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1 Investors are increasingly looking for new ways to find opportunities away from the relatively crowded prime markets in Europe’s top cities. This paper examines whether innovation is one metric for finding such lesser- known opportunities. Historically, science technology, engineering and mathematics – bound together under the acronym STEM – have been at the forefront of all the major industrial revolutions from the invention of Watt’s steam engine in the UK in the 18th century to the digital age (computers, internet, mobile phones) which is in full swing today. One way to forecast future growth spots, therefore, is to measure innovation. To this end, we have analysed data from the European Patent Office (“EPO”) . The fruits of innovation tend to be delivered over a relatively long time horizon, so we believe this data sheds light on the long-term growth prospects of Europe. Magnify: Investment opportunities in Europe’s innovation hotspots Executive summary Mapping innovation offers a new way of finding opportunities away from crowded prime markets in Europe’s top cities Technological advances drive economic expansion and thus real estate demand Innovation shows positive correlation with rental growth Germany leads the way in continental Europe Science parks drive innovation in the UK, offering opportunities in out-of-town office investment Good value innovation hotspots include Eindhoven, Stuttgart and Gloucester 185,885 patents filed in Europe over 3 years 40 % of patents filed in Germany 36 % of UK patents come from science parks 1 The EPO administers the European Patent Convention, which covers both the EU member states and a number of other jurisdictions, notably Switzerland and Norway. Fig 1: European patent applications highlight innovation hotspots Source: EPO, QS University Rankings, M&G Real Estate. Red areas highlight the strongest zones of innovation and green dots represent the major STEM universities.

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Page 1: Magnify - ULI Europe · Magnify: Investment ... Bolonga Århus Gothenburg Guildford Stockholm Frankfurt am Main Düsseldorf Cambridge ... This is particularly so for the Eindhoven

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Investors are increasingly looking for new ways to find opportunities away from the relatively crowded prime markets in Europe’s top cities. This paper examines whether innovation is one metric for finding such lesser-known opportunities.

Historically, science technology, engineering and mathematics – bound together under the acronym STEM – have been at the forefront of all the major industrial revolutions from the invention of Watt’s steam engine in the UK in the 18th century to the digital age (computers, internet, mobile phones) which is in full swing today.

One way to forecast future growth spots, therefore, is to measure innovation. To this end, we have analysed data from the European Patent Office (“EPO”) . The fruits of innovation tend to be delivered over a relatively long time horizon, so we believe this data sheds light on the long-term growth prospects of Europe.

Magnify: Investment opportunities in Europe’s innovation hotspots

Executive summary• Mapping innovation offers a new way of

finding opportunities away from crowded prime markets in Europe’s top cities

• Technological advances drive economic expansion and thus real estate demand

• Innovation shows positive correlation with rental growth

• Germany leads the way in continental Europe

• Science parks drive innovation in the UK, offering opportunities in out-of-town office investment

• Good value innovation hotspots include Eindhoven, Stuttgart and Gloucester

185,885patents filed in Europe over 3 years

40%of patents filed in Germany

36%of UK patents come from science parks

1 The EPO administers the European Patent Convention, which covers both the EU member states and a number of other jurisdictions, notably Switzerland and Norway.

Fig 1: European patent applications highlight innovation hotspots

Source: EPO, QS University Rankings, M&G Real Estate. Red areas highlight the strongest zones of innovation and green dots represent the major STEM universities.

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When adjusted for working age population however, Germany loses the top position and moves into fourth place behind the smaller countries of Switzerland, Finland and Sweden.

Fig 2: Germany in the lead

5,000

15,000

20,000

10,000

25,000

0

2010 2011 2012

Pate

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r

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pa

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wit

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pat

ents

Companies with 100+ patents (number)

Germany

United Kingdom

France

Switzerla

nd

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Sweden Ita

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Finland

Belgium

Austria

Denmark

Spain

Ireland

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mbourg

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Portugal

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Source: EPO

Fig 3: R&D spend fuels innovation

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R&

D s

pen

d (%

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GD

P) Switzerland

Finland Sweden

Germany

Netherlands

Denmark

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France Belgium

Ireland

Italy

Norway

Spain

Portugal UnitedKingdom

Patents per 10,000 workers

255 10 15 200

Source: EPO, Eurostat

On a per capita basis, countries that spend a higher proportion of national income on R&D tend to file more patents. Therefore, policies that encourage R&D spending are likely to increase the stock of intellectual property and long-term economic growth prospects.

Germany still scores relatively highly in this regard, supporting its status as the key centre of European innovation. One particular reason for this strength relates to the number of technical universities along Europe’s innovation “backbone” (marked by green dots in Fig 1). Mittelstand companies have a strong culture of collaboration with university scientists and engineers in developing new technologies which drive their growth.

Other hotspots – unsurprisingly – include some of Europe’s largest cities such as Paris, London and the Nordic capitals. Although this is likely to be of less interest to investors trying to spot off-the-beaten-track opportunities, it follows that R&D tends to take place where people work, and people tend to work close to where they live. However, it is worth noting that the large Spanish and Italian cities of Madrid, Barcelona, Rome and Naples make only a limited impression on the map.

Germany leads the way

Between 2010 and 2012 (the most recent years for which data is available) a total of 185,885 patents were filed with the EPO, of which 166,471 were accompanied by an address. Mapping these coordinates shows a highly innovative region spanning from the Netherlands and Belgium down through the western side of Germany to northern Switzerland. The strength of research and development (R&D) activity in this area suggests that it will provide an essential pillar for Europe’s economy over the coming years and decades.

What drives this innovative “backbone” in Europe is the Mittelstand, the collection of small to medium sized enterprises that focus on innovative and high-value manufactured products, which occupy niche market leadership positions in numerous segments in the world. In Germany alone, the Mittelstand employs approximately 70% of all employees in the private sector. The Rhine-Neckar region (home to companies such as BASF and SAP and also considered to be Europe’s Silicon valley) and the Ruhr region (the former heavy industrial area) stand out as particularly strong regions of activity.

Germany accounted for 40% of European patents filed over the studied time period (2010-2012) overall, way ahead of the 15% of its nearest rival, France.

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Fig 5: Innovation and rental growth

Innovative workforce (standardised score)

Ren

t gr

owth

(10

-yea

r ave

rag

e)

6.0-6%

-4%

-2%

0%

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-3.0 -2.0 -1.0 0 1.0 2.0 3.0 4.0 5.0-4.0

Rome Lisbon

Naples

Leeds

Valencia

Birmingham

Madrid

Seville

Barcelona

Bolonga

Århus GothenburgGuildford

Stockholm

Frankfurt am Main

Düsseldorf

Cambridge

Zürich Paris

Munich

Espoo

StuttgartRhine-Neckar

Eindhoven

Fig 4: Patent concentration against size of workforce

Pa

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0 w

ork

ers

pe

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nn

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ove

n

Ma

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im

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art

Esp

oo

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Pa

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Ca

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Source: EPO, Eurostat. Orange bars denote German cities.

Source: M&G Real Estate, PMA, EPO, Eurostat

The results highlight a number of innovative cities that are not necessarily at the forefront of the institutional pan-European investors’ attention. Our research suggests that Eindhoven in the Netherlands, the Rhine-Neckar region (which includes the cities of Mannheim, Ludwigshafen, and Heidelberg) and Mainz in Germany, Espoo in Finland and Basel in Switzerland are among the smaller cities with strong prospects for long-term economic growth. German locations (highlighted in orange in Fig 4) dominate the top innovative cities list.

Innovation fuels rental growth

Investing in cities with dynamic innovative workforces has two key benefits to the investor. Firstly, in the event of a tenant departure, a landlord operating in a market with an innovative workforce is likely to be able to refill that space more quickly. Expanding companies generate occupier churn in office markets, improving prospects for filling vacant space. This can come from either the innovative companies themselves or from a range of support business/professional services firms that facilitate growth.

Secondly, these innovative locations are more likely to have stronger rental growth. Corporations and people invest in R&D in order to develop products that, once patented, will result in growth which should in turn enable them to take on more staff, increasing the need for office space. This translates into stronger demand for real estate, putting upwards pressure on rents.

The analysis can be fine-tuned further by correcting the data for working age population (defined as people aged between 15 and 64) and stripping out cities with fewer than 100,000 workers which would generally be too small to be easily accessed by institutional real estate investors. (Notably, this filter removes the small market town of Malmesbury in South West England, which is home to Dyson – the maker of innovative hand dryers and vacuum cleaners and which was given as the address on 123 patents between 2010 and 2012 despite having a population of under 6,000.)

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Fig 6: Real estate value in Europe’s innovation hotspots

Innovative workforce (standardised score)

Cur

rent

yie

ld (%

)

6.03.0

4.0

5.0

6.0

7.0

8.0

9.0

-3.0 -2.0 -1.0 0 1.0 2.0 3.0 4.0 5.0-4.0

Eindoven

Mannheim

StuggartMunich

parisZürich

Cambridge

DüsseldorfFrankfurt am Main

Oxford

Stockholm

LeipzigMarseille

Barcelona

Seville

Madrid

Glasgow

Valencia

Naples

Rome

Source: M&G Real Estate, PMA, EPO, Eurostat

Europe’s top ten patent universities

Technical University of Munich Germany

Paris Diderot University – Paris 7 France

Eindhoven University of Technology Netherlands

KTH Royal Institute of Technology Sweden

Universität Basel Switzerland

Humboldt University of Berlin Germany

Swiss Federal Institute of Technology Zürich

Switzerland

University College London (UCL) United Kingdom

University of Milan Italy

King’s College London United Kingdom

Our analysis of the 46 markets for which rental data is available shows a positive correlation between towns with more innovative workforces and historic levels of rental growth. Broadly speaking towns and cities with low innovation and low rental growth are in Spain and Italy. Meanwhile, at the other end of the scale, cities in Northern Europe, particularly Germany, display the greatest levels of innovation and rental growth.

providing labour to innovative businesses. This in turn has encouraged private companies to base themselves near-by, fuelling demand for real estate.

This is particularly so for the Eindhoven University of Technology which, along with institutions such as the High Tech Campus (an incubator and collaboration space), provides a fertile environment for innovation.

Rental growth prospects, of course, must come at the right price – having identified the innovative hotspots, investors need to consider whether they represent good value based on current yields. In Fig 6, markets below the diagonal line represent poor value relative to their level of innovation, whilst those above might be considered good value.

Thus, cities like Oxford, Cambridge, Eindhoven and the Rhine-Neckar region represent good value relative to other markets. Meanwhile, European gateway cities such as Paris, Munich, Zurich and Stockholm may be considered a little expensive given the inventiveness of the workforce, with second tier cities offering stronger long-term prospects. (It is worth highlighting that cities like Paris, Munich, Zurich and Stockholm have other draws to investors such as their diversified occupier base as well as added liquidity, transparency and larger lot sizes.)

Another way of looking at the pricing side of European office markets is to look at current pricing vs their 10-year averages. This approach puts more emphasis on the current cycle as it provides a view on where pricing has come in most significantly. Current yields for most markets are below their long-run averages (this trend is stronger for markets with more innovative workforces) suggesting that in this cycle investors are targeting the

One reason for this is the concentration of the leading STEM universities in Northern Europe. According to our distance analysis of 2012 patents and leading universities, 30% of the published patents fall within a 5km radius of a leading STEM institution, rising to 45% within 20km. These technology universities have been particularly successful at fostering synergies with the private sector, through joint projects as well as through

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Fig 7: Real estate value in Europe’s innovation hotspots (versus history)

Innovative workforce (standardised score)

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Eindhoven

MannheimStuttgart

Munich

ParisZürich

Cambridge

Düsseldorf

Frankfurt am Main

Oxford

StockholmGuildford

Gothenburg

Leipzig

Marseille

Barcelona

Seville

MadridGlasgow

Valencia

Naples

Rome

Source: M&G Real Estate, PMA, EPO, Eurostat

Fig 8: Patent applications across the UK

Source: EPO, UKSPA. Red areas highlight the strongest zones of innovation, green dots represent the major STEM universities and black dots show science parks.

town offices (including science parks) will suffer at the expense of a growing preference among the younger generation to work in town centres. Whilst we agree that this shift applies to much of the UK’s dominant business, professional and financial services companies, there are clearly exceptions.

markets with more secure economic prospects. That said, there is not a perfect negative correlation.

Indeed markets such as Eindhoven, Stuttgart and Mannheim (in the Rhine-Neckar region) look relatively attractively priced. At the other end of Fig 7 (to the left hand side), it is unsurprising that yields in the Italian and Spanish cities of Rome, Naples, Valencia and Seville are relatively elevated, potentially reflecting the structural issues in these cities (as well as the lack of innovation).

Science parks dominate in the UK

The UK is the largest property market in Europe and has the second largest economy. In terms of the number of patents filed however, the UK ranks ‘only’ in third place and well behind Germany. This can be explained partly because of the economic dominance of its professional, financial and legal service industries – areas where innovation rarely leads to the patenting of new ideas and products.

Unlike in much of Europe, the UK has a tradition of science parks which are often built close to the top research universities (in Fig 8, black dots represent the UK’s science parks whilst the green dots show the leading STEM universities). These science parks dominate the innovation landscape – 36% of all patents filed in the UK are from science park locations.

To the property investor this is interesting because received wisdom over recent years has been that out-of-

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Indeed, our research shows a positive correlation between rental growth and how innovative the workforce is. Markets in the Golden Triangle (a globally significant cluster of research universities in the South of England, linking Oxford, Cambridge and London) offer the best prospects for rental growth alongside innovative workforces.

Fig 9: Rental growth in the UK’s innovation hotspots

0%

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Innovative workforce

Cambridge

Gloucester

Woking Oxford

Watford

Aberdeen

Edinburgh

Exeter

Glasgow Leeds

Dundee

255 10 15 200

Source: M&G Real Estate PMA, EPO, Eurostat

Fig 10: Real estate value in the UK’s innovation hotspots

Innovative workforce (standardised score)

Yie

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Cambridge

BracknellGloucester

Woking

Oxford

Slough and Windsor

Watford

Welwyn & HatfieldCrawley

Southampton & Eastleigh

Edinburgh

CardiffMilton Keynes

Liverpool

Plymouth

Colchester

York

Exeter

Glasgow

Peterborough

Leeds

Dundee

Source: M&G Real Estate PMA, EPO, Eurostat

Conclusion

With elevated competition and pricing in some of Europe’s prime locations, now is a good time to look further afield and innovation is one way of identifying potential in the region’s lesser known markets.

Our research shows a positive correlation between innovation and rental growth, supporting the view that STEM industries drive economic growth. Locations near Europe’s top technology universities stand out as the main innovation hotspots. This also underscores the potential of the UK’s science parks, which have been overlooked by some investors in recent years in favour of town centre offices.

Combining innovation credentials with current pricing identifies a number of potentially attractive investment locations in lesser known cities across the UK and continental Europe (including Eindhoven, Stuttgart and Gloucester) which we believe could offer investors strong, long-term returns.

Taking into account both current and historic pricing, out-of-town offices in Oxford and Cambridge look relatively expensive for investors buying today but have the potential to offer strong rental growth for current owners. Some of the best opportunities for less obvious investments in the UK, on the other hand, include the likes of Bracknell (close to London) and Gloucester (in the West of England).

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IMPORTANT INFORMATION: For Addressee only.The value of investments can fall as well as rise. This article reflects M&G Real Estate’s present opinions reflecting current market conditions. They are subject to change without notice and involve a number of assumptions which may not prove valid. The distribution of this article does not constitute an offer or solicitation. It has been written for informational and educational purposes only and should not be considered as investment advice or as a recommendation of any particular security, strategy or investment product. The services and products provided by M&G Investment Management Limited are available only to investors who come within the category of Professional Client as defined in the Handbook published by the UK Financial Conduct Authority. Information given in this document has been obtained from, or based upon, sources believed by us to be reliable and accurate although M&G Real Estate does not accept liability for the accuracy of the contents.

Notice to recipients in Australia: M&G Investment Management Limited does not hold an Australian financial services licence and is exempt from the requirement to hold one for the financial services it provides. M&G Investment Management Limited is regulated by the Financial Conduct Authority under the laws of the UK which differ from Australian laws.

M&G Investments and M&G Real Estate are business names of M&G Investment Management Limited and are used by other companies within the Prudential Group. M&G Investment Management Limited is registered in England and Wales under numbers 936683 with its registered office at Laurence Pountney Hill, London EC4R 0HH. M&G Investment Management Limited is authorised and regulated by the Financial Conduct Authority. M&G Real Estate Limited is registered in England and Wales under number 3852763 with its registered office at Laurence Pountney Hill, London EC4R 0HH. M&G Real Estate Limited forms part of the M&G Group of companies. JUL 15 / 62802

For more information

Guy SheppardSenior Analyst, Property Research

+44 (0)20 7548 6870

[email protected]

Richard GwilliamHead of Property Research

+44 (0)20 7548 6863

[email protected]

Christopher Andrews, CFAHead of Client Relationships and Marketing, Real Estate

+65 6436 5331

[email protected]

Lucy WilliamsDirector, Institutional Business UK and Europe, Real Estate

+44 (0)20 7548 6585

[email protected]

Stefan CornelissenDirector of Institutional Business Benelux, Nordics and Switzerland

+31 (0)20 799 7680

[email protected]

www.mandg.com/realestate