p o r t f o l i oV I S U A L C O M M U N I C A T I O N S

Who the hell?

I‘m a design student!

luana maréchal

l u a n a f l o r e n t i n e m a r é c h a l

Hallo, Salut & Sawasdee!

This is (not) a dummy text. My name is Lu and I am studying

visual communications at the University of Pforzheim in Germa-

ny. My main subjects are ‘print‘ and ‘spatial communications‘.

but...who is Lu?

I love ...

Raspberry cake, singing along (although I don‘t know the lyrics),

whisky for special occasions, spontaneous decisions, the smell

of my apartment, tasty food, skiing, electrohiphopfunkstuff.

My Motto: For 99 No‘s - There Is ONE Yes!

Why do I greet you in three different languages?

That‘s a secret I will tell you face to face...

GRAPHIC DESIGN STUFF.

D E S K T O P P U B L I S H I N G ( D T P )S E C O N D S E M E S T E R

This is a Leporello of the poem ‘A Woman from Germany ‘ from Charles Bukowski. It is one of the few poems of Bukowski with a

quiet atmosphere.

T Y P O G R A P H Y I IS E C O N D S E M E S T E R

Create a logo for your own fashion label.I chose a famous asian phrase which everyone knows:

„Same same but different.“ What is the difference between an original and a copie? Chinese people don‘t make a difference - They call it ‚shānzhài‘ and the meaning is ‚an ongiong process‘.

Fashion is an ongiong process.

C O R P O R A T E D E S I G N + P H O T O I I I T H I R D S E M E S T E R

Create an ‘unplugged‘ corporate design for the Theatre of Pforzheim. The corporate is a mix of digital design and tra-ditional analogue printing techniques. I used scribbles of or-naments to create a festive mood without turning them into

kitsch.

T Y P O G R A P H Y I IS E C O N D S E M E S T E R

320 pieces of toasts.

The message: nobody eats // nobody is here

This installation is a criticism of our throwaway

culture.

M U L T I M E D I AT H I R D S E M E S T E R

Create a mobile APP which brings forward inter-cultural communication. I love food and I think cooking is a good way to bring people together. That‘s why I decided to create an APP which al-lows you to get connected with people in your

area. Meet them and have a dinner together.

SPATIALCOMMUNICATIONS.

S P A T I A L C O M M U N I C A T I O N ST H I R D S E M E S T E R

Si lent architecture - What does i t look l ike?My solut ion is a b ig cube, which t ransports the feel ing of a cathedral . People always stop talk ing and pause for a moment, when

they enter a huge bui ld ing.

widenessminimal istconstant

what means s i lence to you?

PUSH AND ANSWER WITHIN 20 SECONDS

CAMERA

EXHIBITION STAND

SEATING ACCOMMODATION

BASIC ELEMENT

“PLOTbox”“PLOTavan”

“PLOT�ory”

TELL US A FUNNY STORY ABOUT YOU.

WHICH KIND OF TRASH DO YOU

STORE AT HOME?

S P A T I A L C O M M U N I C A T I O N SF O U R T H S E M E S T E R

This pro ject is a cooperat ion with PLOT, a magazine for creat ive spaces. The task - create an event or a store to make PLOT more popular. My partner and I decided to redesign a caravan. The PLOTavan is a movable store, boombox and story boo-th. The PLOTbox has the form of the Plot ‚o‘ . I t is an element which can be used as a seat ing accommodat ion or exhib i t i-on stand. We also designed a g iveaway cal led PLOTka. I t is a vodka one-shot

conceptual ized for re lease part ies.

- WORK IN PROGRESS -

PUSH AND ANSWER WITHIN 20 SECONDS

CAMERA

EXHIBITION STAND

SEATING ACCOMMODATION

BASIC ELEMENT

“PLOTbox”“PLOTavan”

“PLOT�ory”

TELL US A FUNNY STORY ABOUT YOU.

WHICH KIND OF TRASH DO YOU

STORE AT HOME?

PUSH AND ANSWER WITHIN 20 SECONDS

CAMERA

EXHIBITION STAND

SEATING ACCOMMODATION

BASIC ELEMENT

“PLOTbox”“PLOTavan”

“PLOT�ory”

TELL US A FUNNY STORY ABOUT YOU.

WHICH KIND OF TRASH DO YOU

STORE AT HOME?

ILLUST RAT ION

PHOTOGRAPHY

+

LUANA MARÉCHALMAIL LUANA.MARECHAL@HOTMAIL .DE

M +49 176 625 45 915

DANKE.