magazine cover and film poster analysis

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  • 7/29/2019 Magazine Cover and Film Poster Analysis'

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    Cover Analysis 1The title of the magazine is Empire, a

    very popular movie magazine; we know

    this because of how the cover photo

    blocks out some of the letters in the

    title, suggesting that the magazine is so

    well known that they can get away with

    hiding the title as everyone will know

    what it says. The colour scheme for the

    whole cover is red, white and blue, so

    the title stands out as it is written in

    white.

    This particular issue appears to be an

    action and superhero special- it doesnt

    state this anywhere as some magazines

    do, but we can tell from how into the

    theme the cover is- everyone other film

    listed on the cover is action or

    superhero related such as Sucker

    Punch and The Amazing Spiderman.

    The main cover image is of Captain

    America, a well-known comic book

    superhero character. He is stood in the

    direct centre of the cover, looking

    directly into the camera- this adds a

    connection between him and the

    consumer of the magazine, making

    them want to buy it more as they feel

    connected to it. He is wearing his typical Captain America clothes, which is what makes him so recognisable,

    despite the fact that the main cover line simply states Captain America in bold capital letters. As I said earlier,

    the colour scheme for the cover is red, white and blue, as they are the patriotic colours of the superhero,

    however there are certain parts that are written in bright yellow to capture the attention and make the

    colours stand out more. The background shows an American flag which looks like it has been burnt in places.

    This adds texture to the cover though.

    The strapline reads Magazine of the Year- and since the strapline is at the top of the magazine, it catches the

    consumers attention, making them want to buy the magazine. The date line is placed within the M of the

    word Empire. This is quite an interesting use of placement. The bar code has been placed in the bottom right

    if the page, rotated at an odd angle, making there more room on the cover.

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    Cover Analysis 2

    This time I have chosen to look at a Total Film

    magazine rather than Empire. Again the title is so

    well known that they can get away with hiding

    some of the writing behind the main cover image.

    The cover image shows Leonardo Di Caprio in the

    film inception. It shows an actual image of him

    from within the film, as he walks looking shocked.

    Showing an image from the movie itself gives theconsumer of the magazine a little taste of the

    movie, encouraging them to buy the magazine to

    see more, or even go see the movie. Inception is

    quite science fiction, as it is about travelling into

    each- others dreams and altering them to control

    them. There is a particular scene where within a

    dream a girl managed to manipulate a street to

    lift off the ground at a right angle and sit above

    the other end of the street- Total Film has used

    the idea behind this scene to create the title for

    this issue, building it out of bird eye views of

    buildings. We can see that the whole top half of

    the cover is filled with buildings, but particular

    buildings are made to look higher up thus

    standing out- these buildings become the words

    total film. This also gives the magazine a science

    fiction effect as it almost looks like a circuit

    board.

    The strap line of this particular issue reads The Mind-Blowing Issue in bright red capital letters, capturing the

    consumers attention; this is also a play on words as Inception is all about entering the mind. The cover line of

    this issue reads Inception- inside the ultimate head trip, in the very centre of the page, in big bold letters.

    Since the plot of the movie is very structured, and precise, the layout of the cover also is- the cover image in

    the very centre, the cover line is centred and everything else balanced on either side. The less important

    coverlines are also centred into a list down the middle of the page. More cover lines at the side of the page

    are also balanced. The plus symbol indicates that this magazine will provide more for you as a consumer than

    any other magazine. Like every other magazine it has a barcode and date line. The barcode is at the bottom

    right of the cover where it tends to be in most magazines. The date line spread across underneath the title.

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    Cover Analysis 3Again I have looked at Empire magazine, this

    issue doesnt appear to be pinpointed to one

    particular genre of movie though unlike the last

    two I have analysed. The main cover image for

    this issue is of Daniel Craig for the newest Bond

    film Skyfall. We see him stand in the classic

    Bond pose holding a small gun, looking directly

    into the camera. His head covers the P in the

    word Empire, again suggesting that the

    magazine is very well known. The cover line

    reads Skyfall in big white bold letters with the

    words Bond. Back In Business underneath is

    smaller letters. This captures the consumers

    attention as the white letters stand out against

    his black suit. They also featured an article on

    50 years of 007 so any James Bond Fans will

    want this issue.

    The colour scheme for this issue is red, white

    and black, with odd bits in a metallic gold

    colour. Keeping the colour scheme very simple

    makes the cover almost sophisticated, reaching

    their chosen audience who are more than likely

    adults considering their chosen cover film is a

    James Bond film.

    They have edited on images of bullet holes in

    glass on top of the cover, making it appear like

    it has been shot at.

    There are quite a few other cover photos on this issue- behind the photo of Daniel Craig, in what looks like a

    film strip we have an image from the movie The Avengers on one side, and on the other a photo from

    Anchorman. These help illustrate the other cover lines explaining how they have articles for these inside.

    There are also five photos of all the previous James Bonds along the bottom, also helping to illustrate the

    main article inside about 50 years of 007.

    Again the dateline has been placed within the M of Empire, but this time, the barcode has been placed on

    its side halfway up the page, which is quite an odd placement for this.

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    Poster analysis 1

    Here is the teaser poster for the film

    Sinister. Teaser posters are important so

    that they capture the audiences attention

    and make them want to see the film, without

    actually giving the plot away.

    They tend to have very dull, muted colours,

    nothing bright, like this poster, where the

    colour scheme is black, white and red. Theseare typical colours when it comes to the

    horror genre, as the black and white

    symbolises the connection between good and

    evil, and the red represents blood.

    In this poster we can see a girl walking along

    next to a wall, dragging her hands along. We

    dont know who she is as she is facing away

    from the camera with her hair hiding her

    face. Where she drags her hand along, bloodis left on the wall, which drips down to show

    a scary face. On the floor there are what

    appear to be wires or old film.

    I like how textured the background is with all

    its cracks- the cracks could symbolise how

    she is falling apart, or how everything in

    general is falling apart because of the events

    occurring.

    The poster says From the producers of

    Paranormal Activity and Insidious. It does

    this as it knows these films were very successful in the horror genre, and by showing this they are enticing the

    audience to watch this film. Even the title Sinister is scary, as it is a word used to describe evil things. It is

    written in a ghostly black font that fades a little and smudges down the screen.

    At the bottom of the screen are all the production details, as well as the distribution companys details. If you

    look closely you can see a Facebook and twitter logo, this shows how social media has now become very

    important in part of the distribution and feedback on a film.

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    Poster analysis 2Here is the poster for the horror film Drag

    me to hell. I really like this poster as it

    almost physically shows what happens in the

    film as what we see is her being Dragged to

    hell. Despite showing us this we still dont

    actually know what goes on in the plot of the

    movie.

    We see a blonde girl throwing her head back

    as she screams whilst being pulled down into

    flames by what looks like demon hands as

    the skin is all burnt and the finger nails more

    like claws. The girl looks very normal though

    which is weird, as she has nice clothes on,

    jewellery and looks like she is a pretty girl

    with her long blonde hair. Of course, they

    could be playing with the stereotype of

    blonde girls being dumb, hence she is being

    dragged to hell. She is indeed being

    dragged as it looks like she is being pulled

    against her will. Even the writing on the

    poster tells us that she has a bright future,

    but in 3 days she is going to hell. This shocks

    the audience.

    The background of the image shows a dark

    stormy sky and two houses- one looking neat

    with its lights on, one looking dark and

    abandoned- could these be important to the

    plot of the film?

    Even a scratched texture has been layered on top of the poster, adding even more depth. The background has

    been desaturated, so that the flames in the front stand out even more than normal, showing just how

    important the idea of hell is to the plot of the story. We assume the flames represent hell as flames are a

    symbol connected to the idea of the burning fiery pit where people are doomed to spend eternity.

    The white title stands out against all the other colours going on in the image; however the production details

    are in an orange colour, blending into the flames.

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    Poster analysis 3

    Here is the poster for the movie Insidious. The plot of the film is a boy whos soul wanders into a different

    realm while he sleeps and gets trapped, in the meantime, loads of ghosts and spirits are trying to take over his

    body and use him as a puppet. This poster shows the boy staring into the camera almost reaching the

    audience- however, his eyes have been scratched over, almost suggesting that hes not all there or that hes

    only a puppet- as It makes him not seem as real.

    Other than the boy, at first glance the poster seems quite normal, until you concentrate on the top left

    window and notice a creepy silhouette holding its arm out. Again on this poster the colours have been quite

    muted, just as they seem to be on every other horror poster.

    What I like about this poster compared to the last two I have analysed is the way it has shown a review- So

    scary I was whimpering in sheer terror. It has also been rated five stars. I think by giving a review on the

    poster it will help convince people to go see the movie, especially if it is a good review like this.

    The tagline of the movie reads its not the house that is haunted which helps the audience to understand the

    story without giving too much of the plot away.

    Like all other posters it has its production and distribution details really small at the bottom.