lizzie bennet diaries
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LIZZIE BENNET DIARIESTransmedia OR Transformed?
What is ‘Transmedia’
• Tells a single story• Creative Content• Expanding story and character• Utilizes multiple platforms
- Using new media and technologies• Engages Audiences• Releasing specific content on different platforms
What is LBD
In short…it’s a modern version of Jane Austen’s classic: The Pride and Prejudice.
It’s a creative re-telling of the story of Elizabeth Bennet, across multiple platforms such as:
• Youtube• Twitter• Tumblr• LookBook• Storify• Facebook• Web pages
STORY ANALYSIS
Pride and Prejudice• Set in the 18th Century• 5 Bennet Sisters• Third Person Narrative• All Caucasian characters• Love, Reputation and Class• They get married
Lizzie Bennet Diaries• Set in 21st Century• 3 Bennet Sisters• First Person Narrative• Multiracial Characters• Self reflection, Love,
Independence • They get into a relationship
SIMILARITES AND DIFFERENCES
Pride and Prejudice
• Opens with famous quote: “It is a truth universally acknowledged, that a single man in possession of a good fortune must be in want of a wife.”
• Mr.Bingley visits his estates
• His friend Mr.Darcy accompanies him
• They meet at a party• A scandal takes place with
Lydia and George
Lizzie Bennet Diaries
• Uses Quote on a T-shirt• Bing-Lee becomes their
neighbor• Will Darcy comes over for
a vacation• They meet at a wedding,• The scandal Is a sex tape
that has been leaked on the internet.
Multi-Media Platforms
• Main entry point into story• The central hub• Expanding the story with other youtube
channels which are branch out from the main vlog channel
• Different vlogs help to see the story from different point of view
• Majority of the adaptation content and character portrayals are in the vlogs
• Used as a foundation to further build story
• Used for character development • Audience engagement with
characters• Used to further build the story
outside the video blogs.• Tells story from other character’s
point of view• Adds to the illusion of character
authenticity
Tumblr
• Alternative space to host the vlogs. • Used as a great marketing tool
because it allows fans to re-blog videos, GIFS, reactions etc.
• Good place for audience engagement and character development; i.e Lydia and Jane
Bennet
• Character Development for Jane Bennet
• Lizzie Bennet Diaries Page• Each character has their own page as a
marketing tool.• Another simple way to engage with
audiences.
Web Pages Storify
Youtube:Lizzie Bennet
Diaries
Collins and Collins.com
Tumblr
Collins and Collins youtube
LookBook
Maria Lu’s Youtube
Lydia Bennet’s Youtube
Gigi’s Youtube
PemberleyDigital.co
m
Linkedin for Collins
LydiaBennetTape.com
Fun Facts about Audience Engagement
Who’s idea was it?
Hank Green- is the creator and co-creator of many online shows.
Bernie Su- a creative writer interested ambitious projects that look to experiment with the boundaries of storytelling
Jay Bushman- been involved in plenty of other works of transmedia
CONCLUSION!
“Can Lizzie Bennet Diaries be considered as a Transmedia project?”
We say, yes, yes it can.
SO