INSIDE THIS ISSUE . .INSIDE THIS ISSUE . . .. DRAKE ,DRAKE , FANTASIA , FANTASIA , KES THE BAND,KES THE BAND,

EMINEM, EMINEM, NEYO,NEYO, GYPTIAN, GYPTIAN, TREY SONGZ,TREY SONGZ, ALICIA KEYS,ALICIA KEYS,

LADY GAGA ,LADY GAGA , JAH CURE , JAH CURE , NICKI MINAJNICKI MINAJ & USHER& USHER

TO NAME A FEWTO NAME A FEW

islands of the World fashion Week..NOV 11TH - 13TH 2010, NASSAU BAHAMAS

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Chief Operating Officer

ALEXANDER BLAZE

Canadian & American Contact:

213 283 9862

Contact: 226 289 3168

Caribbean Contact: 868 313 6021

Canadian...COO/Editor In Chief

Mr. IAN A. HOLNESS

Caribbean Editor

Arlene Nysus

Production DirectorMercedes Browne

Advertising Manager

Dylan Browne

Canada, U.K. & USA Circulation Manager

Eric Moss

Canadian Marketing

DEBI BLAIR / EDDy WILLIAMS

CARIBBEAN MARKETINg

SIMONE FISHER...Jamaica

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MARK FREEMAN...St.Thomas

gARRg WILSON..St.lucia

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I dare you to listen to this next artist’s masterpieces and not be automatically en-

dowed with rhythmic muscular articulation......go on....I dare you. yeah, I thought it

was impossible. Usher raymond IV is an American recording artist and actor that

cannot be denied of his share of the pie.

he rose to fame in 1997 with his hit album “My Way” that has been declared Plat-

inum six times, and which contained his first Billboard hot 100 number one charter

“Nice and Slow”.

This entertainer extraordinaire, many times likened to Michael Jackson for his lyri-

cal beauties, exotic voice and wicked dance moves, has melted the hearts of many

with his socially correct swagger and totally cools style. Born in Texas, Usher has

given the world the album confessions in 2004, which went Diamond and boasted

the highest 1st week sales for an r&B artist in history. It has been named the best

selling r&B album of the 2000 decade; it has spawned four Billboard hits and won

numerous awards and accolades deserving of such a masterpiece.

But it ends not there. Usher has tried his hand in the acting world and turned out to

have quiet a green thumb for it, starting with appearances in the TV series Moesha

to his first film The Faculty in 1998 and his first starring role in the movie light It Up.

More recently, Usher has released his hit album raymond vs. raymond and Ver-

sus, producing collaborations with Beyonce, Jay Z and lil’ Wayne, just to name a

few. over the years Usher has graced our senses with hit singles like “Burn”,

“lovers and Friends”, “caught Up” and “There Goes My Baby”, a short list from

one of many.

To be infected with this artist’s contagious brilliance, catch him in his next appear-

ance on Good Morning America in central Park coming this August.

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Embedded in the soil of New York, this “daughter” emerges, nourished with the soulful

influence of her musical peers and mastery of the black and white keys. Just the thought of her

puts you in a poetic mood. Alicia Augello Cook, better known as Alicia Keys, is an American

R&B singer, but she is also a songwriter, pianist, author, philanthropist, producer, news

correspondent and actress. This maven in her own right, possessing exquisite beauty and grace,

has won the hearts of the world and wooed them into a hypnotic trance with her deep, soulful

rhythms, tantalizing lyrics and undeniable style.

Born in New York where she learned classical music on piano at the age of 7, her debut

album “Songs In A Minor” has sold 12 million copies worldwide and earned her the titles “Best

Selling New Artist” and “Best Selling R&B Artist” for 2001. This self acclaimed diva released

an album in 2003, “The Diary of Alicia Keys”, which has been certified 7 times Platinum and led

to her first live album “Unplugged” debuted in 2005. Subsequent albums released; “As I Am” in

2007, earned her 3 grammy Awards and led to the “As I Am Tour” which had sold out shows in

Europe and America. More recently, “The Element of Freedom”, released in 2009, has given us

hit singles such as “Un-Thinkable” and “Doesn’t Mean Anything”.

Though Alicia has earned several accolades, she is a multifarious individual, completing her first

marathon in 2006 in greece, being a best selling author in 2005 for her masterpiece “Tears for

Water”, a songbook of poems and lyrics. She is a New York Daily News travel correspondent

and plays an active role in charitable organisations for the youth such as “Keep A Child Alive”

foundation raising funds to provide anti-retroviral medication to AIDS infected kids in Africa.

Alicia Keys, musician extraordinaire, can next be experienced at the Black Ball charity event in

September.

ALICIA KEYS

LIFESTYLES MAgAZINE Profile

from Trinidad Model: Jamie-Lee Phillips

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No doubt a star born out of mix-

tapes, Aubrey “Drake” graham has

proven to be more than just a

rapper. This 23 year old, rapper and

singer, born and bred Canadian

launched his music career on

the popular social website My-

Space and has never looked back.

He was no stranger to the camera,

though. In 2001, he was an actor,

playing the role of “Jimmy

Brooks” on the TV show “Degrassi:

The Next generation”; a role which

he enjoyed for 138

episodes, finally ending in 2009.

His first mixtape was released in February 2006- “Room for Improvement” on MySpace,

succeeded by another- “Comeback Season” released in 2007. In this same year, his music

video “Replacement girl” was featured on BET’s “New Joint of the Day”, making him the first

unsigned Canadian rapper to achieve such a feat.

Lil’ Wayne was given some of Drake’s music in 2008, who immediately invited Drake to do

some songs together with him, producing pieces such as “Ransom”, “I Want This Forever”

and the remix to Drake’s “Brand New”. Though Drake was just rolling with the crew, he was

officially signed with Young Money Entertainment on June 29th, 2009. Soon after this, his

promotional single “Best I Ever Had” from the EP “So Far gone” scored 2nd on the BillBoard’s

Hot R&B/ Hip Hop Songs Chart.

“Thank Me Later”, his most anticipated full album, released in June 2010 and

features collaborations with greats such as Jay Z, Lil’ Wayne and Kanye West.

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from Trinidad Model: Sasha Brooks

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Known for his smooth golden voice, Jah Cure, real name Siccature Alcock, was born in Montego

Bay, Jamaica and introduced to the world of reggae music as a teenager. His rise to fame

initiated with the release of his sin-

gle “King in this Jungle”, a duet

with Sizzla who subsequently

placed Jah Cure on the map as a

member of the Bobo Dread- a

group of Rastafarians known for

their resistance to conforming to

Western Traditions.

But this rise would soon be cur-

tailed, as in November

1998, Jah Cure was

pulled over while driving

in Montego Bay and

questioned by police as a

suspect in the case of rape. He

was subsequently arrested and

prosecuted in April, 1999, and sen-

tenced to 15 years in prison. Jah Cure has always maintained his innocence, claiming the arresting

officer was courting the accuser’s mother and that his legal representative was useless and unpro-

fessional.

Yet his sentencing only helped catapult his name to stardom; through support from fellow reggae

artists and fans alike. His prison stay was not wasted either; with access to recording equipment,

he released three albums behind his prison walls- “Free Jah’s Cure- The Album, The Truth”

released in 2000, “ghetto Life” in 2003 and “Freedom Blues” in 2005.

After serving 8 years of his 15 year sentence, he was released on parole on 28th July, 2007.

Prison life had not conquered this brilliant artist’s creativity, producing hits such as “Hot Long

Time” featuring Junior Reid in 2008 and the album “The Universal Cure” in 2009.

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Unless you have been living under a rock for the past

decade or so, this artiste needs no introduction. Full name

Beyonce giselle Knowles, an American R&B and Pop

recording artist/ actress/ fashion model,

Beyonce has raised the bar of singing to a level few can

stretch to grasp. Combining a gorgeous persona with a hypnotic

voice and an outrageous stage performance, Beyonce is no longer

in a league of her own; she has changed the whole game!

Discovered when her dance instructor would begin hum-

ming a song and she would finish it, acing the high pitched

notes. Her father later on quit his day job to manage the girl

group they had formed and Beyonce was the lead singer.

This move saw the family income to decreasing by

half, but Beyonce’s father saw that dream in his lit-

tle girl’s eyes and was determined to let it shine

for the world to view. And shine it did. With her

southern slur and southern hips, being born in

Houston, Texas, Beyonce led the girl group Destiny’s Child to fame, getting signed with Columbia Records in

1996, enjoying many hit singles such as “Say My Name”, “ No, No No” and “Survivor”, winning many grammy

awards and even being honoured with a star on Hollywood’s Walk of Fame.

In 2001 the group announced a hiatus to pursue solo projects and Beyonce embarked on an

epic discovery. From acting to getting married, her true discovery came when she discovered

her “alter ego” Sasha Fierce. Describing this persona as an adoption when performing on stage,

an out of body experience, Sasha Fierce is a bold, energetic, sensual side of Beyonce, and her

last tour was based on this character....the ‘I AM....SASHA FIERCE” tour, which brought

Beyonce tremendous success. Beyonce also has her own clothes line- Dereon and a fragrance

line called “Heat”.l i f e s t y l e s m a g a z i n e

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Carnival is all about energy, rhythm, freeness

and excitement.

JW and Blaze,

the dynamic

s o c a

duo, emulates such

characteristics. Born as Jason Williams and

Ancil Isaac Jr respectively, these young men are

no strangers to the world of entertainment. JW

was the former host of Party Time a TV series

highlighting local talent and Blaze was a mem-

ber of a sound system called Sel Construction.

Currently radio announcers on the “Red Hot

Morning Show” on the popular radio station Red

96.7 fm, this combined powerhouse gave the

whole of Trinidad an awakening with their hit sin-

gle “Palancing”, written by songwriter Kernal

Roberts. “Palancing” won them the International

Soca Monarch Carnival 2k10 crown as well as

Road March title for 2k10, making them the

first radio personalities in Trinidad and To-

bago’s history to ever achieve such a feat.

Capitalizing on their love for soca music

along with youthful mannerism, JW and

Blaze dominated the Carnival season for

2k10, the song wooing the hearts of many

and evoking ease of the tongue to chant this

catchy phrase well known to Trinbagonians

as local jargon. Palancing may have different

meanings for many, but the main definition car-

ried throughout the sea-

son of the phrase was to

let inhibitions go and let

the power of the music

reign supreme. A dance was also created by

the boys, a rhythmic swaying of the body, al-

ternating the act of bouncing on each leg while

chanting the chorus of this hypnotic phrase-

one that was seen as a challenge to master by

many for the Carnival season.

JW and Blaze had done performances earlier

this year in Canada after Carnival. The country

eagerly awaits their delivery for 2k11; can they

maintain the standard set by Palance? Only

time alone will tell.

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Flowing fabrics, funky jewelry and shimmering satin

were the order of the day at Islands of the World Fash-

ion Week’s evening runway session. The event hosted

at the British Colonial Hilton displayed collections by de-

signers Desreen Waller, Tesha Fritz (Elements) and

Shaun griffith of Perez Designs.

Designer collections are inspired by anything that excitesthe human palate. Their themes can portray a period inhistory, a range of colors, types of fabric - anything whichhas a strong visual impact. This is what fashion designerShaun griffith of Perez Designs showcased in his stun-ning collection.

With more than 16 years in the field of fashion designand construction, griffith said that his country, Trinidad,was the driving force behind his inspiration to exude atheme of comfort and simplicity with just a touch of so-phistication. Attributes portrayed in the intricate beadworkand embroidery complimenting his designs.

“Our country is such a cosmopolitan country,” saidgriffith. “We mix so many different colors and fabricsand that is why the theme of my last piece was Car-nival,” said griffith. “That’s the only way I could showhow our country has such a diverse amount of dif-ferent people and everyone comes and celebratesas one.” Bahamian native, Tesha Fritz, has been de-signing jewelry for seven years and expressed thatnature itself has been her inspiration in designing hercollection.

“I wanted to exemplify being natural and appreciatenature,” she said. “I think nature is one of the thingswe have walked away from and I think it’s about timewe returned.”

Jamaican designer, Desreen Waller’s collection wasamazing blend of bright satin fabrics with eco-friendlymaterials such as Spanish moss and Hemp. The Ja-maican designer said she took her cues from hermentor, London designer, John galliano.

“I wanted to use bright colors in my collection be-cause they are our island colors,” Waller explained.“It’s a part of my culture and I wanted to share a bit ofthat with the Islands of the World Fashion Week.”

Following the extravagant fashion show, guests, de-signers, locals, models and judges were treated to aBahamian cultural night of mind blowing entertain-ment. Included in the entertainment line-up were, Firedancer Action Johnny, local entertainer, MatellusChipman and The Bahamas National Youth Choir.The cultural evening was complimented by a succu-

lent buffet complete with a mindboggling spread ofBahamian dishes, including local favorites such as

conch salad, peas soup and dumplings and coconutwater. The event was hosted by the Ministry of Tourismand Aviation in the beautiful Bahamas National Trustgardens.

Kendal Major, Senior Manager of Communications andPublic Relations at the Ministry of Tourism explained thatevents like IWFW are good for the economy.

“We are trying to showcase our own heritage and givethe visitors here tonight the Bahamian experiencethrough our presentation with an array of entertainers -that’s the real essence of it,” Mr. Major explained.

I s l a n d s o f t h e

W o r l d F a s h i o n W e e k

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if you’re thinking of a band with charisma, style, energy,

and all round trend setters, then you must be pondering

about kes the band. mainly consisting of three brothers by

blood and a brother by

another mother, as

they fondly define,

kes the band has

been blowing the

minds of music lovers since 2005. music lovers, and not

only soca lovers, because kes the band has developed a

style of music the world has come to love. labelled

“caribbean pop”, these

innovative wonders have fused calypso inspired melodies

with rock rifts and a soulful vocal blend from the lead singer

to create a unique musical direction that is appreciated by

non- soca followers as well.

kees dienffenthaller is the lead singer, commanding the

stage with mind boggling energy, a heart melting voice and

ravishing good looks, devotedly supported by his brothers

hans dieffenthaller on drums and Jon dieffenthaller on

guitar. the third member is riad boochoon, kees’s best

friend. together they are a force to be reckoned with, and

have released albums such as “three bald heads and a

dread” and “on in

five”. they have

dominated the car-

nival circuit for many

years and have be-

come a household name.

kes the band has set standards hard to beat, working with

multiple grammy award winner desmond child and cut-

ting tracks with the likes of maxi priest and bishop lam-

ont. hit singles such as “stay with me”, “lion”, “come a

little closer” and more recently “stalker” has placed them

on the map, and their consistency and raw talent has kept

them there.

currently preparing for their first ever performance in the

Uk with appearances carded for august 2010 in holland

and london, kes the band is once again showing to the

world their versatility and die hard demeanour.

a band

with charisma,

style, energy,

and all round

trend setters

kes the band

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They say the acorn does not fall far from the

tree.Tarrus Riley is a living example of this. Son

to the reggae singer Jimmy Riley, Tarrus

has been building a name of his own.

And what a wonderful architect he has

proven to be in such a marvellous

construct. Tarrus Riley, a Jamaican

born reggae artist, released his

debut album Challenges in 2004,

introducing a signature

melodious sound come to be loved

the world over.

A man of sound morals and values, Tarrus

defines himself as focused on creating thought

provoking music about Black consciousness and experi-

ences. Attesting his inability to change the world one of his few limitations, he takes on his duty as ex-

emplar and role model by evoking change with his delivered music. He reaches out to the inner conscious

with his soul searching renditions, delivering music with a message; soul food. He is also affiliated with a

group of friends in a movement called BLAKSOIL, an acronym representing Bredren Living According

King Selassie I Overstanding and Iritical Livity, a group devoted to a worthy mission. This

Rastafarian is not only focused on Black Rights but promoting the rights of all mankind through

his weapon of expertise- reggae music.

Tarrus Riley has produced two other albums for music lovers; Parables and most recently

Contagious, with hit singles such as “Stay With You” “Beware”, “She’s Royal” and “good girl

gone Bad”, just a pinch in the wealth of jewels he has produced. His wonderful pieces have been

done many times in collaboration with producer Dean Fraser and he is currently signed with the

Canon Production Label.

To catch a heart stopping performance from this reggae extraordinaire, his next carded

performance will be in August 2010 for Reggae Fest in St.Croix and in September he goes to

Kingston for Reggae by the Lake.

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style, charisma, seductive voice, huh! not enough space to contain the barrage of characteristics

owned by this entertainer extraordinaire. shaffer chimere smith, better known as neyo, has brought to

the music industry personal style and flavour as only a signature chef knows how for his most prized

dish. known for his keen fashion

sense, favouring the romantic

threads of the 1930’s, this

american pop and r&b

singer/ songwriter/ record pro-

ducer/ actor/ occasional rapper

is no doubt an idol in the hearts

of many fans.neyo, so nick-

named as he is likened to see-

ing music as the character neo

sees the matrix in the popular

trilogy, is doing some serious

damage in the music arena.

his hot new singles “beautiful

monster” and “champagne

life” are burning up the air-

ways in traditional neyo style.

the video for “beautiful mon-

ster” is a wonderful construct,

opening with a fight scene,

neyo displaying “supernatural”

powers. it then moves to a club

scene where some fantastic

choreography sets the pace for

the next scene. then neyo is con-

fronted by the “beautiful monster” in a sexually laced dance off. the video for “champagne life”, on the

other hand, is masterfully set in an elegant night club, no doubt for the crème de la crème, combined

with glimpses of neyo destroying the crime syndicate as a detective. the melodious tune itself gives aide

to the back drop of a lifestyle for the elite with a readily available supply of champagne. neyo has re-

cently been featured in the new ebony magazine, looking delectably edible, alongside ciara, coined the

“sexiest face-off”. the pair, both highly talented in voice and in dance, is a force to be reckoned with.

check out neyo’s official website- www.neyothegentleman.com

neyo

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Never judge a book by its cover. This was the critical mistake made by this young star’s

rivals, and boy, did they get a rude awakening! Born Marshall Bruce Mathers III, this rapper/

producer/actor has hushed the lips of so many who

doubted his extraordinary gift, and is

on a seemingly relentless quest to stun

the masses in awe with his awe-

some deliveries.

growing up in a poverty

stricken single parent fam-

ily unit was quiet a chal-

lenge for Eminem,

but as the proverb goes,

what don’t kill you

makes you stronger. And

strong he is, lyrically that

is, with a tongue that

breaks the speed limit bar-

riers at a ticket giving pace.

His lyrics are emotionally

coated, reflecting the many inner

battles this young man had to endure

on his journey called life.

Eminem started rapping at 14 but really shone at freestyle battles in High School, earning much

deserving recognition in the world of underground hip hop. He struggled to maintain his grades,

though, and dropped out of high school at the tender age of 17.

His debut album- The Slim Shady LP won a grammy Award for “Best Rap Album” and his

subsequently released albums The Marshall Mathers LP and The Eminem Show each won

grammy Awards, making him an icon in American history. He is the proud owner of eleven

grammy Awards, and has mesmerized rap fans all over with his highly anticipated new album

Released, featuring the hit single “Love the Way You Lie” featuring R&B sensation Rihanna.

His newest single “Not Afraid” debuted at number one on the charts, making it the first rap song

in the 13 years to do so. This controversial artist, who so many misunderstand at times, can be

seen ripping up the stage in September with performances in Detroit, Bronx and Fontana.

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top Android devices. It also shows the promise

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We have yet another no-con-

tract, discount wireless service

provider in Canada today, called

Chatr, borne of Rogers. The new

carrier is meeting younger play-

ers, like Wind, Mobilicity, and

Public by offering cheap, metro-

politan, no-contract, unlimited

texting and calling. Sure, Rogers

already has Fido, but it’s just

prepaid carrier, nothing else.

Roger’s Chatr takes the discount

wireless service model and kicks

it up a notch with unlimited this

and that and affordable rate

plans.

Chatr’s starting lineup includes

the Nokia 1661 candybar for

$60, Lg gB125R

flip for $75, Nokia

2680 portrait slider

for $95, and Sam-

sung gravity landscape

slider for $130. As far as plans go, unlimited talk (including anywhere in the province) goes for

$35/month, and unlimited talk and text across Canada is $45. Of course, all of that unlimited

goodness only counts when you’re within defined zones, which currently include Vancouver,

Calgary, Edmonton, Toronto, and Ottawa.

Rogers Launches Chatr Wireless to Compete with Wind

and Other Discount Wireless Carriers

Another cell phone companylaunches in Toronto Canada.

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A whole bunch of BlackBerry newness is

making its debut on the Torch 9800, which

for the moment really sets it apart from other

BlackBerry devices on the market. It's the first

and only slider BlackBerry. It's the first Black-

Berry to feature a 'proper' touchscreen (no Sure-

Press clicking on the screen required). It's the

first BlackBerry to get the bump up to a 5

megapixel camera. It's also the first BlackBerry

device model to have BlackBerry 6, which ush-

ers in a bunch of new features, including the new

WebKit rendering engine.

There is no denying; this young man, bursting

with talent at the seams, was destined for-

greatness. Born and bred in Jamaica, real

name Windel Beneto Edwards, he was

always a shy child, initially resisting his

obvious destiny of becoming a superstar.

In the end, destiny

prevailed and under the guidance of Mr.

Wong and Earl Chinna Smith this reggae

star with a captivating voice hypnotized

fans with his unique style and sensational

renditions.

Receiving national acclaim with his debut

single “Serious Times” by being declared

“Most Important Song” of 2005 in Jamaica,

gyptian has broken barriers with his un-

matchable trademark style. Nicknamed

gyptian due to his habit of tying a shirt

around his head and twisting his beard

similar to a Pharaoh’s, this velvet smooth

voiced artist with his distinctive flavour captivated the masses and rocketed to stardom. He was cited as

“Best New Artist” in 2005 by Jamaica Observer newspapers and has continually lived up to his standards

initially set. Describing himself as “everything in balance, humble and calm as the wind, although at times

the wind turn hurricane and haffi blow off house top” gyptian has created albums such as “My Name is

gyptian” and “I Can Feel your Pain”, with inspiration, he claims from his surroundings and musical greats

such as Peter Tosh.

Music lovers have been blessed with singles such as “Is There a Place”, “Love Against the Wall” “Beautiful

Lady”, Mama Don’t Cry” and more recently “Hold You”, which has rewarded him a remix with the interna-

tionally acclaimed superstar rapper Nicki Minaj, blessing him with international recognition and golden op-

portunities for growth.

gyptian can next be seen in 2010 performing his wonderful renditions at carded shows in St.Croix for Reg-

gae Fest and also performances in Florida, New Jersey, New York and Washington DC.

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