GameGon Technology Holdings, Ltd.

Lord of Ages

Confidential –GameGon Holdings Technology 2010The information contained in this document is solely for the partnership discussion and may be privileged and confidential and protected from disclosure. If the reader of this message is not the intended recipient, or an employee or agent responsible for delivering this message to the intended recipient, you are hereby notified that any dissemination, distribution or copying of this communication is strictly prohibited

Lord Of AgesMain Published at:

• www.lordofages.com• http://www.kongregate.com/games/LordOfAges/lord-of-ages• http://apps.facebook.com/lordofages

Lord of Ages: the start of SLG 3.0

- Win for users- Win for

publishers- Win for GameGon

Massively

appealing

More engagin

g

Higher monetiz

ation

Lord of Ages

• Easy to pickup• Fun even with

limited time• Robust quest

system

• Incentives to returning users

• Free-style equipment forging system

• Unique offsetting soldier types

SLG1.0

•Focusing on war strategy •Only appealing to the hard-core gamers •Example: Travian

SLG2.0

•Incorporating RPG elements •Example: Re Xue San Guo (热血三国）

SLG3.0

•More appealing to the mass audience • More personalization and socialization • Higher monetization• Example: Lord of Ages

• ~7x of average social game ARPPU

• Hundreds of items for purchase

• VIP system

Overview: Lord of Ages Developer: GameGon Technology Holdings, Ltd. Genre: Simulation Strategy, Kingdom Management MMO Implementation: Free-to-play, browser based Setting: Middle Ages theme Release Time: August, 2010 Target Audience:

Higher income users with fragmented time : play 10-30 minutes at a time, but able to spend money to quickly level up

New gamers to strategy MMO games: do not want to spend too much time climbing up steep learning curve but enjoy the management and strategy aspects more

For existing gamers of other games: not interested in complicated and time-consuming city building, but more interested in strategic battles

Key Game Elements ▪ City management: construct buildings , farms and other workshops to increase population and

production of food and resources ▪ Technology research and troop training: research into various technologies, train troops▪ War strategy: wage wars against strongholds or cities of other players to gain resources and

Heroes ▪ Rich game play mechanics, including: PvP, PvE and RvR

Gamer Benefits

Rich Game Play Sense of ownership and leadership Excitement from battles: either success or failure Bragging rights Hours of fun even if played alone

Flexible time commitment Schedule game tasks before stepping away and resume

later with projects completed and new resources produced

When time allows: hours of engaging game play and leveling

Partner Benefits

More money: About 7x average social game ARPPU

Never-down game operations Frequent iterating to keep game fresh and

sticky Engaging game play, which increases

visitor loyalty to partner’s site

LOA: Easy To Pick Up Easy to plan building map: removes the

complexity of planning where to place buildings, such as cottage/barracks/sawmill, etc.

No complicated tax rate adjustment, comforting/levy, production rate adjustment, etc.

LOA: view in the town

LOA: Fun even with Limited Time Queue up to 3 building projects at the same time Return to the game with

previously scheduled buildings completed and key resources increased

LOA: view in the town

LOA: Incentives for Returning Players Free daily single entry

to play Fortune Roulette, potential to earn rare and/or important resources

Holiday promotional gift packages to incentivize players

LOA: Simplified Army Building To recruit and train soldiers: recruiting soldiers at the main

UI or recruiting and training in the same building – Barracks To recruit heroes: attacking strongholds or building and

upgrading Inns

LOA: view inside of Barracks

Offsetting soldier types making it important to know opponent’s army composition and more fun to plan the battle strategically

Rich game mechanics PvP PvE RvR Hero PKing

Streaming of new contents Dueling or instance zones SNS elements Weekend and holiday special

quests Updates pushed out biweekly

LOA: More Engaging Battles

LOA: different type of heroes whose forces are offsetting each others’

全能型

LOA: view of the battlefield

Higher ARPU than average Actual implementations show 7x of

average social game ARPPU Various well designed in-game

monetization elements, ranging from resource purchasing to character and hero equipment enhancements

Unique VIP systems for faster leveling, resulting in higher monetization

LOA: Higher Monetization

LOA: Higher Monetization Hundreds of items that’s

closely tied to the game play, and are customizable to cater to user’s personalization needs

Around 100 items that users can buy, and more to come

Customizable Free-Style equipment forging system, the first of its kind in the industry

Well designed and balanced to enrich the fun of the game play, not taking it away

LOA: Business Terms

We are open to different ways to work together.

Some key business and operational factors to consider are: Business model Game operations Global communication/ marketing

committment Revenue share, license fee and/or

revenue guarantee Payment solutions

Global Business Development Contact

Jessica DaiManager-Partnership

Skype: vivi_ej

Thank you

Confidential – GameGon Technology 2010The information contained in this document is solely for the partnership discussion and may be privileged and confidential and protected from disclosure. If the reader of this message is not the intended recipient, or an employee or agent responsible for delivering this message to the intended recipient, you are hereby notified that any dissemination, distribution or copying of this communication is strictly prohibited