make your own career. make your own career tonight’s programme: a business model based on your...
TRANSCRIPT
Make your own Career
Tonight’s programme: A business model based on
your own skills & interests Our Panel of self-employed
contractors, consultants, and entrepreneurs
Some advice on exploring opportunities to go your own way
Business Model You
D AV E J A R M A N H E A D O F E N T E R P R I S E E D U C AT I O N
D R T R A C Y J O H N S O N
S K I L L S D E V E L O P M E N T O F F I C E R & S M A L L B U S I N E S S O W N E R
“A business model describes the rationale of how an
organisation creates, delivers and captures value.”
Alex Osterwalder & Yves Pigneur
“A business model describes the rationale of how an
individual creates, delivers and captures value.”
Alex Osterwalder & Yves Pigneur
The Business Model You Canvas
The Canvas is a visual tool for exploring business models
We’ll be using it to explore how your ideas and interests might become the basis of a business.
Who you are and what you have
Your interestsYour PassionsPersonal skills and
competenciesResources (networks,
experience, reputation)
What you do
Roles played‘Professional’ skills and
competenciesLearned and practiced
abilities(Usually based on previous
jobs and roles)
How you help
How do you add value to other’s lives and work? Specific skills and
competencies Rare combinations of skills,
knowledge and resourcesAdding value by making
others’ lives: Easier More satisfying More rewarding More efficient More effective
Who you help
Who could you best help?Who really needs you to
help them get their jobs done?
Are there enough of them and will they reward you appropriately?
How they know you and how you deliver
How do people find out about you? Word of mouth Advertising Networks
How do they choose to buy a service or product from you? Direct Through someone else
Where do you need to be?
How you interact
What kind of relationship will you need to maintain with customers? To get them To keep them To add value
What you get
How do you get rewarded? Money? Autonomy? Lifestyle? Being able to do the things
you love?What could you offer that
would add value to customers and increase rewards for you?
What you give
What does it cost you? Time Energy Money Personal and professional
sacrificesHow might you minimise
those costs without damaging the value offered?
Who helps you
Who else or what else supports you?
Could others add value to your offer?
Could others help you reduce costs and overheads? Networks Peers Friends and Families
Enterprise at Bristol
We’re here to help you have ideas and act on them! Inspiration Support Innovation
Think Big…Act Small…Fail Fast……and Learn Quickly!
What do we try and teach?
CreativitySelf-awareness and self-beliefThe difference between an
idea and a business idea…The skills to help create:
Economic value Social value Cultural value
The skills to build things that last
We do this in the curriculum where we can – but we have an extra-curricular offer open to all.
Business start-up support
Advice & guidanceSeed funding (£30k)Desk spaceEducation & Networking
events – ‘Monday Means Business’
Mentoring match-makingSummer Enternships (£1500
+ desk)Surgeries:
Book-keeping Branding IP & Legal Matters
www.businessbasecamp.co.ukTwitter @BristolBasecamp
Facebook search ‘Bristol Basecamp’
Basecamp Master-classes
Weekly short talks on start-up: Generating ideas Good Ideas vs. Good
Business ideas Understanding the market Company Formation Resources for start-ups IP for start-ups Finance Elevator Pitches Business plans
www.businessbasecamp.co.ukTwitter @BristolBasecamp
Facebook search ‘Bristol Basecamp’
New Enterprise Competition
Open to students, staff, and recent graduates
Termly panels offering small grants
4-page Business Plan submission by May 2014
Shortlist through to presentation panel in Autumn 2014
£35,000 prize fundAdvice & workshops availableConcepts, Plans and Trading
start-ups all welcome and judged separately
www.bristol.ac.uk/red/nec