mainstreaming digital marketing literacy
TRANSCRIPT
We mainstream digital marketingliteracy.
PROBLEM:
Brands not only don’t have enough digital talent to market themselves effectively; they don’t even know just how unprepared their teams are.
WHO CARES?
• Smarter investments
• Better returns• More competitive• Customers have the
power• Everyone is an
ambassador
SOLUTION:
• Metrics-based• Blended learning
(e-learning + face-to-face)
• Scalable & sustainable
• Accountable
HOW DO WE KNOW?
The Digital Skills
Assessment
advanced
proficient
partial
uninformed
THE GOOD STUFF:
• Online advertising
• Social media• Content
marketing• Data &
analytics(30+ hours of e-learning)– and
growing all the time
THE SMART STUFF:
• Digital IQ Index• MOOC
development• Learning
portals
C SUITE:
• Private briefings for senior executives• Key trends, sector assessments & internal
gap analysis• Both presentation and interactive Q&A
WE’RE DIGITAL CHAMELEON:
No one else does what
we do– anywhere.
Contact details:61 (0) 2 9997-7002
4306/4 Daydream St.Warriewood 2102 NSW