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    Price Change: Income andSubstitution Effects

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    THE IMPACT OF A PRICE

    CHANGEEconomists often separate theimpact of a price change into two

    components: the substitution effect; and the income effect.

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    THE IMPACT OF A PRICE

    CHANGET he substitution effect involves thesubstitution of good x 1 for good x 2 or vice-versa due to a change in relative prices of the two goods.T he income effect results from an increaseor decrease in the consumers real incomeor purchasing power as a result of the

    price change.T he sum of these two effects is called theprice effect .

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    THE HICKSIAN METHODSir John R.Hicks (1904-1989)Awarded the Nobel Laureate inEconomics (with Kenneth J. Arrrow)in 1972 for work on generalequilibrium theory and welfareeconomics.

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    THE HICKSIAN METHOD

    X 2

    X 1

    E a

    I1xa

    Optimal bundle is E a , onindifference curve I 1.

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    THE HICKSIAN METHOD

    X 2

    X 1

    I1xa

    E a

    A fall in the price of X 1

    T he budget line pivotsout from PP*

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    THE HICKSIAN METHOD

    X 2

    X 1

    Eb

    I1

    I2

    xa xb

    E a

    T he new optimum isEb on I 2.

    T he Total PriceEffect is x a to x b

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    THE HICKSIAN METHOD

    T o isolate the substitution effect we ask.what would the consumers optimal

    bundle be if s/he faced the new lower pricefor X 1 but experienced no change in realincome?T his amounts to returning the consumer

    to the original indifference curve (I 1)

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    THE HICKSIAN METHOD

    X 2

    X 1

    Eb

    I1

    I2

    xa xb

    E a

    T he new optimum isEb on I 2.

    T he Total PriceEffect is x a to x b

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    THE HICKSIAN METHOD

    X 2

    X 1

    I1

    I2

    xa xb

    E aEb

    Draw a line parallel tothe new budget line andtangent to the old

    indifference curve

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    THE HICKSIAN METHOD

    X 2

    X 1

    E c I1

    I2

    xa xc xb

    E aEb

    T he new optimum on I 1 isat Ec. T he movement from

    Ea to Ec (the increase in

    quantity demanded fromX a to X c) is solely inresponse to a change in

    relative prices

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    THE HICKSIAN METHOD

    X 2

    X 1

    I1

    I2

    SubstitutionEffect

    E aEb

    E c

    T his is thesubstitution effect.

    X a X c

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    THE HICKSIAN METHOD

    T o isolate the income effect Look at the remainder of the total

    price effectT his is due to a change in realincome.

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    THE HICKSIAN METHOD

    X 2

    X 1

    I1

    I2

    Income Effect

    E aEb

    E c

    T he remainder of the totaleffect is due to a change

    in real income. T heincrease in real income is

    evidenced by themovement from I 1 to I 2

    X cX

    b

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    THE HICKSIAN METHOD

    X 2

    X 1

    I1

    I2

    xa xc xb

    Sub

    Effect

    Income

    Effect

    E aEb

    E c

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    HICKSIAN ANALYSIS and DEMAND CURVES

    22111 x p x p M !

    P 1

    P 1*

    22111 x p x p!A

    A

    B

    B

    C

    Hicksian DemandCurve (A & C)

    Marshallian Demand

    Curve (A & B)

    P

    X 1

    X1

    P

    A fall in pricefrom p 1 to p 1*

    C

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    HICKSIAN ANALYSIS and DEMANDCURVES

    Hicksian (compensated) demandcurves cannot be upward-sloping

    (i.e. substitution effect cannot bepositive)

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    THE SLUTSKY METHODEugene Slutsky (1880-1948)Russian economist expelled from theUniversity of Kiev for participating instudent revolts.In his 1915 paper, On the theory of the Budget of the Consumer he

    introduced Slutsky Decomposition.

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    THE SLUTSKY METHOD

    X 2

    X 1

    E a

    I1xa

    Optimal bundle is E a , onindifference curve I 1.

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    THE SLUTSKY METHOD

    X 2

    X 1

    I1xa

    E a

    A fall in the price of X 1

    T he budget line pivotsout from PP*

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    THE SLUTSKY METHOD

    X 2

    X 1

    Eb

    I1

    I2

    xa xb

    E a

    T he new optimum isEb on I 2.

    T he Total PriceEffect is x a to x b

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    THE SLUTSKY METHODSlutsky claimed that if, at the new prices, less income is needed to buy the original

    bundle then real income has increased more income is needed to buy the

    original bundle then real income hasdecreased

    Slutsky isolated the change in demand dueonly to the change in relative prices byasking What is the change in demandwhen the consumers income is adjustedso that, at the new prices, s/he can justafford to buy the original bundle?

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    THE SLUTSKY METHOD

    T o isolate the substitution effect weadjust the consumers money

    income so that s/he change can justafford the original consumptionbundle.In other words we are holdingpurchasing power constant.

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    THE SLUTSKY METHOD

    X 2

    X 1

    Eb

    I1

    I2

    xa xb

    E a

    T he new optimum isEb on I 2.

    T he Total PriceEffect is x a to x b

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    THE SLUTSKY METHOD

    X 2

    X 1

    Eb

    I1

    I2

    xa xb

    E a

    Draw a line parallelto the new budgetline which passes

    through the point Ea.

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    THE SLUTSKY METHOD

    X 2

    X 1

    Eb

    I3

    I2

    xa xb

    E a

    T he new optimumon I 3 is at Ec. T he

    movement from Eato Ec is the

    substitution effect

    E c

    xc

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    THE SLUTSKY METHOD

    X 2

    X 1

    Eb

    I3

    I2

    xa

    E a

    T he new optimumon I 3 is at Ec. T he

    movement from Eato Ec is the

    substitution effect

    E c

    xc

    Substitution Effect

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    THE SLUTSKY METHOD

    X 2

    X 1

    Eb

    I3

    I2E a

    T he remainder of the total price effectis the Income Effect.

    T he movement fromEc to Eb.

    E c

    xc

    Income Effect

    xb

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    THE SLUTSKY METHOD for NORMALGOODS

    Most goods are normal (i.e. demandincreases with income).

    T he substitution and income effectsreinforce each other when a normalgoods own price changes.

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    THE SLUTSKY METHOD for NORMAL GOODS

    X 2

    X 1

    Eb

    I3

    I2E a

    T he income andsubstitution effects

    reinforce eachother.

    E cxc xbxa

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    Since both the substitution andincome effects increase demand

    when own-price falls, a normalgoods ordinary demand curveslopes downwards.T he Law of Downward-SlopingDemand therefore always applies tonormal goods.

    THE SLUTSKY METHOD for NORMALGOODS

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    THE SLUTSKY EQUATION

    Let

    be the original budget constraintand let

    22111 x p x p M !

    22112 x p x p!

    represent the budget constraint after theSlutsky compensating variation in incomehas been carried out.

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    THE SLUTSKY EQUATION

    X 2

    X 1

    E a

    xa

    22111 x p x p M !

    22112 x p x p M !

    Demand for x 1 is

    M p p x x d ,, 211 !M2 < M1

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    TH E SLU T SKY EQUA T IONM2 - M1

    1111111112

    111112

    2211221112

    2211221112

    -

    -M

    -M

    -M

    -M

    p p pas p x M

    p p x M M

    x p x p M M

    x p x p x p x p M M

    x p x p x p x p M M

    (!(!(

    !!(

    !!(

    !!(

    !!(

    ( M=x 1( p 1gives the change in moneyincome needed toconsume the original

    bundle of goods (at E A)

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    THE SLUTSKY EQUATION

    1211211 ,,,,M

    p p x M

    p p x x d d !(

    T he demand curve holding Mconstant is given by

    which is the change in demand for x 1 due to

    the change in its own price, holding M andthe price of x 2 constant

    (1)

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    THE SLUTSKY EQUATION

    ,,,, 121221 M p p x M p p x x d d s !(

    T he change in demand due to the Slutsky

    substitution effect is given by

    (3)

    ,,,, 221121 M p p x M p p x x d d m !(

    T he income effect is given by

    (2)

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    THE SLUTSKY EQUATION

    ms x x x ((!( 1Divide across by ( p 1

    111

    1

    p x

    p x

    p x ms

    (

    (

    (

    (!

    (

    (

    Recall 11 p x M (!(

    so 11 )( x M p (!(

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    THE SLUTSKY EQUATION

    Substituting

    11 )( x p (!(

    111

    1

    p x

    p x

    p x m s

    (

    (

    (

    (!

    (

    (

    G ives1

    11

    1 x M x

    p x

    p x ms

    ((

    ((!

    (( T HESLU T SKY

    EQUA T ION

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    THE SLUTSKY METHOD: INFERIOR GOODS

    Some goods are (sometimes) inferior (i.e. demand is reduced by higher

    income).T he substitution and income effectsoppose each other when aninferior goods own price changes.

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    THE SLUTSKY METHOD: INFERIOR GOODS

    X 2

    X 1

    Eb

    I3

    I2E a

    T he substitutioneffect is as per usual. But, the

    income effect is

    in the oppositedirection.

    E cxcxbxa

    xa to x cxc to x b

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    GIFFEN GOODS

    In rare cases of extreme inferiority,the income effect may be larger in

    size than the substitution effect,causing quantity demanded to riseas own price falls.Such goods are G iffen goods.G iffen goods are very inferior goods.

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    THE SLUTSKY METHOD for INFERIOR GOODS

    X 2

    X 1

    Eb

    I3

    I2

    E a

    In rare cases of extreme income-inferiority, the income

    effect may be larger in size than the

    substitution effect,causing quantity

    demanded to fall asown-price falls.

    E cxb xcxa

    xa to x c

    xc to x b

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    SLUTSKYS EFFECT FOR GIFFEN GOODS

    Slutskys decomposition of the effectof a price change into a pure

    substitution effect and an incomeeffect thus explains why the Law of Downward-Sloping Demand isviolated for very inferior goods.

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    D ECO POSI T ION of T O T AL PRICE EFFEC T :PERFEC T CO PLE EN T S

    I1 I2 No substitutioneffect

    X 2

    X 1

    A=C

    BOriginal

    BudgetConstraint

    NewBudgetConstraint

    A fall in the price of X 1

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    D ECO POSI T ION of T O T AL PRICE EFFEC T PERFEC T SUBS T IT UT ES

    ?