leröy turkey intro eng (28 sep 2016)

Lerøy Turkey

Fully integrated seafood company

• Fully integrated value chain for production of salmon and trout

• Largest player of whitefish in Norway from fishermen to final consumer

• Specialist in fresh distribution and processing of seafood

• Largest exporter of seafood from Norway

• Full traceability – food safety – stability - quality

• Focus on best practice and investment through the whole value chain

• 15 years experience in Turkish Seafood distribution

Lerøy Seafood Group

• Creating Tasteful solutions since 1899.

• Lerøy is the world’s second largest producer of Atlantic

Salmon.

• Full range seafood exporter.

• Lerøy exports 4 million meals of seafood to 70 markets

every day.

Leröy Turkey Su Ürünleri Sanayi ve Ticaret A.Ş.

• Lerøy Seafood Group: Is the leading exporter of

seafood from Norway and the world’s second

largest producer of Atlantic salmon.

• Leroy Turkey: The company started activities 1991

at farming in the black sea region in Turkey,

processing and marketing salmon fish.

• 3000 m2 of covered space was established for

production and warehousing in 2000 in Izmit.

• 5000 tons of processing capacity per year.

• Leading Company in the seafood industry in

Turkey with huge experience and high potential

to grow.

Leröy Turkey - Factory

Certifications

.

Production

Sale

Local Shrimp;

LOCAL JUMBO SHRIMP (10-14 pc/kg)

LOCAL SHRIMP NO:2 (20-22 pc/kg)

LOCAL SHRIMP NO:3 (30 pc/kg)

www.leroy.com.tr

MAP packaging, incl.turkish (wild and farmed) fish

Farmed Fishes with MAP Packaged - Box – Product Content

SALMON STEAK

Salmo salar

Packaging: MAP (Modified Atmosphere

Packaging)

Shelf Life : 19 days

Pin bone in, steak

Pieces in box : 6 pc.

Package weight : average 550 g

SALMON FILLET

Salmo salar


Packaging)


Pin bone out, fillet



SMOKED SALMON

Salmo salar


Packaging)


Sliced


Package weight : 100 g

SEABASS

Dicentrarchus labrax


Packaging)


Gutted



SEABREAM

Sparus aurata


Packaging)


Gutted



Farmed Fishes MAP Package - Box – Product Content

ANCHOVY

Engraulis encrasicolus


Packaging)

Legal Fishing Size : 9 cm

Shelf Life : 7 days

Gutted



HORSE MACKEREL

Trachurus trachurus


Packaging)


Shelf Life : 7 gün

Gutted



Wild Fishes MAP Package - Box – Product Content

STRIPED RED

Mullus surmuletus


Packaging)


Shelf Life : 7 days

Gutted



ATLANTIC BONITO (Steak)

Sarda sarda


Packaging)


Shelf Life : 7 days

Gutted



BLUE FISH

Pomatomus saltatrix


Packaging)


Shelf Life : 7 days

Gutted



Wild Fishes MAP Package - Box – Product Content

Salmon Doner

Packaging : MAP

Package weight : Variable; ca. 1.000 g/pc.

Box weight : Variable; ca 14 kg/box

Shelf life : Frozen -18˚C 6 months

Salmon Pastrami & Spicy Smoked Salmon

Fresh Fishes

Latin Name ONCORHYNCHUS MYKISS

General Information

Trout, also known as Rainbow Trout is imported fresh or frozen from our Norwegian principle Hallvard Lerøy.Trout is a red meat colored fish produced in cold and clean waters with high oxygen.It is highly rich in vitamins A, D and B12.Fresh Trout is imported from Norway within 4 days with frigorific trucks between 0ºC / +2ºC degrees. It is supplied to the consumers in 4/5 – 5/6 kg sizes in gutted head-on form.

Package Weight Variable Weight: ≈ 22 kg

Shelf Life21 days between 0ºC / +4ºCFrozen at -18 ºC for 1 year

Nutritional Value in 100 g fresh product

Fat Carbohydrate Protein

10 g < 0,1 g 17 g

Rainbow TroutAtlantic Salmon

Latin Name SALMO SALAR

General Information

Atlantic (Norwegian) Salmon is imported fresh from our Norwegian principle Hallvard Lerøy.Salmon fish reaches to 15 g of weight 8 months after it hatches and is harvested when reaches to an average of 4-5 kg weight.Fresh Salmon is imported from Norway within 4 days with frigorific trucks between 0ºC / +2ºC degrees. It is supplied to the consumers in 2/3 –3/4 – 4/5 – 5/6 – 6/7 and 7/8 kg sizes in gutted head-on form.

Package Weight Variable Weight: ≈ 20 kg

Shelf Life 21 days between 0ºC / +4ºC



14-23 g < 0,1 g 18 g

Latin Name REINHARDTIUS HIPPOGLOSSOIDES

GeneralInformation

Halibut, also known as Greenland Halibut is importedfresh from our Norwegian principle Hallvard Lerøy.Halibut is a white fleshed fish which grows in oxygenrich cold waters.It is highly rich in vitamins A, D and B12.Fresh Greenland Halibut is imported from Norwaywithin 4 days with frigorific trucks between 0ºC /+2ºC degrees.

Package Weight

Variable Weight: ≈ 22 kg




13 g < 0,1 g 18 g

Greenland Halibut

Latin Name PSETTA MAXIMA

General Information

Norwegian Turbot is imported fresh from our Norwegian principle Hallvard Lerøy.Norwegian Turbot which is produced in our production farms in Norway is a very practical and affordable fish species because of 12 months supplying capability, being brill and giving thick fillets. Turbot lives in its habitat in depths up to 80 meters and it is a very rich protein source and also contains high selenium.Fresh Turbot is imported from Norway within 4 days with frigorific trucks between 0ºC / +2ºC degrees.

Package Weight

Variable Weight: ≈ 10 kg




2 g 0,1 g 16 g

Norwegian Turbot

Cod Fish SaitheLatin Name GADUS MORHUA

Information Cod Fish is imported fresh from our Norwegian

principle Hallvard Lerøy. It is one of the most

common and affordable fish species in Norway. Cod

Fish which grows in deep and cold waters is highly

rich in vitamin B12, selenium, sodium and potassium.

Fresh Cod is imported from Norway within 4 days

with frigorific trucks between 0ºC /+2ºC degrees.

Box Weight Variable; ca. 22 kg

Shelf Life 0˚C / +4˚C 21 days

Nutritional Values

in 100 g

Protein : 18 g

Carbohydrate : < 0,1 g

Fat : 0,3 g

Latin Name POLLACHIUS VIRENS

Information Saithe is imported fresh from our Norwegian

principle Hallvard Lerøy. Saithe Fish lives in open

seas in depths up to 300 meters and it is very

suitable for fresh/frozen fillet portion or steak use.

Saithe Fish which is a rich protein source also

contains high amount of vitamin B12 and selenium.

Fresh Saithe is imported from Norway within 4 days

with frigorific trucks between 0ºC / +2ºC degrees.



Nutritional Values

in 100 g

Protein : 17 g

Carbohydrate : 0,3 g

Fat : 0,3 g

Mackerel Monk Fish (Angler Fish)Latin Name SCOMBER SCOMBRUS

Information Mackerel is imported fresh from our Norwegian principle

Hallvard Lerøy. Calibers of 200/400 g and 300/500 g by

piece are available. Fresh Mackerel is imported from

Norway within 4 days with frigorific trucks between 0ºC /

+2ºC degrees.

Box Weight Fixed; 8 kg


Nutritional Values

in 100 g

Protein : 16 g


Fat : 0,1 g

Latin Name LOPHIUS PISCATORIUS

Information Monk Fish is imported fresh from our Norwegian

principle Hallvard Lerøy. Monk Fish which is

imported head on – gutted form is very profitable

in economic way with its high productivity rate and

weight that may reach to 4-20 kg/piece and it is

very delicious. Fresh Monk fish is imported from

Norway within 4 days with frigorific trucks

between 0ºC / +2ºC degrees.


Shelf Life 0˚C / +4˚C

Nutritional Values

in 100 g

Protein : 16 g


Fat : 0,1 g

Latin Name Sparus aurata

Box weightFixed; EPS Box (6, 10 kg’lık); Carton Box

Shelf Life0˚C / +4˚C-18 ˚C

14 days18 months

Nutritional Values in 100 g

Energy: 564 kJ (134 kcal)Fat: 5,48- Saturated fatty acids: 1,13 g- Poly unsaturated fatty acids: 1,85 g- Mono unsaturated fatty acids: 2,50 gCarbohydrates: < 1 gProteins: 20,44 gSodium: 0.02 gSalt: 0.06 gFibers: 0 g

Seabream

Latin Name Dicentrarchus labrax

Box weight Fixed weight; EPS parcels (each 6, 10 kg); Cardboard


14 days18 months


Energy: 483 kJ (114 kcal)Fat: 2,47– Saturated fatty acids: 0,54 g– Poly unsaturated fatty acids: 0,83 g– Mono unsaturated fatty acids: 1,10 gCarbohydrates: < 1 gProteins: 22,25 gSodium: 0.05 gSalt: 0.12 gFibers: 0 g Fresh/Chilled&Frozen Fillets Skin-on/Scale-off50/80; 80/100; 100/140; 140/180Fresh/Chilled&Frozen Skinless Fillets50/80; 80/100; 100/140; 140/180

Seabass

Latin Name Engraulis encrasicolus

Box weight


14 days18 months


Carbohydrates: 0 gProtein: 35 gFat: 10 gFiber: 0 g

Anchovy Red mullet

Latin Name Mullus surmuletus

Box weight


14 days18 months


Energy: 151 kcalFat: 4,84 gCarbohydrates: 0 gProtein: 24,87 g

Bonito Horse mackerel

Latin Name Sarda sarda

Box weight


14 days18 months



Latin Name Trachurus trachurus

Box weight


14 days18 months



Marinated & Smoked Fishes

Production Information

It is a product prepared by taking out the fishbone of the skinless Salmon fillets and vacuum packaging after dry salting, smoking, cooling, slicing and portioning.

PackageFixed weight, 100 g and 200 gVariable weight, > 1.000 g

Shelf LifeFresh between 0ºC / +4ºC for 30 daysFrozen at -18 ºC for 1 year

Package Weight100 g & 200 g Fixed weight; 20 kg>1.000 g Variable weight; ≈ 15 kg

Package Type White carton box, branded

Label Information

IngredientsStorage temperatureNutritional Value (100 g)Production Party No.Production license date and no.Production Date / Expire Date Net Weight


Skinless salmon fillets are salted and smoked after its fishbone is removed. Fenugreek prepared with various spices is spread on the fillets and left to dry. Salmon Pastirami is sliced and put on the market in vacuumed packages after fenugreek is removed.

PackageFixed weight, 110 gVariable weight, > 500 g


Package Weight110 g Fixed weight; 22 kg>500g Variable weight; ≈ 15 kg


Label Information


Salmon PastiramiSuper Quality Smoked Salmon


It is a product prepared by taking out the fishbone of the skinless Salmon loin fillets and vacuum packaging after dry salting, smoking, cooling.

Package Variable weight, 400 - 600 g


Package Weight Variable weight; ≈ 10 kg


Label Information


Salmon LoinSuper Quality Marinated Salmon (Gravdlax)


It is a product prepared by taking out the fishbone of the skinless Salmon fillets and vacuum packaging after marinating and salting with various spices and herbs.

PackageFixed weight, 100 g and 200 gVariable weight, > 700 g

Shelf LifeFresh between 0ºC / +4ºC for 25 daysFrozen at -18 ºC for 9 months

Package Weight100 g Fixed weight; 20 kg>700 g Variable weight; ≈ 15 kg


Label Information

IngredientsStorage temperatureNutritional Value (100 g)Production Party No.Production license date and no.Production Date / Expire DateNet Weight

Production InformationIt is a product prepared by taking out the fishbone of the skinless Salmon fillets and vacuum packaging after dry salting, smoking, cooling, slicing and portioning.

PackageFixed weight, 100 g and 200 gVariable weight, > 700 g


Package Weight100 g & 200 g Fixed weight; 20 kg>1.000 g Variable weight; ≈ 15 kg


Label Information



It is a product prepared by taking out the fishbone of the skinless Salmon fillets and vacuum packaging after dry salting, hot smoking, cooling.

Package Fixed weight 500 g and 1.000 g

Shelf Life Fresh between 0ºC / +4ºC for 45 days

Package Weight Fixed weight; 15 kg


Label Information


1.Quality Smoked Salmon Hot Smoked Salmon


It is a product prepared by vacuum packaging of mackerel fillets after salting, smoking and cooling.

Package Fixed weight, 80 gr

Shelf LifeFresh between 0ºC / +4ºC for 30 days

Package Weight Fixed weight; 19,2 kg


Label Information


Production InformationIt is a product prepared by taking out the fishbone of the skinless Salmon fillets and vacuum packaging after dry salting, smoking, cooling, slicing and portioning.

PackageFixed weight, 50 g

Shelf LifeFresh between 0ºC / +4ºC for 30 days

Package WeightFixed weight; 12 kg


Label Information


Smoked Salmon 50 gr Smoked Mackerel


It is a product prepared by taking out the fishbone of the skinless Salmon fillets and vacuum packaging after dry salting, smoking, cooling, slicing and portioning.

Package Variable weight, > 500 g

Shelf Life Frozen at -18 ºC for 1 year

Package Weight > 500 g Variable weight; ≈ 12 kg


Label Information


Smoked Salmon D2

Production InformationIt is a product prepared by taking out the fishbone of the skinless Salmon fillets bits and pieces and vacuum packaging after dry salting, smoking, cooling.

Package Fixed weight 500 g and 1.000 g


Package Weight 500 g – 1.000 fixed weight; 20 kg


Label Information

SMOKED SALMON BITSIngredientsStorage temperatureNutritional Value (100 g)Production Party No.Production license date and no.Production Date / Expire Date Net Weight

Smoked Salmon Bits

Frozen Fishes

Size120 g / piece – 350 g / piece; as desired sizes.

Storage Conditions Frozen - 18ºC

Shelf Life 12 Months


Package / Box ContentFixed weight; 15 – 20 Kg / box

Size 70 g / piece – 250 g / piece; as desired sizes.

Storage Conditions Frozen - 18ºC

Shelf Life 12 Months


Package / Box ContentFixed weight; 15 – 20 Kg / box

Frozen Salmon Steak – Portion Frozen Salmon Fillet - Portion

General Information

Saithe fish is imported from our Norwegian principle Hallvard Lerøy as frozen interleaved or block fillet pieces.80/120 g – 120/250 g – 250/450 and 450/900 g sizes are available.IQF shocked packages at -35 ºC are kept in warehouses at -18 ºC until delivery

Package Weight Fixed weight, 20 kg

Shelf Life 18 months at -18 ºC



0,3 g 0,3 g 17 g

General Information

Mackerel fish is imported from our Norwegian principle Hallvard Lerøy as frozen whole.

200/400 g – 300/500 g – 400/600 and +600 g sizes are available.

IQF shocked packages at -35 ºC are kept in warehouses at -18 ºC until delivery

Box Weight Fixed weight, 20 kg




3 – 30 g < 0,1 g 14-18 g

Frozen Saithe Fillet- Portion Frozen Whole Mackerel

Latin Name CLUPEA HARENGUS

General Information

Herring fish is imported fresh from our Norwegian principle Hallvard Lerøy as frozen block fillet pieces.Calibers of 80 and 150 g by piece are available.IQF shocked packages at -35 ºC are kept in warehouses at -18 ºC until delivery.





14 g < 0,1 g 15 g

Frozen Herring Fillet

Latin Name GADUS MORHUA

General Information

Frozen Cod Fillet is imported frozen from our Norwegian principle Hallvard Lerøy. It is one of the most common and economical fish species in Norway. Cod fish that is grown deep and cold water is very rich in vitamin B12, selenium, sodium, potassium.

Box Weight Fixed; 3 x 6,81 kg (15 lbs) = 20,43 kg




0,3 g < 0,1 g 18 g

Frozen Cod Fillet

Latin Name PANDALUS BOREALIS

General Information

Norway originated, ready to cook, internal organs cleaned, boiled, %5 glaze Shrimp is put on the market with vacuumed packages of 2.5 kg, 1 kg, 500 g and 250 g with 100-200 pcs/kg and 200-400 pcs/kg variable sizes.IQF shocked packages at -35 ºC are kept in warehouses at -18 ºC until delivery





0,7 g < 0,1 g 15 g

Frozen Peeled Shrimp / Cleaned Frozen Mackerel Fillet

Latin Name SCOMBER SCOMBRUS

General Information

Mackerel fish is imported from our Norwegian principle Hallvard Lerøy as frozen block fillet pieces.

90 – 110 g/pc. and 130 – 140 g/pc.





3 - 30 g < 0,1 g 18 g

Product Development Projects

Leroy Stuffed Mussel in Modified Atmosphere Packaging

SIAL World Tour Awards Turkey Candidate

LeröyTurkey

Traditional

Market

Horeca

Import & Export

Chain

Stores

We export fresh salmon and smoked salmon to North Cyprus since 2002.

It is carried out in collaboration with the chef of product development for many years in the horecasector.

Horeca use Leroy branded salmon both of

direct sales and sales through customer.

Leroy Fjord Trout and Salmon brand are sold to our 25 customers in the Istanbul, Izmir, Ankara fish market and traditional

market.

There is value added products and private label seafood products in all of the chain stores with our Leroy brand.

We export seabream and seabass with Salmon products to Georgia

since 2015.

“Lerøy in every kitchen”

Thank you!

leröy turkey intro eng (28 sep 2016)

Food