launchpad blp to run launchpad you must have a 4 window bloomberg. if you do not have a 4 window...

Launchpad

BLP<GO>

To run Launchpad you must have a 4 window Bloomberg. If you do not have a 4 window Bloomberg contact the Bloomberg Help desk by hitting the green <Help> key twice. To start Launchpad type BLP <GO> on your Bloomberg. This will bring up the Launchpad toolbar. The Toolbar controls Launchpad and will always appear on top of other active windows when Launchpad is running. By closing this box you will shutdown all Launchpad components. If you minimize this box you will minimize all Launchpad components.

Auto Launch at Login- PDF <GO> 6 <GO>1<GO>

You can set Launchpad to run a saved view automatically upon logging into the Bloomberg. This can be set in the personal defaults of your login under PDF<GO>, 6 <GO>, 1 <GO>. Under "Run BLP at startup" enter a "y" and than select a default view to run under "Default BLP View". Hit <GO> to save your defaults.

The Launchpad Toolbar

The Launchpad toolbar consists of 5 buttons: File ,Launch, Tools, Reveal, and Help.

The FILE button is used to create, save, delete, send, print, and recall stored views. It is also used to exit Launchpad.

The LAUNCH button is the main button used to navigate Launchpad. It is used to open a component and add it to the current view and, launch saved "favorite“ functions in the Bloomberg window.

The TOOLS button contains the different tools used to enhance your Launchpad view. This includes adding “favorites” to your Launch button and creating groups of functions linked to one security. For more information see the section on “Editing Favorites” and the “Group Manager”.

The REVEAL button will bring all Launchpad components to the forefront of your desktop. Any components that are obstructed by other windows application will be moved on top of those active applications.

The HELP button is used to access the online instructions for using Launchpad and to contact Bloomberg’s Analytics Help Desk.

The FILE ButtonThe FILE Button

New

To create a new View, click the FILE button and select “New", This will prompt you to save your current view and any changes you have made. Launchpad will close all the open components and start with an empty view. Launchpad will allow you to create up to 20 views.

Open

To change a view hit the button and select “Open” from the menu. This will open a list of your saved views, select a view and click on the “Open” button. The system will prompt you to save changes to the current view before it opens the select view. If you made changes you wish to keep choose "Yes“ from the options displayed. Also, the last 5 views you have viewed will be listed at the bottom of the “File” menu. They may be launched directly from the file menu without using the “Open” command.

Delete

To delete a saved view, follow the steps above for changing views and open the view you wish to delete. After the view is open, click on the button and choose "Delete". A confirmation window will appear to confirm you want to delete the current view, click on “OK” to delete or “Cancel” to cancel the delete. Deleted views cannot be restored.

Save and Save As

If you have an existing view that you have made changes to be sure to click on File and then select Save. This will save all components and their locations. If you would like to save your changes as a separate view thus creating a new view select File then Save As.

Subheading: one line only

The FILE Button

Rename

Once a View is created you can name the view by hitting the button and selecting “Rename”. This will bring up a dialogue box where you can enter a name. Hit “OK” when you are finished.

Print

There are 3 options under the Print button. Select Desktop to print out as a snapshot all of the screens on your desktop. This will print not only your Launchpad, but also and other applications you may be running such as Microsoft Excel. Select Launchpad Only to print a snapshot of your Launchpad desktop not including any other applications. The last option is to print out every component of your view individually.

Send

You can share a Launchpad view with other Bloomberg users. To do this Launch the view you wish to share and then choose “Send” from the menu. Enter the users name and click OK. If multiple users match you will be given a list of matching users to choose from. Once you select the user the view will be sent You will get a confirmation message that the view was sent. You can not attach a text message to a view you have sent. When Launchpad is sent to another user the monitor configuration of the user will affect the view being sent. If the configuration of the monitors is different and viewable areas are different Launchpad will open all components in the primary monitor and cascade the components across the screen.

Getting Started

What is a Component?In each of your 20 views you are able to have 25 components, or windows of data. These components include security

monitors, charts, news panels, messages, economic calendars and other company specific or broad market windows.

Each component has specific characteristics:

A B C D E F G

A. Action Key-Print, Grab, change font size, download, or copy component.

B. Click and hold to move the component. Double click to maximize.

C. Title of component

D. Security Editor- enter security ID and yellow key <GO> to change

E. Recent security dropdown menu. Shows the last 5 securities viewed

F. Properties Tab- Change the default settings for this component

G. Close this component in the current view

Creating a View

Step1. Open Components

Using the Launch button begin opening and positioning Launchpad components. Components can be moved around the desktop using point and click navigation. Each component can also be resized by grabbing the border with the mouse.

Step 2. Edit Components

After positioning and sizing the screen click on the properties tab to set the defaults for that component or adjust font size by clicking on the action key or drop down arrow.

Step 3. Save the View

Once a Launchpad view has been created you can save the view by clicking the File button and then choose Save. This will save all the active components and their locations.

Step 4. Naming the View

Once a view is created you can name the view by hitting the File button and selection Rename. This will bring up a dialogue box where you can enter a name. Hit OK when you are finished.

Getting Started

Editing a View

Changing a Security

To change the security in a single security Launchpad component you have several options.

1. Click on the securities editor field on the toolbar. Enter the new security and market sector key and hit <GO>

2. Select the properties tab from the toolbar. Click on the "Security" field and enter a new security. Hit the "Update“ button to return.

3. Securities can be changed by dragging and dropping from any monitor in Launchpad.

4. To change the security in a Launchpad monitor see the section on "Editing Monitors"

Properties Tab

Most every Launchpad component will have a Properties. Clicking on the properties tab will allow you to edit the component further. Generally speaking the information displayed under the properties tab will change default settings and how the information displayed in the component. Each of the property tabs are explained in the help pages for the individual components.

Getting Started

Editing a View

Action Key

Each Launchpad component contains a drop down menu in the upper left corner called the Action Key. This menu will allow you to customize the look of a component or capture data from a component. This menu will be different by component type, but each menu will contain the same basic features. Those features that are unique to their component are listed/explained in the respective component’s help page. The following is a list of the basic features:

Maximize - Auto sizes the component to cover the entire monitor. To minimize select the drop down menu again and choose minimize. You may also double click on the component toolbar to maximize and minimize the component.

Best Fit - Launchpad will automatically size the component to fit in the available space between other Launchpad components. It will not recognize the borders of the traditional Bloomberg window.

Print, Upload, Copy - These commands will take the image of a component and print it, upload it to your Bloomberg PFM (Personal File Manager), or place a copy of it on your Windows clipboard. The image can then be pasted into other Windows applications.

Getting Started

Editing a View

Action Key cont’d

Refresh - The Refresh option will update all the data in the component without closing and re-launching the view. Any data that is not real-time will be updated. Real-time data will automatically update without using the “Refresh” command.

Always on Top - Will lock the component so it is always in the foreground (in front) of other windows applications.

Lock Position on Desktop - Will lock the component in the current desktop location so it can not be moved to other parts of the desktop. To move a locked component you will need to unlock it using the action key menu before moving the component.

Changing Font Size - To change the font size select “Change Font Size” from the the drop down menu. The size editor will launch within the window. Using the +/- keys you can increase or decrease the amount of information viewable in the window. By hitting the + you will increase the amount of information and decrease the font size. By hitting the – you will decrease the amount of information and increase the font size. To save the changes, click on the dropdown menu again and select "Save font size".

Getting Started

The Launch Button

The Launch Button

Using the Launch button begin opening and positioning Launchpad components. Components can be moved around the desktop using point and click navigation. Each component can also be resized by grabbing the border with the mouse.

Accessories:

International Clock

The international clock component allows you to display numerous times from various countries and cities around the world. The component will display the time and name of the respective city.

Editing the Component

The properties tab of the clock component allows you to first choose the number of clocks you wish to display. Depending on the number of clocks chosen, the appropriate number of drop down menus will become visible after selecting Update. Using the drop down menus, you can select the city of choice.

The Launch Button

Accessories cont’d:

Notes

After selecting Notes from the Accessories section under the Launch button a box will appear where you can enter text. This component can be used to enter in any personal notes or a task list for example.


Under the PROPERTIES tab you are able to change the font size as well as the background and text color of your notes.

The Launch Button

Analytics/Charts:

Charts

Display real time historical, intraday and custom G graphs in Launchpad with the Charts function under the Analytics/Charts section of Launch. Drag and drop a security from a monitor to view a new security in the same chart or add multiple charts and link them together to easily evaluate a security on a technical basis.


The Chart component can be changed by clicking on the Properties tab. There you can edit the title of the chart, change the security, graph type and number of days displayed. Depending on the type of chart selected you will see additional choices for editing. Note: if you would like to bring in one of your custom charts you have created through the G<GO> function make sure to set the Chart Type to “Technical Analysis/Custom Chart”.

The Launch Button

Analytics/Charts cont’d:

Yield Analysis

The Yield Analysis component can be launched from the Analytics/Charts section of the Launch button. This component will allow you to quickly analyze a fixed income security based off its price and yield.


To change the security simply drag and drop a security into the component you can also quick re-price the security by changing the pricing source in the amber box to the right of the security box in the title bar.

The Launch Button

Analytics/Charts cont’d:

Spread monitor

The Spread Monitor allows you to monitor the spread between two or three securities in real time to better track their relationship so that you can get a better trade execution. Whether you are an equity pairs trader or sales person, seeking to profit from potential arbitrage opportunities from market inefficiencies, track calendar spreads or butterflies, the new spread monitor in Launchpad is your best way of doing this.


Initially the component is blank but tab into the amber boxes to enter the information important to you. Click Update to view the spread in real time. You may enter any securities that you wish to track spreads on in real time and also enter currency overrides and the precision in decimal places of the spread. The Spread Monitor allows you to set a target spread, and when your target is hit, the spread monitor will turn from blue to red, alerting you of a trade opportunity instantly. To set this alert tab into the amber box to the lower right.

The Launch Button

Communication:

Incoming Messages

The component for your incoming messages can be access by clicking on the Communications tab under launch. Open the incoming messages component in your view so that you stay abreast of communication between colleagues and friends. Once you receive a message it will automatically show on your component with the time received, senders name and the first line of the message. Simply click on the message to view it in it’s entirety on a Bloomberg screen.


The Incoming Messages component does not have a Properties tab. All editing can be done through the drop down arrow in the top left hand corner. Once you left click on the drop down arrow you can customize the component further by changing the font size for example.

The Launch Button

Communication:

Bloomberg Instant Message

Instant Bloomberg allows you to start and maintain an instant messaging conversation with a user or multiple users provided they have Launchpad running. If you are not running Launchpad, you will not be able to send or receive Instant messages. Once Launchpad is running the Instant Bloomberg component will be minimized on your taskbar. You will see an additional RED icon titled “Bloomberg” or “IB”. Click on this to reveal you speed dial component. The speed dialer is the centerpiece for instant Bloomberg to occur in Launchpad. The speed dial must be launched in order to Instant Message.

Sending an Instant Message

Select 'NEW‘ to open a blank Instant Message conversation and initiate chat with someone not in your Speed Dial.Use 'ACTIONS‘ to further interact with the Speed Dial. Add a new user in SPDL<GO>and use the REFRESH button in the top left of the component to update your buddy list. Entries from SPDL<GO>will appear,along with the Presence Detection lights.If a user is "online"(running Launchpad)a green ball appears next to their name.They will appear at the top of your list.If a user is "off line"(not running Launchpad)they will have a red ball next to their name.Online users will appear at the top of the list.Presence Detection is immediate:As contacts in your Speed Dial list open and close Launchpad,their STATUS lights will change accordingly.

The Launch Button

Communication:

Bloomberg Instant Message cont’d

Sending an Instant Message cont’d

On your speed dial, left click on the user name and select “Instant Message” from the drop down menu. A message will pop up with that person’s picture and name. When you are the recipient of a new Instant Bloomberg, a toast pop up message will appear on your Screen along with an audible alert. Having the toast pop up and audible alert messages are optional. These can be set in the properties tab of the speed dial component. From the toast pop up you can click to “view” which will open the the chat window or “ignore” which will close the toast pop up. If “ignore is selected the sender will receive a message saying: ”(user name) is busy right now and can’t chat.”

Group Chatting in Instant Message

By dragging and dropping a user name from the buddy list into an open conversation window, multiple users can enter a chat hence making a group chat.

The Launch Button

Communication:

Bloomberg Instant Message cont’d

Instant Message cont’d

Type all text in the large amber are at the bottom. Once you enter in text and press <GO> the text will appear with a time stamp and your name.

Tips and Tricks

The red buttons off quick options in enhancing your chat.

Hyperlink- Click on the red Hyperlink button to offer a link in your chat to a security, function or web address. If a Security is selected, in the text of the chat you will see the security’s ticker, and current price and change. You can left click on the security in the text are to link to addition function on the system for further analysis.

Images- By clicking on Images you can insert numerous types smiley faces into your conversation.

Transcript- Quickly print out a transcript of your conversation by clicking on the red Transcript button and select “Yes”.

The Launch Button

Company Information:

Company Website

The company website component enables you to access key descriptive, fundamental and topical information about a company. This is the equivalent to the CWP<GO> function. Please note, if the company’s home page is restricted (e.g. due to objectionable content), the company’s investor relations web page appears.


By clicking on the PROPERTIES tab you are able to change the company web page by entering a different equity ticker and selecting UPDATE.

The Launch Button


Custom Equity Display

The Custom Equity Display enables you display 10 columns of data of your choice for a particular equity. There are over 6,500 fields to choose from including descriptive, pricing, fundamental ratio and earnings data enabling you to monitor a broad range of data on the company of your choice. This is a unique feature of Launchpad!


Clicking on the PROPERTIES tab enables you to select both the columns you wish to display and the equity you are interested in. For more information on editing columns please see the section labeled MONITORS.

The Launch Button


Dividends, Earnings and Price Ratios


By selecting PROPERTIES on any of the above components you are able to enter he equity ticker of the company of your choice.

Dividends: The dividends component gives you key descriptive and analytical data concerning a company’s dividend profile. This component enables you to more effectively evaluate the performance of a security and therefore make the best trading decision.

Earnings: Enables you to compare actual and estimated earnings data to better understand the fundamental strength of a company

Price Ratio: Lists the salient financial ratios of a company enabling you to gain a quick insight into the true value of a company

The Launch Button


News Panel

The news panel displays and monitors news stories, research reports and multimedia presentations for a selected company, monitor list and/or subject. This powerful component enables you to keep abreast of the market moving news that is most important to you, offering unique solutions that ensure you do not miss breaking news. You are able to have up to 15 news panel in a view.


Under PROPERTIES and SETTINGS you have the following options:

1) Ability to select what type of news you want a) news for a single security b) all news headlines coming through the Bloomberg terminal (NH<GO>) c) news for a custom panel you have created in PANL<GO> d) news for a Launchpad securities monitor.

2) Which Bloomberg screen you wish the news story to be displayed

3) Automatic sizing of the headline text to fit the news panel size

The Launch Button


News Panel cont’dEditing the Component

Under PROPERTIES and COLORS you are able to specify the color of headlines coming through your news panel, highlighting those headlines that match a keyword you specify. You are also able to customize the colors of important news headlines, ensuring you will not any breaking market moving news.

Using the custom colours I am able to monitor all the news that is relevant to me, highlighting specific topic-related headlines as well as all breaking news headlines, keeping me in-tune with what is moving the markets.

The Launch Button


Relative Value

The relative value component enables you to compare a company against its industry peers on both technical and fundamental data of your choice. The component displays the company you have selected along with the largest seven market capped peers whose operations are based in the same country. You are able to use the relative value component to find which securities offer the bst relative value based on your criteria.


Through the PROPERTIES tab you are able to:

1) Change the security you are looking to analyze

2) Select which geographic region the peer companies are based in.

3) Change the data fields in your display. Please note that the first three columns are set and cannot be changed.

The Launch Button


Relative IndexThe relative index component displays real time pricing and return data for a stock’s industry group index, enabling you to evaluate the security’s relative value and determine if it is outperforming its

sector.

1) Last Price

2) % change on day

3) % change year to date

4) 12 month % change

1) Industry sector index ticker

2) Net change on day

3) Net change year to date

4) 12 month net change


By selecting PROPERTIES on any of the above components you are able to enter he equity ticker of the company of your choice.

The Launch Button

Global Markets:

Economic Calendars

Use the ECONOMIC CALENDAR to monitor both current and expected economic, earnings, government, central bank and industry-specific releases from around the world to stay abreast of market and financial activity on a national, regional or global scale. A combination of the BLOOMBERG NEWS® Survey and the historical database of economic statistics helps to keep you aware of what is happening with the economy and allows you to make more informed investment decisions. The ECONOMIC CALENDAR component also enables you to display your own CECO<GO> customized calendar of upcoming releases, enabling you to focus on events which are most important to you and your markets.

All releases coming out today are displayed in white with all future releases in yellow

You are able to left click on a specific indicator to access a drop down menu of analytical functions that help explain the meaning behind the numbers.

The Launch Button

Global Markets:

Economic Calendars cont’d


Through the PROPERTIES tab you are able to:

1) Change the country you are looking at first by selecting the appropriate region and then the country

2) Select release type you are interested in

3) Choose the pull in your custom calendar

4) Create/edit your custom calendar set-up

5) Go back in history to see releases from last week

The Launch Button

Global Markets:

Global Market Summaries

Use the GLOBAL MARKET SEUMMARIES component to monitor all major benchmark rates for a selected country. Using this component you are able to gain a comprehensive picture of the current interest rate outlook of a country so you can react quickly to changing market conditions. This component relates to the BTMM<GO> function.

The Launch Button

Global Markets:

Global Market Summaries cont’d


1) If you are interested in the long end of the curve the GLOBAL MARKETS SUMMARY component also enables you to monitor swap and swaption rates along side key equity, bond and currency benchmark rates. Simply change the PRODUCT TYPE field to SWAPS.

2) Change your country of focus by selecting the appropriate REGION followed by the COUNTRY

3) You are able to auto-size your GLOBAL MARKETS SUMMARY component by selecting on of our pre-set SIZE options

NOTE: The SWAPS screens found under PRODUCT TYPE relate to the USSW<GO> screens and is available for United States, Mexico, Brazil , United Kingdom and the Euro Bloc region.

The Launch Button

Global Markets:

New Issue Monitor

Use the NEW ISSUE MONITOR to view new bond offerings in the fixed income markets. This component provides detail on all the day’s news issues so you are able to compare yields across the new issue market. You are able to createcustom searches that monitor offerings according to criteria sets that you define, enabling you to focus that are most important to you. Use the page arrows to see historical new issues.

The NEW ISSUE MONITOR also enables you to access further analytical functions through a drop down menu that is accessible through the left click of the mouse. EC830958

DES – DescriptionYA – Yield AnalysisYAS – Yld/Sprd AnalysisCPRP – Credit ProfileISSD – Issuer InfoDDIS – Debt Distribution

The Launch Button

Global Markets:

New Issue Monitor


1) Select one of Bloomberg’s 16 standard search templates.

2) Define up to 10 custom searches (select EDIT to define/update your custom searches).

3) Specify on which Bloomberg screen you wish to run your chosen Bloomberg function accessed through the left click drop-down menu

The Launch Button

Market Depth:

Market Depth for NASDAQ securities

The market depth component displays the real-time best bid and best offer activity for selected NASDAQ securities. Use the market depth component to quickly identify the best levels of execution. NOTE: this component is only available to users who subscribe to real-time data provided by the associated exchange.


The market depth component has 3 red buttons to alter the display of the information. “By Quote” will display streaming best bid/offer quotes by their respective market maker. “By Broker” will show the complete list of market makers and their levels. “By Price” will simply show up to the best 5 bids and offers including volume. By clicking on the properties tab you can display levels by color and market maker summary.

The Launch Button

Market Depth:

Market Depth for NYSE securities

The market depth component for New York Stock Exchange (NYSE) listed equities, the market depth displays the NYSE OpenBook which provides aggregate limit-order volume information for all NYSE bids and offers. You can use the NYSE OpenBook to evaluate the interest outside the displayed NYSE quote. NOTE: this component is only available to users who subscribe to real-time data provided by the associated exchange.


To edit click on the Properties tab, this will allow you to change your security. There are no other defaults under this tab. The action key offers additional links to functions such as BBO, MQ, CQ and BBOC to further evaluate the security on a Bloomberg screen. You can also click on the grey buttons (<,>) to scroll between multiple pages if applicable.

The Launch Button

Market Depth:

Market Depth for LSE securities

The market depth component can also be used for selected European securities such as those traded on the London Stock Exchange. With this information you gain greater depth into the market place and can accurately gauge liquidity in a particular stock.


To edit click on the Properties tab, this will allow you to change your security and your bid/ask display. Also, you can choose the number of brokers to display on the yellow strip. The action key offers additional links to functions such as BBO, MQ, CQ and BBOC to further evaluate the security on a Bloomberg screen.

The Launch Button

Market Depth:

FX Depth of Market

Use the FX Market Depth to monitor contributor bid and ask currency rates.The component will scroll with new bid and ask quotes as they come in. It will display the time of the posting and the contributor code along with the respective best bid ask level. The high and low rates for the day appear in the yellow bar at the top along with the currency ticker.


Once you open the component you can change the security by going into the amber box at the top or click on the properties tab. You can enter a currency pair (six characters) or a single currency (three characters). The cross-currency rates appear in market convention. The action key will also link you to the LSTQ function on Bloomberg.

The Launch Button

Media/News:

Bloomberg TV/Radio

Keep on top of what is moving the markets by watching Bloomberg T.V. or listening to Bloomberg radio through your Launchpad desktop. You are able to choose from 7 channels, including French, German, Italian or Japanese. Clips of specific programs/interviews from the various channels are also available through the ON DEMAND CLIPS option.


Through the PROPERTIES tab you are able to select which channel, radio and clips you wish to watch or listen to.

The Launch Button

Monitor:

By selecting LAUNCH and then MONITOR you are able to access a list of all the security monitors you have created under your login (Fig 1). From this screen you are able to perform a number of different tasks:

Fig 1

To Open Existing Monitors:

Launchpad enables you to display a monitor in more than 1 view. Simply click into the fields to the left of the monitor name and then select OPEN.

To Delete Existing Monitors:

As above but select DELETE in place of OPEN.

To Create a New Monitor:

To create a new monitor simply click on CREATE NEW

The Launch Button

Monitor:

Creating a New Monitor: Entering SecuritiesTo enter a custom list of securities simply click into the blank yellow field and enter the ticker of your first security, hit the down arrow on your keyboard to enter your second ticker. Once you have entered your final security hit <GO>. NOTE: when entering securities please use the appropriate yellow market sector key, e.g. IBM US <equity>.

Adding Securities

If at a later stage you would like to add further securities to your monitor simply double click on your final security to highlight the cell then hit the down arrow (and enter your ticker.

Drag & Drop

You can update a list of securities in a monitor by dragging and dropping from a list on Bloomberg or Excel. Grab the list of securities you wish to move into the monitor and drag it over the top of the monitor. When you release the mouse the securities will appear in the monitor. If securities already exist in the monitor you will see the following pop-up box from which you can select your preferred option:

Use this icon to drag and drop tickers from a Bloomberg screen into your Launchpad monitor

The Launch Button

Monitor:

Creating a New Monitor: Entering Securities cont’d

Under PROPERTIES and then SECURITIES you are able to import securities from another source.

Import Securities From

Launchpad enables you to import securities from a number of sources; one of your NWs, an existing Launchpad monitor, an equity index, a portfolio and from LIST<GO>.

When you have selected your desired source to copy securities from you are able to:

Link securities to another source such as a portfolio so change in the original source are mirrored automatically in your monitor

Add securities to existing securities in your monitor

Replace all current securities in your monitor with the new sourced securities

Securities Display Type

Choose how the securities will be displayed. You can decide between security name, ticker, custom abbreviation, CUSIP or ISIN number.

Display Securities on

Use this field to create multiple security sheets for your monitor.

NOTE: Monitors have a 500 security limit

The Launch Button

Monitor:

Creating a New Monitor: Sorting Securities

SORT OPTIONSAbsolute Value DescendingActual DescendingAbsolute Value AscendingActual AscendingAlphabetic AscendingAlphabetic DescendingNo Sort

Launchpad allows you to sort the securities in your monitor by the column of your choice, enabling you easily identify the best and worst performing securities based on your chosen criteria.

To sort by a specific column simply left click on your mouse on the column header of the data column you wish to sort by and hold down to reveal the following drop down menu:

Highlight your preferred sort option and let go of the mouse key.

The Launch Button

Monitor:

Creating a New Monitor: Text Spacers and LabelsIn your pricing monitors you are able to to add empty rows and section headers. If you would like to add an empty row simply enter a ‘*’ in place of a company ticker in the security box when adding securities. This will designate the row as a blank line within the monitor. You are able to come back later and enter a security ticker in this row.

Using the above logic you are also able to segment your monitor with different section headers. In the row you want the the header to appear click once on the security and select INSERT SECURITY from the menu. In the security box enter a ‘*’ followed by the text you want to display. The ‘*’ signifies you are not adding a security ticker and to save the text you are entering. For example, to enter the label Indices, type ‘*INDICES’ in the security field and then hit <GO> to save it.

The Launch Button

Monitor:

Properties: Settings

1) Delete the monitor from your login.

2) Name your security monitor.

3) Choose to display the previous day’s closing prices prior to the opening.

4) Display yields to 3 decimal places.

5) Alerts for corporate action related activity: s=split, y=yesterday, x=ex-dividend, d=delayed

6) Enable an audible alarm to sound when a new news story comes through the Bloomberg.

7) This feature is currently under test and will be released later in the year, enabling Tradebook users to automatically generate trade tickets through BMQ<GO> function.

The securities MONITOR is the cornerstone of the Launchpad application and as such has a unique set of customizable options accessible from the PROPERTIES tab. The PROPERTIES tab will allow you to set your display default settings, columns, colors and securities within your monitor.

See Next Page

The Launch Button

Monitor:

Properties: Settings cont’d

Segmented SortSegmented sort enables you to sort each of your security segments in your monitor independently of one another. For example in the monitor below having segmented sort checked I am able to sort the NORTH AMERICA EUROPE and ASIA PACIFIC sections independently of one another.

See section CREATING A NEW MONITOR: TEXT SPACERS AND LABELS to insert section headers

The Launch Button

Monitor:

Properties: Settings cont’d

The Drop Down Function Menu

VOD LNEdit SecurityInsert SecurityDelete SecurityDES – DescriptionANR – Analyst RecommendationsICN – Important News/ResearchCOMP – Comparative Total Returns (D)RV – Relative Value (WE)EE – Earnings Estimates (I)BQ – BLOOMBERG QuoteFA – Financial AnalysisSelect

Even though by using Launchpad you are taking Bloomberg data outside of the Bloomberg environment and putting it on your desktop, there still remains a link between your customised desktop and Bloomberg analytics.

In PROPERTIES and SETTINGS you are able to specific a list of your most used functions that you can run at the click of the button for any of the securities in your monitor, allowing you to access the data you need to fast.

To access your drop down menu simply left click on the security you wish to analyse hold down the mouse key and highlight the particular function.

The Launch Button

Monitor:

Properties: ColumnsTo edit your columns simply select PROPERTIES and then COLUMNS.

You are able to choose from over 6,500 available data columns that exist for descriptive, analytical, real time, fundamental, technical and historical data.

Step 1. Click into the field labelled SEARCH, enter a key word. From the resultant findings select your preferred field.

NOTE: RQ fields are real time fields and PR fields are not

Step 2. To edit the column heading simply click on the field on the right hand side to reveal the following drop down menu:

Sales/Revenue/TurnoverMake a CopyDeleteOverride TitleOverride Year & Period

Add the same column

Delete a column

Change title of the column

This option will appear for fundamental data fields and allows you to override your fundamental year and period to view historical data

The Launch Button

Monitor:

Properties: Colors

News in the last 24 hours

News that has come through while you have had BLP open

Highlight news with a box instead of the two above colour fields

These fields relate to the real time fields in your monitor such as LAST PRICE, BID, ASK, CHANGE ON DAY and PERCENT CHANGE ON DAY

Highlight prices when a tick occurs

The Launch Button

Pricing/ Quotes:

Contributor Pages

Launch your favorite contributor pages in Launchpad so that you can view research, news, commentary, and pricing in your Launchpad view. You can click on the gray arrows in order to page back and forth.

The Launch Button

Pricing/ Quotes:

Contributor PagesEditing the Component

Once you launch the contributor page you will be faced with the following screen. To obtain the Launchpad ID number to place in the amber field, call up the contributor page on the BLOOMBERG PROFESSIONAL® using CTRB <GO> to find the relevant mnemonic. Once you have called up the relevant contributor page, you need to hit the <TAB> key in order to obtain the ID number. If the first four letters are GDCO this usually indicates that you can launch this contributor page in your view. Simply type in the GDCO number of the page followed by a space and then the MON number.

The other option is to click on the CONTRIBUTOR PAGE SEARCH option and enter the mnemonic of the contributor page here and search for it using the criteria provided.

The Launch Button

Pricing/ Quotes:

Fixed Income Quotes

Use FIXED INCOME QUOTES to monitor and display current market information for a selected fixed income security by pricing source. This component provides a liquidity platform by displaying a quick overview of the firms that are pricing a selected security so you can locate the best market price. The green flashes constantly highlights the best bid and offer. This monitor refreshes pricing automatically with the time or date of the last pricing update. You can click on any of the column headings in the monitor and choose to Sort Ascending or Descending.

The Launch Button

Pricing/ Quotes:

Fixed Income QuotesEditing the Component

1) Once you open the component you can change the security by entering the ticker in the amber field and then click on UPDATE. In addition you can drag and drop a bond from your monitor into the All Quotes to change the security too.

2) This indicates the screen number that your BBT/ SPEX tickets will appear on your BLOOMBERG PROFESSIONAL®

3) You can also choose if you want to view Bid and Ask Size on your monitor.

The Launch Button

Pricing/ Quotes:

Japan Market: Ayumi

Use the AYUMI to monitor price ticks and volume for Japanese stocks. This is displayed in chronological order with the most recent trade first and the exchange code is displayed in the fourth column.


You can go to PROPERTIES and insert the relevant security in the amber field and click on UPDATE and then you can drag and drop Japanese stocks from your security monitor into the AYUMI monitor.

The Launch Button

Pricing/ Quotes:

Japan Market: AM-PM

You can use the AM-PM monitor for Japanese stocks to view key data for the two sessions in the Japanese stock market.


You can go into PROPERTIES in order to enter a Japanese stock ticker or simply drag and drop a Japanese stock from a monitor into the AM/PM monitor to view the same data for a different stock.

The Launch Button

Pricing/ Quotes:

Japan Market: AM-PM

Launch the MARGIN monitor to provide insight as to what direction an individual stock or the general market is heading by measuring the ratio of shares bought on margin versus shares sold on margin.


Once you have launched the MARGIN component you can go to PROPERTIES and change the security by entering another ticker in the amber field.

You can also view the margin monitor for 3 different exchanges: Tokyo Stock Exchange, JASDAQ or Nisshokin.

The Launch Button

Pricing/ Quotes:

Option Block Trades

Use the OPTION BLOCK TRADES monitor to display option block trades for a selected exchange on a specific date. This will help you gauge which direction traders are expecting the market to head.


Once you have launched the OPTION BLOCK TRADES monitor in your view you can go to PROPERTIES and select the exchange you require, you can choose to view EQUITY OPTIONS ONLY, INDEX OPTIONS ONLY or both. You can also specify the size of the contracts that you want to view in your monitor.

The Launch Button

Pricing/ Quotes:

Quote

Use the QUOTE monitor to display current market information for a selected security. For further information you can then click on any of the data fields available in the QUOTE monitor and you will see a drop-down menu appear with a choice of functions that you can view on the BLOOMBERG PROFESSIONAL®.


Under PROPERTIES you can change the security you want to monitor. Below this there are a number of functions listed and these are the functions that appear in your drop down menu when you click on one of the data fields in your monitor. You can change these functions by using the function MPDF <GO> on the BLOOMBERG PROFESSIONAL®.

The Launch Button

Pricing/ Quotes:

Quote LineYou can use the QUOTE LINE component to display current market information for a selected security allowing you to get a quick snapshot of a security's current activity. As with the quote monitor, you can click on any of the data fields in the QUOTE LINE to obtain a drop-down menu of functions you can use as links to the main BLOOMBERG PROFESSIONAL® screens in order to carry out further analysis.


Under PROPERTIES you can change the security you want to monitor. Below this there are a number of functions listed and these are the functions that appear in your drop down menu when you click on one of the data fields in your monitor. You can change these functions by using the function MPDF <GO> on the BLOOMBERG PROFESSIONAL®.

The Launch Button

Pricing/ Quotes:

Quote Recap

Use the QUOTE RECAP to monitor all price ticks for a selected exchange listed security in chronological order with the most recent trade first. The ticks are the price levels at which each trade is executed. You can view the time, size, price, exchange code and the condition code of the security.

There is also a history toolbar at the top of the monitor which means you can view up to 42 pages of historical data.

The Launch Button

Pricing/ Quotes:

Quote Recap


Under PROPERTIES you can insert the relevant security in the amber field and then specify whether you would like to view the Trade Recap - QR <GO> function in Launchpad or the QRM function - the Market. Trade Recap function in the monitor.

To see historical trades simply check the option labelled VIEW HISTORY TOOLBAR

The Launch Button

Pricing/ Quotes:

Sliding Ticker

Launch a sliding Ticker that scrolls from right to left, monitoring the stocks you specify.


Under PROPERTIES you can either choose to view the securities in the sliding ticker from one of your Launchpad monitors or from a custom sliding ticker that you can set up under STC <GO>. You can display the sliding ticker as Smooth Scrolling or Drop Down Scrolling. You can also decide whether you want to exclude Non-equities or Indices from the display.

You can specify the Minimum Volume you want to view in your sliding ticker too.

Spreadsheet Mode

What is Spreadsheet Mode?Spreadsheet mode enables you to convert your security monitors into a spreadsheet-type format allowing you to further customise and manipulate the pricing, fundamental or technical data feeding into your sheet. Through spreadsheet mode Launchpad integrates the ability to enter a broad range of formulas with the customisation of colours and data and Bloomberg’s powerful analytics.

Step 2. SPREADSHEET MODE is accessible through the right click of the mouse button. The first action would be to insert custom columns to insert customised expressions, formulas or data.

To add more columns right click on the existing column header to access the following drop-down menu:

VOLInsert Column to rightDelete ColumnCopy

How does it work?

Step 1. First you need to create a monitor consisting of the securities and data fields that you wish to monitor. See pages 41 to 50 for instructions on how to create a monitor.

Clicking on INSERT COLUMN TO RIGHT will add a blank column to the right of the monitor. You canalso add a blank column if you choose COLUMNS in the PROPERTIES tab and search on CUSTOM, select the field labeled CUSTOM / BLANK. You are also able to override the titles of these columns as states in page 49.

Spreadsheet Mode

Time to enter SPREADSHEET MODE!

Step 3. To enter calculations or customize the data fields you should right click on the specific cell and select SPREADSHEET INFO:

BP/ LNInsert RowDelete RowSpreadsheet InfoCopy

2) A coordinate grid will appear so individual cells are now defined in the monitor.

1) A spreadsheet expression pop up box appears to enter formulae/change characteristics of cell:

When you select When you select SPREADSHEET SPREADSHEET INFO two things INFO two things happen:happen:

Spreadsheet Mode

The Expression Box:

The Expression box allows you to enter formulae based on other cells of information and also change the attributes of that cell. It consists of several drop-down options:Layout

Allows you to justify cell information left, right or centre.

Format

Changes the decimal place precision or enables you to display a number as a fraction or integer.

Foreground / Background

Enables you to format the cell and text colour.

Use this option to display the value as a percent.

Use commas to when numbers are in 1,000s.Replace 1000s with 1K.

Functions

To specify specific excel type formulas to be applied in the selected cell (not all available formulas are listed).

For example, in cell F2 I would like to calculate For example, in cell F2 I would like to calculate a real time RSI indicator to set-up a trading a real time RSI indicator to set-up a trading signal. I need this to stand out so I am also going signal. I need this to stand out so I am also going to change the text and cell colour and I would to change the text and cell colour and I would like the value to 2 decimal places. My expression like the value to 2 decimal places. My expression box should look like:box should look like:

NOTE: YOU WRITE THE FORMULAS USING THE SAME SYNTAX AS IN EXCEL

Spreadsheet Mode

The Drop Down Menu:

It is not necessary to hand enter the same formula in all cells in a particular column. As in Excel it is possible to copy formulas down to other cells in the same column. To copy a formula to other cells right click on the cell with the formula and select FILL RANGE. This will paste the formula to the cells in the column and paste all the cell attributes such as decimal place precision and colours as well.

It is also possible to copy a formula from one cell to another by simply right clicking with the mouse and selecting COPY SPREADSHEET INFO, clicking on the cell where you want the formula and then right clicking again to select PASTE SPREADSHEET INFO.

When you do right click on a spreadsheet mode cell the following drop down menu appears:

BP/ LN=(B2-D2)/(…Insert RowDelete RowClear Spreadsheet ModeSpreadsheet InfoCopy Spreadsheet InfoPaste Spreadsheet InfoClear Spreadsheet InfoFill Down

1) The current formula in the cell so you can quickly see the cell’s calculation.

2) To insert an additional row for calculations such as =SUM or =AVERAGE.

3) To delete a particular row.

4) To clear all of your spreadsheet mode work in ALL the cells in your monitor.

5) To go into spreadsheet mode.

6) To copy both the spreadsheet mode formula and attributes from one cell to another.

7) To paste spreadsheet mode formulas and attributes from one cell to another.

8) To clear spreadsheet mode work from ONE particular.

9) To copy a formula and attributes from one cell to the rest of the column.

Spreadsheet Mode

What formulas can be used?

The following list of formulae can be used in Launchpad spreadsheet mode:Basic Formulae Example What it Does Value Displayed

=SUM(range) =sum(D2:D6) Adds together the cells in the range 4250

=ABS(value) =ABS(H5) or =ABS(number) Takes the absolute number i.e. does not display the –/+

29025 (but if number was –1, 1 would be displayed)

=INT(value) =INT(B7) or=INT(29.23)

Displays only the integer (number) value removing the decimal points.

29

=ROUND(value) =ROUND(B4) or ROUND(14.99) Similar to =INT() but round the number up or down

15

=MAX(value1, value2) =MAX(H2,H3) Displays the larger value between the 2 cells H3 has the largest value so 5625 will be displayed

=MIN(value1,value2)

=MIN(H4,H5) Displays the smallest value between 2 cells -29025

=FRAC(value) =FRAC(E2) Displays decimals as fractions 24 1/2

=SIGNED(value) =SIGNED(H2) Displays + or – sign to signify price move up or down

+590

=AVERAGE(range) =AVERAGE(D2:D5) Displays average value for range 1000

=STDEV(range) =STDEV(E2:E6) Calculates Standard Deviation 58.065507

=STDEVP(range) =STDEVP(D2:D6) Calculates population of Standard Deviation of range

51.935368

=MID(value1,value2)

=MID(D3,D6) Calculates the mid value between two other values

500(equal to (D3 + D6)/2)

Spreadsheet Mode

What formulas can be used? Cont’dMore Complex Formulae Example What it Does Value Displayed

=WTSUM(range) =WTSUM(D2:E4) Works out the total value of the price multiplied by the position for all cells in range

Calculation is equal to (500*24.50)+(750*119)+(1250*11.11)= 115387.50000

=WTAVG(range) =WTAVG(D2:E4) Same as the calculation above but divides result by number of columns

115387.50000/ 3 = 38462.5

Extensions

If a new security is inserted into the middle of a list of securities the corresponding spreadsheet values and formulas will move with the security they were formerly associated with. This is useful if you wish to add securities in between existing securities. But what if you wanted to add a security at the bottom of your list and have the corresponding sum formula update automatically?

For example imagine that you wanted to sum the values from C6:C10 you could use the formula =sum(C6:C10). But if you added a new security lets say in row 11 you would have to manually change the formula to =sum(C6:C11). It is possible to change the formula so that it automatically sums all values in the column from C6 downwards. This is

=SUM(C6:C?)

This means “do a sum of all the cells in column C starting at C6 and extend to the bottom of the column”. This is particular useful when you have a list of securities which are linked to a list or portfolio.

Spreadsheet Mode

What Spreadsheet Mode can do for you:

Using spreadsheet I am able to turn an ordinary monitor such:

Into a much more customised monitor that enables me to calculate technical indicator levels that I am then able to use to give me trading signals:

The TOOLS Button

Group Manager

The group manager allows you to group a series of “components” together so that if the security changes on one component the other grouped components will follow suit. The security can be changed by either typing a new security into one of the components or dragging and dropping from the monitor sheet. This provides the opportunity to run more detailed analysis on one security using multiple components.

Step 1. To create a group, select the "Group Manager" from the Tools button.

Step 2. Select the components you want in a group and than click on the "Save" button. When complete click “Done”.

The TOOLS Button

Creating Favorites

The Favorites manager allows you to create short cuts to your most popular Bloomberg functions. These short cuts will appear under the Launch menu, and give you quick access to these functions in the standard Bloomberg window.

Step1. From the Tools button select the "Favorites" option.

Step 2. Select an existing Favorite and hit the "Edit" button, or hit "Add New“ to create a new favorite.

Step 3. Enter a label for your favorite.

Step 4. Select which Bloomberg panel the commands will run on.

Step 5. Type your Bloomberg commands in the "Bloomberg Keys" box, or select from existing Bloomberg customized buttons.

Step 6. Save or Test the favorite. The "Test" button will run the Bloomberg keys on the Bloomberg to make sure the string of commands executes the desired function. When complete click “Done”.

TOOLS and the REVEAL Button

Sample Views

Click on Tools and select Sample Views to get an extensive list of pre-existing views that have been created by Bloomberg.There you can choose from the drop down menu the number of screen displays from 1 to 4. Also, the various views are separated by Region and also Market sector. Click on the drop down menus to scroll and and then select your desired view. Note: Once a sample view has been selected it will highlight in orange and then click OK. You will be prompted to save and changes to a currently open view. Once the sample view has loaded you will be asked to save the view in order to view it.

Reveal

The Reveal button will bring all Launchpad components to the forefront of your desktop. Any components that are obstructed by other windows application will be moved on top of those active applications.

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