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LOVE KAMONPROJECT SMILE JAPAN/ スマイル計画 ( 25.10 - 23.12 )

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From your family to others!

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SMILE JAPAN / スマイル計画

This publication is accompanied with

“Smile Project/ スマイル計画” at Hong Kong

Baptist University, Kowloon, Hong Kong,

from 25 Oct through 23 Dec,2011.

Published by

Academy of Visual Arts

Hong Kong Baptist University

Published in

Oct, 2011 (first edition)

Designed by

Tony WONG

Printed by

Wy Lex Printing Company Limited

Copyright © 2011 Academy of Visusal Arts,

Hong Kong Baptist University

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Co

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ABOUT

ACTIVITY

SCHEDULE

PRODUCT

CONTACT

P.6-7

P.8-9

P.10-11

P.12-13

P.14-15

Designed by: Himyu WongThe Chinese University of Hong Kong

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With regard to the Great Earthquake

in Japan as well as its consequence

of nuclear crisis, the reconstruction

work becomes the talk of the world.

And, considering HK’s friendly rela-

tionship with Japan, we gradually feel

an urgent to help, not once-for-all, but

in long term.

Smile Project / スマイル計画 / 微笑計劃 is a cooperation between the

Academy of Visual Arts and Japanese

Culture Club. During Oct 25–Dec 23,

charity events and art exhibition will

be held in order to bridge people’s

hearts among different countires.

Through the project, we hope to bring

love and also financial assistance to

Japan. So, we greatly need your sup-

port in this new-born project.

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Kamon, a circle pattern, was tradition-

ally used by Japanese to represent

their family. They always use nature

as their inspiration in kamon deisgn.

Now, many parties use kamon as a

symbol of togetherness.

In this project, we use kamon as an in-

spiration. By inviting people to design

love kamon and sending their kamon

to Japan, their love and care will be

transformed into visual languages

which can be understood by every-

one in the world.

The logo of this project is inspired

by Sakura. Designer uses 3 petals to

resemble the red dot in the flag of Ja-

pan and also to form a smile at the

centre so as to represent the aim of

the project.

Ab

ou

t

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Handmade traditional

Japanese food, second-

hand CDs and books

will be sold in HKBU. Don’t

miss the chance of show-

ing your love at the same

time! Benefits will be sent

to East Japan as recon-

struction assistance.

1. Ch

ar

ity B

az

aa

r

Groups, including Japa-

nese Club, will perform

during the HKBU Interna-

tional Festival, helping us

to promote people’s un-

derstanding for Japanese

Culture. Donation boxes

will also be placed during

the festival.

2. Pe

rf

or

ma

nC

e

Designed by: Key ChowThe Hong Kong Polytechnic University

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Activity

Tennis and soccer balls

signed by world’s best-

ranking players, Canon

Limited Anniversary Collec-

tion, GIAN x 4A like Black

Figure with tee, etc, will

be featured to rasie money

for East Japan.

3. au

Ct

ion

During 10 to 23 Dec, the

Academy of Visual Arts,

our partner, will launch

an exhibition to draw

awareness towards the

311 incident of Japan. Dif-

ferent set of products like

t-shirt, poster, etc, will be

exhibited.

4. ar

t ex

hiB

itio

n

Designed by: Delfino ChowCity University of Hong Kong

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Dance performance Venue: 6/F podium

Joint Mini-concert Venue: OEE601

Newspaper-made bags workshop Venue: OEE601

Japanese flower arrangement Venue: LMC509

Japanese Tea CeremonyVenue: 6/F podium

Charity Bazaar Venue: 6/F podium

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25–28

NOV

DEC

OCT

1330

1230

1430

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Sch

edu

le

Closing ceremonyVenue: SCT503

Art ExhibitionVenue: 51 Kwun Tong Road, Academy of Visual Arts

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1630

1730

1800

1900

1530

1730

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The logo is inspired by

Sakura. Designer uses

3 petals to resemble the

red dot in the flag of

Japan and also to form a

smile at the centre so as

to represent the aim of

the project.

The logo is printed at the

front while the red dot of

Janpan’s flag is at the back.

With the sologan, “It’s time

to dress up!“, people can

relate both sides with each

other and get the aim of

the project.

1. Lo

go

2. t-s

hir

t

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Pro

du

ct

The patterns on the poster

are collected from part of

the participants from this

project. By doing this, out-

comes from the project can

be shown and more partici-

pants could be attracted to

join the project.

Participants can design

their own pattern on the

postcard to send their care

to Japan. Also, informa-

tion of this project is also

printed on so that promo-

tion can be held beyond

borders.

3. Po

st

er

4. Po

st

Ca

rd

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Choi Hung MTR彩虹地鐡站

B A1

A2

Ping Shek Estate坪石邨

Address:Gallery, Academy of Visual Arts, 51 Kwun Tong Road, Kowloon

Enquiries:+852 6385 4653/ ava@hkbu.edu.hk

Contact person:Project Assistant,Vicky Ho

Enquiries:www.ava.hkbu.edu.hk

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Co

ntact

Academy of Visual Arts視覺藝術院

Bus Terminus巴士總站

Special Thanks:

日本文化研究社Japanese Culture Club

四洲粒粒橙

在香港日本国総領事館Consulate-General of Japan in Hong Kong

MRT (HK) CO., Ltd.

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SMILE JAPAN / スマイル計画From your family to others!