Making Change Happen by Growing Yourself

ProfessionallyPaula Brand

MS, GCDF, JCTC, CPRWCareer Consultant

Brand Career Management

JCDC

GCDF

CERWMCC

ACRWCARW

TODAY’S AGENDATypes of credentialsCareer industry certification topicsCoaching programs (CDF vs.

GCDF)Assessments & certificationCommon characteristics of

programsFactors & benefits to consider Review - Q & A

TYPES OF CREDENTIALSDesignationsex. NCDA Master Career SpecialistEducational/Training Programsex. conference, webinar, other edu.Formal Certificationsex. GCDF, CPRW, SPHR, PMPMaster Trainer Certifications – ex.

GCDFi

CERTIFICATION TOPICSRésumé writing Career coachingAssessments Job search/Workforce developmentSocial media/BrandingSpecialty areas (offenders, federal

job search, executive/leadership)

COACHING ORGS & CERTSICF – ACC, MCC, PCCICCI – CMA, CMP, CMFThe Academies – CCMC, CELDC,

CBBSCCCE – BCC, DCC, GCDFOther national organizations offering

certifications (JCTC/JCDC – CPADN, CPCC - PARW/CC, CWDP – NAWDP)

* no one org. regulates all coaching certs

International Coach Fed.ACC - 0-3 years, $100-600 PCC - 0-3 years, $300-8753 paths – all req. cert./training, test, coaching exp.(with clients/with mentor), 4 – 14 wk. reviewMCC - 4+ yrs., 2500 hrs./35 clients (2 rec.), test

and 10/hrs. w/ mentor coach* Membership not required - rates vary* Fees do not include training program* Renewal for all 3 – Every 3 yrs., $175-275, renewal app./docs., cont. ed. req.

Inst. of Career Cert. Int’l.CMA – 3 yrs./2yrs. 10 comps., renewal/5

yrs. , $150/225 plus annual fee $50/75CMP – 8 yrs./4 yrs. , 17 comps., renewal/5

yrs. , $365/275 plus annual fee $115/75CMF – 12 yrs./6yrs., 22 comp., $520/410

annual fee $175/125ALL three - 4-6 wk. review, Strategic

Alliance membership rates, submit app./docs/portfolio, no test

The AcademiesCCMC – $2897-5895 (dep. on grp.

vs. ind.) and specialty area, 30 hrs. in 15 wks. by phone, 2 hr. calls, disc. available

CELDC - $2597 (lower), 12 wks. long, 5 mentor call req. unless you hold ICF certs., teleseminar/webinar formats

CBBSC - $2997, 22 hrs. total (1.5 each class), 15 classes, teleseminar/webinar formats

All three - count for ICF hours, renewal

Center for Credentialing & Edu*CCE is a certifying organization (under NBCC)

BCC - $149-249 app. fee, various methods – all req. proof of edu., approved coach trg (30-120 hrs.), previous coach exp. (30-2500hrs.) & exam. Renewal/5 yrs., 100 hrs. cont. edu, $40

DCC (DCF gone) – class $349-399, Req. MS + LPC/NCC. 3 approved providers, 15 hrs. (2 day) course, 6 wk. review, $100 app. fee. Renewal/5 yrs., 20 hrs. of cont. ed.

GCDF - $100 app. fee., various formats & multiple providers. Renewal/5 yrs. -75hrs.

CDF vs. GCDFAttend Career Development

Facilitator (CDF)training by approved vendor ($900-$1500)

Apply to Center for Credentialing & Education (CCE) to obtain your GCDF designation (application fee)

Training is offered in various formats and locations - see NCDA.org for schedule

MORE CERTS & NAT’L ORGSJCTC/JCDC – CPAN, $895, 3 full days,

regional and int’l. locations, no renewalCPCC - PARW/CC, $1195 inc. materials

and exam, self-paced, 6 modules. 8-12 wks. likely but must be done in 1 yr.

CWDP – NAWDP, $75/175, edu./exp. req., doc. 10 comps., 2 refs., 4 spec. (youth, mgmt., job seeker, bus/emp.). Renewal/3 yrs. , 60 hrs. cont. edu, docs., fees

ASSESSMENT CONSIDERATIONS

Who is approved to certify?Are you eligible or certified to

administer?To groups or individuals?To purchase/to sell?Always do your homework

(ethics involved, always take yourself, etc.)

ASSESSMENTSCPP offers many including: Strong Interest Inventory (SII)Myers Briggs Type Indicator (MBTI )Strengths Finder – Gallup Certified

Strengths Coach 1) Successful Strengths Coaching2) Accelerated Strengths Coaching

DiSC - many authorized providersSelf Directed Search (SDS),Holland, no

cert.

COMMON CHARACTERISTICSInitial application (with fee)Continuing educationRenewal process (with fee)Membership in organizationCode of EthicsMore fees to re-take/extend

FACTORS TO CONSIDERDo your research & know your learning style

What is the format?What is your current levelof experience?Where is your skills gap?

MORE FACTORS TO CONSIDERWho is your target audience?Who offers the training?

An organization or personFounder/Current trainersReputation/ReachResources offered

What will is the total cost? ROI?

BENEFITS OF CERTIFICATIONSGain credibilityLearn new skills Stay cutting edgeFaster than a degreeDistinguish yourself/brand yourselfAlign with experts in the industryLearn about new organizations/resourcesLearn and network with others

POSSIBLE BENEFITSIf applicable for the certification program:

Display adherence to ethical codesEarn continuing education hoursGet added to directoriesMeet employer criteria

REVIEW CONSIDER and RESEARCHYour goals, current knowledge & exp.Your audience and training contentFormat, length, cost, ROIRequirements –maintaining credential,

membership, etc.Training provider – reputation, references,

reach

1) www.coachcertifications.com – for coaching2) www.Allcertifications.com – for all careers

3) The Essential Guide to Career Certifications by Paula Brand & Shahrzad Arasteh www.paulabrand.com/the-guide

4)http://www.ncda.org/aws/NCDA/pt/sp/facilitator_overview - about CDF & calendar of training offered

QUESTIONS?Thank you for attending!

Contact me:paula@paulabrand.com443-254-8173

Find me online:www.paulabrand.com LinkedIn.com/in/paulabrandcareersTwitter.com/brandcareermgmtFacebook.com/BrandCareerManagement