main questionnaire: r&r survey include reference to the

Reach and Recall (CH) Detailed Questionnaire

Project Wave Version 3.2- Aug 23 CH Campaign

MAIN QUESTIONNAIRE: R&R SURVEY

Include reference to the household number and name of child selected from the listing data, and interview

details (starting time, ending time, date of interview, name of interviewer, supervisor etc.)

Informed Consent and Voluntary Participation

Good……………….! My name is…………………and I work for a research agency called Karvy Insights Pvt. Ltd. I am member of a research team that is conducting a study to understand the recall of campaigns around child health and family planning created and aired by our client ABT Associates. This study is being conducted as part of a project called SHOPS Plus that seeks to promote the use of family planning, child health and tuberculosis treatment products and services among the urban poor.

As a part of this study we will be interviewing caregivers to children under 5 (or young married couples), to gather data on their understanding of, beliefs, attitudes and behaviors with regard to health areas being covered by the project. This data will help our programming team to understand the impact and retention of the campaigns messages among the project’s target audience.

You have been selected for the Child Health (or Family Planning) module for the current study. We are asking for 45 minutes of your time. There will be no monetary or other compensation that we will provide for your time.

Please understand that your participation is voluntary and subject to your approval. The choice of whether to participate or not, is yours and yours alone. If you agree to participate, you have the choice to stop participating in the interactions at any time you feel uncomfortable — all you have to do is tell me that you do not want to continue. You may also refuse to answer any question. There will be no penalty for your refusal to answer any question.

The information you discuss will be kept private. We will NOT publish your name, phone number, or any personal information. Only the research team will ever know that you participated in this study or what your answers were. The answers you give will be kept secure and will be combined with several other respondents in a summary report. You will not be identified in any manner in this report. Per USAID requirements, the datasets developed using this survey will be uploaded to USAID’s data warehouse for use by authorized researchers. Your name or any other identifying information will not be a part of this dataset.

Benefits and Risks

Risks: Discussing and answering questions about personal attitudes, opinions and experiences may make you uncomfortable, and you may decide not to participate in all or part of the discussion. There is also a small risk of loss of confidentiality. We have study procedures to reduce this risk.

Benefits: These studies are purely informational, and offer no other immediate benefit to you.

By participating in the study you and other participants could help to produce a positive social behavioral change related to key life decisions, relationships, reproductive health, child health and general well-being of people in India. The results of this study will be made publically available by Abt Associates and USAID and can be accessed by anyone, including participants.

Research Study Contacts

This research has been approved by the ABT Associates Institutional Review Board. For questions or concerns about your rights as a study participant, contact the ABT Institutional Review Board at [email protected].

If you have any questions about the research study, please contact any one of the project leaders:



Andy Bhanot Rahul Dutta Director – Research, Abt Associates India Research Manager, Abt Associates India, Principal Investigator Co-Investigator M: 9810253614 M: 9205268588 Email: [email protected] Email: [email protected]

Shipra Srihari Abt Associates Project Quality Advisor Email: [email protected]

1. Have you been read this consent form and had its contents explained to you?

Yes 1 CONTINUE

No 2 READ THE SCRIPT ABOVE ONCE AGAIN, AND ASK 1.

2. Have all your questions been answered?

Yes 1 CONTINUE

No 2 EXPLAIN THE PERSONS AND NUMBERS TO CALL AND CONFIRM A DATE TO VISIT AGAIN TO CONTINUE INTERVIEW.

3. Are you willing to participate in the survey?

Yes 1 CONTINUE

No 2 EXPLAIN THE PURPOSE OF THE STUDY AND ASK Q.3 AGAIN. TERMINATE IF RESPONDENT IS STILL NOT WILLING TO PARTICIPATE.

4. What language are you most comfortable speaking?

Hindi 1 ACTIVATE THE LANGUAGE ON THE CAPI HANDHELD THAT THE RESPONDENT IS MOST COMFORTABLE SPEAKING AND CONTINUE TO NEXT SECTION.

Oriya 2

Ahomiya 3

Other 4 TERMINATE



Section-1: CH CAMPAIGN RECALL

100 Do you have below mentioned child/ children who are under 5 years of age in the family? DISPLAY EACH CHILD’S NAME AND AGE. For each child, Yes/ No. If any child has completed (celebrated 5th birthday), cannot be included. IN CASE RESPONDENT ASKS, how did they get the child/ children’s name and age, THEN ONLY STATE – A study on children’s health was conducted sometime back in your city and we wanted to enquire how about health of children who are less than 5 years of age

CODE GO TO

Yes for the only child/ or any one child from the list 1 101

If No for the only child/ all children 2 TERMINATE

101 Please select the child/ children whose caregiver is currently at home. If the same caregiver looks after all the children selected in 100, interviewer to randomly select any one child. If there are different caregivers for different children, interviewer to randomly select any one child. INSTRUCTION: IF THE CAREGIVER IS THE SAME AS THE RESPONDENT, ASK 102. IF THE CAREGIVER IS DIFFERENT FROM THE RESPONDENT, ASK TO SPEAK TO THE PRIMARY CAREGIVER, INTRODUCE YOURSELF, EXPLAIN THE PURPOSE OF THE SURVEY AND START AGAIN AT BY READING OUT THE INFORMED CONSENT AND VOLUNTARY PARTICIPATION SCRIPT.

102 What is your age in completed years?

<18 years 1 TERMINATE

18 years or above 2 103

103 What is your relationship with the child? RECORD ONLY ONE

Mother 1 Father 2 Brother 3 Sister 4 Grandfather/Grandmother 5 Others (RECORD VERBATIM)

104 Do you recall having seen or heard any advertisement or participated in any activity related to management of child diarrhea in the past 6-8 weeks?

Yes 1 105

No 2 106

Don’t know/Can’t remember 99

105 Can you remember the tagline or slogan of the advertisement? DO NOT PROMPT. RECORD ALL RESPONSE – Click Save Order

Dast aise batakar nahi aatey 1 107

Aa rahey hain dast dast, denge bada hi kasht kasht 2

Dast ke liye taiyyar rehna, ghar main ORS aur zinc hai na 3

Ghar main ORS hai na, aur haan saath main zinc bhi dena 4

Other (RECORD VERBATIM) …………………………………………………………………………..

106




106 Do you recall having seen or heard this advertisement or participated in any activity related to this campaign? SHOWCARD – show all three cards one by one and code yes or no, if any one campaign has been seen then we will record “Yes”.

Yes 1 107

No 2 122


107 You mentioned that you have seen or heard the advertisement or participated in some activity related to the campaign “Dast ke liye taiyyar rehna, ghar main ORS aur Zinc hai na”. Please remember and tell me where exactly did you see or hear this advertisement? Any other? Any other? DO NOT PROMPT. RECORD ALL MENTIONED [As this is multiple choice, 108-114 will be applicable as per codes selected here. Will then skip to 115

Saw advertisement on TV 1 108

Listened to advertisement on Radio 2 110

Saw advertisement on internet/mobile phone 3 112

Participated somewhere in activity related to the campaign 4 114

Saw/listened somewhere else (RECORD VERBATIM) ………………………………………

5 115

Don’t know/Can’t remember 99 122

108 On which TV channel did you see the advertisement? Any other? Any other? DO NOT PROMPT. RECORD ALL MENTIONED

DD National/Metro 1

109

DD Regional 2

STAR Utsav 3

Big Ganga 4

Sony MAX 2 5

Sony Wah 6

Zee Action 7

Colors Cineplex 8

Zee Bollywood 9

Zee Anmol Cinema 10

B4u Movies 11

B4u Bhojpuri 12

Zee News 13

Zee MPCG 14

Zee UP/UK 15

India TV 16

ABP News 17

ABP Ganga 18

News18 India 19

Sonic 20

Nickelodeon 21

Pogo 22

Sony Yay 23

News Live 24*7 24

Rengoni 25

Tarang TV 26

DD - Urdu 27

DD - News 28

DD - Bharati 29

DD - Kisan 30



DD - Odia 31

DD - Shillong 32

DD – Uttar Pradesh/ DD - Dehradun 33

Other (RECORD VERBATIM)


109 Thinking about the advertisement, how many times do you recall seeing it on TV? DO NOT PROMPT. RECORD ONLY ONE

Once 1 115 unless any other code selected in 107

Twice 2

Thrice 3

Four or more times 4

Don’t remember/Can’t say 99

110 On which radio station did you hear the advertisement? Any other? Any other? DO NOT PROMPT. RECORD ALL MENTIONED

AIR FM Rainbow 1

111

AIR FM Gold 2

AIR Primary 3

Vividh Bharti 4

Radio Mirchi 5

Radio City 6

BIG FM 7

Radio Dhamaal 8

MY FM 9

Radio Tadka 10

Red FM 11

Radio Khusi 12

Chokolate 13

Sarthak 91.9 14

GupShup 15

BIG FM 16

Radio Nasha 17



111 Thinking about the advertisement, how many times do you recall hearing it on radio? DO NOT PROMPT. RECORD ONLY ONE


Twice 2

Thrice 3



112 On which website did you see the advertisement? Any other? Any other? DO NOT PROMPT. RECORD ALL MENTIONED

You Tube 1

113

Facebook 2

Twitter 3

Ministry of Health and Family Welfare webpage 4

SHOPS Plus webpage 5





113 Thinking about the advertisement, how many times do you recall seeing it on internet? DO NOT PROMPT. RECORD ONLY ONE


Twice 2

Thrice 3



114 Where did you participate in the activity related to the campaign? Where else? Where else? DO NOT PROMPT. RECORD ALL MENTIONED

In my locality – close to where I live 1

115

At my school/college/place of study 2

At a chemist shop close to my residence 3

At a doctor’s clinic close to my residence 4

Other place (RECORD VERBATIM) …………………………………………………………………


115 Can you recall, in your own words, the key message the advertisement or the activity was trying to give you? Any other? Any other? DO NOT PROMPT. MULTIPLE RESPONSE TO BE TAKEN. CLICK SAVE ORDER

Diarrhea can happen to your child anytime without any warning 1

116

Stock ORS and Zinc at home for starting immediate treatment of child diarrhea

2

With ORS, give Zn also to treat child diarrhea 3

Zinc is effective in treating child diarrhea 4

Zinc should be given to the child for 14 days 5

ORS rehydrates the child’s body and provides essential nutrients 6

Loss of water and essential nutrients caused by Diarrhea can be fatal for the child

7

Diarrhea in children can be treated with ORS and Zinc 8



116 READ OUT THE OPTIONS NOT CODED UNDER Q. 115: Which of these are the messages the advertisement or the activity was trying to give you? CODE ALL MENTIONED

Diarrhea can happen to your child anytime without any warning 1

117

Stock ORS and Zinc at home for starting immediate treatment of child diarrhea

2

With ORS give Zn also to treat child diarrhea 3

Zinc is effective in treating child diarrhea 4

Zinc should be given to the child for 14 days 5

ORS rehydrates the child’s body and provides essential nutrients 6

Loss of water and essential nutrients caused by Diarrhea can be fatal for the child

7

Diarrhea in children can be treated with ORS and Zinc 8

117 Did you take any action after watching/listening to the advertisement or participating in activity related to the campaign?

Yes 1 118

No 2 119


118 What action or actions did you take? Any other? Any Other? DO NOT PROMPT. CODE ALL MENTIONED



Bought ORS packet to stock at home 1

121

Discussed with my spouse to get ORS packets for stocking at home 2

Discussed with a family member to get ORS packets for stocking at home

3

Discussed with a friend/neighbor to stock ORS at home 4

Bought Zinc tablets/syrup to stock at home 5

Discussed with my spouse to get Zinc tablets/syrup for stocking at home

6

Discussed with a family member to get Zinc tablets/syrup for stocking at home

7

Discussed with a friend/neighbor to stock Zinc tablets/syrup at home 8

Discussed with a doctor/health worker the importance of Zinc for treating child diarrhea

9


Did nothing 10 119


119 Are you planning to take any action in the next one month based on your exposure to the campaign?

Yes 1 120

No 2 121

Not sure/Undecided 99

120 Which of the following actions are you likely to take in the next one month? READ OUT. CODE ALL MENTIONED.

Buy ORS packet for stocking 1

121

Discuss with my spouse about buying ORS packet to stock at home 2

Discuss with a family member to buy ORS packet for stocking at home 3

Discuss with a friend/neighbor to buy ORS packet for stocking at home 4

Discuss with my spouse about buying Zinc tablets/syrup to stock at home 5

Discuss with a family member to buy Zinc tablets/syrup for stocking at home 6

Discuss with a friend/neighbor to buy Zinc tablets/syrup for stocking at home 7

Find out more about Zn from a doctor/health worker 8

Other (RECORD VERBATIM)………………………………………………………………………

121 Which of the following statements best describes how you feel about the diarrhea advertisement that you saw or heard, or the activity that you attended? READ OUT EACH STATEMENT. CODE ONLY ONE

It changed my perception about importance of ORS in treating child diarrhea 1

122

It changed my perception about importance of Zn in treating child diarrhea 2

I don’t believe the claims about ORS made in the advertisement or the activity which I attended

3

I don’t believe the claims about Zinc made in the advertisement or the activity which I attended

4

The advertisement doesn’t matter to me because I always rely on what the doctor advises when my child has diarrhea

5

122 Are you currently stocking ORS packet at home? ASK even those coded 2 & 99 from Q106

Yes 1 125

No 2 123

No response/Can’t tell 3

123 Would you be stocking ORS packet at home for treating child diarrhea in future?

Yes 1 125



No 2 124

Undecided/Can’t say 99

124 Why would you be not stocking ORS packet at home in future? Probe Anything else? Probe Anything else? DO NOT READ OUT. CODE ALL MENTIONED

My spouse will not agree to use it for treating child diarrhea 1

125

My doctor or health worker has never recommended using it 2

It is not available free of cost 3

I don’t believe that ORS is effective in treating child diarrhea 4


Don’t know/Can’t say 99

125 Are you currently stocking Zinc at home? ASK even those coded 2 & 99 from Q106

Yes 1 128

No 2 126


126 Would you be stocking Zinc at home for treating child diarrhea in future?

Yes 1 128

No 2 127


127 Why would you be not stocking Zinc at home for treating child diarrhea in future? Anything else? Anything else? DO NOT READ OUT. CODE ALL MENTIONED

My spouse will not agree to use it for treating child diarrhea 1

128

My doctor or health worker has never recommended using it 2

It is not available free of cost 3

I don’t believe that Zinc is effective in treating child diarrhea 4


Don’t know/Can’t say 99

128 Would you recommend use of ORS & ZINC to someone you know well such as close friend, colleague,

neighbor or a relative? Yes 1 129

No 2

129 I’m now going to read out some statements about diarrhea treatment that people have made. As I read out each statement please indicate if you agree or disagree. If respondent does not say anything, then code No Response

READ OUT EACH STATEMENT ONE BY ONE. CODE ONLY ONE RESPONSE FOR EACH STATEMENT. IF RESPONDENT DOES NOT RELATE TO A STATEMENT ON THE SHOW CARD, CODE NO RESPONSE

Agr

ee

Dis

agre

e

No

res

po

nse

a. Diarrhea is a common child disease that is NOT life threatening

1 2 0

b. Diarrhea can happen to a growing child anytime without warning 1 2 0

c. Diarrhea can cause the child to lose water and essential nutrients from the body

1 2 0

d. Stocking ORS at home makes it easy to start therapy immediately if the child has diarrhea

1 2

0

e. Diarrhea needs no treatment – it just stops by itself 1 2 0



f. ORS is a supplement, not an essential treatment for childhood diarrhea

1 2

0

g. Using ORS is expensive 1 2 0

h. Only ORS is sufficient for treatment of diarrhea, it is not necessary to give zinc

1 2

0

i. Zinc is easy to use 1 2 0

j. Using Zinc is effective to treat childhood diarrhea 1 2 0

k. ORS and Zinc should be given together for best effects 1 2 0

l. Zinc helps stop diarrhea quickly 1 2 0

m. Zinc shortens the duration of diarrhea 1 2 0

n. Zinc helps strengthening the immunity of the child 1 2 0

o. Stocking Zinc at home makes it easy to start therapy immediately if the child has diarrhea

1 2

0

p. Zinc is always available when needed around here 1 2 0

130 What are your regular sources of information on matters related to child diarrhea? READ OUT

SOURCES ONE BY ONE. CODE ALL MENTIONED UNDER COLUMN “REGULAR”. And which of

these is your most trusted source of information on matters related to child diarrhea? READ

OUT SOURCES CODED UNDER Q.130 as REGULAR. CODE ONLY ONE UNDER COLUMN “MOST

TRUSTED”

SOURCES OF INFORMATION REGULAR MOST

TRUSTED a TV 1 1

b Radio 2 2

c Newspaper 3 3

d Hoarding/Billboard 4 4

e Doctor 5 5

f Health Worker 6 6

g Family member 7 7

h Friend/neighbor 8 8

i Internet/Mobile phone 9 9

j Other (RECORD VERBATIM)…………………………………………..

SECTION 3. RESPONDENT & HOUSEHOLD PROFILE

Q. No

Questions and Instructions Coding categories Codes Skip to

Q301. Record the gender of the respondent (ASK ONLY)

Male 1

302 Female 2

Third Gender 3

Q302. What is highest level of education you have completed? SINGLE RESPONSE ONLY

Illiterate 01 303

Literate but no formal schooling up to 4 years 02

School 5 to 9 years 03

SSC/HSC 04

Some College but not graduate 05

Graduate/ Post Graduate: General 06

Graduate/ Post Graduate: Professional 07

Others (RECORD VERBATIM)

Don’t Know/Can’t Say 88

Q303. What is your current Student 01 304



SECTION 3. RESPONDENT & HOUSEHOLD PROFILE

Q. No

Questions and Instructions Coding categories Codes Skip to

occupation? SINGLE RESPONSE ONLY

Housewife 02

Agricultural laborer 03

Farmer 04

Artisan 05

Petty trader/shop owner 06

Business/industrialist 07

Unskilled worker 08

Skilled worker 09

Self employed 10

Clerical/supervisory/sales person 11

Officer/executive 12

Unemployed 13


Q304. What is your religion? SINGLE RESPONSE ONLY

Hindu 1 305

Muslim 2

Christian 3

Sikh 4

Buddhist/Neo-Buddhist 5

Jain 6

Jewish 7

Parsi/Zoroastrian 8

No Religion 9


Q305. Do you belong to general caste or a scheduled caste, a scheduled tribe, other backward class, or none of these? SINGLE RESPONSE ONLY

Other Backward Caste 1 306

Scheduled Caste 2

Scheduled Tribe 3

General Caste 4


Q306. Are you the chief wage earner of the family? Chief Wage earner is the person who has the maximum contribution in the household income.

Yes 01 308

No 02 307

Q307. Instruction-: Ask only if coded 2 in Q.306

What is the highest education level of the Chief Wage Earner of your household? SINGLE RESPONSE ONLY

Illiterate 1

308

Literate but no formal schooling up to 4 years 2

School 5 to 9 years 3

SSC/HSC 4

Some College but not graduate 5

Graduate/ Post Graduate: General 6

Graduate/ Post Graduate: Professional 7


Q308. What are the different household items you have in your house? MULTIPLE CODING POSSIBLE,

Electricity connection 01

Ceiling fan 02

LPG stove 03

Two Wheeler 04

Color TV 05



CODE ALL MENTIONED

Refrigerator 06

Washing machine 07

Personal computer / Laptop 08

Car / Jeep / Van 09

Air Conditioner 10

Education level of CWE (Obtain from Q.302 or Q307 if the respondent is CWE)

Number of durables (Obtain from Q.308)

Illiterate Literate but no

formal schooling up to 4 years

School 5 to 9

years

SSC / HSC

Some College but not

graduate

Graduate / Post Graduate:

General

Graduate /Post Grad: Professional

1 2 3 4 5 6 7

None E3 E2 E2 E2 E2 E1 D2

1 E2 E1 E1 E1 D2 D2 D2

2 E1 E1 D2 D2 D1 D1 D1

3 D2 D2 D1 D1 C2 C2 C2

4 D1 C2 C2 C1 C1 B2 B2

5 C2 C1 C1 B2 B1 B1 B1

6 C1 B2 B2 B1 A3 A3 A3

7 C1 B1 B1 A3 A3 A2 A2

8 B1 A3 A3 A3 A2 A2 A2

9+ B1 A3 A3 A2 A2 A1 A1



402 ASK ALL CODED ‘1 or 2’ IN Q.401.

Q.A Please think about an average week and tell me, approximately how much time do you spend watching TV on a Sunday / holiday? SINGLE CODING UNDER COLUMN ‘A’

Q.B Please think of other working days of the week. How much time on an average do you spend watching TV on a working day (Mon to Sat) during an average week?

SINGLE CODING UNDER COLUMN ‘B’

DURATION

COLUMN ‘A’ SUNDAY / HOLIDAY

COLUMN ‘B’

WEEKDAY (Mon to

Sat)

Less than ½ hour 01 01

½ hour – 1 hour 02 02

1.1 – 2 hours 03 03

2.1 – 3 hours 04 04

3.1 to 5 hours 05 05

More than 5 hours 06 06

Don’t Know/ Can’t Say

98 98

403 ASK IF CODED ‘1 or 2’ IN Q401 Q.A Which TV Channels do you watch regularly?

PROBE: Any other channels?

MULTIPLE CODING POSSIBLE

A.CHANNEL NAME

01 DD National/Metro

02 DD Regional 03 STAR Utsav

04 Big Ganga

05 Sony MAX 2

06 Sony Wah

07 Zee Action

08 Colors Cineplex

09 Zee Bollywood

10 Zee Anmol Cinema 11 B4u Movies

12 B4u Bhojpuri 13 Zee News

14 Zee MPCG

15 Zee UP/UK

16 India TV

17 ABP News

18 ABP Ganga

19 News18 India

20 Sonic

21 Nickelodeon

22 Pogo

23 Sony Yay

24 News Live 24*7

25 Rengoni 26 Tarang TV

SECTION 4 : MEDIA HABITS Q No QUESTIONS AND INSTRUCTIONS RESPONSES CODE GO TO

401 How often do you watch TV? SINGLE CODING

Almost every day 1 402

At least once a week 2

Less than once a week 3

405 Once in a month 4

Not at all 5



99 Others (RECORD VERBATIM)….

Q No QUESTIONS AND INSTRUCTIONS

CODING CATEGORIES CODES GO TO

404 ASK IF CODED ‘1 or 2’ IN Q401 What type of programs do you watch to regularly? MULTIPLE CODING

Soaps/ Serials 1

405

Movies 2

News 3

Sports 4

Music 5

Reality Shows 6

Game Shows 7

Cooking Shows 8

Comedy Shows 9

Mythological Shows 10

Dance Shows 11

Horror Shows 12

Travel Shows 13

Talk Shows 14

Non-fiction 15


405 How often do you listen to the radio? SINGLE CODING

Every day 1 406



409 Once in a month 4

Not at all 5

406 ASK ALL CODED ‘1/2’ IN Q.405 Q.A. Please think about an average week and tell me, approximately how much time do you spend listening to the radio on a Sunday / holiday? SINGLE CODING UNDER COLUMN ‘A’

Q.B. Now think of other working days of the week. How much time on an average do you spend listening to the radio on a working day (Mon to Sat) during an average week? SINGLE CODING UNDER COLUMN ‘B’

DURATION

COLUMN ‘A’ SUNDAY / HOLIDAY

COLUMN ‘B’ WEEKDAY (Mon-Sat)

Less than ½ hour 01 01

½ hour – 1 hour 02 02

1.1– 2 hours 03 03

2.1 – 3 hours 04 04

3.1 to 5 hours 05 05

More than 5 hours 06 06

Don’t Know/ Can’t Say

98 98

407 ASK IF CODED ‘1/2’ IN Q405 A Please tell me some of the channels you listen to regularly on the Radio/ FM.

MULTIPLE CODING

A.STATION NAME

1 AIR FM Rainbow

2 AIR FM Gold

3 AIR Primary

4 Vividh Bharti

5 Radio Mirchi

6 Radio City

7 BIG FM



8 Radio Dhamaal

9 MY FM

10 Radio Tadka

11 Red FM

12 Radio Khusi

13 Chokolate

14 Sarthak 91.9

15 GupShup

16 BIG FM

17 Radio Nasha Others (RECORD VERBATIM)

99 Don’t know/Can’t remember

Q No

QUESTIONS AND INSTRUCTIONS CODING CATEGORIES CODES GO TO

408 IF CODED ‘1’ OR ‘2’ IN Q.405

What type of programs do you listen to regularly? MULTIPLE CODING

News 1

Music 2

Sports broadcast 3

Call-in 4

Interviews 5

Story narration 6

Weather reports 7


None of the above 88

409 How often do you read a newspaper? SINGLE CODING

Almost every day 1



Q.412 Once in a month 4

Not at all 5

410 ASK ALL CODED ‘1’ OR ‘2’ IN Q409

Please tell me the names of newspapers that you read regularly. RECORD VERBATIM FOR A MAXIMUM OF 5 NEWSPAPERS

Ajir Asom 1

Amar Asom 2

Amar Ujala 3

Amar Ujala Compact 4

Anand Bazar Patrika 5

Asomiya Khabar 6

Asomiya Pratidin 7

Assam Tribune 8

Dainik Assam 9

Dainik Bhaskar 10

Dainik Jagran 11

Dainik Janmabhumi 12

Dainik Jugasankha 13

Dharitri 14

Hari Bhoomi 15

Hindustan 16

Hindustan Times 17

Mail Today 18

Nai Dunia 19

Nava Bharat 20

Navbharat Times 21

Prabhat Khabar 22



Prameya 23

Punjab Kesri 24

Rashtriya Sahara 25

Sambad 26

The Economic Times 27

The Hindu 28

The New Indian Express 29

The Pioneer 30

The Samaj 31

The Telegraph 32

The Times of India 33


411 What all sections in a newspaper do you regularly read?

MULTIPLE CODING

Front page and headlines 1

Economy/Business news 2

Supplements 3

Advertisements 4

City news section 5

International News 6

Classified Information 7

Lifestyle/General interest section 8

Sports page 9


Q No

QUESTIONS AND INSTRUCTIONS CODING CATEGORIES CODES GO TO

412 Do you have mobile Phone? Yes 1 413

No 2 418

413 What kind of mobile do you have? Single Coding

Smartphone 1 414

Feature phone with Camera 2

Feature phone without Camera 3


Do you surf internet? Yes 1 415

414 No 2 418

How often do you surf internet?

CODE ONLY ONE

Several times in a day 1 416

Once a day 2

Several days in a week 3

415 Once a week 4

Less often than once a month 5

Which medium do you use for surfing the

internet? Multiple coding

Mobile phone 1 417

416 Tablet/laptop 2

Desktop 3

Cybercafe 4

Other (RECORD VERBATIM) 6

Which websites do you generally visit when surfing? Multiple coding

Facebook 1

417 Instagram 2

YouTube 3

Snapchat 4



Thank You

WhatsApp 5

Google 1

PayTM 2

Bhim 3

Tinder 4

Bumble 6

Woo 7

Ok Cupid 8

Hotstar 9

Netflix 10

Amazon Prime 11

Zee 5 12

Tik Tok 13

Hello 14

Vigo Video 15

Alt Balaji 16


418

Do you watch cinema? Single code Yes 1 419

No 2 Terminate

419 Where do you watch cinema? Multiple Code

Cinema hall 1 420

On TV at home 2

Downloaded from friends 3

Local Mobile store uploads on smart phone

4

Others (RECORD VERBATIM) 6

420 How often do you watch cinema? Single Code

Once a week or more often 1

2-3 times in a month 2

Once a month 3

Less than once a month 4

main questionnaire: r&r survey include reference to the

Documents