letting it go! the digital evolution of library outreach patrick fulton & sara nodine allen...
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LETTING IT GO! The digital evolution of library outreach
Patrick Fulton & Sara NodineAllen Music Library Music Library Association Conference
Florida State University Denver, Colorado 2015
IN THE BEGINNING…
Patron requests Research assistance and information access
Professional development
Created lecture series Music specific
Outside normal curriculum
Additional expertise from library staff
LECTURE SERIES
Sessions multiple times in a week Evening and morning times to accommodate schedules
Variety of topics Music research
Professional document creation
Professionalism in the field
Copyright, Fair Use, and Creative Commons
Editing, formatting, and citation management
Repetition of events across semesters Popular sessions repeated
New content created as needed
FUN ADVERTISING
LECTURE SERIES CHALLENGES
Time conflicts Scope of coverage Audience segmentation Support and visibility
WHY REFERENCE KITS?
Classroom and 24-hour access
Flexible format via Creative Commons
Hands off for staff
Broader audience
Complete units
Broad application of interdisciplinary topics
PHASE I:KIT CREATION & PUBLICATION
SAMPLE KIT: CREATIVE COMMONS
STATISTICAL SUPPORT(AUGUST 25, 2014 – JANUARY 15, 2015)
Soft launch defined
Overall usage (227 page hits) Most popular
Virtual library tour (29), Professional Documents (24), Creative Commons (23)
Trends Expected usage throughout semester reflected
Unique vs. total page visits
Direct vs. search engine access
Slideshare 638 total views!
Most popular Library Hacks (225), Creative Commons (183), Fair Use (81)
LIBRARY WEBSITE STATISTICS
FSU Subscription Databases30%
Hours23%
Electronic Resources15%
About the Library/Location9%
About the Library/Staff6%
Dohnanyi Collection5%
Reference Kits page4%
Kilenyi Archive4%
Personal Collection (SPEC)3%
Special Collections (SPEC)2%
No. Views
FSU Subscription Databases Hours Electronic Resources About the Library/Location
About the Library/Staff Dohnanyi Collection Reference Kits page Kilenyi Archive
Personal Collection (SPEC) Special Collections (SPEC)
Page Name No. Views
FSU Subscription Databases 1,692
Hours 1313
Electronic Resources 851
About the Library/Location 510
About the Library/Staff 342
Dohnanyi Collection 258
Reference Kits page 227
Kilenyi Archive 206
Personal Collection (SPEC) 164
Special Collections (SPEC) 132
SLIDESHARE USAGE
REFERENCE KITS CHALLENGES
Marking and Support
Content Creation
Feedback
Validation in light of current standard
LIBGUIDE COMPLEMENT
LibGuide target audience Specific user segments
Integral course tool in Blackboard
Possible comparison? Content offering
Usage variance Views vs. edits
PHASE II: FORMAL LAUNCH 2015-2016
Advertising Word of mouth/email
Library website
Social media
Evaluation and Feedback Formal Survey
Expansion of content Publishing existing presentations
New presentations
PHASE III:2016 AND BEYOND
Further integration New components?
Updated versions of old content?
Audience expansion Campus community
Library community
General public
CONCLUSIONS
Benefits of kit format Increased sharing of staff expertise
Flexibility of design & use
Time saver
Complementary tool
Broader bibliographic instruction implications Individual music library specialists
Shared user groups
Questions?
Patrick [email protected]@pfultonmusic
Sara [email protected]@javaandmusic
Allen Music Library Reference Kitswww.music.fsu.edu/library/referencekits