CONSUMER

RESEARCH

TARGET AUDIENCE

AUDIT

FACEBOOKPAGE

1,297,261 likes

TWITTERPAGE

263,1k followers

MYSPACE WEBSITE 36 million users

COMPETITORS

RESEARCH

TRENDS

AND

VISIONS

Visual is the future

INDUSTRY

INSIGHTS

“If you think about the Myspace brand, to the average consumer it

was negative, but to the artist community it was positive.” – Tim

Vanderhook

“I am a musician that would love to see Myspace come back. Facebook sucks for musicians.”

INSIGHT

Artists want Myspace to feel like home again

Auste Skrupskyte

Alina Suhorukova

Ruta Jakstaite

Yumu Takeda

Isis Bernard