Magazine Research – common conventions

Talia Smith

By looking at the primary evidence of different magazines I have performed inductive research and discovered successful magazines have fonts and colour schemes that represent the chosen genre of the magazine.

This magazine is aimed at teenage girls so representsthe stereotype by using pink as the main colour and contains cover lines that the chosen audience would be interested in to lure them in to buying the product.

This school magazine has a neutralbackground and is basic and formal which would imply it is aimed at parents and is a magazinewith the purpose to inform and promote what the schoolis doing, not a magazine aimed at students as it is too formal and wouldn’t appeal to the age group successfully.

Inductive Research

The magazine would have all the successful conventions such as a selling line and lures, which would show what the magazine contains for example in a form of quotes from stories making the prospective audience want to read more.

The Masthead should be bold and be the most eye catching text on the page like the following magazines:

Images need to relate to the genre and content

‘Official’ makes it seem exclusive and factual, making people want to read the review.

Plug, making you want to buy it

Convenient selling information

Main Image

For the cover to be successful the main image should be taken correctly using the rule of thirds.

Secondary evidence can tell us things about how magazines sell and why people buy them, such as this data showing the percentage of people who read magazines