learning on the go: leverage mobile computing in the workplace

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Michel Koopman CEO, getAbstract, Inc. Learning on the Go: How to Leverage Mobile CompuAng in the Workplace

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This webinar will explore the explosive growth of mobile computing and the phenomenon of “anywhere, anytime” access to information. You will learn about current trends in the mobile marketplace, how it is evolving, and what the implications are to your organization's mobile learning strategies. The approach to training is becoming more focused around employing m-learning “bite-sized” nuggets of knowledge that are targeted to the individual's on-demand learning needs. Join us for this webinar to find out how your organization can best adopt a meaningful “learning on the go” strategy. The World of Mobile Computing Today How Is Mobile Computing Changing? How Does Mobile Computing Affect Learning? Mobility and Micro-Learning Mobile Learning in the Workplace

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Page 1: Learning On The Go: Leverage Mobile Computing in the Workplace

Michel  Koopman  CEO,  getAbstract,  Inc.  

Learning  on  the  Go:  How  to  Leverage  Mobile  CompuAng  in  the  Workplace  

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Quote here

                                       Curate  and  deliver  essen.al    

                           compressed  knowledge                                                                        at  the  point  of  need  and  at    

   the  speed  of  business                                so  people  can  make  the  right  decisions,                                                              improve  their  professional  success,                                            be8er  their  company’s  compe..veness                                                                                                  and  help  economies  thrive.          

The  getAbstract  Mission  

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•  World’s  largest  summary  library  •  450+  leading  publishing  partners  •  More  than  10,000  text  &  2,000  

audio  summaries  •  100  new  added  each  month    •  85  categories  aligned  to    

12  key  topics  •  Best  mobile  and  social  plaJorm  •  Dedicated  learning  consultants  

getAbstract,  Inc.  

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Executive Coaching

Collaboration

Business Priorities

Assessment

Blended Learning Strategy

   

33%  of  Fortune  100  Companies   1,200  Enterprise  Clients  

7  of    top  Learning  Companies  10  

159  Countries  10  Million  Subscribers  

7  Languages  

Who  We  Help  

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“Mobile  phones  are  misnamed.  They  should  be  called  gateways  to  human  knowledge.”  -­‐  Ray  Kurzweil,  author  and  futurist  

"Technology  is  enabling  our  need  to  be  mobile.  We  want  to  ensure  that  Learning  matches  our  Lifestyle.”  

-­‐  Tony  Bingham,  President  and  CEO  at  ASTD      

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Agenda  

•  The  World  of  Mobile  Compu.ng  Today  •  How  is  Mobile  Compu.ng  Changing?  •  The  Affect  of  Mobile  on  Learning?  •  Mobility  and  Micro-­‐Learning  •  Mobile  Learning  in  the  Workplace  

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Image:  PC  World  

ConnecAvity  +  

Mobile  Devices  +  

Cloud    (e.g.  Saba  People  Cloud,  getAbstract)  

=  Smooth  Roaming  

Page 8: Learning On The Go: Leverage Mobile Computing in the Workplace

The  World  of  Mobile  CompuAng  

Any.me,  Anywhere  access  to  informa.on  •  The  walls  of  the  office  are  no  longer  concrete  •  Work  and  life  are  blending!  •  Professionals  demand  loca.on  flexibility  •  Informa.on  overload  •  Scarcity  of  resources  requires  new  efficiencies  •  The  importance  of  consumeriza.on  into  the  enterprise  

In  the  U.S.  and  Europe,  the  “any7me,  anywhere  workforce  grew  from  15%  to  29%  of  employees  from  2011  to  2012    

 –  Forrester  2013  Research  Study  

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How many times do we check our cell phone

per day?

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150 Source:  Kleiner  Perkins  

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Living  in  a  Mobile  World  Today  

75%  of  the  U.S.  workforce  is  already  mobile  

65%   of    workers    declared  mobile  devices  to  be  their  “most  cri.cal  work  device”  in  2012  

78%  mobile  data  traffic    projected  to  increase  by  this  compound  annual  rate  

1/2  of  Employers  will  require  “BYOD”  for  work  purposes  by  2017    

4X   as  many  mobile  devices  as  PCs  in  the  world  

37%  of  the  global  workforce  will  be  mobile  by  2015  

Sources:  Intui.on.com;  Pew  Research  Center;  Gartner  Group;  Forbes.com  

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ExponenAal  Rate  of  Change  •  Geing  to  50  million  users:  

–  Radio  38  years  –  TV  13  years  –  Internet  4  years  –  iPod  3  years  –  200  million  “FBers”  in  6  months  

 •  Smartphones:  

–  1.5  billion  today  (since  2007)  –  5  billion  expected  by  2018  

•  Connected  Places:  –  1  billion  in  2000  –  5  billion  in  2010  –  20  billion  expected  in  2020    

•  Tech  Advancements:  –  Voice  recogni.on  –  Loca.on  services  –  3D  Imaging  –  Security,  etc.  

 

Sources:  Erickson;  Intu.on.com;  Forbes.com  

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Do Generations Matter?

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How  does  Mobile  CompuAng  Affect  Learning?  

“mobile  is  THE  plaJorm,  not  A  plaJorm”  •  73%  of  companies  deliver  learning  to  mobile  devices  •  16%  of  learning  will  be  mobile  in  12-­‐24  months,  jumping  to  51%  in  5  

years  •  Organiza.ons  must  start  to  offer  learning  on  mobile  devices  •  Content  must  be  designed  specifically  for  mobile  devices    •  Learning  experiences  need  to  be  op.mized  on  mobile  devices  •  Give  learners  control  over  their  own  learning  –  “individualiza.on”:  

–  relevancy  of  m-­‐learning  to  job  competencies    –  Alignment  to  problems  that  the  learner  wants  to  solve  

•  Blending  learning,  communica.on  and  collabora.on  24/7  •  “right  informa.on  in  the  right  hands  of  the  right  person  at  the  right  .me”  

Sources:  Saba;  Bersin  by  Deloi8e;  Brandon  Hall  Group    

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M-­‐Learning  Style  

 Informal  •  24/7  •  Ad  hoc  Contextual  •  Role  and  Need  Based  •  Loca.on  •  Development  path  Micro  •  Short  learning  nuggets  •  Quick  Updates  Timely  •  Whenever  there  is  .me  •  Immediate  need  CollaboraAve  •  Social  in  nature  •  Recommenda.ons  

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Organiza.onal  challenges  around  mobile  learning  •  Transi.oning  from  tradi.onal  classroom-­‐based  learning  to  blended  

learning  and    m-­‐learning  •  How  to  track  usage  within  LMS  •  Finding  an  solu.on  that  is  user  friendly  and  easy  to  navigate  •  How  to  measure  impact  of  mobile  learning  on  business  results  •  Harmoniza.on  of  the  many  LMS    and  M-­‐solu.ons  •  IT  Security  (e.g.  Saba’s  ability  remote  wipe  when  device  is  lost)  •  Remote  support  

 “Mobile  learning  is,  in  many  ways,  the  mirror  opposite  of  classroom-­‐based  learning.”  –  Gary  Woodill,  Author  

Mobile  Learning  Challenges  in  the  Workplace  

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CIO  and  the  CLO  working  together  

BYOD  Work  devices  =  Personal  devices  Work  place  and  .me  extended  QoS  expecta.ons  similar  to  consumer  experience  Security,  support,  deployment  and  maintenance  

 

   

 

“More  than  three-­‐quarters  of  organiza.ons  will  deploy  mobile  apps  for  line-­‐of-­‐business  use  this  year  –  and  more  than  half  of  those  will  be  mission  cri.cal”  –  Citrix  

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How long can we stay on task without distractions or interruptions

in the workplace?

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7min Source:  Kleiner  Perkins  

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What is Micro-Learning?

•  Micro-learning is a subject-specific learning modality that is accomplished in short durations of time, aligned to a specific need and delivered on-demand.

•  The multiplication of many micro-learning moments becomes an organically created curriculum, that is automatically aligned to the individual business needs.

•  Micro-learning is highly relevant and motivating as it helps employees stay on task and increase output quality. It has high degrees of social and mobile components in it.

•  The most productive professionals prefer micro-learning.

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Mobility  and  Micro-­‐Learning  “Learning  a  Living”  •  No  need  to  “reserve  .me”  to  learn  •  Learn  when  needed  •  Learning  for  produc.vity  •  Be8er  decision  making  •  Answers  in  the  palm  of  the  hand  •  Sharing  best-­‐prac.ces  on  the  spot  

   

 

 

“Companies  that  focus  on  con7nuous  learning  in  2014  will  aJract  the  best  and  build  for  the  future.”    

       –  Predic.ons  for  2014  Report,  Bersin  by  Deloi8e    

65%    of  informa.on  searches    started  on  a  smartphone  

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M-Learning Helps S-Learning

Share  &  Teach  

Use  &  Learn  

“Every  getAbstract  summary  is  shared  with    on  average  4  other  people.”  

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Mobile  Learning  in  the  Workplace  

Xerox  CorporaAon    •  Cuts  length  of  e-­‐learning  

courses  from  1-­‐hour  to  20-­‐30  minute  modules    

•  Op.mized  for  usage  on  mobile  devices  and  targeted  to  the  development  needs    

•  One-­‐half  of  all  e-­‐learning  programs  are  designed  for  mobile  access  

Yum!  Brands  Inc.    •  Leverages  a  mobile  strategy  to  

train  new  staff  •  Job  simula.ons  before  the  

opening  of  a  new  restaurant  §  Yum!  opens  more  than  1,500  

stores  per  year    §  Employees  are  educated  about  

the  store  opera.ons  before  each  restaurant  opens  

Source:  CLOmedia.com  

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Mobile  Learning  in  the  Workplace  

Avaya  •  Offers  on-­‐demand  access  to  

relevant  knowledge  for  global  sales  and  marke.ng  team  

•  Uses  getAbstract  summaries  to  gain  market  insights  and  enhance  conversa.ons  with  clients  

•  Senior-­‐level  sponsorship  encourages  use  of  getAbstract  

•  55%  of  summary  downloads  are  via  mobile  access  

Avianca  •  Launched  a  new  leadership  

competency  model    •  getAbstract  content  mapped  

to  leadership  competencies  to  reinforce  training    

•  Virtually  all  their  leaders  have  mobile  devices  

•  33%  of  new  learning  ac.vity  is  mobile

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Mobile  devices  are  increasingly  being  used  for  learning  purposes  

17%  of  companies  in  the  U.S.  and      31%  of  large  organizaAons  deploy    

educa.onal  content  to  mobile  devices.  -­‐  The  Corporate  Learning  Factbook  2013,  Bersin  by  Deloi8e  

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When  asked  if  their  company  has  a  formal  mobile  strategy  in  place:  

21%  responded  yes  59%  no,  but  we  are  working  on  one    12%  no,  and  we  don’t  plan  to  build  one.      

-­‐  Brandon  Hall  2013  Research  Study  

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getAbstract’s Enterprise Mobile Access 6% in 2010 33% in 2013

(as percentage of all summaries accessed)

“Users who accessed getAbstract on a mobile device went up 4X in 4 years”

(between 2010 and 2013)

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Did I Pique Your Interest? Here are some suggested readings

Agent of Change Authors: James Watson, Denis McCauley

The 2020 Workplace Authors: Jeanne C. Meister, Karie Willyerd

Learning Everywhere Author: Chad Udell

The Mobile Learning Edge Author: Gary Woodill

Why Work Doesn’t Happen at at Work

•  Presenter: Jason Fried

The New Social Learning Authors: Marcia Conner, Tony Bingham

Go  to:  www.getabstract.com  

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Are you engaging your most valued people with the right learning assets during their

workday?

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Thank  you  for  your  Ame    

Ques.ons?  Comments?  Let’s  discuss  below!