local business acting together to improve places with speakers including
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Local business acting together to improve places with speakers including. Mike Doran Communication Manager Liverpool City Central BID. City Central Business Improvement District (BID) 61 streets across 49 acres Approx. 640 businesses 5 shopping centres 20,000 workers - PowerPoint PPT PresentationTRANSCRIPT
Local business acting together to improve places with speakers including
Mike DoranCommunication ManagerLiverpool City Central BID
City Central Business Improvement District (BID)
•61 streets across 49 acres•Approx. 640 businesses •5 shopping centres•20,000 workers•Half a million visitors a week•UK’s busiest underground station outside of London
City Central levy 1.2% = £1.3m p/a turnover.
5 year programme to 2018 focusing on 4 core areas including environment.
Welcome to Liverpool
Welcome to Liverpool
A clean city centreWhat are the challenges?
Cultural & Visitor Economy
Liverpool’s visitor economy attracts 10m visitors a year, generates £2.8bn, sustains 40,000 jobs.
Global brands.
Events, Animation & Use of Public Open Spaces • Annual events
• Commercial Hire of Public Spaces
• Blue chip companies
• Large Scale events
• Identifying additional sites to increase Footfall
Christmas LightsAdvent Calendar
Taste of Spain
Night Time Economy
• Britain’s best Nightlife destination. (TripAdvisor)
• UK’s friendliest city. (Conde Nast Traveller)
• Best UK city.(Group Leisure) 150,000 revellers every weekend
Partnerships with key agencies Academy OneArts Council EnglandATCMChamber of CommerceEngage LiverpoolEnterprise LiverpoolExperiential Agencies Keep Britain TidyLARCLiverpool City Council Liverpool ONELiverpool VisionMerseyside Fire BrigadeMerseyside PoliceMerseytravelMerseyrailOpen CulturePFRARopewalks
• 24% of adults smoke compared to 20% nationally
• one fifth of 15-year olds smoke
• 20% of city centre bins with no ash trays
• Liverpool city council announced £150m of cuts over next three years
• On top of £173m since 2010
• New 7 years cleansing contract cut by 25%
• Alleygating team scrapped
Stat attack – In Liverpool…
• Personal Ashtrays – 15,000 distributed with support of major supermarkets
• Awareness raising campaigns
• And next up….bins designed by students
No butts
Fly away…
• Liverpool - Port city• Feeding Pigeons and Seagulls• 2 pronged solution• Hawk patrols• Nest clearing with support of businesses
It’s all about partnerships...
… and it’s a long and winding road!
