lsa16: virtual reality - the local angle
TRANSCRIPT
Virtual Reality….The Early Innings
Christine Cline, VP Marketing – Retale
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a bonial.com company
Member of Bonial.com, Leader in Local Mobile Advertising
11 countries 1M+ Clients >22M mobile users
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a bonial.com company
The Premier Mobile Destination for Shopping
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Investing Early in New Technology
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Virtual Reality: Biggest Marketplace Disrupter Since Mobile
1 The Motley Fool
$30 billion
500 million
Headsets sold annually by 2025(vs. 2.5M sold in 2015)1
Virtual reality market by 20201
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Retail
3/15/2016
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Real Estate
3/15/2016
Source: LATimes
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Travel
3/15/2016
Source: VRScout
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Automotive
3/15/2016
Source: Fortune
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Retale’s Product Approach
Evaluate long term business opportunity vs. immediate ROI
Start with a prototype to test & learn
Invest further in product development as we know more and customer adoption increases
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Retale’s Virtual Reality Prototype
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Road Ahead for Virtual Reality – Our View
Potential to have the samedisruptive impact as mobile
Mass market penetrationwon’t happen over night
Gaming will be first,but more industries will come
Not too early to begin thinking about how your company could leverage virtual reality
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And if You’re Still Not Sold on the Power of Virtual Reality
Bonial Enterprises North America, Inc I 525 W. Monroe, Chicago, IL 60661 I T: 312-818-4511 I retale.com
a bonial.com company