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    LG Network MonitorLG Network MonitorWeb Site BuildingWeb Site Building Strategy By TOYStrategy By TOY

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    &&

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    SWSW HWHW

    SaaSSaaS (Software as a Service)(Software as a Service)PaaSPaaS (Platform as a Service)(Platform as a Service)

    Desktop VirtualizationDesktop Virtualization

    Cloud ComputingCloud Computing

    Cloud StorageCloud Storage

    VM WareVM Ware

    VirtualBoxVirtualBox (Sun Microsystems)(Sun Microsystems)

    MedMed--V (Microsoft)V (Microsoft)

    SBC (ServerSBC (Server--Based Computing)Based Computing)PC (www.octotech.kr)PC (www.octotech.kr)

    H/W builtH/W built--in monitorin monitor

    Network Computer (NC)Network Computer (NC)

    Net PCNet PC

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    -

    (

    )

    Naming

    Gate Page

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    -

    (

    )

    Naming

    Gate Page

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

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    Client ScenarioClient Scenario

    OutsideOutside InsideInside OutsideOutside

    // //

    //

    : Solution Selling, Michael Bosworth: Solution Selling, Michael Bosworth

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    // //

    //

    Client ScenarioClient Scenario

    OutsideOutside InsideInside OutsideOutside

    ClientClient (( ))

    ,,

    1 Shot 1 Kill1 Shot 1 Kill

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    -

    (

    )

    Naming

    Gate Page

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

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    VisualVisual

    TextText

    XX MatrixMatrix

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    VisualVisual

    TextText

    XX MatrixMatrix

    BenefitBenefit

    PresentationPresentation

    Featuring/SpecFeaturing/Spec

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    -

    (

    )

    Naming

    Gate Page

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

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    Key Decision

    Maker

    Buyer

    User

    ApproverInfluence

    Information

    seeker

    ,,

    , Contact Point

    ,

    ,

    ,

    ,,

    ITIT

    ,

    ITIT////

    ,

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    -

    (

    )

    Naming

    Gate Page

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

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    GMGM Sales LeadSales Lead

    --MKT measurementMKT measurement

    Sales LeadSales Lead

    ,, Sales LeadSales Lead

    TaskTask

    *Estimate*Estimate

    *Email to Partner*Email to Partner

    Q&AQ&APollPollRegister your productRegister your product

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    *Estimate*Estimate

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    *Email to Partner*Email to Partner

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    -

    (

    )

    Naming

    Gate Page

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

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    0%

    20%

    40%

    60%

    80%

    100%

    ClientClient

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    ClientClient

    Main PageMain Page

    Site ContentsSite Contents

    Message BalancingMessage Balancing

    Main PageMain Page

    Site ContentsSite Contents

    -- NcomputingNcomputing MainMain GateGate

    PresentationPresentation

    XProcessXProcess InteractionInteraction

    50:5050:50

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    Naming

    Gate Page

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

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    Apple(USA)Apple(USA)

    Apple(JAPAN)Apple(JAPAN) Apple(GERMANY)Apple(GERMANY)Apple(SPAIN)Apple(SPAIN)

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    GE(USA)GE(USA)

    GE(CHINA)GE(CHINA) GE(KOREA)GE(KOREA)GE(SPAIN)GE(SPAIN)

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    NIKE(USA)NIKE(USA)

    NIKE(SPAIN)NIKE(SPAIN) NIKE(GERMANY)NIKE(GERMANY)NIKE(FRANCE)NIKE(FRANCE)

    GATE PAGE

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    BMW(USA)BMW(USA)

    BMW(JAPAN)BMW(JAPAN) BMW(GERMANY)BMW(GERMANY)BMW(FRANCE)BMW(FRANCE)

    GATE PAGE

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    (HQ(HQ HQHQ ))

    (HQ(HQ HQHQ )) (Localization(Localization ))

    URLURL

    URLURL

    LocalLocal

    LocalLocal

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    (HQ(HQ HQHQ ))

    (HQ(HQ HQHQ )) (Localization(Localization ))

    URLURL

    URLURL

    LocalLocal

    LocalLocal

    Gate PageGate Page

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    -

    (

    )

    Gate Page

    Naming

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

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    Product Technology Benefit Success

    Case

    Estimate News Support

    Contact us l Site mapContact us l Site map Global Sites

    Quick Estimate l Email to Partner l Q&A l Poll & Research l Resister your product

    Public l Education l Government l Medical l Hotel l Company l Factory

    *Compared with others

    Sales LeadSales Lead

    Quick MenuQuick Menu

    Presentation forPresentation for

    TargetTarget SegSeg..

    Body ContentsBody Contents

    --N SeriesN Series

    --N Plus SeriesN Plus Series

    --PublicPublic

    --EducationEducation

    --GovernmentGovernment

    --MedicalMedical

    --HotelHotel

    --CompanyCompany

    --FactoryFactory

    --Why LG NetworkWhy LG Network

    MonitorMonitor

    --Compared WithCompared With

    OthersOthers

    --DownloadDownload

    CenterCenter

    --FAQFAQ

    --Service CenterService Center

    --CalculatorCalculator--MultiMulti--UserUser

    ComputingComputing

    --ForIT ManagerForIT Manager

    --AwardsAwards

    --Press ReleasePress Release

    --NewsNews

    Gate

    Home

    Site MapSite Map

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    LG

    Network MonitorN-Computing HP Citrix Wyse

    60% 50% 40%

    70% 70% 80% 50% 66%

    10 5 5-7

    90% 89% 60% 90% 90%

    -

    LCD

    Zero Client

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    -

    (

    )

    Gate Page

    Naming

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

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    GoogleGoogle Yahoo Yahoo TT--OnlineOnline

    Germany

    GoogleGoogle YahooYahoo MSNMSN

    France

    GoogleGoogle YahooYahoo MSNMSN

    Spain

    GoogleGoogle -- --

    Italy

    GoogleGoogle YahooYahoo MSNMSN

    USA

    GoogleGoogle YahooYahoo MSNMSN

    Australia

    BaiduBaidu GoogleGoogle YahooYahoo

    China

    YahooYahoo GoogleGoogle RakutenRakuten

    Japan

    GoogleGoogle -- --

    Portugal

    GoogleGoogle -- --

    Brazile

    GoogleGoogle YahooYahoo MSNMSN

    Espagne

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    1.1. TitleTitle

    2. Description2. Description

    3. URL3. URL

    4.4.

    5.5.

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    6. Anchor Text6. Anchor Text

    7. Heading tags7. Heading tags

    8.8.

    9. robot.txt9. robot.txt

    10.10. relrel==nonfollownonfollow

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    Key WordKey Word

    Web Site

    SEOSEO ,,

    SEMSEM

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    Product Technology Benefit Success

    Case

    Estimate News Support

    --N SeriesN Series

    --N Plus SeriesN Plus Series

    --PublicPublic

    --EducationEducation

    --GovernmentGovernment

    --MedicalMedical

    --HotelHotel

    --CompanyCompany

    --FactoryFactory

    --Why LG NetworkWhy LG Network

    MonitorMonitor

    --Compared WithCompared With

    OthersOthers

    --DownloadDownload

    CenterCenter

    --FAQFAQ

    --Service CenterService Center

    --CalculatorCalculator--MultiMulti--UserUser

    ComputingComputing

    --ForIT ManagerForIT Manager

    --AwardsAwards

    --Press ReleasePress Release

    --NewsNews

    Contextual LinkContextual Link

    Frame Link :Frame Link :

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    Gate Page

    Naming

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    Gate Page

    Naming

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    Gate Page

    Naming

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

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    Design;Design;

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    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    Gate Page

    Naming

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&

    TOYTOYs Web Sites Web Site MatrixMatrix

    Web Site : &/ X Process

    UI Concept : Global, Easy to find, No need to study,

    Web Design Concept : Brand Image, Leading & Reliability

    Comm. :

    1 shot 1 kill

    X

    Message

    Balancing

    Global Site

    SEO & SEM

    (IEI)

    Sales Lead

    Target

    Segment

    DB

    Gathering

    Interaction

    for MKT &

    Sales

    , Client

    ,

    ,

    &

    /

    Key

    Decision

    Maker

    '

    Presentation'

    Estimate / Email to Partner/

    Q&A/Poll / Register Your

    Product

    Client

    Balancing

    Gate Page

    Naming

    ( 8

    )

    SEO

    Sales Lead

    [/Local

    ]

    Special Added Service : KPI ReportSales Report(LGe) X Report (Sales Lead) /-->&