LOGOTHE FIEGE MAGAZINE NO. 83 I 2014

INNOVATIVE LOGISTICS SYSTEM FOR SPORTSCHECKAT THE ERFURT MULTI-USER CENTER

Bobsleighing and logistics page 12

“Turning old into new”page 36

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2 Contents

Children’s Day in Borpage 33

EditorialFiege with a new organisational structure in Germany 3

News“Rock your Life” donation 4Third night of logistics 4Imprint 4Fiege fulfilment for Grohe AG 527th Symposium Oeconomicum Münster 5Fiege takes on frontlineshop logistics 5Exchange of experience on the Day of Logistics 33Children’s Day in Bor u Tachova 33Services for the German Red Cross 33Successful emergency management duringpower failure 33

CoverSportScheck hands over logistics to Fiege 6

PortraitSportScheck entices customers to do sports 8

ReportBobsleighing meets logistics on the Day of Logisticsin Thuringia 12“This is where we want to strike roots” 22New Healthcare fleet for Fiege Zaandam 29

SpecialInterconnecting science and practice 14“Hello Beijing, Greven here!” 18Fiege core business: Real Estate 26Science and practice work hand in hand 30

China NewsContract extension with Callaway Golf 17

ProjectsExpansion of cold house capacities for pharma client 21Customer service for Airbus Helicopters 28

Social ResponsibilityBremen wins the Fiege Soccer Cup 34Fiege Westphalia Cup in Greven 34Focusing on health 35A life-saving idea 35

Press ReviewTrain furniture turned into chill-out zone 36

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Editorial 3

Customer demands vary sig-nificantly in the individualindustries. Individualisedconcepts are more and

more in demand and customers ex-pect tailored solutions.The development introduced a fewyears back which started by definingeight sectors and which aims at mov-ing towards a more sectorially- ratherthan regionally-oriented enterprisewas taken a step further this year fol-lowing the transition into a more in-dependent business unit set-up forthe individual sectors. This turns thespotlight even more so on whatFiege’s customers, who operate in arange of industries, want and need.The know-how from individualisedsector solutions will be merged evenmore strongly in the future, in orderto offer to customers even greateradded value.However, the respective businessunits are more than mere specialised

About us:

Fiege with a neworganisationalstructure in GermanyAs a logistics company the Fiege Groupsuccessfully offers a broad pallet of servicesand solutions to its multi-sector clients.

contact points for customers fromtheir respective industry: assigningclear responsibilities and the neces-sary entrepreneurial freedom to theexecutive management teams of thebusiness units allows the Fiege Groupto strengthen a business-orientedmindset amongst its employees. Leanstructures advocate quick and ac-countable decisions even more sothan before. Business units thussharpen the respective profile of Fiegearound the world amongst its clients.Such consistent orientation towardsthe world of its customers will makeFiege even more capable, faster andthus competitive in the future. Borneby knowledge and the wealth of ideasfrom its employees as well as theirwillingness to assume entrepreneur-ial responsibility, Fiege is convincedto have set the right course for a rap-idly changing business field.

Your LOGO Editorial Team

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Imprint

Logo 83/October 2014The Fiege Magazine AddressRedaktion LogoJoan-Joseph-Fiege-Straße 1D-48268 GrevenPublisher: Fiege Logistik Holding Stiftung & Co. KG Joan-Joseph-Fiege-Straße 1D-48268 GrevenEditor:Renate Schindler-TiedemannTel. 0 2571-560665, Fax 02571-918318renate.schindler-tiedemann@fiege.com

Photos: Fiege, Fachhochschule Münster, FotoliaSportScheck, Airbus HelicoptersLayout: Wietheger Druck NordwaldePrinting The reproduction of excerpts or of thecontents of this issue is only permitted byindicating the source and is subject to theprior approval by the editors.Contributions naming the author need notreflect the opinion of the editors. Logo isalso published in GermanDownload your logo version from:http://www.fiege.de/de/presse___events/kundenmagazin_logohttp://www.fiege.com/en/press___events/customer_magazine_logo

Third night oflogistics The third night of logistics, arranged on the occasion of the Day of Logis-

tics by the Competency Network Individual Logistics and BundesvereinigungLogistik, was held at Osnabrück’s Alando Palais in April. In a relaxed atmos-phere, pupils and students were given the opportunity to obtain informationabout career paths in logistics directly from businesses based in the Os-nabrück region. In addition to specialist presentations there was also a con-tact fair to exchange the latest job, training and internship offers with repre-sentatives of the companies. Fiege also benefited from this opportunity andwas present with a newly-designed trade fair stand to present itself to tomor-row’s experts. Especially the Chinese exchange students from OsnabrückUniversity of Applied Sciences were highly enthusiastic about the offers andinternationality of the Fiege Group.

sNEWDr. Hugo Fiege (3rd from right) gave a considerable donation on

the occasion of his company anniversary

“Rock your Life” donationOn the occasion of his 40th company anniversary,

which was feted with a small celebration by the family-owned company as well as numerous invitees from theprofessional life of the jubilarian, Dr. Hugo Fiege handedover a sizable donation to the “Rock your Life e.V.” chari-ty organisation, an educational initiative of students. Theirgoal is to accompany socially-disadvantaged pupils in anenvironment that is removed from an education- and inte-gration-oriented setting over the last two years of theirschooling with a specially-trained student so that thesepupils have a better opportunity of finding an apprentice-ship after graduating, or pursuing secondary education.12 highly-mixed teams saw the invitees prove their teamskills and dexterity during a contest such as, for examplearchery or goal-shooting. The team with the highest scorewas crowned the winner and was allowed to select acharity to which Dr. Fiege then extended his donation lat-er on. The winners chose the “Rock your Life” charity onthe anniversary – an organisation known for its outstand-ing work in many German cities already, including alsoMünster, jointly with students from universities and uni-versities of applied sciences.

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Fiege takes onfrontlineshop logistics

27th SymposiumOeconomicum Münster

Ibbenbüren handles the full rangeof logistics for frontlineshop.

“Ganz schön gewagt?! Wenn der Sprung ins Unbekannte lockt” (Daring! – when tempt-ed to head for the unknown) – so the motto of the 27th Symposium Oeconomicum Mün-ster held at Westfälische Wilhelms University on 7th May. This economic congress hasbeen organised by students since 1987 and year after year has been attracting interestingfigures from politics and business. Following the welcome address by North Rhine West-phalia’s Minister of Science, Svenja Schulze, the symposium’s keynote speakers gavetheir support to the young guests in line with the motto of the day and advised them to beprofessionally courageous and not to shy away from the unknown. In addition to special-ist lectures on marketing, finance, HR, businesses, threshold countries and commerce,the 600 business students had the opportunity to exchange information at the contact fairwith different companies. The Fiege Group also used this day at Münster’s Palace to in-troduce itself to the students. The specially designed SOM brochure highlighted the topicof the day and demonstrated that venturing into the diverse, international and fast-pacedworld of logistics of the Fiege Group may well prove worthwhile. Over the day, many inter-esting conversations were held between company representatives and students. It wasnoticeable that the growth markets of India and China, to which Fiege has been commit-ted more strongly over the past years, are very appealing to young people. Here, too, itturned out that not everyone is familiar with the diverse working environment of a logisti-cian but that many a personal conversation easily turned scepticism into curiosity.

Fiege has taken on the entire logistical handling for the frontlineshop.com online store at its Mega Center Ibbenbüren. “Thefamily-run company steeped in tradition is one of Europe’s most productive logistics companies, giving frontlineshop the neces-sary flexibility, scalability and speed for all supply chain processes with its proven fashion eCommerce expertise“, says KordKintscher, head of logistics for frontlineshop. “The service for customers has been improved without exception and with this suc-cessful partner by our side we strengthen our strategic orientation towards the highly competitive online market. We can expecta reliable delivery of the ordered goods to our customers as well as a quick returns processing”. Frontlineshop is a Hamburg-based online store for street fashion. Stocking some 250 brands, it is the leading provider on the German-speaking market. Inaddition to such exclusive brands as Roscoe, Liebestraum and Cookie its spectrum of labels ranges from adidas Originals,Carhartt and Nike to Ben Sherman, Fred Perry, Séssun or Topman. With this, the online shop showcases a unique mix of topbrands and of-the-moment newcomers. Frontline GmbH, formed in 1986 as a music mail order house, converted its productrange to street fashion in 1994. Frontlineshop employs some 80 people at its Hamburg headquarters.

Fiegefulfilmentfor GroheAG

The Fiege Group is now operat-ing as a fulfilment provider forlogistics, IT Order Manage-ment, Payment and DebtorManagement of Grohe AG, aGerman company specialisedin sanitary fittings. Grohe AGwanted to set up a scalable in-ternational eCommerce solutionwithin a relatively short time pe-riod of six weeks. During a pilotproject the eCommerce shopfor the Netherlands was added.Logistics are handled at theIbbenbüren facility. The core ofFiege’s solution is the OrderManagement System whichwas configured as a multi-clientsolution as such that the indi-vidual local requirements of thecountries, such as paymenttypes, taxes or accounting is-sues, can be implemented.

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one hand a uniform SAP-architecturewas established with the STORM ITproject, to be used as the basis for allbusiness processes; on the other, theLANA logistics project repositionedthe company’s logistical handling – aproject implemented jointly withFiege.The core premises for both projectsincluded:– SportScheck changes the supplychain system and its entire IT ar-chitecture simultaneously;

– Complete introduction of SAP incl.reorganisation of established busi-ness processes – prototypical itera-tive project approach;

– “No relevant connection of thecurrent logistics with the new IT”and “no connection of Fiege withthe old IT”;

– No major interruption of the sup-ply to end customers for onlinetransactions or the supply ofbranches;

– No substantial building of invento-ry, not even temporarily duringthe relocation, with full availabili-ty of the product range in bothworlds.

The co-operation with the FiegeGroup includes B2B, meaning thesupply of the branches in Germany,as well as B2C, for the supply of endcustomers in Germany, Austria andSwitzerland. Fiege also integrates var-ious value added services and isequally in charge of returns logisticsfor the B2B and B2C sector. At thesame time, returns processing hasbeen fully integrated into supplychain flows. Implementing these supply chainservices took the past two years. Sup-ply chain processing has been inte-grated at the long-established multi-user facility of the Fiege Group inApfelstädt near Erfurt. The heart ofthe highly-automated supply chainconcept is a hanging garment sorter.The Fiege Group already applied thissystem’s principle to its Greven facili-ty. A two-stage order picking selectsthe items for the orders scheduled forthe individual batch in a first step, on-ly to be sorted by customers using thehanging garment sorter in a secondstep.The sorting facility inclusive of inte-grated dynamic buffer integrates the

SportScheck is where allthose who actively pursuesports and leisure activitiesrendezvous. For this reason

we offer to our customers not onlygarments and equipment for a largevariety of sports, but also many opportunities to practice sports”, ex-plains Guido Jaenisch, managing director of SportScheck. The multi-channel company is an equipmentand clothing specialist for just aboutevery type of sport. The productrange covers in excess of 30,000 arti-cles from more than 500 brands andis available in Germany, Austria andSwitzerland.SportScheck decided to advance thecompany’s internal requirements for

a future, customer-oriented multi-channel business. Two large-scaleprojects were completed in this re-gard over the past two years. On the

SportScheckhands over

logistics to FiegeSportScheck, the well-known German sports article

trader, has handed over its warehouse logisticsoperations to the Fiege Group, as a result of which

Fiege has acquired a further renownedmulti-channel customer for fashion logistics.

Two large-scaleprojects completed

Some 40,000 suspended pouches twirlaround the hanging garment sorter.

step, by distribution channel andcountry, so that in early May of thisyear the first end customer packagefor the Austrian online market wasshipped and the gradual addition atthe end of July after including thesupply to the last branch was com-pleted on time.By co-operating with Fiege, Sport-Scheck increases amongst others itslevel of supply service and lowers re-volving stock so as to continue togrow in the future with its branch op-erations as well as mail order and In-ternet trading. Fiege Erfurt’s out-standing geographic location in theheart of Germany was a great plus asit facilitates late cut-off times whichincrease service specifically for onlinebusiness for end customers.Fiege handles at its multi-user loca-tion on around 39,000 square metresof space with more than 400 staff op-erating in the commercial and indus-trial segment the warehousing, orderpicking, dispatch as well as returnsand added value services of Sport-Scheck’s entire product range whichconsists of more than 30,000 articles.Next to standard value added services

such as price labelling or attachinganti-theft devices, Fiege also operateswhat is called a skiing and cyclingworkshop for SportScheck.These workshops attach for examplethe bindings to ski orders for end cus-tomers, and the roughly pre-assem-bled bicycles are prepared prior toshipping. Likewise, Fiege handles thequality assurance for SportScheck forincoming goods and checks articlesfor size, colour, etc. Fiege equally fil-ters articles for the photo studio onsite, prepares these and passes theseon to the photo production. With the new logistics system of theFiege Group in Apfelstädt Sport-Scheck acquires the basis for a stan-dardised next-day supply to the cus-tomer and branches throughoutGermany and a scalable and breath-able logistical backbone. Geared to-wards a maximum throughput ofsome 80,000 items per day with atwo-shift operation, SportScheck isgiven the capacity to handle evenmajor seasonal and promotionalpeaks with certainty in order to offerto the customer a steady, high supplychain quality.

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reverse logistics directly into the for-ward logistics of both distributionchannels, thereby assisting in the in-coming returns being available aspromptly as possible.Incoming returns are not returned tothe regular shelving system after be-ing processed as a return and credited

to the customer’s account – providedthey are classed as 1a items and canbe sorted with the hanging garmentsystem. Instead, they are stored inone of the 40,000 suspended pouchesof the dynamic buffer, ready for im-mediate use to satisfy an incomingonline or branch order.Following the conversion, installationand commissioning phase, the stockwas gradually relocated from the for-mer service provider as of April 2014.An inventory comprising aroundthree million items was transferred toApfelstädt with over 700 swap bodies.Go-live was implemented step by

Hanging garmentsorter is the heart

Some 400 staff in the commercial and industrial segment handle SportScheck’s entire warehouse logistics.

SportScheckentices customers

to do sports“Feed people with enthusiasm for sports and the equipment

will sell automatically!” The recipe of success fromSportScheck’s founder, Otto Scheck, is still a solid piece of

advice even after 68 years of corporate history. “SportScheck does sports”. With its customers.

Before they buy. And afterwards. Always. And everywhere.

lion euros were generated during thelast financial year by the 18 branchesand with the online shop. One in twoeuros is already generated througheCommerce via the PC, smartphoneor tablet. The SportScheck Clubcounts 1.5 million card holders. Some750,000 athletes visit the online shopevery week. 500,000 people havesubscribed to the newsletter. And208,000 friends have ‘liked’ the Face-book page of SportScheck.SportScheck started out much lessspectacular. It is 1946, the destructionof World War II is still very present,when Otto Scheck returns from Italyto Munich, injured, only to find hispre-war shop – a small textiles busi-ness – to be a heap of rubble. He thendecided to turn his hobby into a livingand founded “Sporthaus Scheck” onFärbergraben. The passionate athletehad absolutely no clue about the in-dustry until then, but a good idea.Otto Scheck bought truckloads ofarmy inventory from the CentralRegistry for State Assets (StEG). Hehad anoraks sewn from tarpaulin andsugar bags, turned the snow-whiteskis of mountain rangers intocoloured “SportScheck skis”. Scheckwas one of the first to recognise thatdoing sports should also include hav-ing fun and socialising. So in addition

SportScheck is the first thingthat comes to mind forthose wishing to get fullykitted out for their favourite

sport. To be at the top of people’sminds as the number one address forsports articles is what Stefan Herzog,member and spokesman of Sport-Scheck’s management, has alreadyaccomplished. “We have been theleader in Germany’s sports retailingmarket for two years now in terms ofbrand awareness”, says Herzog, quot-ing GfK surveys. “As a result of ourcampaigns which started four yearsago also on TV, we have become themarket leader in terms of unaidedawareness and likeability.”

The world’s largestsports store

Nowadays, the company from Un-terhaching with the imitable housecolour – orange – is considered “Ger-many’s leading multi-channel sportsretailer”. The new address of the flag-ship store on Neuhauser Straße 19-21is located on Germany’s most expen-sive and highly frequented shoppingstreet. 10,000 square metres make it“the world’s largest inner-city sportsstore”. Sales worth around 320 mil-

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to sports attire and sports equipmenthe also sold sport as an event – prefer-ably free of charge.

Central station for skiers

Skiing was the ultimate en voguesport during the post-war period. Ot-to Scheck served this trend and par-tially initiated the trend himself. In1948 he founded Germany’s first ski-ing school. Every Sunday morningsome 4,000 Munich citizens and1,300 children drove in Scheck busesand in two Scheck-dedicated trains,each filled with 1,000 “skiing bun-nies” on board, to the Alps. Scheckmade sure that Upper Bavaria’s skiingslopes looked as if “they had chickenpox”. “Speedy Otto”, a popular Diesel loco-motive, transported the high societyand hundreds of athletes to Kitz-bühel. Every season, no fewer than70,000 people from Munich learnedhow to ski, and to love skiing. OttoScheck’s scheme was simple: “If onlyone in ten of my 7,000 Sunday-onlyathletes still needed something fortheir skiing outfit, then that makesfor an additional 700 customers perweek, and that’s something, no?” Hisidea was successful:

Scheck’s cus-tomer databasekept growing. Atthe end of the 70she opened theworld’s largest skiingschool with some 1,100skiing instructors and25,000 pupils. In winter,Scheck was the “central sta-tion for skiers” for decades. >

We do sports.

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Portrait 9

at the head-quarters in Un-terhachingen.The team includesnumerous profes-sional sportsmen andathletes such as the Eu-ropean wakeboard cham-pion, Dunja Oppelt orFrank Emmelmann, Euro-pean Champion and for 29years the record holder over 100metres. He is the specialist con-sultant at the SportScheck branchin Magdeburg.“Sport is a lifestyle“, says Stefan Her-zog and he, too, does not want toleave customers alone with thesports equipment once they boughtit. One should not only have to wantto sell sports equipment, but also of-fer training on how to use it, that ispart of a perfect set-up. “Here, youget more than you buy”. And that isa promise to customers. Performancediagnostics on offer at the branchesalso follow this maxim. Professionalsport scientists establish with thehelp of, for example, a breath analy-sis the fitness level of the customerand work out an individual trainingplan, which includes telephonecoaching.The over-sized multi-media walls atthe flagship store point towards whatcustomers can expect at SportScheck.“We make our business available tocustomers – no matter who they are”,explains managing director GuidoJaenisch. Starting from the inventoryat the branches which can be viewedonline, to location-based exclusiveservice offers based on GPS-position-ing data from the Smartphone, tonon-cash payments using a QR codevia the mobile phone – SportScheck isstate of the art.By switching the system architectureto SAP and changing logistics to behandled by the specialist, Fiege, oneof Europe’s leading fashion logisticsproviders, same-day delivery willsoon also be possible at local branch-es. It is SportScheck’s vision to be theleading address for all those who

retail industry way back then al-ready”, says Stefan Herzog about Ot-to’s initial 50% participation. Twoyears later Otto takes over completelyand with its Nuremberg branch kicksoff a Germany-wide stationary ex-pansion of its subsidiary. In 1993 SportScheck sends out threemillion parcels to Germany, Austriaand Switzerland. The main cataloguewhich industry insiders call the“Sports Bible”, is a 650-page publica-tion with a print run of 1.7 millioncopies. The catalogue’s snowboardchapter alone fills 80 pages. Today,four Big Books are published annual-ly with a total print run of around 4.5million copies.The city marathon called to life in 1979has SportScheck still record around1,100 runners. And even Bill Clintonwent on to participate ten years later.This year, almost 100,000 people willbe at the start line of the 20 citymarathons. For every kilometre run byevery city marathon participant,SportScheck donates five cents to the“Sport im Hort” charity initiative. Thisdonation generates over 30,000 eurosevery year for children and youth fa-cilities, to be used for a good cause, andto-date more than 180,000 euros havebeen donated to 52 care centres. Ski-ing-celebrity star Felix Neureuther isthe patron and SportScheck ambassa-dor for this project.In addition to the largest citymarathon series in Germany Sport-Scheck also organises today, amongstothers, the largest material test in theAlps, the GletscherTestival, held inAustria’s Stubaital, with 3,500 win-ter sports articles and some 25,000visitors. The OutdoorTestival inItaly’s Molveno and its 13 differentsports is considered the most diverseoutdoor event in the Alps.

European teamchampions

Scheck employs 1,600 people Ger-many-wide. Some 400 people work

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In summer, Hermann Buhl, who hadreached the top of the Nan Parbat,arranged high-Alpine sports events fora discerning clientele. Buhl was at thetime the head of the department formountaineering and skiing at Scheck.Reinhold Messner had his tents for hisMount Everest expedition sewn bySportScheck. Scheck enjoyed a globalreputation as an outfitter for high-Alpine equipment. Scheck influenced the German tennisscene in a similar fashion. His ownyouth tournament is called to life in1956, Steffi Graf is one of the talentswinning this legendary junior tourna-ment. Scheck has courts built andpushes tennis as a sports for the peo-ple. Tennis courts sprouted likemushrooms. At the end of the 70sthere are 127 SportScheck tenniscourts around Munich; 50 tenniscoaches give 50,000 tennis classes forbeginners in affordable groups at theall-weather facility. Whether wintertrips, tennis courts or later on, sailinglessons on Lake Starnberg, the eques-trian hall and saddlery, the tailor, theshoemaker, the flights and ship voy-ages with associated diving school –Scheck never left his customers alonewith the products they bought.

Best catalogue of the

sports industry

Whoever welcomes celebrities likeBoris Becker, Cindy Crawford orFranz Beckenbauer to their home,outfits the national skiing team andimports new trends at an early stagesuch as American sports like baseball,basketball, football and later inlineskating, will quickly make it to thetop. In 1970, five years after OttoScheck passed his business to thenext generation, his son Klaus,Scheck calls himself the “world’slargest sports store”. Otto, the no. 1mail order house, and SportScheck,the no. 1 sports retail trade, havebeen co-operating since 1989. “Hehad the best catalogue in Germany’s

want to live theirsportive passion.Sport-Scheck hasbeen crafting this pas-sion in their customers’minds for 68 years. Andthat unites.

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Get read

y.

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On the Day of Logistics, the bobsledderFrancesco Friedrich (centre) and bobsleighing legend, Wolfgang Hoppe (frontright) answered questions from wintersports fans while in Erfurt.

Bobsleighing meets logisticson the Day ofLogistics in Thuringia Over 300 people interested in logistics headed to Fiege’s Mega CenterApfelstädt near Erfurt on 10th April. While at the Day of Logistics, visitors gained insight into a logistics centre specialised in online trading.

Yet the Day of Logistics or-ganised by Bundesvereini-gung Logistik (BVL) was tobring supply chain opera-

tions closer to visitors. The goal is alsoto arouse enthusiasm in people for aprofessional profile in the logistics in-dustry and thus to sharpen the indus-try’s profile. The personnel manager,Christian Heym as well as projectmanager, Sascha John answered thequestions of visitors about the logis-tics facility in Erfurt regarding profes-sional possibilities, projects at theMega Center Apfelstädt and expecta-tions of future employees.Many visitors turned out to be avidwinter sports fans as the round oftalks that followed with the bob-sleighing sports legend and nationalcoach, Wolfgang Hoppe and one ofGermany’s current top bobsleighstars, Francesco Friedrich (youngest

two-man bob world champion in theworld), showed. The lively discussions covered topicslike bobsleighing technicalities, victo-ries and losses, daily training routineas a top athlete and the more recent,rather disappointing Olympics inSochi.The bob on display allowed visitorsto try for themselves what it feelslike to squeeze into the surprisinglytight hull. The winner of the follow-ing prize draw can look forward tozooming down the bobsled run witha partner in Oberhof in autumn ofthis year, with Wolfgang Hoppe bytheir side. No later than after thisevent did the visitors realise that theregion of Erfurt, in addition to itsreputation as a winter sports capital,has also reached a top spot as an in-demand logistics region over the pastyears.

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Many interesting things were presented to visitors of Fiege’s logistics facility.

Ideally, interconnecting startswhile studying, in order to drawon successful co-operations forone’s professional career. With

the course titled International Logis-tics Management China – LOGinCHI-NA B.A., Osnabrück’s University ofApplied Sciences is offering an idealnetworking platform. LOGinCHINA isa co-operation programme betweenOsnabrück University of Applied Sci-ences and Hefei University (AnhuiProvince, China). It is based on Os-nabrück’s Business Economics andManagement course with a focus on“Industry-specific Logistics Manage-ment”. Here, students learn about thelogistical requirements of leading sec-tors. Classes are taught in Hefei inboth languages, German and Chi-nese, by German as well as Chinesetutors. In addition to intensive Ger-man training the programme also in-cludes a mandatory semester abroadin Osnabrück.This opens the doors for some sixtyChinese students every year, to expe-rience being trained as academic lo-gisticians, acquire intensive know-

Interconnectingscience and practice

The fact that interconnecting logistics companies has alwayscarried major relevance is obvious. The economic development

over the past years which is marked by an intensive collaborationbetween Germany and China, further supports this trend.

Examples taken from national and international co-operations ofOsnabrück University of Applied Sciences equally demonstrate this.

AUTHORS Prof. Dr. Ingmar Ickerott and Prof. Dr. Michael Schüller

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Particulars

Prof. Dr. Michael Schüller has been a

university lecturer for Management

and Supply Chain Management at

Osnabrück University of Applied

Sciences within the university’s Facul-

ty of Economics and Social Sciences

since 2005. Since 2011, he has been

an honorary professor at Hefei Univer-

sity in Anhui Province, China.

Particulars

Prof. Dr. Ingmar Ickerott has been a

Professor of Business Economics, and

here especially for Logistics Manage-

ment, at Osnabrück University of Ap-

plied Sciences since 2011.

hui LogisticsAssociation (ALA), An-hui LogisticsandPurchasing League(ALPL) as well as BundesvereinigungLogistik (BVL). Germany’s logisticsassociation, the BVL, has been oper-ating one of three Chinese chaptersin Hefei since 2012. In China, a closeco-operation between universitiesand companies is still in its infancy.University education tends to focuson theory and is not so much appli-cation-oriented. To this extent theLOGinCHINA corporate network is anovelty. Students have greater possi-bilities to find internships, projectand bachelor themes in practice. Onthe other hand, corporate represen-tatives make the acquaintance of stu-dents at an early stage and can focuson promoting them or specifically ac-companying them during their stud-ies.In the long run, the LOGinCHINAcorporate network is not only to en-rich the life of students, but also in-crease the logistical competence ofnetwork members. This is guaranteedthrough special events such as com-pany tours or specialist lectures. One

focus here lies on the professional ex-change between supply chain man-agers and students. Further educationmeasures for supply chain managersfrom companies affiliated with thenetwork are also planned.Osnabrück’s University of AppliedSciences does much more than mere-ly promote the networking idea be-

tween theory and practice in China.Even for the Osnabrück – Münster –Bielefeld region, it has become theco-initiator of the Kompetenznetz In-dividuallogistik (KNI). Kompetenz-netz Individuallogistik e.V. is a unionof different logistics companies, uni-versities of applied sciences and pub-lic institutions in the Osnabrück –Münster – Bielefeld region. KNI’s goalis to strengthen the perception of thislogistical region from the inside out,to trigger people’s enthusiasm for >

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ledge about West-European culture,the German language and naturally,Western supply chain methods. Theybecome ideal employees for Germancompanies operating branches in Chi-na, or Chinas companies who are inclose contact with Germany.To grant students the extensive possi-bility of an exchange with practiceduring their studies, a corporate network has been set up in Hefeispecifically for the LOGinCHINA programme. The LOGinCHINA cor-porate network enjoys the commit-ment of many German, Europeanand Chinese companies from theworld of supply chain services as wellas various shipping industries. In

terms of organisation, the corporatenetwork is comprised of five mem-bers: Hefei University, OsnabrückUniversity of Applied Sciences, An-

A group of fivemembers

A union oflogisticians

Every year, some 60 Chinese students study in Osnabrück to become academically trained logisticians.

Osnabrück University of Applied Sci-ences, has since been in charge of theassociation’s honorary activities. Dur-ing the first year, 51 members, in-cluding Fiege Mega Center LogistikGmbH Ibbenbüren, joined the associ-ation.The prominent activities of the KNInetwork include annually-stagedevents such as the Logistics Dialoguefor around 80 logistical experts; the“Night of Logistics” with some 300pupils and students as well as the“Aktionstag Logistik” dedicated to thebroad public on topics such as Train-ing within Logistics; Drug Abuse Pre-vention and Traffic Safety. The spe-cialised logistics group of Osnabrück’sUniversity of Applied Sciences pro-motes with great diversity an inten-sive connection between the univer-sity and companies as well as publicinstitutions within logistics – at na-tional as well as international level. Itthus lives up to a request that hasbeen raised for years by philosophersof science, to ideally transport inno-vations in a knowledge societythrough networks.

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logistics and further expand existingco-operations amongst the network’sprotagonists.The logistics companies based in theregion, including Fiege, are spe-cialised in developing individualisedsupply chain concepts for their cus-tomers’ requirements. And in doingso they lend a particular profile to thelogistical region between Lower Sax-ony and North Rhine Westphalia inaddition to giving the KompetenznetzIndividuallogistik its name.Started in 2011 initially as a loose(meta) network, the KNI was official-ly registered in 2013 in order to better

organise the diverse duties andevents. A five-man board on whichProf. Dr. Ingmar Ickerott represents

Intensive interconnectionwith logistics

One semester abroad is mandatory for Chinese students.

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ing co-operation enables the consis-tent optimisation of operationalprocess flows. We guarantee a reliablehandling of the business, innovativeimpulses as well as the flexible hand-ling of individual requirements. Theaward is an expression of us meetingour high standards.”

Contract extensionwith Callaway Golf

It marks the continuation of a successfulco-operation: The Fiege Group will continue toprocess the logistical handling of the Chinese

operations for the golfing equipment manufacturer,Callaway Golf. With this step the American

company confirms its seven-year co-operationwith the logistics specialist.

From a classic golf club to golfballs and other accessories,Callaway offers the fullgamut for all friends of this

fascinating sport. Fiege Far East storeson an area of 1,000 square metresaround 400 different articles whichare delivered to retailers in the Peo-ple’s Republic of China via the distri-bution centre in Shanghai. The logis-tical services rendered for Callawayinclude the receipt of the goods fromUSA, UK and Hong Kong; qualitycontrol and price labelling as well asattaching safety labels; picking thedesired goods once delivery has beenordered as well as the actual delivery.Fiege Far East have convinced cus-tomers since 2007 with constantlyimproved supply chain services at thehighest level and excellent quality, sothat Callaway honoured the logisticscompany Fiege this year as a “BestSupplier”. “Fiege’s outstanding per-formance in the past has led us to thedecision to continue this productiveand efficient co-operation for years tocome”, is how Callaway explainedtheir decision.And Hannes Streeck, CEO Fiege FarEast, emphasised the trustworthycustomer relation: “Our long-stand-

“Hello Beijing,Greven here!”Over the past years, the Fiege Group hasdeveloped its considerable competence asa full service e-Commerce provider. TheGreven-based logistics company has now alsodesigned a solution inherent to the specialrequirements of electronic retailing in China.

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Fiege Far East has been upand running as an independ-ent business unit since 1981already. In the meantime,

the number of locations in China hasrisen to twelve. The most recent as-signment was to take over the ware-house operations and logistics forBosch Automotive Diesel Systems inWuxi. Fiege has to-date been repre-sented in the People’s Republic ofChina with a focus on classic businessfields such as air & sea cargo, solu-tions for supply chain and suppliersmanagement, production supply andaftermarket logistics, i.e. the supplyand procurement of spare parts andexchange parts.

Growth market

online retailing

Since autumn 2013 Fiege customersin China can also benefit from eCom-merce solutions for online trading.This means: all invisible yet vitalprocesses between the customer buy-ing something at the online shop andthe delivery of their purchase to theirdoorstep are taken over for the cus-tomer. The offer includes warehous-ing, i.e. warehouse, logistics and re-turns management plus the transport

and order management, customerservices (customer support for vari-ous communication channels, frommobile phone to chat), debtor ma-nagement for collecting outstandingamounts, payment (organisation ofsafe payment channels), risk manage-ment (risk assessments for specifictarget groups) and Key AccountManagement which provides anoverview of the business, inclusive ofassessments of sales channels andbuying behaviour.“The practical thing about Fiege’seCommerce system is its modularstructure. For example, customers canbook either the full package or chooseindividual modules only and integratethese into their own system”, explainsFelix Fiege. The great-great grandsonof the founder, Joan Joseph Fiege, isjointly with his cousin, Jens Fiege amember of the board of the large con-tract logistics pioneer. The companyhas now been in family hands for thefifth generation with them.

Shop operators

require a licence

Even China is witnessing a change inconsumer behaviour, which proves >

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with the neighbour might provetricky as you practically ‘impose’ onthem. One has to be aware of thesecultural differences.” Also, the differ-ences in running times between thebig cities and rural China are at timesextreme. This must be taken intoconsideration when choosing the (re-turns) warehouse structure in orderto be able to credit returned goods asquickly as possible to the Chinesecustomer again.

Deliver first, then pay

A further decisive point is also the dif-ferent mentality when it comes topaying. “In Germany, most customersappreciate invoices; in China, cash ondelivery rules – the goods are onlypaid for when you hold them in yourhands. The Chinese simply trust theCOD method more”, adds MarcusGropp. Every customer who intendsto go into business in China is given atailored solution from Fiege, depend-ing on their needs – implementedwith local partners on site. Users ofindividual modules already report ontheir success. Just how particularsuch solutions can be, the eCom-merce expert explains with the helpof a customer in the European mar-ket. Bierbaum-Proenen, a maker ofprofessional attire in Cologne, hadbooked Fiege’s full eCommerce pack-age inclusive of special solutions be-fore going live with its online shop inGermany and Austria at the end of2013. “For Bierbaum-Proenen a spe-cial sorter solution for flat textilegoods, the pouch sorter, was devel-oped which we adapted perfectly tothe company’s logistical flows. Thissolution handles business-to-businessorders as well as deliveries to privatecustomers from a single inventory.The solutions for our Chinese cus-tomers could be just as individu-alised.”

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to be a challenge for logistics. “Morethan 560 million Internet users and242 million online shoppers alreadylive there. Naturally, our customerswho serve or intend to serve thismarket also notice this. However,eCommerce in Asia works totally dif-ferent from eCommerce in Europe.It’s no use to simply come up with aChinese Website alone. Which is whywe have decided to focus on offeringour know-how primarily here“, sothe summary of Marcus Gropp, headof Sales & Customer ManagementeCommerce. Just where those chal-lenges lie, Elisabeth Broering ex-plains. She is a Key Account ManagerFashion & eCommerce at FiegeFarEast and the contact partner for thenew service offer: “The laws in partic-ular are different. Those wanting totrade online in Europe can practicallystart right away. In China, on the oth-er hand, very strict controls are inplace. The retailer needs a licence andalso a physical service point on site.Consumers in Chinese conurbationareas are very familiar with eCom-merce and mCommerce. They com-municate about products almost ex-clusively on the Internet, obtain veryspecific information from other con-sumers and are generally very de-manding in terms of service and com-petence of customer service agents.”In China, virtual market places arehighly valued, such as Alibaba’sTaobao. When setting up a shop, onehas to also showcase ones merchan-dise on these market places. The deci-sive point is also how the order, pay-ment and delivery is made. Here, too,the structures differ compared tothose in Europe. Elisabeth Broeringgives a simple example: “In Germany,the supplier can leave a parcel with-out difficulties with the neighbour.Even though in general it is possiblein China to have a parcel delivered towork or the flower shop, there aretraps. For example, leaving the parcel

Expansion of coldhouse capacities forpharma client The Fiege Groups has enlarged its cold housecapacity at its logistics facility for pharmaceuticalsin Münster in response to the increased demandfrom portfolio clients in the pharmaceuticals sector,one of the company’s core industries.

keep the generous and modern phar-maceuticals facility up to standardswhich our pharmaceuticals customersexpect”, explains Carina Haverstreng,branch manager Fiege Healthcare inMünster. Since 1993 Fiege has beenoffering international transport andlogistical services to the healthcareand pharmaceuticals sector.The Fiege facility to Münster’s northalready served as a warehouse forpharmaceuticals under its previousowner, Wyeth Pharma. Today’s ware-

house with its roughly 15,000 squaremetres of quality storage and logisticsspace was planned and built by FiegeEngineering for the pharmaceuticalscompany. Following the takeover ofWyeth by Pfizer the property was forsale and Fiege took the opportunityin 2011 to add the building to its realestate portfolio again. With the cur-rent expansion of capacities in Mün-ster Fiege creates the ideal basis forfurther growth in the pharmaceuti-cals sector.

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The continuous growth ofcustomers from Europe andUSA at the warehouse inMünster which is specialised

in pharmaceuticals consumed the ca-pacities of the cold house used to-date. For this reason Fiege now tookup operations of the larger cold housewith capacities for just about 1,000pallet spaces. This area of the coldhouse served as a storage so far forambient products that require storagebetween 15 °C and 25 °C.To guarantee the impeccable qualityof pharmaceuticals the cold house hasnow been converted so that it com-plies with the temperature require-ments for particularly sensitive phar-maceuticals of between 2°C und 8°C.Should the temperature digress fromthis range, the sensors trigger analarm in the entire storage area. “In

pharmaceuticals logistics we alwayshave to deal with highly sensitiveproducts that require professionalstorage. With regular investments we

Sensors triggeran alarm

Cutting-edge refrigeration technology keeps products cool in a temperature range between2°C and 8°C.

The red hoses inside the cold houses securea steady flow of turbulence-free cold air.

“This is where we wantto strike roots”A few weeks after the start of construction at the future Fiegelocation Dieberg, the official laying of the foundation stone took place for theRhine-Main Logistics Center on Wednesday, 9th July 2014.

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A large share of the new building’sspace will be taken up by the premi-um tyre maker, Pirelli. But other tyremakers will also be served at the newlogistics centre. Next to storing tyres,the facility will also be carrying outquality controls and mounting tyreson rims. Michael Schwöbel, Chair-man of the Management of PirelliDeutschland GmbH, equally empha-sised Dieburg’s logistical qualities as atop location. “We wish to guaranteeto our customers that they will havethe goods they ordered within 24hours. To meet this claim, optimaland smooth logistics are indispensa-

ble and equally create a small com-petitive lead. This is implementedhere in Dieburg”, says Schwöbel. Andeven Dieburg’s mayor, Dr. WernerThomas reinforced the positive im-pulse which the new logistics centrewill give to the region and was happyto welcome the Fiege families as wellas the representatives of the compa-nies in Hessian dialect as “neie Diboi-jer”, or Dieburg newcomers.Planning sees the first building phaseto be completed at the end of 2014for operations to start at the sametime. The facility’s full completion isscheduled for early 2015.

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90,000 square metres of stor-age space shall accommodatethe logistics for all productgroups of Pirelli Deutschland

GmbH in the future. This further ad-vances Fiege’s position as a leadingtyre logistics specialist.Dieburg with its excellent transportnetwork, proximity to Frankfurt air-port as well as its general location inthe heart of Germany and Europe of-fers ideal requirements for resource-friendly and sustained supply chainprocesses. “This corresponds with ourobjective of wanting to offer an opti-mal service level for our customers’supply chain with what we do andwith our services”, so the emphasis ofJens Fiege, member of the board ofthe Fiege Group.The new multi-user centre on “Die-burger Dreieck” will be one of Eu-rope’s most modern and sustainablelogistics properties. “This is where wewant to strike roots. And whenever alogistician builds, you can tell theirphilosophy by their building”, so JensFiege, who highlighted the compa-ny’s principles of sustainability, inno-vation and efficiency in particular.The centre’s pro-environment ap-proach shall soon be documented bythe Gold certificate awarded by theDeutsche Gesellschaft für nachhaltigesBauen (DGNB).

An attentive audience followed the addresses held before the official laying of the foundation stone.

The copper capsule let into the foundation stone was filled with the day’s newspaper,coins and different construction plans.

Step-by-step progress for theconstruction of the Rhine-MainLogistics Center

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Fiege core business:Real Estate

At the Hamburg-Moorfleet site the roughly 4,000 square metres-large “triangular land” wasjust sold.

The former site in Bramsche was clearedand brought to the market.

The newly-built logistics centre Neuss II offers around 20,000 square metres of space.

The development, management and optimisation oflogistical real estate is amongst the foremost tasks of

Fiege Engineering’s Real Estate team.

Management as well as administra-tion and management. The widescope of a central Facility Manage-ment deals with larger repairs, con-versions as well as site expansionsand supports the entire lease man-agement when it comes to rentingand vacating logistical as well as officespaces. Other responsibilities includethe purchase of energy and furnitureas well as the control, optimisationand consultation of local sites within

the fields of quality, economising onancillary costs, maintenance and sur-veillance. A major part of Real EstateManagement also includes the re-verse transaction and dismantling ofFiege locations as well as marketingold locations and land: For Fiege-tecthe head office in Greven-Reckenfeldwas enlarged by a roughly 800 squaremetres-large new building. The for-mer location in Bramsche was cleared

and sold. At the GDC Berlin-Briese-lang near the A10 motorway current-ly around 180,000 square metres ofland are being brought to the market,and at the Hamburg-Moorfleet facili-ty the roughly 4,000 square metreslarge undeveloped “Triangular Plot”not yet built on was sold to McDon-alds.In addition to the core business FiegeReal Estate is also involved in the re-search and development of sustain-able logistics and real estate solutions,as seen in the EfficiencyCluster-Green Logistics project, which consid-ers the ecological impact of supplychain processes. Also, the regular co-operation with universities and uni-versities of applied sciences is culti-vated. The close co-operationbetween Fiege Logistics Engineering,Fiege Quality and the various Fiegelocations gives the team constant andvaluable feedback, stimulating for-ward-minded planning as well as thepermanent potential optimisation.The contract logistics business of theFiege Group thus partners with FiegeReal Estate.

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The Real Estate Developmentteam deals with the procure-ment and development ofland as well as projects for

the Fiege Group as well as other par-ties. The focus here are always the fu-ture supply chain processes, cus-tomers’ wishes as well as therequirements of potential investorswho value a logistical property that isbuilt to last in a preferred locationwith preferably unlimited third-partyusage.Two million square metres of logisti-cal space have already been built overthe past 20 years by Fiege, placing thecompany seventh amongst the Top 20project developers between the yearsof 2008 and 2013. Currently, threemajor projects are undergoing con-struction – Dieburg, Neuss II andDortmund – and others are in thepipeline. Moreover, Fiege Real Estatecurrently supports two new construc-tion projects in its capacity as a proj-ect developer for external clients inLahr and Marklkofen.In addition to Real Estate Develop-ment, Real Estate Management is oneof the team’s main tasks. The existingFiege locations are supported andhandled within Facility and Asset

Three large projectsunder construction

For Fiege tec, the head office in Greven-Reckenfeld was expanded by a new building.

To guarantee the customers’ individ-ual support every team member han-dles a clearly defined customer base.In three weeks only after the businesswas assigned Fiege set up a new teamas well as the successful operation ofcustomer services for Airbus Helicop-ters in Donauwörth. “By assumingquality customer services we gener-ate for our customer – especially forindustries that are explanation-inten-sive and technically demanding likethe aviation industry – preciousadded value. We were now able toprove that we can do this with a great

team even in the shortest time forAirbus Helicopters”, explains WalterJohne, managing director Fiege In-dustrial.The Fiege Group thus proved its spe-cialisation for the solution of complexsupply chain requirements and rein-forced its customer service competen-cies. Following the formation of ajoint venture with Cologne’s AICService & Call Center GmbH in Feb-ruary 2014, taking over customerservices for Airbus Helicopters marksa further step into this very businessfield.

Near the Donauwörth pro-duction site Fiege process-es orders world-wide forend customers and

branches of Airbus Helicopter for civilaviation clients. All enquiries relatingto the delivery of spare parts or repairprocessing as well as orders are ac-cepted by Fiege’s Customer Serviceteam in nine different languages. Inaddition to excellent language skillsthe team members, due to the prod-ucts’ demanding technical properties,also have excellent technical expertiseand a very good commercial training.

Customer servicefor Airbus HelicoptersAirbus Helicopters Deutschland assigned parts of its front office andorder administration operations for its global supply chain customer serviceto the Fiege Group in March 2014.

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The recently amended GoodDistribution Practice (GDP)requires all pharmaceuticalswhich to-date could be

transported in any temperaturerange, to be transported in a tempera-ture ranging between 15°C and 25°Conly with immediate effect. GDP-cer-tification is a must for all serviceproviders operating in the healthcareand pharmaceuticals sector as it regu-lates processes and requirements forthe distribution and sale of pharma-ceuticals. Before this, there were twomain temperature ranges for the stor-age and transport of pharmaceuticals:deep-frozen (–18 °C) and refrigerated(2 to 8 °C). Temperature sensors hadto supply proof that the cold chain

from the production to the point-of-sale had been maintained. All pro-ducts outside of these two main tem-perature ranges could be transportedjointly with the refrigerated products.This was a cost-effective solution asvehicles could maintain a single tem-perature range only. Fiege BV in Zaandam near Amster-dam equally benefited from this prac-tical guideline and always maintaineda 2°C to 8°C temperature range for its

40 vehicles. Fiege Zaandam distrib-utes pharmaceuticals for over 115customers from the pharmaceuticalproduction and wholesale sector.Fiege drivers supply chemists,wholesalers and all hospitals in theNetherlands. In addition to transport-ing refrigerated consignments, Fiegeis also the leading carrier for radioac-tive products and supplies jointlywith a partner in Belgium the largestdistribution network for isotopes inBenelux. Renowned customers in-clude Roche, Abbott, Mallinckrodt orIBA–CIS BIO. All vehicles designatedfor the distribution are fitted withGPS and temperature sensors so thatthe dispatcher always has the exactposition and temperature at hand.Following the amendment to theGDP guideline all vehicles must nowfeature two refrigerated compart-ments with different temperatureswhich must be equipped with sepa-rate temperature sensors. As the vol-umes transported in either categoryfluctuate substantially, it proved achallenge to find an economic solu-tion which allows the efficient use ofavailable space. The solution which Fiege found forthe two different temperatureranges produced vehicles withtwo cooling engines and oneevaporator. These coolingengines can be operated in-dependently of each otherwith different tempera-tures. The breadth of the

cargo compartment is separated by aflexible partition. The partition can bepositioned anywhere, to cater to thenumber of consignments for the indi-vidual segment. A ‘smart’ fan hasbeen fitted into the partition whichexchanges cold and warm air be-tween the compartments. This helpsto keep temperature fluctuations dur-ing the trip and while offloading andloading as minimal as possible.

Fiege is the leadingcarrier for

radioactive products

New Healthcare fleetfor Fiege Zaandam

The healthcare and pharmaceuticals market is governed bylaws and regulations which the healthcare and pharma

industry as well as their logistics providers must comply with.The Fiege Group is one of the most significant protagonists

in this market and highly experienced in this field.

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Team work is written with a capital letter at Münster University of Applied Sciences.

Science and practice workhand in hand

In times of globalisation, increased complexity, risk and competitivepressure, innovative solutions that can be implemented within logistics are

in demand. Academic research can provide solid, fruitful solutionsfor these types of challenges.

ple academic staff currently form ateam with a broad spectrum of com-petencies, thus catering specifically tothe interdisciplinary character of thelogistical research sector.

Research and training

success

The pallet of focal points of the IPL’sresearch is no less comprehensive.For example, it is developing a modelfor the implementation of variousgrowth strategies for mid-sized enter-prises in relation to adapting theirsupply chain. The trend towards pur-suing business co-operations and net-works within logistics is examined byanother work. With various ongoingand completed research and promo-tion projects of this type the institutecan show for quite a scientific successin spite of its young age. The workfrequently takes up questions of rele-vance to practice, and here in particu-

lar for mid-sized enterprises, process-ing these based on academic meth-ods.When it comes to academic teaching,tomorrow’s logistician is supported bythe IPL not only with general busi-ness Bachelor courses at Münster’sUniversity of Applied Sciences, butalso with Logistics Master courses aswell as the extra-occupational Inter-national Supply Chain Managementcourse. Here, too the institute countson practical experience. For example,within the scope of a lecture oneCommerce, a factory tour was or-ganised in order to trace the theoreti-cal supply chain and fulfilment mod-els live on site.Numerous partnerships with compa-nies, associations and universitiesform the basis for the IPL’s practicalorientation. At regularly-staged prac-tice forums, for example, tutors, stu-dents and company representativesexchange information about currenttopics from the logistics sector. >

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Research for practice – suchis also the credo and hall-mark of Münster Universi-ty of Applied Science’s In-

stitute for Process Management andLogistics (IPL). The institute sees it-self as a partner for mid-sized enter-prises and participates within a national as well as international en-vironment in the research and fur-ther development of the logisticsgrowth industry and has been a co-operation partner of the Fiege Groupsince 2003.The IPL is a young institute: only inMarch 2013 the plan was implement-ed during the official opening tomerge the logistical competencies ofMünster University of Applied Sci-ences’s Economics faculty through re-structuring. The already existing in-formal co-operation between variousprofessional groups of the researchand training faculty were to be insti-tutionalised. Eight professors, sevendoctoral candidates as well as multi-

Well-trained students are excellently skilled employees for tomorrow’s businesses.

storage, order picking, packaging to dispatch the weaknesses were located, prioritised and short-, mid- and long-term action plans were designed. Benefits were carefullyweighed against costs and the impacton other aspects such as changes tothe IT environment, were examined.This resulted in a quality supply chainconcept for the customer from an ac-ademic as well as practical perspec-tive.And even the IPL’s students benefitfrom the co-operation. In the past,numerous excursions took place toFiege’s logistics locations in Ibben-büren, Hamburg, Apfelstädt, Wormsand Dortmund. During the eventsstaged at the University guest speak-ers from the Fiege Group present lec-tures or are present during otheruniversity events, such as the wel-coming of students at the start ofevery semester. Additionally, stu-dents are given the opportunitywithin the scope of working studentactivities during the semester or in-ternships during the semester break,

to enjoy a practical experience atcompanies. They can write their Bachelor andMaster theses in co-operation withFiege. Quite often, graduates can jointhe company immediately after com-pleting their studies. The co-operation is therefore an ad-vantage for both sides. The universityis given vital external funds in re-search resources and their studentsbenefit from the practical know-howand significant perspectives on theprofession. On the other hand, Fiegeenlarges its scientific expertise and isalways up to date with the latest re-search in logistics. The recruitment ofskilled logistical staff is simplified andthe company acquires well-trainedstudents with innovative, fresh ideas.“The geographic proximity betweenthe head office in Greven and Mün-ster’s University of Applied Sciencescreates optimal conditions for this co-operation”, explains Prof. Dr. Vallée.And even for the future it is plannedthat these projects be continued: “Theinstitute is open to many ideas.”

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Long-standing

co-operation with Fiege

The IPL as such was only formed in2013, yet the co-operation with theEconomics faculty at Münster’s Uni-versity of Applied Sciences with theFiege Group has been in the makingfor over ten years. The co-operationstarted in 2003, when Fiege, jointlywith three other logistics companieslooking for skilled employees andjunior managers, offered a founda-tion professorship that focused on ITin logistics. Prof. Dr. Franz Vallée,previously also working as a scientistin production planning at various lo-gistics companies and company con-sultancies, was the successful candi-date and took on the professorship in2005.Projects shared with partners arehighly diverse. Within fashion logis-tics, a co-operation between Fiegeand the IPL led to an optimisation ofprocess-flows at a customer’s centralwarehouse. From incoming goods to

The main building of Münster’s University of Applied Sciences is located in the city’s centre.

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50 logistics professionals visited the Megacenter Mönchengladbachduring an event staged under the Germany-wide Day of Logistics cam-paign held by Germany’s logistics association, Bundesvereinigung Lo-gistik e.V. At the heart of the event organised by Fiege uni/serv was anexchange of experience covering innovative topics and challenges with-in personnel logistics. Those participating in the event – specialists fromthe industry, retailing and services – were given the opportunity to ex-perience modern and efficient personnel logistics in harmony with tai-lored conveyor systems and distribution technology demonstrated us-ing the European Distribution as an example. “Only those who arecapable of finding a conceptual solution for the requirements in terms ofqualification and recruitment of staff as well as flexibility in relation toseasonal fluctuations in the textile industry today will successfully runlocations like these in Europe”, explains Frank Bilenler, regional manag-er West of Fiege uni/serv. In addition to a tour of the company and anexchange of experience it was mainly information about the joint ven-ture agreed in February 2014 between the Fiege Group and Work Serv-ice S.A. Capital Group that formed the focus. At the end, all participantsagreed that the intensive exchange should be taken up again next year.

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Exchange of experienceon the Day of Logistics

sNEW

Children’s Day inBor u TachovaJune of this year saw the Fiege team in the Czech Re-

public participate in an event of a very special kind: alllogistics providers located at the CT Park in Bor cametogether to arrange a fun-filled day of entertainment andactivities for the families, and especially for the children.Around 1000 children and their parents flocked to theCR Industrial Park and celebrated the Day of the Familyand Children. Many interesting presentations, such as abike trial show, a juggling presentation, puppet theatre,and demonstration by firefighters and first responseteams as well as an air show entertained both the chil-dren and the adults. The Fiege Team organised a spe-cial area where they had set up a puzzle of a lorry madeof cardboard. The little visitors had much fun “driving”the streets leading to the “warehouse location”, wherethey handled goods with a small forklift with plastic ped-als.

During earthworks on Fiege company grounds in Apfelstädt an excavatordamaged the location’s power supply lines so severely at around 3.45 pmon 24th June 2014 that the entire external power supply was interrupted.Building services experts immediately spotted the problem and alerted ener-gy suppliers to instantly send out emergency services. Within a few secondsafter the power failure the emergency power generator kicked in, feeding thepower supply for the entire location with the exception of the sorting andconveyor systems. All server units were initially powered by buffer batteriesand then via the emergency power generator so that an uninterrupted oper-ation was secured. During the entire repair period of the supply lines, opera-tions were kept running, with few limitations only. By 8 pm already, fasterthan planned, the power was switched back to the main supply lines.

Successful emergencymanagement during powerfailure

Services for theGerman Red Cross

The Fiege Group renders logistics servic-es, CEP and IT order management serv-ices for Germany’s Red Cross shop,rotkreuzshop.de of Deutsche Rote KreuzServices GmbH. The Red Cross shopwas set up for the associations andmembers of the German Red Cross inGermany. The shop allows customers toorder everything from a pen to a campbed for their work with the associationsand clubs. Orders can be placed throughthe Web shop or by phone via an ordercentre. Fiege is responsible at theGroßbeeren site for logistics and parcelservices. The core of the solution is theIT Order Management System, whichhandles the Web shop’s order manage-ment and takes charge of the order cen-tre. The Fiege system equally takescharge of inventory management anddispatch.

ony’s football association as well asthe organising team of Fiege Langen-hagen, which had given it their all inpreparing the Soccer Cup. With theweather meaning well, a total of 26teams from six different Europeancountries – Germany 19, Poland 2,Hungary 2, Belgium 1, Netherlands 1,Czech Republic 1 – vied for victory.With matches that were a fine displayof technical excellence and whichdemonstrated a tremendous eagerness

to win, these teams qualified for thesemi-finals: Fiege Logistik Bremen,Fiege Logistik Neuss Team1, FiegeTeam Hungary and Fiege Logistik Han-over. The semi-finals produced Bre-men and Neuss as the winning teams.Fiege Team Hungary managed to comein as a successful third. The team fromBremen deserved winning the cup,making them the winners of this tour-nament. Thus the Fiege Soccer Cup2015 will go to the river Weser.

Bremen wins the Fiege Soccer CupFiege’s annual Soccer Cup was held on 2nd August. Just as every year,last year’s winners organised the tournament – in this case, the teams wereheaded to Barsinghausen near Hanover.

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Just as for the years before,having fun with colleaguesfrom Fiege’s European worldwas the priority so that the

entire audience could enjoy a fairtournament. The excellent perform-ance by the referees contributed tothis substantially. A positive develop-ment of the atmosphere was furtherstrengthened not only by the teamsand their thrilling matches, but alsothe organising team of Lower Sax-

A Worldcup-like football atmosphere

could also be sensed in Greven. During

the third Fiege Westphalia Cup employ-

ees and customers ran, kicked and head-

ed to win the highly coveted football cup.

With the aim of scoring as many goals as

possible, 14 employees and customer

teams started out on 28th June 2014 at

the sports arena of the SC Greven 09 to

win the title for their team. The many

fans, friends, colleagues and family mem-

bers that had come along supported the

players from the sidelines and created an

exuberant atmosphere. With matches

played lasting ten minutes each, the par-

ticipating teams threw themselves with

the conviction of wanting to win at the

ball and showed their football-playing

skills. After exciting semi-finals the

Snipes and Baxter teams met during the

final. Neither team shied away from giving

it their all on the field but in the end, the

Snipes managed to take the title during a

penalty shootout. The match for the third

place saw the team from system head-

quarters equally face and win against

KPMG during a penalty shootout.

Fiege Westphalia Cup in Greven

The winning team – the Snipes – managed to come out first against team Baxter inthe finals.

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Since 2009 an OccupationalHealth Management hasbeen in place with the helpof AOK Rheinland-Pfalz/

Saarland at the Fiege location andwas further expanded and consolidat-ed over years. In 2010, Fiege receiveda premium certificate from AOK andTÜV for the first time. In 2012, thefirst Premium Re-certification was is-sued, a repeat recognition of the highstandards in health. In July of thisyear, Fiege then received the secondPremium Re-certification.On the company grounds in Worms-Rheindürkheim is where the Goldseal was handed over. IDC Wormscan verifiably look back at a reduc-tion of the company’s sick rate andimproved ergonomic as well as or-ganisational working conditions. The

important thing here is mainly theprevention amongst employees inorder to avoid absences. MichaCoeleveld of the AOK health insur-ance company, who has been activelyco-supporting the location since2009, equally confirms this.A health audit checks the processflows and documentation for theirsustainability and currentness everyother year. The auditors of TÜV Saar-land have developed their own crite-ria for this which is applied depend-ing on the size of the business and thespecifics on site.

An idea was born at the Dortmund site

which – possibly – saved a human’s life:

All employees were asked to give a

bone marrow donation in order to help

the husband of a colleague who had

been diagnosed with leukemia. The

branch’s assistant, Andrea Redenius,

who had registered years ago with the

German bone marrow donor registry,

DKMS shared the good idea with the

management and works council so as

not to limit the call to the location in

Dortmund, but to have all German

branches join in. “The group works’

council passed the idea to the Fiege

family and they gave a green light for

A life-saving idea

our campaign – and more: the Fiege

family declared its willingness to pay for

all costs of these efforts for all Fiege em-

ployees”, says Andrea Redenius. The

willingness to have their bone marrow

specified was high amongst all; in Dort-

mund alone, of 61 employees, 35 quali-

fied for admission to the donour centre.

“It was a great feeling that so many em-

ployees immediately declared their will-

ingness to help. And the best thing

about the campaign is that in the mean-

time, a matching donour has indeed

been found for the person concerned!“

Of course, no one knows if the donour

came from the ranks of Fiege ...

Presented the Gold seal: Hans-Dieter Flesch, TÜV, Michael Suden, managing director Fiegeand Bernd Kohlmaier, AOK (from right).

Focusing on health “The health of our employees is a priority. The budget for this is unlimited!”.

With these words Michael Suden, Executive Director Germany South at Fiege,ended his brief address following the second successful Health Management

re-certification of the Worms location.

Prevention is vital

36 Press Review

LOGO

The Möbelbrücke team presented a great project to the Coesfeld Guild of Craftsmen.

Coesfeld. There are compe-titions that give social in-stitutions the opportunityto shine. One of these is

the competition “Turning old intoNew” by the logistics company Fiege.The idea of the two employees, Is-abell Pieper and Linda Niedenzu evenstruck a chord in Düsseldorf. TheLand of North Rhine Westphalia re-

warded it as the “Commitment of theMonth”.The task is simple, the outcome im-pressive: with a 300-euro budget,each team is to create somethingnew, sustainable from something thatcan no longer be used. The creationsfrom the second stage were presentedby the vocational preparation coursesthe Coesfeld and Lüdinghausen Guild

Train furniture turnedinto chill-out zone AUTHOR Hartmut Levermann

SOURCE: Allgemeine Zeitung published on 20th May 2014

Press Review 37

LOGO

that’s how the team’s minds andhands worked together to turn an ex-isting shed with reclaimed wood intoa hut, wooden pallets became furni-ture, a fence was repurposed as a sup-port for a raised flower bed, old plas-tic containers were used as flowerpots and a bath tub as a garden pond.Costs: 273 euros.

The other teams also created uniquethings. The TBZ found itself in me-dieval times and for 220 euros turneda dented locker into a 1.90 mtr highgiant of a knight with fold-out barbe-cue. And the youngsters had hardlyany prior knowledge of metal work-ing, let alone of riveting. “They man-aged totally on their own”, so themaster craftsman, Detlef Kempken.The Coesfeld Guild got along with the

smallest budget of 140 euros only andworked old roller tables into a cafécounter. When placing the furniturethey realised that the wall did notmatch, so it promptly underwent aface lift with a fresh coat of pain. Theteam from the Lüdinghausen Guildcreated a chill-out zone using oldwagon seatings, which offered a pic-turesque panorama from the train’swindow. The four-man jury had a dif-ficult decision to make. In the end,the garden project was the winningentry.“In terms of rating, all teams wereclose. But Möbelbrücke of the Evan-gelical youth support managed to im-plement a large-scale project in ashort period of time with many partprojects. And most of it independent-ly”, is how Jens Hamann, spokesmanof Fiege Logistik, reasoned the deci-sion. For which of the three mainprizes the team will opt is still notknown. They can choose between acanoeing tour, a climbing tour or go-cart racing. The other participantswill share the runners-up position.

of Craftsmen, the Technology andProfessional Training Center Münster(TBZ) and Möbelbrücke gGmbHGreven of Evangelische JugendhilfeMünsterland, now at the StockumerAuditorium of the Coesfeld Guild ofCraftsmen.The title of the competition was theinitial catalyst. It triggered a construc-tive process in the groups. But evenmore so, as Ulrich Sokoll from Evan-gelische Jugendhilfe MöbelbrückeGreven told us about “his” boys: “Forthem it is a new chance to show whatthey can do. They identify with theproject’s idea and merged with it,found self-affirmation and experi-enced success.“Like Markus Wittich, who had toabandon his chosen profession as ametal worker for health reasons. Hesupplied his knowledge and dexterityand created with his own hands a“Smoker BBQ“ from old oil drumswhich was to be integrated into thecentral meeting point. The idea wasto bring the garden back to life withthe interior on a small budget. And

Simple task withimpressive results

The garden project convinced with many smaller part projects which were autonomously implemented.

FIEGE Logistik Holding Stiftung & Co. KG I Joan-Joseph-Fiege-Straße 1 I D-48268 GrevenTelephone: +49 2571 999-0 I Facsimile: +49 2571 999-888 I www.fiege.com