library workshop communication research method (comm 2350) april 2008

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LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

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Page 1: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

LIBRARY WORKSHOPCommunication Research Method

(COMM 2350)

April 2008

Page 2: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Overview

• Information Searching Tools

• Keyword Search

• Library Catalogue

• Databases

• Resources Outside HKBU Library

Page 3: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Info Searching Tools

Page 4: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

When it links to JSTOR, login name is required when you access JSTOR at home via Google page!

You are not currently authorized to access this article. Login to JSTOR

Page 5: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Content

Only

Sometimes, It GoesBeyond the Film Itself…

Beyond

Content

藝伎回憶錄Memoirs of a Geisha

Book Review

Original

Novel

Film Review /

Criticism / Study

Culture /Social Life /

History of Japan

WomenStatus

In Japan

Geishas inTourism &

Performing Arts

Page 6: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Info Searching Tools

HKBU Library Catalogue

Page 7: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Indexes & Databases

Info Searching Tools

Others: Online Dictionaries, E-Learning Software, etc.

Page 8: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Information Scenario Exercise:

• Scenario #1: you want to know about a general overview on geisha in Japan

• Scenario #2: you want information that critically evaluate and review the film of “Memoirs of a Geisha”

• Scenario #3: you want to find the filmography of Zhang Yimou

Page 9: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Information Scenario Exercise:

• Scenario #1: you want to know about a general overview on geisha in Japan

• Scenario #2: you want information that critically evaluate and review the film of “Memoirs of a Geisha”

• Scenario #3: you want to find the filmography of Zhang Yimou

Searching Tool: Lib. Catalogue

Searching Tool: Reviews @Databases/ Internet

Searching Tool: Databases/ Internet

Page 10: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Keyword Search Skills

Page 11: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

• Find out whether the Library has the following journal

Exercise

Journal of Film and VideoJOURNALS

Sight and Sound

Search Option: (a) Title (b) Keyword (c) Subject

Page 12: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Exercise:

Q: Which search option would you use in the library catalogue to find out whether we have this piece of information?– (a) author name– (b) article title – (c) journal title

Wang Yiman. “From the Indexical to the Spectacle: On Zhang Yimou's Postmodern Turn in Not One Less.” Journal of Film and Video 57.3 (2005): 3-13.

Search a known citation

JOURNALARTICLE

Page 13: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Keyword Search Skills

• When there is a topic on hand

• This skills can be applied to :– HKBU Library Catalogue

– Indexes & Databases

– Internet Search Engines, e.g., Google, Yahoo

• Different search engines use different symbols

--------> film* • Truncation * Film

Films, Filmmaker, Filmography,Filmology, etc.

Page 14: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Keyword Search Skills• Phrase Search

• Operators

film* OR movie* OR motion picture*

film* AND NOT photograph*

film* AND politics

Film style

A B A BA B

AND OR AND NOT

Style of filmStyle of comedy film

Won’t find:

Movie style

<Narrow down> <Expand> <Exclude unwanted>

Page 15: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Develop a Search Strategy

Identify the main

concepts

List possibleSearch terms

Combine yoursearch termsappropriately

FilmMovie*Motion picture*

(film* or movie* or motion picture*) and hong kong and politic*(film* or movie* or motion picture*) and hong kong and politic*

Films Hong Kong Politics

Political

Politics in Hong Kong Films

Politics in Hong Kong Films

Page 16: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Exercise:

Pop Culture in ComediesPop Culture in Comedies

Identify the main

concepts

List possibleSearch terms

Combine yoursearch termsappropriately

Page 17: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Exercise:

Pop Culture in ComediesPop Culture in Comedies

Identify the main

concepts

List possibleSearch terms

Combine yoursearch termsappropriately

Pop Culture Comedies

Popular cultureStreet culture

Comedy

(pop* culture or street culture) and comed*(pop* culture or street culture) and comed*

Page 18: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Library Catalogue

Page 19: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Library Catalogue

Keyword Search :

screenplay* screenwriting scriptwriting

Subject Search :

motion picture authorship motion picture plays

• Keyword Search vs. Subject Search

Page 20: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Library Catalogue

KEYWORD SEARCH SUBJECT SEARCH

Natural Language

e.g., screenplay, screenplays script writing scriptwriting screenwriting

Controlled Vocabulary

e.g., motion picture authorship motion picture plays television authorship

Low Accuracy High Accuracy

To retrieve books / articles that really talk about the subject.

• Keyword Search vs. Subject Search

Page 21: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Library Catalogue

KEYWORD SEARCH SUBJECT SEARCH

Search Skills

- Boolean operators

- Field search

- Proximity search

Search Skills

- Locate a very good result by

keyword search

- Make use of the Subjects of

that item to do the subject

search

• Keyword Search vs. Subject Search

Page 22: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

• Keyword– Field search

• Particularly good for people / movie search

Library Catalogue

Background :

「警匪片」 appears in 書名 (title), 撮要 (abstracts) or 主題詞 (subject) fields

Background :

「警匪片」 appears in 書名 (title), 撮要 (abstracts) or 主題詞 (subject) fields

吳宇森Woo, John

吳宇森’ s writings/ productions :

「吳宇森」 appears in 作者 (author) field

吳宇森’ s writings/ productions :

「吳宇森」 appears in 作者 (author) field

a: 吳宇森 a: 吳宇森

About 吳宇森: - Biography - Criticism, etc.

「吳宇森」 appears in 主題詞 (subject) field

About 吳宇森: - Biography - Criticism, etc.

「吳宇森」 appears in 主題詞 (subject) field

s: 吳宇森 s: 吳宇森

Example: s: 吳宇森 and a: 卓伯棠Example: s: 吳宇森 and a: 卓伯棠

Page 23: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

• More applications of field search

Library Catalogue

Purpose Search Statement

Movies s:(feature films or 電影 ) <in multimedia>

s:(documentary films or 紀錄片 )

Reviews / Criticism s:(reviews or criticism or 評論 )

Interviews s:interviews

Statistics s:statistics

Example

1. s:(feature films or 電影 ) and s:(hong kong or 香港 ) <in multimedia>

2. harry potter and s:(reviews or criticism)

3. s:interviews and s:Scorsese

Example

1. s:(feature films or 電影 ) and s:(hong kong or 香港 ) <in multimedia>

2. harry potter and s:(reviews or criticism)

3. s:interviews and s:Scorsese

Page 24: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

• Keyword Search– Field search

Exercise on Field Search

Exercise:

1. Finding Tom Cruise’s films produced by the Paramount Pictures Corporation

2. Finding reviews on 王家衛 (Wong Kar Wai)

3. Finding interviews with 張藝謀 (Zhang Yimou)

Exercise:

1. Finding Tom Cruise’s films produced by the Paramount Pictures Corporation

2. Finding reviews on 王家衛 (Wong Kar Wai)

3. Finding interviews with 張藝謀 (Zhang Yimou)

Page 25: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Library Catalogue

Cinematography

Digital cinematography

Motion pictures – Production and direction

Motion picture authorship

Motion pictures -- Philosophy

Technology in motion pictures

Television authorship

• Subject Search– Selected subject headings related to film production

電影–製作電影–攝製法電影–導演藝術電影–攝影藝術電影–劇本電影–技術

Film adaptations

British Literature – Film and video adaptations

電影文學

Page 26: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Electronic Resources: Databases

Page 27: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Databases

Communication & Film Study

EBSCOhost -- Academic Search Premier [FT] -- Communication & Mass Media Complete [FT] -- The Music Index [IN]

Film Index International Online [IN] – 2 users

Communication Institute for Online Scholarship (ComAbstracts) [AB]

Media Review Digest [IN]

Art Index [IN]

China Journal Net 中國期刊網 : 電子技術及信息科學輯 [AB]

HK Television Database [IN]

Newspaper Articles

WiseNews 電子剪報 [FT]

Lexis Nexis Academic [FT]

Page 28: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

• What is the difference between the review articles found on the Internet and in the Film Index International Online?

Person Search: Zhang YimouPerson Search: Zhang Yimou

Finding Film Criticism & Awards

Film Index International Online

Film Search: King KongFilm Search: King Kong

Film Search: Oscars AwardsFilm Search: Oscars Awards

Page 29: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Finding Film Reviews

David LynchDavid Lynch

“The Piano”, A 1993 film directed by Jane Campion (Jan Chapman Productions)

“The Piano”, A 1993 film directed by Jane Campion (Jan Chapman Productions)

Communication and Mass Media Complete @EBSCOhost

Page 30: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Finding Interviews

Demo: Zhang YimouDemo: Zhang Yimou

Try: Martin ScorseseTry: Martin Scorsese

Communication and Mass Media Complete @EBSCOhost

Page 31: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Finding Journal ArticlesGlobalization of kung fu

(culture) through movies

Globalization of kung fu (culture) through

movies

Communication and Mass Media Complete @EBSCOhost

kung fu movie*

martial art*

(kung fu or martial art*) and (movie* or film* or motion picture*)and (global* or international)

(kung fu or martial art*) and (movie* or film* or motion picture*)and (global* or international)

globalization

film*motion picture*

globalglobalizeinternational

Bruce LeeBruce Lee Stephen ChowStephen Chow Jackie ChanJackie Chan

Page 32: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Databases報章影評 : 「父子」報章影評 : 「父子」

WiseNews

Page 33: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Practice

Page 34: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Exercise:

Using Film Index International Online:

1. Finding film criticism on LEE Ang ( 李安 )

2. Finding criticism on the film “Blood Diamond ( 血鑽 )”

Using Communication and Mass Media Complete @EBSCOhost:1. Finding journal articles discussed Akira Kurosawa ( 黑澤明 )2. Finding review articles on Akira Kurosawa’s film “Ran ( 亂 )”3. Finding journal articles discussed on women’s stereotype in

the Hollywood

Using Film Index International Online:

1. Finding film criticism on LEE Ang ( 李安 )

2. Finding criticism on the film “Blood Diamond ( 血鑽 )”

Using Communication and Mass Media Complete @EBSCOhost:1. Finding journal articles discussed Akira Kurosawa ( 黑澤明 )2. Finding review articles on Akira Kurosawa’s film “Ran ( 亂 )”3. Finding journal articles discussed on women’s stereotype in

the Hollywood

Page 35: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Resources OutsideHKBU Library

Page 36: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

• HKALL– Local University Libraries (UGC)– Books only– http://www.hkbu.edu.hk/lib/about/hkall.html#request

• ILL– Global library network– Books & Journal acticles– First 20 articles per academic year free of charge– Keep track of the status of requests online– Retrieve electronic articles on desktop– HK$5 charge for each additional article filled by local libraries– http://www.hkbu.edu.hk/lib/about/ill.html#illuser

• JULAC Reader Card (UGC Libraries)– Physically access the Library– Cannot check out books– HK$50 per application– expires at the end of the academic year (i.e. 31st July) and renew it in a new

academic year– endorsement from supervisor

http://www.hkbu.edu.hk/lib/forms/ugcreader.html

Resources Outside HKBU Library

Page 37: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

How to Create your Bibliography?

: Campus-wide Web-based Bibliographic Management Tool

Functions:• Import references directly from major databases available through the Library homepage and the Library Catalogue or from text files, or enter references manually.• Create personal folders and organize references into folders for different topics• Format in-text citations• Create bibliographies in a variety of citation styles including APA, MLA, and Chicago.

• Access your references from any location via the Web

Register for a FREEaccount from ITSC!Register for a FREEaccount from ITSC!

Unit 2.2: Citing Information Resources @Library Tutorials

Page 38: LIBRARY WORKSHOP Communication Research Method (COMM 2350) April 2008

Thank You!