MAY 2016

Mad for

MILLENNIALS3 HOT Gen Y-Approved Trends

5 NEW Ways to Earn Their Loyalty

EB’s Exclusive “ECPs+Millennials”

Research Results

A R E YO U A

M AT C H M A K E R?

Expert skin tone + hair color ftting guide

T H E T R U N K S H O W

Reimagined with hashtags + donutsneubau model Paul from Silhouette

56 EyecareBus iness .com May 2016

(Top to bottom) Flyer from

SPY Optic is an attitude-meets-

performance wrap with a Happy

Lens for an improved outlook.

McQ style MQ00228 from Kering

is a double-bar acetate aviator

with a transparent frame front in

misty gray-green. KLiiK Denmark

style 657 from Westgroupe is

a rectangle with a fne wire mesh

look sculpted into crystal acetate.

The lightweight Carrera style 115/S

from Saflo in matte black has

a nearly fat front with an

architectural brow bar.

T E C H N O .

This digital generation craves tech connections—and they expect their specs to have a touch of techno-cool.

84 EyecareBus iness .com May 2016

O P T I - S H O P P E R

EYEOSeyeOs | Gwyneth | Mazzucchelli Zyl |

52/17-135 | Starry Night, Purple Haze,

Dirty Martini | Women

INFO: 800-625-1880, EYEOSEYEWEAR.COM

DOLABANY EYEWEARPlume Paris | Bangor | Stainless Steel |

52/19-140 | M.Black, M.Navy, M.Brown |

Women

INFO: 800-688-7661,

DOLABANYEYEWEAR.COM

SILVER DOLLAR OPTICALCafé Lunettes | Café 3230 | Stainless Steel,

TR-90 | 52/18-140 | Mint, Orchid, Black Cherry |

Women

INFO: 800-962-3200,

SILVERDOLLAROPTICAL.COM

â THE CLASSIC CHECK

Luxottica introduces The Regent Collection,

Burberry’s Spring/Summer 2016 collection of three

sunwear and two optical styles for women. Burberry’s

global fagship store at 121 Regent St. in London,

housing digital innovation as well as Grade II archi-

tecture, served as inspiration for the collection.

Frames in the collection feature Burberry’s clas-

sic check design in three diferent ways: debossed

brushed check on metal created via a stamping

process, gradient-raised check detailing created

from a 3D-rendered mold for a contemporary

graphic efect, and all-over raised check. The color

palette includes Parade Red, Tofee, Classic Black,

and Tortoise, as well as gradient-efect Pale Rose

and Trench, in frosted matte translucent acetate,

brushed, and shiny metal. Suggested retail pricing

starts at $245. INFO: CUSTOMERSERVICE@US.LUXOTTICA.COM,

LUXOTTICA.COM ç SPRING HAS SPRUNG

Evatik SUN from Westgroupe adds six new

frames to its collection this spring. Two sleek

stainless steel aviator styles and four trendy

handcrafted acetate styles feature subtle

branding on the temple tips. The sunglasses

also feature spring hinges, aiming to provide

greater comfort for everyday use. The new sun-

glasses are a base 6, allowing for easy adaption

to prescription lenses. 

Model E-1047 (pictured) ofers a stainless

steel front with acetate temple pieces and a

double brow bar; available in size 57/15-145.

The color palette for the new styles includes

timeless shades like Tortoise and Chrome Black.

Suggested retail price is $220. INFO: 855-455-0042, WESTGROUPE.COM