legislatures & social media · percentage who listened to/read yesterday 1993 1996 2000 2002...
TRANSCRIPT
Legislatures & Social Media
Gene Rose
NCSL Communications Director
October 2009
Tuesday, October 20, 2009
“We’re changing the way we do business.”
Number of reporters covering state legislatures down more than 30% over last 10 years
Public disconnect creates opportunities for legislatures and legislators
Requires attention on how public gets information
Tuesday, October 20, 2009
0
10
20
30
40
50
60
70
80
1993 1996 2000 2002 2004 2006 2008Perc
enta
ge w
ho li
sten
ed to
/read
yes
terd
ay
TelevisionRadioNewspaperOnline 3+ days/week
Source: The Pew Research Center for the People and the Press, 2008
57
3534
29
The Changing News Landscape
Tuesday, October 20, 2009
Source: The Pew Research Center for the People and the Press, 2008
How Consumers Get News
Tuesday, October 20, 2009
Social Media ResearchMore than four in five US online adults
use social media at least once a month
Half of those adults participate in social networks, such as Facebook
Most rapid growth currently are consumers 35 and older
Forrester ResearchDenver Post
Tuesday, October 20, 2009
Social Media Research
"Member communities" (social networks, blogs, etc.) are more popular than email
Nielsen Online
Tuesday, October 20, 2009
NCSL & Social Media
Blog: The Thicket
Twitter: NCSLCOMM
Ning
Tuesday, October 20, 2009
Legislatures using blogs, Facebook, MySpace, Twitter, YouTube
Tuesday, October 20, 2009
Chambers & Social Media
Blogs (26)
Facebook (29)
Twitter (33)
YouTube (16)
Tuesday, October 20, 2009
Tuesday, October 20, 2009
http://tweetcongress.org/
Tuesday, October 20, 2009
Other Components
Communications Plan
Finding the Time
Laws & Policies
Tuesday, October 20, 2009
Laws and PoliciesCheck Policies for:
Using Social Media on Government Web Sites
Editing Comments if Government Site
Freedom of Information Laws
Open Meetings Laws
Find out more--www.ncsl.org (GO 18215 in search box)
Tuesday, October 20, 2009
Legislatures & Social Media
Gene Rose
NCSL Communications Director
October 2009
Tuesday, October 20, 2009
Top 7 Social Media Things to Try
1-Join social media networking site
2-Tweet
3-Text message news
4-Blog
5-Post online video / podcast
6-Use RSS to get your news
7-Post photo album
Tuesday, October 20, 2009