legend 2013 agm april 11

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Legend Power Systems Inc. 2013 AGM April 11, 2013

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Page 1: Legend 2013 agm april 11

Legend Power Systems Inc. 2013 AGM April 11, 2013

Page 2: Legend 2013 agm april 11

Forward Looking Statement

This presentation contains projections and forward-looking information that involve various risks and uncertainties regarding future events. Such forward-looking information can include without limitation statements based on current expectations involving a number of risks and uncertainties and are not guarantees of future performance of Legend Power Systems Inc. (“the Company”). These risks and uncertainties could cause actual results and future events to differ materially from those anticipated in such information. These and all subsequent written and oral forward-looking statements are based on estimates and opinions of management on the dates they are made and expressly qualified in their entirety by this notice. The Company assumes no obligation to update forward-looking information should circumstances or management’s estimates or opinions change.

Page 3: Legend 2013 agm april 11

Strategy Review

• Implement / prove new sales strategy • Leverage Ontario strategy/results and

resources for new territory start up – Testimonials / results – Establish “anchor tenant” accounts and “pull” in

distribution channel • Utilize region specific talent to grow territory • Work out of distributors locations

– Provide expertise at low overheads

Page 4: Legend 2013 agm april 11

Fiscal 2011/12

Goal - Prove our sales model works – Started last fiscal with new sales process / team – Focus on Ontario retail and commercial office

markets – Experienced success with constant “tweaking” – Secured “brand” account commitments

• 100 plus location potential • “Try and buy” philosophy – “Prove it”

– Long gap between commitment and install (why?)

Page 5: Legend 2013 agm april 11

Q1 2011/2012 • $440,650 revenue Q1 recorded • 8 units at 7 locations + 4 harmonizers SA • Secured bookings of $700K for Q2 • Continued to secure “brand” accounts • Significant product / install failure (late

November) • AVR - evaluation – testing • Hold on “commissioning” but installs continued • AVR failure #2 Dec 30th (unrelated issues) • $500K raise was minimum – little “wiggle” room

Page 6: Legend 2013 agm april 11

Q2 2012/13 • January 4th – AVR problem in customer's building • Test / Fix / Test / Fix .....

– AVR testing – Westfair – Rental of large load bank

• Continued to install transformer and housing – Shutdown up to 8 hours – Booked additional date for “commissioning” – Rev rec. and invoicing delayed until commissioning – Cash flow dramatically affected

• Customer “experience” well managed • Cash tight - $600k raise

Page 7: Legend 2013 agm april 11

Impact

• Unexpected happened • Have orders but not cash • Cash flow 5 months behind plan • Lost some credibility

Page 8: Legend 2013 agm april 11

Q3 Thoughts

• Large back log of orders – Haven’t lost one order / customer

• Booking new install / commissioning dates • Managing cash flow – cost containment • Booking new commitments

Page 9: Legend 2013 agm april 11

Product

• New transformer – New platform / the future – Enhancements

• Product challenges – Limited testing capabilities

• Where are we now? • Future

Page 10: Legend 2013 agm april 11

Building Blocks

Product • Current product focused on Canadian Market • Need platform that is easily adaptable to

additional segments & international markets – Appropriately size and feature set for all markets – New transformer partner can adapt platform

• Distributor “ready” product – multi markets

Page 11: Legend 2013 agm april 11

Building Blocks • Continue to develop Ontario market

– Highest energy rates in Canada – Strong government rebates – Concentrated population & business hub

• Demand for product has never been higher. – Customer needs: save energy, money and lower GHG emissions all with 3 year ROI – As credibility increases, so does demand.

• Target Building Profile: Commercial Buildings between 50,000 to 200,000 square feet

– A: Property Management (office towers) and Retail – B: Schools & Mixed use facilities (public buildings)

• Growth: Focus on markets with high electricity cost – Top 3 regional US markets = $1.5B+ Opportunity

• New York • New Jersey • New England

Markets

Page 12: Legend 2013 agm april 11

…Building Blocks • Replicate the Ontario Sales model to expand in to new markets.

• Proven low cost growth model • Leverage existing international accounts as case studies as a potential entry

point • Leverage partners that already have “brand / trust” in our

geo/target markets • Electrical Contractors • Engineering Firms • Power Utilities

• Geo specific “targeted” communications – Product Success/Testimonials to build credibility in new markets

• Case Studies • Product Champion

Markets

Page 13: Legend 2013 agm april 11

Fiscal 2012/13 View

• Lost 5 months with product challenges • Game back on • Lots of interest and commitments (Demand) • Product must work as planned • Product performance = credibility = GROWTH • Begin geographical and product expansion

Page 14: Legend 2013 agm april 11

Strategic Direction

To be the world’s leading provider of electrical energy consumption reduction technologies

• Concentrate/focus on proving out business strategy in Ontario – Build out sales to $10M annually

• Expand to eastern US (10/10 Plan) • Complete & implement ROW (distributors) • Communicate results – enhance value

Page 15: Legend 2013 agm april 11

Questions?