David HortonChief Transformation Officer

Mashreq Bank

Building the Digital BankThe End of Omni-Channel and the Birth of Phygital’

• Digital Transformation and the convergence of

Physical & Digital banking.

• What exactly is Everyday Banking?

• The evolving needs of the digital native customer, and

using mobility to foster loyalty.

• How is digital banking repairing the trust and

reputation of the brand?

• The Mashreq Store: The Downloadable Bank and

Mobile Onboarding.

• The Virtual Branch

ae.linkedin.com/pub/david-horton/3/733/b9/

davidho@mashreq.com

dhorton@hotmail.com

@davidmashreq

David HortonChief Transformation Officer - Mashreq