liberty travel

Liberty Travel- Jordan Payne 01/30/14Andrea Nyhus, Sales Development Rep

[email protected]

Thursday, January 30, 14

mailto:[email protected]

mailto:[email protected]

Agenda1. Customer Spotlight

2. User Experience to Win

3. Business Case Metrics

4. Process and next steps


Mobify helps businesses delight their users through fast, responsive websites.

What is Mobify?

Technology

/ What is Mobify


Mobify helps businesses delight their users through fast, responsive websites.

What is Mobify?

Technology

/ What is Mobify

+ Professional Services


/ What is Mobify

How Mobify Works

1. Start with your existing site’s content, images and resources.

2. Optimize your site’s style and layout for mobile devices.

3. Deliver a better, faster mobile

web experience.


Thousands of developers and businesses use Mobify to optimize their websites for mobile

/ What is Mobify


Business Case Metrics


What You Can Expect

/ Intro to Mobify

TabletSmartphone

Due to:

+ 10 - 25% conversion

+ 2 - 20% AOV

+ 5 - 10% traffic

100 - 200%increase in revenue

20 - 30% increase in revenue

Due to:

+ 25 - 100% conversion

+ 2 - 25% AOV

+ 25 - 100% traffic


Customer Spotlight


Results month-over-month

• +55% increased sales

• +16% increased AOV

Results year-over-year

• +391% increased sales


Customer Spotlight /

/ Customer Spotlight




Results


• 40% faster on tablet

devices than on desktop



Results

• Mobile ROI in 22 days

• Triple digit growth across

smartphone and tablet

revenues year-over-year

• 25-30% faster on mobile

devices than on desktop



User Experience to Win


Complex Product Display PageIncreased conversions and AOV

• Optimized layout for complex page structures and product selections

• Size, feature and color pickers

• Related products

/ User Experience to Win


Fly-out NavigationMenu

• Good for long or complex navigation structures

• Mimics mobile app experience

• Never lose your page flow

• Permits multiple menus (one on each side)




• Keeps CTA above the fold

• Reduces barriers to conversion

• Encourages multi-item purchases

Sticky Add-To-Cart



Guided Checkout

• Reduces barriers to conversion

• Creates an engaging experience

• Encourages more form completions


Time to Market

• Launch in 8-12 weeks

• See gains in engagement immediately

/ Working with Mobify


Mobile Expertise

• Over 100 mobile websites built

• Flexible support packages



Easy Integration

• Just like inserting a Google Analytics tag

• Minimized risk, low overhead




Maintain Your Existing Workflow

• Seamless integration with all third party platforms

• Our technology partners include:


Process and Next Steps

✓ Introduction to Mobify

• Business Overview

• Technology Introduction & Overview

• Discovery & Scoping

• Proposal Presentation

• Project Planning

• Kick Off
