LateRooms.com launch android app with help from Inventive IT

After the success of the iRooms @ LateRooms.com iPhone app, LateRooms.com launched theirown android version of the app in December, just in time for Christmas.

Inventive IT have been working with LateRooms.com since 2008, and on their mobile app presence since late 2009. The android app joins a a portfolio that includes the successful iPhone app and the newly released iPad HD app which has

- David Mathews, Ecommerce Director at Inventive IT

recently been updated and re-launched.

“Inventive will continue to work with LateRooms.com to enhance their mobile app presence, ensuring that the customer's experience is the number one priority. The continued move to mobile within the industry means that a solid mobile app strategy is paramount to customer retention."

Inventive IT are a software house that specialise in solutions for the travel industry. Inventive have worked with some of the leading brands in travel on mobile websites and apps. If you’d like to discuss how we can help you with your mobile presence get in touch on +44 (0)845 867 7641.

Jenny Eary, UX & DevelopmentManager for LateRooms.comcommented:"We had been working with Inventivefor a number of years on other mobile appprojects when we decided that LateRooms.comneeded a presence in the Google Play app store. With their wealth of experience in both travel and technology, it seemed a logical decisionto work together. We’re looking forward to continuing our relationship and constantlyenhancing our porfolio of mobile applications.’