le preschool

7/31/2019 LE Preschool

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LITTLE EINSTEINS

-An IIM Alumni Venture


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Preschool Industry Overview

Present Status

Lack of any regulatory mechanism for playschool-preschool segment

Population under the age group of 2-6 years is 10-11 crore

Gross enrolment rate in preschool segment is as low as 18%

Current Trends

Rising awareness about the significance of early education for childdevelopment and maintaining high enrolment rate and retention rates inprimary education

Majority of the playschool and preschool market is concentrated in urbanareas


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Preschool Industry Market Size

The total market size is estimated to be above 9000 CroresAND

The market is growing at 36% CAGR


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Little Einsteins Road Map

2009 2010/2011

2012 2013 2013 2014 20152008

LE pilotcenter in

Hyderabad

Franchisee Operations Beta Testing- 3 centers

Hyderabad

MI Curriculum

and bookspublished

--Best upcoming preschool Brand in South India

--Top 20 Companies -- ET Now Leaders of Tomorrow

--10 franchisee units operational Dec 2012

Mid2012

--Ranked 6th in top 10 preschool

chains in India

--Top 100 franchisors across

industries

--31 centers across India

Target 2015

--- 500 Preschool

Centers in India

---10 in Middle

East and South

East Asia

--4 K12 Schools


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Kopal Maheshwari : ChairmanEducational Background : Certified on Multiple Intelligence by University Of California, USA

MBA from Symbiosis PuneBrief Profile : She co-founded Little Einsteins in 2007. She is a senior level industry

executive and an entrepreneur with over 10 years of experience. She has handson experience in running and operating a preschool and is chief architect of theinternational curriculum based on Multiple Intelligence and setting up processesfor Little Einsteins.

She was also recognized at Economic Times Young LeadersPrior to founding Little Einsteins. Kopal has worked for multiple years withleading corporate like GE, DELL at leadership position.

Vinit Srivastava : Co Founder and Sales Head

Educational Background : MBA from IIM CalcuttaBrief Profile : He is a senior level industry executive and entrepreneur with more then a

decade of experience in delivering top quality services for internationalcustomers.Vinit has worked for multiple years with leading corporate at seniorleadership positions

Namit Agarawal :Advisory Board Strategy and growth

Educational Background : MBA from IIM Calcutta and Engineer from IIT KanpurBrief Profile : He has multiple years of experience in corporate world and has been

instrumental in growing a startup company to $100mn (450 crores) company.He has held several strategic senior leadership positions (CEO, COO) andleading companies across countries

Subhrajeet Ghadei :Advisory Board - Finance

Educational Background : MBA from IIM Lucknow and Engineer from IIT BombayBrief Profile : He has worked for leading Consulting companies and Private

equity firms advising and guiding leading corporate on

key strategic decisions.

LE Team Profile


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LE DifferentiatorsFounder Experience

Experienced founders with years ofsenior leadership experience in corporate

Co founder and leadership team are graduates from IIMs rich academic exposure

Academic Content

Only chain of preschool in India with Most advanced curriculum- Multiple Intelligence

The curriculum, books and training methodology are at par with the international standard

and available exclusive to LE units

Combination ofonsite and virtual training at no cost

Lowest royalty and revenue sharing in the industry

Lowest franchisee fee of1.5 lacs for 5 years with no renewal fee for these 5 years.

No Royalty sharing model against industry standard of 20%-30%

International Affiliations

Multiple Intelligence Institute, University of California, USA

Member ofAssociation for Childhood Education International, USA

Breadth of Services

With Preschool, you get Free Daycare license


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LE believes in

Every child is different and is predominant in one of the eight intelligences

Each teaching method or philosophy is apt for specific categories of kids

Blend of the best philosophies would yield overall development of a kid

Exploring each child unique learning style

Making education fun and enriching experience for the kids

LE Curriculum incorporates the best of best methodology available and blends it

scientifically and seamlessly to ensure an overall development of kids

SEVEN PETAL

APPROACH

MONTESSORI

METHOD

STUDENT

BEHAVIOUR

MULTIPLEINTELLIGENCE

TECHNIQUES

FROM IAHPPLAY WAY

METHOD WALDORF

METHOD

LITTLE EINSTEINS

CURRICULUM

LE Curriculum OverviewAmalgamation of Seven Teaching Philosophies


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Competitor and Saving Analysis

SAVING ANALYSIS Company A Company B Advantage LE

Franchisee Fees 300000 200000 150000

Franchisee agreement tenure 3 years 3 years 5 years

Student fees (Indicative per annum) 20000 20000 25000

Royalty paid to company 20% 30% 0%

Per kid amount paid to Company 4000 6000 3500

Per Kid welcome kit 200000% 150000% Free

Total payment made per kid to company 6000 7500 3500

Share of student fee paid to company 30% 38% 14%

Savings for LE franchisee over competitor Minimum Maximum

Franchisee fee 50000 150000Payment to company (assuming 50 kids) 125000 200000

Additional net profit per annum for LE ranges between 200000 375000

Per Month additional profit for LE ranges between 16667 31250

COMPETITON ANALYSIS Company A Company B Advantage LE

Daycare No No Free, franchisee fee included in 150000 feesTraining Virtual Virtual On your premise

Discount from vendors on toys and furnitures 30-35% 30-35% 30-35%

Curriculum StandardGeneral,

playway

General,

Montessori

International MI based curriculum including

playway, montessori etc

Flexibiltiy to decide student fees No No Yes

All Figures in INR


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Unit Financial Overview

Note: Figures above are indicative and may change based on location. Assumedfee of approx Rs 25000 pa.


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SITE SPECIFICATIONS

To conduct a LE preschool you will require:

A minimum of 1500 s.ft. built up area in ground/first floor with outdoor of about similar or more

area Good frontage Reasonable rental rates Lease agreement for the tenure of the agreement To be situated in a residential area and not on a busy traffic road

Initial set up investment of Rs 2 lacs towards interiors, toys, furnitures, AC, TV etc.

FRANCHISEE PROFILE

We are looking for committed partners who will help us carry forward our ambition ofmaking learning a fun experience for kids. You must have:

A college degree with excellent sales acumen Self starter and self motivated with keen interest in education services A love for working with kids Reasonable Financial resources

LE Franchisee requirements

Initial Investment BreakupInteriors 50000

Toys and Furnitures 75000Audio visual, Computer, AC 50000Initial Marketing 25000


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LE offers its franchisees

The goodwill of the LE brand

Free onsite training at your location

Detailed Operating and Training Manuals

A proven, well researched MI curriculum and books for preschool and kindergarten

Initial Promotional material, pamphlets, banners, glow sign board artworks

Discounted rate for preschool equipments from our vendor partners

Welcome kit

Content forsummer and winter club programs

Training for the curriculum and the business process

Kids transfer within the network at no additional cost

Rigorous periodical audit to ensure quality and identify and bridge gaps to maintain

the quality of brand at no cost

Continuing research and development

Nation wide Marketing Support

LE Franchisee Support


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LE centers and testimonials

Taking up a preschool franchisee was no rocket science. Little

Einsteins made it very simple for us. The training was excellent ! Notonly did we get a hands on training but also got weekly support

which ensures that all doubts are closed and trustworthy

relationship is built. Bhuvana LE Sarjapur branch owner

Little Einsteins marketing inputs and strategy helped me double my

business within first year itself. Our parents are very happy and ask

for other LE branches in case of relocation. The flexibility provided in

operating the business is unparallel. - Praveenya , LE Kondapur

branch


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LE Awards


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Schedule Of Events

Franchisee request

for proposal

--Initial Discussions--Site details shared

--MOU signed

--LE personnel visitthe site

--Agreement signed

--Operating Manual

--Design manual released

--Coordinator training

--Interiors completed

--Toys and equipments procured

--Training Manual released

--Trainer visit the site for teacher training

--Marketing materials dispatched

3-4 weeks

LE Center operational

Admission starts


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Thank You!!

Sebille Educations Private LimitedPhone No: +91-9989058655Email id: [email protected]: www.littleeinsteins.co.in

le preschool

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