make me vitamin drinks - beverage development case study

Beverage Development case study: Make Me Vitamin Drinks

Jorge Olson – Premier Brands, Inc.

CONTACT US4364 Bonita Rd , Bonita, CA

Phone: 1 888-276-5688 Email: [email protected]

© 2013 Premier Brands, Inc. - All Rights Reserved.



On this Webinar 01

Jorge Olson, CEO of Premier Brands, Inc and Author


Jorge Olson is the author of the books “Build Your Beverage Empire” and “The Unselfish Guide to Self Promotion”. He’s owned many consumer packaged goods brands and distribution companies in the USA and in Mexico. Jorge is also an analyst to Hedge Funds, Mutual Funds and other institutional investors that want to invest in the beverage and consumer goods industries. Jorge is currently the president and CEO of Premier Brands, Inc.



About Domic Sohl 02

Dominic Sohl, Make ME Vitamins Founder


Dominic Sohl is a new-generation young entrepreneur with visionary ideas of achieving success through radical new ideas. Dominic attended American High School in Switzerland, and graduated with a business degree from Montreux in Switzerland. He is currently completing his post-graduate studies in Entrepreneurship in London.



About Rosbeh Barialai 03

Rosbeh Barialai, Make ME Vitamins Founder


Rosbeh Barialai is also a new-generation young entrepreneur with sharp business acumen and an insatiable energy to work hard. Ross attended business school in Germany and brings to the table a wealth of business experience from the shipping and brokerage businesses.

Items to Discuss 04

Target Market

Formulation

Packaging Design

Launch

The Idea



Sales & Distribution

Make ME Vitamins Today

05




Make ME vitamins is a unique line of vitamin in powder format ready to be sold at the check-out counters and water refrigerator doors at retail locations.

The Idea

06




Target Market

Make ME is targeting the Convenience Store channel providing an impulse buy opportunity.

Make Me taps into 4 major markets:

$642 billion drug, cosmetic & toiletry wholesaling.

The $100 billion beverage industry.

$28 billion supplement industry.

And the $54 billion in convenience store sales.

07




Formulation Make ME

Formulation

08




Package Design Make ME

Package Design

09




Launch Make ME.

Make ME Vitamins Launch

10





www.makemedrinks.com

Sales & Distribution. Premier Brands, Inc. is the exclusive master distributor for Make ME Drinks, Inc.

Premier Brands Inc. currently sells beverages and nutraceuticals products in the USA and Mexico including brand name stores like 7-Eleven, Circle K, Valero, Walgreen’s, AM/PM Shell and independent supermarkets and convenience stores through several wholesalers and distributors.

11






Sales & Distribution. One of the unique strategies adopted by the company is selling not just in mass retail but in convenience stores all over the country. This separates us from most consumer goods manufacturing companies as they can’t penetrate this uniquely distinct distribution channel.

12







We are not competing face-to-face against vitamin companies.

We are selling to the untapped Convenicnce Store Channel.

Make ME is selling as an impulse buy product.

Distributors and Wholesalers carry the product.

Make ME is creating a «Blue Ocean » in the industry.

Questions? 13




Contact Us 14


Premier Brands, Inc.Premier Brands, Inc.

Office2: 619-722-5033

E-mail: [email protected]

Office1: 888-276-5688

Visit Our site

Friend Us

Follow Us

Facebook

Twitter

make me vitamin drinks - beverage development case study

Business