INTRODUCTIONE-Shop

Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser.

An online shop evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or shopping center.

English entrepreneur Michael Aldrich invented online shopping in 1979.

The largest of these online retailing corporations are Alibaba, Amazon.com, and eBay

Amazon.com launched its online shopping site in 1995 and eBay was also introduced in 1995. Alibaba's sites Taobao and Tmall were launched in 2003 and 2008, respectively.

How to Know If You Should Choose Magento or WordPress for eCommerce?

• Often, people could not arrive at the ultimate selection from WordPress and Magento for their website development need.

• On the surface, the two platforms may seem similar. They both are highly customizable, are very SEO friendly, can be extensively themed, and feature a strong online support community.

• In addition, of course, they are both essentially content management systems, enabling you to add, modify, and manage your content in a simple yet effective manner. However, the differences become apparent when you examine their core purpose.

WordPress = eCommerce Solution

• WordPress is a popular open source publishing tool and content management system.

• Upwards of 17% of the Web, or over 60 million websites, is powered by WordPress.

• Even eBay Inc., which owns Magento, uses it to publish their blog.

• It is notable for featuring a plug-in architecture and template system in addition to being very user friendly

• WordPress can be extended to support some basic eCommerce functionality through a number of third party plugins.

Magento = eCommerce Solution

• Like WordPress, Magento is built on open source technology.

• It is a feature-rich eCommerce platform trusted by more than 150,000 online retailers, including some of the world’s leading brands

• Magento offers a level of functionality and customizability that provides merchants with the flexibility and control to create online stores that fit their business needs

• Magento’s CMS facilities also support the creation of complex content pages, version control, and menus – much like WordPress.

• Magento support powerful features like marketing, multi-store management, mobile commerce, business reports, search engine optimization, and catalogue-management tools.

Culmination• It is clear that Magento was developed specifically for

eCommerce. Its functionality overall is tailored towards a business structure and selling online.

• If your goal is to sell products, then using Magento is highly recommended.

• If the purpose of your website is primarily to post content or blog, and you don’t expect to offer for sale more than twenty different products, then WordPress may be an acceptable choice.

• Magento is also more secure than using WordPress third party plugins.

• If your business is growing, or if you want to support its growth, then Magento should be your platform of choice. Magento is the WordPress of eCommerce.

That’s All for the Presentation