magento enterprise vs. community: worth the upgrade?
TRANSCRIPT
Magento
Enterprise
Magento
Community vs.
Is Magento
Enterprise
superior to their
Community
platform? Let’s
dig in and find
out…
If you want to take full advantage of your online channel, Magento is the
complete ecommerce solution for you. But which Edition should you get?
Community is tempting, but is it right for your business?
Community is great for:
• small businesses
• breaking into ecommerce
• getting started with Magento
But, it’s not as flexible as Enterprise
can be
Community is free to download, but:
• there are some limitations
• these grow over time
• can cause issues for users and
sales
These obstacles limit your site’s
potential
With a lot of extra features, the
Magento Enterprise Edition is
unbelievably flexible, versatile, and
robust. Let’s take a look at some of
the best features Magento Enterprise
has to offer:
These features can lead to a
better ROI, increased conversions, better user
experience, and more!
Segment
Customers:
Rich Merchandising Suite (RMS)
Segment your customers into groups
Market directly to their interests
Show them other products that will interest them
Restrict your catalog to specific segments for
limited time sales events/private sales
Rule-based Up-sells and Cross-sells
Product associations are easier and more efficient
Allows you to maximize your time and effort by using
rules
Encourages additional purchases through up-sells, cross-sells, and related products based on product
selections
Maximize
Purchases:
Customer
Contact:
Automated Email Marketing Reminders
Email reminders customized and configured to customers’
individual wish lists or abandoned carts
Helps to influence purchasing decisions for the better
Faster
Loading:
Advanced Caching
Not available with Community, but included with
Enterprise
Helps your pages load faster and more efficiently
Decreases load time significantly
Efficient
Indexing:
Indexing
Methods for indexing your products are more
efficient
Easier to rewrite your URLs
Advanced search is improved – customers
can find items more easily than ever
Return
Customers:
Persistent Shopping
Customers have an easier time purchasing from
you
Carts and wish lists will be saved between
browsing sessions
Allows customers to return to their session
without logging in again
When implemented correctly, you
can enjoy better security with
Enterprise. The Magento Secure
Payment Bridge is PA-DSS certified,
enabling merchants to attain PCI
compliance easier and more
efficiently.
Protected
Payments:
Secure Transactions
Powerful peace of mind when coupled with the
payment bridge
Customers can shop securely and safely
Information is protected should they choose to
save their credit card information for future
transactions
Safe
Data:
Better Encryption
Your customer’s data is safe and secure
Increased encryption algorithms mean your site’s
security is top-notch
Enterprise is built specifically with the flexibility to
scale and expand along with your business.
You have more tools at your disposal to attract
more traffic, engage shoppers, drive conversions,
and delight your customers!
You can’t go wrong
with more freedom
in the look, feel,
and functionality of
your site!
Want to kick your ecommerce site
into high gear with Magento
Enterprise? We can help! At
ParadoxLabs, we are committed
to not only building better
websites, but building better
businesses.
Stop by and say hi!To read the whole post about
Magento Enterprise vs. Community,
click here