We call it Lollypop LoveHappy Endings A Destination Pets Helping People Protecting Animals

2009 and 2010 Biennial Report

L ollypop Farm, the Humane Society of Greater Rochester, has the reputation as one of the preeminent shelters in the United States. We earned that

reputation by continually asking ourselves difficult questions and pushing ourselves to find the answers. Questions like: “How can we find more homes?” “How do we ensure that all pets are spayed or neutered?” and “What can we do to make homeless animals more adoptable?” In these pages you’ll find answers to those questions in our variety of programs that were all designed to help people create and keep strong bonds with their pets. None of what we do would be possible without an incredibly supportive community, our generous donors, caring volunteers, committed board members, and dedicated staff. We are grateful to all for the part they play in making a better community for the animals.

Alice Calabrese, CAWAPresident and CEO

During the past two years, Lollypop Farm staff have responded to a number of high-profile cruelty cases. Of particular note is a recent case that involved

150 animals seized from a property in Riga and brought to the shelter. Such cases are an all too frequent occurrence. In the pages that follow, you will learn of two other animals in danger who were rescued by our cruelty investigators, treated at our veterinary clinic, and adopted to a loving home.

I complete my term as Board chair this June, privileged to have had the opportunity to work side by side with my Board colleagues, with the extremely talented and dedicated staff, and most importantly, for the animals. I look forward to another level of volunteer service to Lollypop Farm, whose daily operations—those that make the news and those that take place quietly every day—could not continue for another year if not for the generosity of every individual and group contribution. On their behalf, my sincere thanks. Christopher LinaresChairman of the Board

A Better Community for the Animals

Animals Benefit from Every Contribution

Executive Message

MissionLollypop Farm, the Humane Society of Greater Rochester, is committed to building lifelong bonds between people and animals through education, community outreach programs, and the prevention of cruelty.

VisionWe envision a time when our community celebrates the human-animal bond; embraces the mutual benefits therein; and treats all fellow beings with care, compassion, and respect.

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Fairport resident Janet Bolt credits Sadie, a Jack Russell Terrier she adopted in 2009, with keeping her healthy and active. Sadie was one of thousands of animals admitted to Lollypop Farm that year—as always, we take in every animal who is brought to our door. Although we see each one as an individual, our work requires us to view them through the perspective of numbers. In 2010, those numbers moved in the right direction overall: adoptions rose, while intake and euthanasia dropped. For these trends to continue, people in our community must spay and neuter their pets—just as we will keep our commitment to spaying and neutering every dog and cat who leaves the shelter.

Animal Care by the Numbers 2010 2009Animals admitted 11,234 11,368

Animals adopted 6,642 6,584

Live release rate 64.41% 63.78%

Adoptions at The Mall at 1,331 1,423 Greece Ridge adoption center, Pet$aver Health Pet Superstore adoption center, and PetSmart Henrietta adoption center

Cats adopted during Adopt-a-Cat Month (June) 442 358

Dogs adopted during Adopt-a-Dog Month (October) 156 166

Change in cat adoptions from prior year -1% +6%

Seniors-for-Seniors (fee-free) adoptions 320 229

Spay/neuter surgeries performed 5,770 5,860

Animals placed in foster care 1,507 1,076

From Homeless to “Home Sweet Home”

* View our complete Asilomar Animal Statistics for 2009 and 2010 at www.lollypop.org/asilomar.

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Janet Bolt with Sadie

Educational programs like Farm Camp (below), which offers fun, hands-on activities for children, help educate the next generation of pet owners and advocates for animals, while Lollypop Farm visitors of all ages learn about our operations through shelter tours. Assisting us in these programs are our Lollypop Educators and Junior Educators, experienced volunteers who have completed advanced training about the history and operations of the organization.

Humane Education by the Numbers 2010 2009Visitors receiving tours of Lollypop Farm 800 900

Children attending Farm Camp 330 348

Volunteer Lollypop Educators and Junior Educators 37 29

Girl Scout Junior Pet Care badges 500 640 and Brownie Animal Try-It badges earned

Sharing and Spreading Our Mission

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Lollypop Farm Camp

Lollypop Farm’s community outreach efforts include the Pet Peeves behavior helpline, a resource Dodie Dawley used in 2009 when her dog, Lacie, was playing roughly with her mother’s dog. (The pups are now best friends.) Whether teaching an adopter how to train his new puppy, easing a financial—or emotional—burden, enabling a cat owner to prevent another litter, or getting the word out about the wonderful animals available for adoption, our staff members and volunteers are helping to preserve the bonds between people and animals.

Community Outreach by the Numbers 2010 2009Children served by Reading Education

Assistance Dogs (R.E.A.D.) program 82 25

Person/dog teams enrolled in training classes 884 627

Spay/neuter surgeries performed for rescue groups and feral cat TNR groups 829 998

Spay Neuter Assistance Program (S.N.I.P.) vouchers distributed 1,530 1,487

Calls received by Pet Peeves helpline 751 836

Pet Assisted Therapy visits 380 371

People receiving Veterinary Pet Assistance services 97 75

Pet Loss Support group attendees 57 54

Pet of the Week appearances in print, TV, radio, and online outlets 988 1,040

Community events 22 27

Social media connections 13,000 7,500

Engaging Pet Owners and Lending a Hand

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Dodie Dawley with Lacie and Buffy

Mary Knapp with an adoptable kitten

Board of Directors

Fiscal Year 2009-2010 Officers Chairman of the Board, Christopher LinaresVice Chairman, Michael LeoneSecretary, Cheryl KelleyTreasurer, Donald O. Chesworth

Indispensible to the work we do at Lollypop Farm are volunteers like Mary Knapp, who lends a hand with our adoption program and Pet Peeves behavior helpline. You’ll find volunteers in all areas of the shelter—and beyond. They care for the animals, perform adoptions, bring their pets on Pet Assisted Therapy visits, work the front desk, pitch in at special events, assist customers at the gift shop, and help out in our offices.

Volunteers by the Numbers 2010 2009Volunteers 878 817

Total hours given by volunteers 46,864 43,579

Volunteers

John BartolottaM&T Bank

Paul Black, DVMMonroe Veterinary Associates

Martha BrittEastman Kodak Company

Donald O. ChesworthHarris, Chesworth, O’Brien, Johnstone, Welch & Leone, LLP

David Friedlander RPD Mounted Patrol

Steven HessFinger Lakes Clinical Research

Cheryl Kelley, DMD

Michael LeoneHarris, Chesworth, O’Brien, Johnstone, Welch & Leone, LLP

Christopher LinaresHickey Freeman

Laurie MarkNorthwest Savings Bank

Thomas G. Minigiello, Jr., CFPCrossbridge Financial Group

Amiel MokhiberAmiel’s Original Submarines

Patrick O’FlynnMonroe County Sheriff

Peter PapeThe Riverside Group

Tina PowerPAETEC Communications Inc.

Donald J. RileyMark IV Enterprises

Raymond C. SheaMonroe Community College

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Mary Knapp with an adoptable kitten

Educating Pet Owners and Arresting Offenders

Serving a population of about 900,000 people, our law enforcement officers have seen many cases like those involving Timber and Wiki (below). The two pit bulls were found abandoned last June—one in a covered garbage can and the other in a dumpster—discarded like trash. The young dogs were both severely emaciated. Our cruelty investigators brought them to Lollypop Farm’s veterinary clinic, where they received emergency treatment and began to recover.

Timber and Wiki’s owner turned herself in to police and later pleaded not guilty to animal cruelty. With the evidence our cruelty investigators were able to collect, however, she was convicted of four counts of animal cruelty. Both dogs, after much veterinary care and behavior training, are now each part of a loving family. Fortunately, the majority of the cases our officers handle can be solved simply by educating pet owners about proper care of their animals and then confirming that positive changes are made. Law Enforcement by the Numbers 2010 2009 Calls received by animal cruelty hotline 838 806Field visits made by officers 1,494 1,374

Animals surrendered or seized 327 152

Arrests made 34 14

Educational presentations made to community members 4 8

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Timber Wiki

“

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Bella

Angel

Jasmine and CoCo

Craig and Cindy Urciuoli

Lollypop Farm provides many programs essential to the Rochester community. … Through education and a visible presence, the care and respect allotted towards animals can be improved so they are no longer considered disposable and exploitable.

~ Cindy Urciuoli, Lollypop Farm supporter

since 1992, volunteer, and adopter.

Financial Information

38%

16%

3%

15%

6%

6%

16% Shelter

Veterinary Clinic

Farm

Law Enforcement

Other Programs

Management & General

Fundraising

3%

6%

Gifts, Donations, Special Events, In-kind & Current Bequests

Program Revnue

Net Gain on Investments

Restricted Gifts

United Way Designations

Interest & Dividends

43%

19%

17%

15%

3%3%

6%

ExpensesFY 2010

Support & RevenueFY 2010

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Support FY 2010 FY 2009

Gifts, Donations, Special Events, In-kind, and Current Bequests $2,560,964 $2,617,726

Restricted Gifts $913,259 $262,377

United Way Designations $195,879 $211,405

Total Support $3,670,102 $3,091,508

RevenueProgram Revenue $1,150,105 $1,083,606

Interest and Dividends $179,095 $256,592

Net Gain/(Loss) on Investments $1,017,592 ($1,412,693)

Total Revenue/(Loss) $2,346,792 ($72,495)

Total Support & Revenue $6,016,894 $3,019,013

Expenses: Program Services

Shelter $1,782,587 $1,804,858

Veterinary Clinic $748,929 $772,358

Farm $284,836 $275,371

Law Enforcement $276,521 $294,856

Other Programs $738,336 $673,743

Total Program Service Expenses $3,831,209 $3,821,186

Expenses: Supporting ServicesManagement and General $135,475 $269,882

Fundraising $768,925 $673,926

Total Supporting Service Expenses $904,400 $943,808

Total Expenses $4,735,609 $4,764,994 Change to Net Assets

from Operations $1,281,285 ($1,745,981)

Residual Bequests $84,442 $1,019,754

TOTAL CHANGE IN NET ASSETS $1,365,727 ($726,227)

© 2011 Lollypop Farm, Humane Society of Rochester and Monroe County PCA, Inc. Lollypop Farm is a registered trademark of the Humane Society of Rochester and Monroe County for the Prevention of Cruelty to Animals, Inc. All rights reserved.

Lollypop Farm, Humane Society of Greater Rochester

Main Shelter99 Victor Road, Fairport, NY 14450

Satellite Adoption CentersPetSmart, 790 Jeff erson Road, Henrietta, NYTh e Mall at Greece Ridge, 271 Greece Ridge Center Drive, Greece, NYPet$aver Healthy Pet Superstore, 1596 Ridge Road West, Greece, NY

General Information: (585) 223-1330

Animal Cruelty Hotline: (585) 223-6500

Pet Peeves Behavior Helpline: (585) 295-2999

info@lollypop.org

www.lollypop.org

Connect With Lollypop Farm

Photo credits: Cover, Alex Rees; Inside front cover, WalterColley.com and TheAnimalPortrait.com; Page 1, TheAnimalPortrait.com, Anne Marie DiMarsico, and Adrienne McHargue; Page 2, Kelley Hildmeyer; Page 3, Cynthia Welch; Page 4 and 5, Kim Reed; Page 6, Alex Rees; Page 7, Kim Reed; Page 8, TheAnimalPortrait.com; Inside back cover: Katina Antoniades, Cynthia Welch, and Adrienne McHargue; Back cover, Andrew Bloom and Adrienne McHargueLayout and Design: Victoria Brzustowicz/VictoriaBCreative.com