HARKISAN MEHTA INSTITUTE OF MEDIA, RESEARCH AND ANALYSIS

LET YOUR PASSION BE YOUR PROFESSION

POST GRADUATE DIPLOMA COURSES

COURSE HIGHLIGHTS• Professional journalists as faculty to provide real-time training to students

• In-class reporting and writing• Simulation of actual professional scenarios • Evaluation through assignments and live projects

POST GRADUATION DIPLOMA IN JOURNALISM AND NEW MEDIA

Journalism is a brave new world out there. A world which is standing up against all the wrongs in the society. A world which is challenging the authority and creating a new order. People can no more turn a blind eye towards what’s happen-

ing in the society. In such a scenario, who brings them the truth? It’s the journalists. We need brave, blunt, authoritative and honest journalists. Journalists have become the megaphone for the common man. On the other hand, web and social media

related applications have become a playing ground for all kinds of journalism. While the business of newspapers are on the wane, internet has become a playing ground for all kinds of content creators including journalists. HMMRA aims at making

aspiring journalists understand the nitty gritties of this new media and makes full use of it.

1. News Writing 2. Feature Writing 3. Reporting 4. Broadcast Journalism 5. Photo Journalism 6. News Production 7. Paper Design 8. Broadcast Journalism: Production 9. Media Economics 10. Tabloid Journalism 11. Production Journalism 12. Investigative Journalism 13. Digital Writing 14. Digital Content Management 15. Magazine Journalism 16. Newspaper Production 17. Celebrity Journalism 18. Editing

19. Broadcast Anchoring 20. Entertainment Journalism 21. Documentary making 22. Blogging 23. Fashion/Beauty Writing 24. Managing visual content on NET 25. Sports Journalism 26. Travel Journalism 27. Food Journalism 28. Darker side of media 29. Radio Journalism 30. Writing for TV 31. Copy Editing 32. Business Writing 33. Crime Reporting 34. Political Journalism

FEES STRUCTUREPost Graduation Diploma in Jour-nalism and New Media – Rs. 2,17,550/- (inclusive of all taxes)

Admission forms can be collected from front office on payment of Rs 1000/-

The following topics will be covered in the course:

FEATURES• Full time 18-month course• Internship opportunities• Job placement assistance at the end

of the course• Assessment based on live projects and assignments• Courses designed and conducted by

industry experts only• Faculty comprising of over 100 me-

dia professionals• Limited Seats

PURVI BAKLIWALAfter completing my graduation I was confused about what course to take, but than I decided to take admission in HMMRA is because of its USP ‘‘No exam and only real time”’ experience. Here we got to do live projects. The professors were from the indus-try hence we got the feeling of how this industry works. We didn’t study theories but case studies which helped us understand the subjects thoroughly and not just what is written in the books.

KARISHMA SAINANI I pursued the PG-IMAC course in HMMRA and was a part of the first batch. Unlike other colleges who follow a fixed pattern of operation, here we were exposed to a lot of practi-cal ways of learning. We were given a lot of real-time assignments and a few live projects to work on. At the end of the course, I was offered a job in one of the most renowned com-panies as per my profile preference. Overall, my time in HMMRA proved to be extremely instrumental in shaping my career.

AASHIKA JAINSince the first moment I came to HMMRA I met with nothing but energy and enthusi-asm to learn. The ambience of the institute is colourful and encourages one to think. The faculty and staff at this institution all want their students to do well. This institute has so many opportunities for the students to get the help they need. Professors helped me personally. All lecturers were from the industry hence we learnt the trade well. HMMRA always keeps the interests of the student first.

VIRENDRA SINGH SHEKHAWAT:I always wanted to make my mark in broadcast journalism and wanted to take up crime as my beat. I came to HMMRA from Rajasthan because I felt that this is the only institute which will be able to nurture my interests. At HMMRA, they concentrated on my strengths and not where I was weak. Today I am working at ABP News and interacting with some of the top journalists in the country.

STUDENT TESTIMONIALS

COURSE HIGHLIGHTS• Professionals working with top advertising, public relations agencies are a part of the teaching faculty

• Every student will have a strong portfolio comprising of all the work they’ve done on assignments throughout the year. This portfolio will be used during placements as well

• To improve the communication skills of the students, the institute conducts communication workshops at regular intervals.

POST GRADUATION DIPLOMA IN INTEGRATED MARKETING, ADVERTISING AND COMMUNICATION

The world today is predominantly led by communication. Brands are driven by marketing and advertising. This course at HMMRA has been drafted and constantly updated very carefully to help students not just meet, but outlive the

expectations of the dynamic industry. It is aimed at providing training to students in every vertical of communication and marketing, leading them to enjoy the synergy of knowledge. The course is developed in such a way that students can have

proper understanding of these verticals and then apply them in real time situations.Packed with live projects and assignments, this course is directed at a practical approach at communication

1. Ad Film making 2. Digital marketing3. Digital PR 4. Business communication5. online content management6. Entertainment Marketing7. Client Servicing8. Social Media9. Copy writing10. Media Planning11. Public Relation12. Event management13. Crisis Management14. Market Research15. Integrated Marketing16. Brand Building

17. Corporate Communication18. Editing19. Media Laws20. Brand Image Management21. Sales Distribution22. Account Planning 23. Digital Media24. Client Servicing25. Consumer Behaviour26. Computer graphics (preliminary)27. International Business28. Editing

FEATURES• Full time 18-month course• Internship opportunities• Job placement assistance at the end

of the course• Assessment based on live projects and assignments• Courses designed and conducted by

industry experts only• Faculty comprising of over 100 me-

dia professionals• Limited Seats

FEES STRUCTUREPost Graduation Diploma in Inte-grated Marketing, Advertising and Communication – Rs. 2,17,550 /- (inclusive of all taxes)

Admission forms can be collected from front office on payment of Rs 1000 (one thousand only).

The following topics will be covered in the course:

KNOWLEDGE PARTNERS

SUCCESSFUL PLACEMENTS AT

ABOUT USHarkisan Mehta Institute of Media, Research and Analysis (HMMRA) is one of the prime institutes of Shri Vile Parle Kelavani Mandal (SVKM) Educational Trust. Founded by the famous Gujarati writer and journalist, late Shri Harkisan Mehta, the institute trains people to become media professionals in various streams.

HMMRA is widely listed as one of the top 10 institutes for innovative education in Maharashtra. HMMRA was also awarded the Education Excellence Award for the best private media school in Maharashtra.

As a norm of following a non-conventional model of teaching, HMMRA will see over 100 media professionals as guest faculty in the next academic year .

What differentiates HMMRA from the other institutes is that we do not believe in evaluating students based on their power of memorising. Hence, no exams are conducted at the institute. Students are evaluated through a series of assignments and projects that require strategising, innovation, ideation and teamwork.

HMMRA, an autonomous institute, improvises on the syllabus every three months, keeping up with the pace at which the media industry is growing and expanding.

CONTACT US :ADDRESS:

Harkisan Mehta Institute of Media, Research and AnalysisMithibai College Campus,1st Floor,

Bhakti Vedanta Swami Marg,Vile Parle (West),

Mumbai, India 400-056.Tel No: 022 - 6528 1256, +91 9819366455, 022- 4233 9075

EMAIL US YOUR QUERIES AT : svkmhmmra@gmail.com, hmmra@hmmra.ac.in

WEBSITE : hmmra.ac.in

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