right decision in choosing a

bike. He has passion and has an attitude to do whatever it takes to help me out. He also stated the

service dept. recognizes the need for exceptional customer service and he was right. Their service dept.

was fantastic and very efficient. I highly recommend Woodstock Harley and if you want a GO TO PERSON

to help you with anything, be sure to ask for Gene!!

By: Lisa Purcell - Lake Barrington, IL


"My experience with Gene and the whole crew at Woodstock H-D was great!!!!! Gene is knowledgeable

about the bikes as well as professional and caring. Gene will make sure that you get the right bike for

you. I drove 4 hours to get to Woodstock H-D and it was well worth it!"

By: Curtis Johnson – Indianapolis, IN

"Gene is FANTASTIC! Made my husband and I feel comfortable and confident in his knowledge

from the start. Our situation was a little complicated and we were contemplating taking our

second choice bike because it just didn't seem possible for us to purchase our favorite and stay

within our price range. Well, Gene made it happen, and I could kiss him for it! He's definitely

got a customer for life. Wouldn't purchase from anywhere or anyone else!"

By: Lynnea P. - Lake in the Hills, IL

I came in with my girlfriend to talk with Gene Lambert about getting a bike. He helped us by pointing us

in the right direction and helped us find the bike that met our needs and price range. He went out of his

way to find us a great bike that was not only great for the driver but the passenger as well. Gene and the

staff at Woodstock Harley are great. They have an awesome attitude and are very knowledgeable about

every bike there. I am very pleased with my purchase. The night we purchased the bike, Gene and many

others stayed late after hours to get the sale final and get me on the road that night. Gene told me that

we are a part of the Woodstock Harley family now and I truly believe that. I look forward to future rides

and good times with Gene and the staff at Woodstock. If you are in the market for a motorcycle I highly

recommend going to Woodstock Harley Davidson. And don't forget to try the popcorn.

By: Joshua Terry - Sycamore, IL

At first, buying my first Harley was an intimidating experience but meeting Gene Lambert changed

everything. Gene talked to me and listened to what I was looking for and now I have a bike that I

absolutely love. Thank you Gene!

By: Lisa Wolf - Mundelein, IL

Gene our salesman was, in one word, awesome! He walked me through everything I wanted to know .

He offered test rides on any bike I wanted to get a feel for. He is very friendly and outgoing and has

made me and my wife’s experience at Woodstock again AWESOME!! I would recommend them to

anybody I know interested in a Harley.

By: Eric Wolf - Mundelein, IL


I truly appreciated the professionalism Gene Lambert showed me during my buying process. Prior to

working with Gene, I had spoke with several different dealerships but none was as easy to work with as

Woodstock Harley. Gene was able to get me the bike I wanted (didn't have to settle), get the financing

done and at my budgeted price.

On a side note....I took yesterday off because of the beautiful weather and put over 100 miles on my

new bike. It performed flawlessly, plus I felt bad ass because I was riding it and it's MINE!

Despite Hoosier HD being approximately 10 mins from my house, I will absolutely recommend to my

riding friends to call Gene before making their buying decision.

Thanks again,

By: Mark Maddux - Elkhart, IN

We spent 4 hours at Woodstock HD, mostly with Gene Lambert. He, along with the other employees he

introduced us to, were exceptionally friendly to us. We were looking for a specific bike for my wife, one

that "felt" just right for her. She had test ridden a Softail Slim this past summer and was convinced that

was the bike to pursue. My having a Heritage Softail Classic didn't hurt her opinion. This bike was the

ONE for her. It came with the windshield, engine guard, and color that came close to mine. We

appreciated the test ride opportunity, even though it was 37 degrees out with wind guests of 40-60mph.

The trade-in value for our bike was fair and more than I expected. The t-shirts and key rings were cool

and much appreciated. Giving us a full tank and throwing in a locking gas cap were added bonuses. My

only regret was that we live too far away to have our bikes serviced here. That would have been icing on

the cake. And I do like cake! All in all, we were quite pleased with our experience. Coming from Packer

country who would have thought Bears fans could be so kind!! I was envious that my work environment

is not like what I witnessed at Woodstock HD. A very well run business. Congratulations!

By: Gordy Carlson - Baraboo, WI

It was worth the trip to Woodstock HD to purchase my new bike. Very friendly people. Gene in sales was

fantastic!! Great service. Very helpful. I truly wish they were closer! I would highly recommend them to

anyone looking for a Harley. Great selection of motorcycles.

By: Sandra Carlson

Baraboo, WI


I came in with my girlfriend to talk with gene about getting a bike. He helped us by pointing us in the

right direction and helped us find the bike that best met our needs and price range. He went out of his

way to find us a great bike that was not only great for the driver but the passenger as well. Gene and the

staff at Woodstock Harley are great, everyone has an awesome attitude and are very knowledgeable

about every bike there. I am very pleased with my purchase. The night we purchased the bike Gene and

staff stayed late after hours to get the sale final and get me on the road that night. Gene told me that

we are a part of the Woodstock Harley family now and I truly believe that. I look forward to future rides

and good times with Gene and the staff at Woodstock. If you are in the market for a motorcycle, I highly

recommend going to Woodstock Harley-Davidson. Be sure to ask for Gene!!

By: Joshua Terry - Sycamore, IL

lambert-customer-testimonials-updated november 2014

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