magazine planning2
TRANSCRIPT
Magazine Planning
My target audience
My target audience is 14-18+, this as a result of the content of the magazine. My magazine will contain generally teenage topics that will appeal to both males and
females. Seeing as I am a teenager myself I will be able to give a more realistic representation. My magazine will have an urban style mostly focusing on current
hip hop and R&B, however this doesn’t mean I will neglect other genres or times of music as my magazine will cater to all teens preferences.
Genre/Style of magazine
My magazine will have an urban style mostly focusing on current hip hop and R&B, however this doesn’t mean I will neglect other genres or
times of music as my magazine will cater to all teens preferences.
Publishing
I plan to roll out an issue every month, however this may change through the reception it receives. The first 3 issues will start at an initial price of £1.20 as a special
promotional price in order to attract new audiences, however its price will rise to £1.70 following the 3 initial issues. Taking into account my magazines direction Bauer
media group would be the best and most appropriate publish my magazine. They reach a large audience specifically that of young people, which is my target audience.
They also work in the mainstream market which is where I see my magazine being placed.
Magazine designMy magazine will have a unique
aesthetic, but it will have similarities to other urban music
magazines like XXL and Vibe. I don’t plan to oversaturate the
front page with text and an abundance of pictures, instead I will make the topic/feature the centre of the magazines focus.
Also I believe a simpler approach will appeal to my target
demographic rather than one that uses puffs and graphic
features extensively.
First edition
I plan to feature an upcoming artist on the first issue do create a buzz and awareness of my magazine which will include an exclusive feature length article. I have chosen
this specific artist as they embody the spirit and genre of the magazine. Magazine will appeal to my target audience as it will be produced in a new unique way not familiar
to urban music magazines. This will appeal the ever growing diverse teenager audience who crave for unconventional quality material.
Content
The magazines content will consist of feature articles, interviews with mainstream and upcoming artist, and news on events that happened
during the week. The magazine reports on trends in fashion, music, art and design, race, technology, sports and video games with a focus on
niche cultures such as street wear, sneaker culture and hip-hop.